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The Definitive Guide to Lead Generation

Published By: Marketo     Published Date: Mar 13, 2014
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, The Definitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
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marketo, lead generation, defining a lead, seo, landing pages, social media, email marketing, middle of the funnel, optimization, metrics, testing, marketing automation
    
Marketo

The Definitive Guide to Mobile Marketing

Published By: Marketo     Published Date: Nov 23, 2015
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app.
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marketo, mobile marketing, guide, strategy, mobile app, business technology
    
Marketo

The Definitive Guide to Digital Advertising

Published By: Marketo     Published Date: Jun 06, 2016
In this comprehensive, 110+ page guide, we cover topics from the evolution of digital advertising, to how to structure your digital marketing team, to testing and optimization. Loaded with checklists, charts, and thought leadership from digital advertising experts, The Definitive Guide to Digital Advertising will teach you how to create strategic and dynamic digital advertising.
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marketo, digital advertising, advertising, digital marketing
    
Marketo

The Definitive Guide To Mobile Marketing

Published By: Marketo     Published Date: Jun 06, 2016
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app. Loaded with checklists, charts, and thought leadership from mobile marketing experts, The Definitive Guide to Mobile Marketing will teach you how to create a strategic mobile marketing plan and engage your audience effectively via mobile devices.
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marketo, mobile marketing, mobile, cross-channel marketing, marketing optimization
    
Marketo

Take Meeting Collaboration to the Next Level with Microsoft Lync Room System

Published By: Polycom     Published Date: Oct 31, 2014
Description: Learn how the Polycom® CX8000 and Polycom® CX5100, the 360-degree panoramic room view camera with HD active speaker tracking for Lync 2013, are designed to extend the familiar desktop Lync collaboration experience into the conference room making meetings more effective and engaging. Topics covered were: How to tell if your company is ready for a Microsoft Lync Room System, what Polycom’s new Microsoft Lync Room System solution adds to a Lync deployment and how Polycom’s CX8000 and CX5100 are different than other Microsoft Lync Room Systems.
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best practices, network, services, topics, architects, video-enabling, lync, environment, considerations, presence, webinar, customer, success, enterprise, deployment, organization, software development, enterprise applications
    
Polycom

How to Ensure a Successful Deployment of Microsoft Lync Video

Published By: Polycom     Published Date: Oct 31, 2014
Description: Lync expert and blogger Jeff Schertz presented about deploying video for Microsoft Lync and preparing for a Lync Room System. You have questions and Jeff Schertz has the answers when it comes to anything Lync, including video implementation. Jeff led a technical discussion on how to deploy video for Lync and what you need for the Microsoft Lync Room System.
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best practices, network, services, topics, architects, video-enabling, lync, environment, considerations, presence, webinar, customer, success, enterprise, deployment, organization, software development, enterprise applications
    
Polycom

Best Practices for Video-Enabling Your Lync Environment

Published By: Polycom     Published Date: Oct 31, 2014
Description: Microsoft Solution Architects discuss the top considerations when adding Microsoft Lync video to your network. You have Microsoft Lync for IM and Presence. Maybe you also use Lync for Enterprise Voice. Video is a logical next step. This webinar will cover how to prepare your network and your organization for Lync video. Topics covered were: What to consider when deploying video, learn about real customer successes and missteps with Lync video deployment and services available to assist with the readiness of your network.
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best practices, network, services, topics, architects, video-enabling, lync, environment, considerations, presence, webinar, customer, success, enterprise, deployment, organization, software development, enterprise applications
    
Polycom

Nine Reasons Why NetApp ONTAP Flash Storage is the Smart Choice for Business

Published By: NetApp     Published Date: Dec 05, 2016
With customers demanding higher service levels, enterprise applications need to be fast and available at all times. Flash storage is the obvious choice if you want to make the best use of your IT resources and get the most from your applications, but which flash solution should you choose? This eBook discusses nine specific areas where NetApp ONTAP flash storage systems enable business breakthroughs. Topics include nondisruptive operations, cost economies, business agility, and providing a bridge to the hybrid cloud.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp

Amplifying Employee Voice: How organizations can better connect to the pulse of the workforce

Published By: IBM     Published Date: Mar 28, 2016
The rise of social media, coupled with the desire to build more engaged and productive workforces, has brought “active employee listening” to the forefront of management attention. No longer is it enough to encourage employees to speak up about topics that matter to them. Organizations today need to more actively solicit, analyze and engage in ongoing conversations with past, present and even future employees. Having access to the collective “employee voice” can help leaders achieve diverse goals, including identifying innovations, preventing discord and improving productivity, as well as building a better connection to the organization and its mission. So, how can organizations establish and manage mutually beneficial listening programs? To better understand what companies are doing in the area of employee listening and the extent to which employees are willing to participate, we analyzed data from the 2015 IBM Smarter Workforce Institute WorkTrends Survey – a broad-based survey of ov
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ibm, ibm smarter workforce, work trends, employee engagement, human resource technology
    
