activism

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The Rise of Data Activism

Published By: Tealium     Published Date: Mar 12, 2014
“The Rise of Data Activism: How Digital Data Distribution Platforms (D3P) Enable Marketers to Act on Their Data” discusses how marketers can solve the optimization gap and leverage new solutions to take action on their most actionable audience segments in real time.
Tags : 
tealium, big data, data analytics, business analytics, information technology, data distribution, tag management systems, digital data distribution platform
    
Tealium

The DNA of Brand Distinction 2010: Transition, Transformation & Activism in the New Consumer Economy

Published By: MS&L     Published Date: Apr 28, 2010
Is your brand heading to extinction or distinction? Learn how changing consumer values and economic business drivers impact your brand's DNA in 2010. Get valuable insights on how to build powerful brands that will thrive and survive in the new consumer economy based on data from the Global Values Study and the PRWeek Social Media Survey.
Tags : 
ms & l, csr, branding, brand management, activism, navigation, elasticity, brand
    
MS&L
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