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Customer Engagement and the Millennial Generation

White Paper Published By: IBM
Published:  Aug 09, 2016
Type:  White Paper
Length:  1 pages

When it comes to customer service, millennials have little patience and incredibly high expectations. In the United States, this segment's buying power will surpass that of any other single generation in 2017. Are you ready to meet these demands?

IBM Watson Engagement Advisor goes far beyond the conventional call center automation mandate of controlling operational costs - it empowers customers to serve themselves however and whenever suits them best. Whether it's troubleshooting their account, getting advice on which products to buy, or resetting their password, Watson Engagement Advisor is available 24x7 through any device to get to the heart of customers’ needs, faster.

Download this white paper to learn:

  • How you can scale the expertise of your best agent using cognitive technology

  • The 5-step process behind how Watson Engagement Advisor works

  • What you can do to improve customer engagement

Tags : 
ibm, watson, customer engagement, customer experience, cognitive computing, watson engagement advisor, millennials, knowledge management, enterprise applications, business technology