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The Forrester Wave: Data Management Platforms

White Paper Published By: Adobe
Published:  Feb 08, 2016
Type:  White Paper
Length:  13 pages

As customer demands evolve, so must your tools. That’s why brands, publishers, and agencies have turned to DMPs to better manage their data assets. And our platform offers a range of innovative features to meet your data management needs. According to Forrester, “Consider Adobe if you want all options: a full stack plus an array of integrations.” Read the new Forrester Wave: Data Management Platforms, Q4 2015 report to learn how Adobe Audience Manager can help you bridge the worlds of Ad and Marketing tech.

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adobe, marketing, data, data management, dmp, forrester, forrester wave, enterprise applications, business technology