acquiring customers

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How to Leverage Data to Improve Business Outcomes: Acquiring and Retaining Customers

Published By: HPE APAC     Published Date: Jun 16, 2017
Download this guide: Four Ways to Empower Data and Help your Business Acquire and Retain Customers.
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HPE APAC

How to Leverage Data to Improve Business Outcomes: Acquiring and Retaining Customers

Published By: Hewlett Packard Enterprise     Published Date: Feb 08, 2017
Explore four ways you can empower your data to help you meet your business goals in this analyst white paper from ESG. Download now.
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Hewlett Packard Enterprise

Strategic Originations Decisions Key to Telecom Success

Published By: FICO     Published Date: May 11, 2017
In saturated, contested telecom markets, credit origination has become a strategically important capability in acquiring and retaining the right mix of customers. Being quick and adept at making enormously complex decisions — involving product bundle eligibility and pricing, deposits, credit limits, device financing rates and terms — has far-reaching effects beyond market share and current revenue.
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customer experience, customer experience, customer engagement, consumer credit, credit, customer interaction service, customer satisfaction, customer service
    
FICO

Using Card-Linked Offers to Acquire New Customers and Eliminate Wasteful Ad Spend - QSR

Published By: Empyr     Published Date: Jun 12, 2018
A major QSR brand wanted to increase business in a highly competitive category by acquiring new customers and eliminating wasteful spend on advertising in the process. Of equal importance was their desire to increase frequency and ticket size with their light lapsed guests.
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Empyr

Business Intelligence: The Definitive Guide for Midsize Organizations.

Published By: SAP Inc.     Published Date: Jun 16, 2009
Your organization's focus has been on acquiring customers, increasing revenues and profitability, and outpacing the competition. And while your organization has continued to improve its operating efficiencies (sometimes by quickly learning from past mistakes), you feel your company should be spending more time analyzing what’s going on and planning for the future.
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business intelligence, sap, enterprise applications, international computing
    
SAP Inc.

The Positive Impact of SD-WAN on Healthcare: Leverage Technology to Enhance Patient Experience

Published By: VMware SD-WAN by VeloCloud     Published Date: May 20, 2019
The healthcare industry is evolving at a rapid pace from both technology and business perspectives. New technologies are dramatically improving healthcare, from diagnostic imaging and scanning tools to the digitization of medical records. From the business side, the industry continues to consolidate, with metropolitan or regional medical providers absorbing local clinics and rural practices, and large retailers acquiring pharmacies, minute clinics, and urgent care facilities. As a result, many healthcare companies are now competing with retailers for business. This competition may be good for the customers (i.e., the patients) who are demanding higher levels of care and a better overall experience. This could mean better access to new diagnostic tests, test results, and specialists who may be located far from the patient’s location. Healthcare providers need to work toward providing the same care and experience to customers in their main facilities as they do in distributed clinics, ur
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VMware SD-WAN by VeloCloud

B2B Marketing with Video: Driving ROI from Awareness to Advocacy

Published By: BrightCove     Published Date: Nov 26, 2008
With the rapid growth of online video, more and more B2B marketers are using video to drive results and ROI throughout the customer lifecycle. Because video enables marketers to tell more engaging stories about their businesses, brands and products, video has quickly proven to be one of the most successful ways of acquiring, interacting with and converting new customers. With this white paper, you will see case studies from successful video marketers and discover 5 ways you can begin leveraging online video today .
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brightcove, video imperative, branding & awareness, video advertising, online video platforms, google analytics, enterprise applications, application integration, marketing automation, product lifecycle management, video conferencing
    
BrightCove

Digital Age/ Digital Goods

Published By: Vindicia     Published Date: Jun 17, 2014
Many digital offerings are sold on a subscription and recurring basis. Bring Digital Goods and Subscribers Together - this eBook gives you nine essentials for acquiring subscription and recurring revenue customers.
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subscription revenue billing, subscription payments, subscription model best practices, subscription billing solutions, subscription billing software, subscription billing platform, subscription billing company, subscription billing business models, subscription billing analytics, subscription billing, saas digital storefront, saas billing solutions, recurring billing software, recurring billing, microtransaction business model, micro transactional model, enterprise subscription billing, digital storefront optimization, digital storefront, digital economy automation
    
Vindicia

Capturing hearts, minds and market share

Published By: IBM     Published Date: Aug 18, 2015
As a general rule of thumb, the cost of acquiring new customers is four times that of retaining existing ones. To grow market share, insurers need new customers. But for the balance sheet, retention has a much larger impact.
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ibm, engagement, crm, customer, value, insurance, market share, renewal
    
IBM

A New Software Architecture for a Hyper-Connected World

Published By: Cisco     Published Date: Dec 21, 2016
Technology’s role in business and society has shifted away from largely driving efficiencies to innovating and creating engaging experiences that attract and retain customers. Innovations and business outcomes are fueled by a perfect storm of technology trends in cloud, analytics, machine learning, IoT and the emerging API Economy. The convergence of these technologies has created new opportunities for enterprises to improve business performance by acquiring customers faster while creating brand loyalty. The role of technology expands the interaction with customers beyond the core of the enterprise – away from 100% dependencies on systems of records – and towards real-time, contextual interactions. Businesses are a digital business or they are evolving to become one. This requires enterprises to re-think how they build software architectures.
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Cisco

25 Ways to Acquire Loyalty Program Customers

Published By: CrowdTwist     Published Date: Mar 16, 2016
Acquiring customers to join loyalty programs requires that brands offer amazing incentives and get creative with their marketing efforts. This e-book offers 25 strategies to help companies grow their loyalty program memberships.
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multi channels, loyalty, acquisition, branding, consumers, strategy, knowledge management
    
CrowdTwist

The Multichannel Email Marketer

Published By: Monetate     Published Date: Aug 19, 2014
Everyone is talking about multichannel marketing as a way to reach today’s empowered customer, but what’s that mean for the email marketer? Simple: email marketers need to stop thinking about their role as a single channel focused solely on retention. This white paper will walk you through how to increase customer acquisition and retention rates by working with other members of your organization’s digital marketing team.
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multichannel marketing, geo-targeting, customer retention, acquiring customers
    
Monetate

The Multichannel Email Marketer

Published By: Monetate     Published Date: Aug 19, 2014
Everyone is talking about multichannel marketing as a way to reach today’s empowered customer, but what’s that mean for the email marketer? Simple: email marketers need to stop thinking about their role as a single channel focused solely on retention. This white paper will walk you through how to increase customer acquisition and retention rates by working with other members of your organization’s digital marketing team.
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multichannel marketing, geo-targeting, customer retention, acquiring customers
    
Monetate
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