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Measure What Matters: Five Features to Enable Now On Google Analytics

White Paper Published By: Digital Bungalow
Digital Bungalow
Published:  Feb 09, 2015
Type:  White Paper
Length:  9 pages

Google Analytics is an excellent tool for gaining insights into user behavior and gathering data for site optimization. Unfortunately, in more cases than not, Google Analytics is installed and immediately forgotten about, save the random traffic report check-in every few weeks or so. 

While there are countless ways this powerful tool can be used, this eBook outlines five basic features that every account administrator should enable for better reporting and deeper insights.



Tags : 
google analytics, site optimization, customer acquisition, consumer behavior, advanced segments