IBM

Amplifying Employee Voice: How organizations can better connect to the pulse of the workforce

Published By: IBM     Published Date: Jul 20, 2016
The rise of social media, coupled with the desire to build more engaged and productive workforces, has brought “active employee listening” to the forefront of management attention. No longer is it enough to encourage employees to speak up about topics that matter to them. Organizations today need to more actively solicit, analyze and engage in ongoing conversations with past, present and even future employees. Having access to the collective “employee voice” can help leaders achieve diverse goals, including identifying innovations, preventing discord and improving productivity, as well as building a better connection to the organization and its mission. So, how can organizations establish and manage mutually beneficial listening programs?
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ibm, ibm smarter workforce, work trends, employee engagement, human resource technology
    
IBM

2012: Key Contact Center Trends and Priorities for the Upcoming Year - How you can be ready.

Published By: Interactive Intelligence     Published Date: Jan 12, 2012
Join us for this web event where featured Forrester Research principal analyst, Art Schoeller and Interactive Intelligence senior vice president, Joe Staples will discuss these topics and help you be ready to take the best advantage of the upcoming year and the contribution your contact center can make to the success of your business.
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interactive, marketing, trends, marketing analytics, interactive marketing
    
Interactive Intelligence

Developer Report: Top Social Media and HTML5 Considerations for Mobile App Success

Published By: Appcelerator     Published Date: Jun 20, 2012
Find out about two of the hottest topics surrounding mobile app development right now-social media and HTML5. Educate yourself on the backend of mobile app strategy and use your knowledge to stay in front of the competition.
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html5, social media, mobile app, development, backend, strategy, competition, trends, dynamtic, survey, wireless
    
Appcelerator

Make You or Break You: How Optimizing the Candidate Assessment Experience Impacts Your Business

Published By: AON     Published Date: Aug 29, 2017
There are the obvious things that can affect your organization’s bottom line: sales performance, the economy, overhead. But here’s something you probably didn’t expect: the experience candidates have when they apply to work for your firm—that has an effect too. On Thursday, April 6th at 10AM CT, experts from Aon’s Candidate Selection and Assessment group will discuss how the creation of an incredible candidate experience can be used to foster an energizing candidate experience and how that affects desired business outcomes. Topics of discussion will include: ? The current state of the candidate experience ? How the candidate experience affects an organization’s brand and bottom line ? What candidates are looking for in the assessment process ? What a great candidate experience looks like
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AON

Key Methods for Managing Complex Database Environments

Published By: Dell Software     Published Date: Aug 09, 2013
Discover what you need to know to successfully manage your diverse database infrastructures in this new white paper. Topics include: • Balancing key business metrics • Understanding a DBAs challenges • Finding the right tools to monitor and manage the database environment • ...and much more!
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dell, database, platform, technology, business metrics, dbas, platforms, data management, business technology
    
Dell Software

Long Term Data Retention: 5 Key Considerations

Published By: Quantum - Quinstreet     Published Date: Aug 10, 2011
This technology brief provides 5 topics to think about as you design your long-term data retention plans.
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networking, storage, best practices, server virtualization, open source, data replication, business technology, virtualization, design and facilities, power and cooling
    
Quantum - Quinstreet

Access Identity Management FAQ 2012

Published By: Tse & Tse Consulting     Published Date: Jun 14, 2012
This paper collects my opinions about some hot topics in identity access management communities in mid 2012.
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tse and tse consulting -security, identity access management, identity access management toronto, solution architect, consulting, security
    
Tse & Tse Consulting

Reduce Costs and Run Your Microsoft Exchange Server on Amazon Web Services Cloud.

Published By: Amazon Web Services, Inc     Published Date: Sep 24, 2013
Amazon Web Services (AWS) provides a secure and dependable environment for deploying Microsoft Exchange Server 2010. Customers can use their existing Windows Server applications licenses, such as MS Exchange or SharePoint, on AWS without paying additional licensing fees. Take advantage of the pay-as-you-go-pricing, scalability, and data integrity of the AWS Cloud to run your Exchange Server workloads today. Download the Planning and Implementation Guide to learn more. This guide discusses planning topics, architectural considerations, and configuration steps to run a high-availability and site-resilient Exchange architecture. This guide is designed for Microsoft Exchange Server administrators, architects, and engineers. In the guide, we also provide a sample AWS CloudFormation template that is designed to help you easily provision the necessary AWS resources and update them in an orderly and predictable fashion. Learn more today!
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aws, ms exchange, windows server, share point, pay as you go pricing, scalability, data integrity, cloud, server, technology, configuration, cloudformation, security, knowledge management, enterprise applications, business technology
    
