> Zilliant > MRO Distributor Reduces Customer Churn, Grows Revenue More Than $60 Million
 

MRO Distributor Reduces Customer Churn, Grows Revenue More Than $60 Million

White Paper Published By: Zilliant
Zilliant
Published:  Sep 27, 2019
Type:  White Paper
Length:  3 pages

Dynamics of the MRO and industrial distribution industry are poised to grow even more challenging as eCommerce behemoths continue to threaten share and economic outlooks remain uncertain. 

Given the inherent complexity – with large customer counts and even larger SKU counts — maintaining market share and retaining existing business is a critical strategy. 

The same was true for this more than $1 billion broadline distributor of specialty maintenance, repair and operations (MRO) products. At the core, this company’s topline growth was hindered by the scale and complexity of its business.

How has this company turned impossible complexity into a smarter, data science-based approach to better customer retention and growth? This case study explains.



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