Amazon Web Services, Inc

Ready your huddle spaces for Office 365 online meetings [webcast]

Published By: Polycom     Published Date: Sep 07, 2016
"Seeing is believing. How we connect and collaborate is changing. It’s no longer about reviewing a PowerPoint deck or a document sent out in advance in the meeting invite over a voice bridge. It’s now about collaborating and working in real time with voice, video and content sharing—as a team. Together, Microsoft and Polycom make it simple. Watch now an interactive session covering the following hot topics: How the new Office 365 Services and Skype for Business Online change the collaboration experience and reduce conferencing/communications costs. How you can turn your conference rooms and huddles spaces into productive, collaborative workspaces. Polycom RealPresence Trio and how it accommodates our 3 collaboration needs: Voice, Content and Video. How easy it is to set up and how easy it is for users to connect. How flexible your workspace transition plan can be. Don’t miss this session featuring Polycom and Skype for Business solutions experts, Peter Huboi and Jovito Salonga, for a d
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business optimization, business strategy, network management, business applications, best practices, business process management, collaboration, productivity, business management
    
Polycom

Choosing the Right Phones for MSFT Office 365 Cloud PBX Services

Published By: Polycom     Published Date: Sep 07, 2016
"What are the benefits of moving your phone services to Office 365? How does the Skype for Business phone experience online differ from a traditional on-prem PBX phone experience? What are the important features to consider when selecting phones for your Office 365 cloud deployment? Join Polycom voice experts Randy Wintle and Peter Huboi as they cover these topics and more in one of our most accessed on-demand webinars."
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business optimization, business strategy, network management, business applications, best practices, business process management, productivity
    
Polycom

The problem with good mobile experiences? They’re not great.

Published By: IBM     Published Date: May 13, 2016
The problem with good mobile experiences? They’re not great. The financial upside of delivering a great mobile app experience Key topics covered: • What makes for a great app (most companies get it wrong) • Four ways great apps outperform good apps • Tips for getting to great • How First Security Insurance is moving to greatness
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ibm, mobile, applications, apps, mobile apps, customer engagement, forrester, mobile computing, mobile data systems, mobile workers, smart phones, wireless application software, wireless phones
    
IBM

Building an Enterprise Linux Solution: SUSE & Power Systems

Published By: IBM     Published Date: Oct 11, 2016
Topics to be discussed include: - The need for new RAS characteristics in next-gen applications - The benefits of having an agile and scalable platform for workloads running SUSE Linux Enterprise Server on IBM Power Systems
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ibm, hardware, systems hardware, linux, linux on power, security, software development, enterprise applications, business technology
    
IBM

Three Steps to Developing Effective Calls to Action

Published By: Bulldog Solutions     Published Date: Jul 20, 2009
With competition growing for your prospects’ attention, it’s never been more important to create powerful messaging that builds a bridge between an issue that’s on their minds and your company’s solution or service. This white paper outlines three steps for creating relevant messages and effective calls to action.
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calls to action, bds, bulldog solutions, messaging, planning, promotion planning, lead gen, topics, messages, effective calls to action, audience, audit, gap, compliance, black box
    
Bulldog Solutions

How to Get to the Numbers that Matter in Retail

Published By: Microsoft Dynamics     Published Date: Jul 11, 2007
The objective of this white paper is to review various aspects of retail financial management and to draw important lessons for small and mid-size retailers. The paper addresses a wide range of topics that impact a retailer’s financial success. Many of these are common to retailers of all sizes, but some are specific to mid to small tier businesses and many cautionary notes are given.
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retailer, enterprise resource, erm, erp, financial, enterprise software, accounting, purchasing management, vendor management, balance sheet, invoice matching, inventory, sarbox, sox, sarbanes-oxley, profitability, cash flow, operations, productivity, microsoft
    
Microsoft Dynamics

Levvel - Guide to Procure-to-pay & Digital Transformation

Published By: Esker     Published Date: Jul 09, 2019
Digital transformation of P2P processes doesn’t just mean using the latest technology to check boxes or implementing automation for automation’s sake. Rather, it is a philosophy that drives action and brings new levels of speed and efficiency to businesses that choose to embrace it.This 2019 Levvel Research report is equipped with valuable insights and powerful statistics about the digital transformation of P2P cycles and will guide you through topics including: Current P2P practices & where they fall short The evolving state of procurement and AP culture, identity & technology Features & benefits of P2P software solutions
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Esker
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