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Isolation Versus Integration - Making the Move to Cross-Channel Customer Communications

Published By: IBM     Published Date: Aug 21, 2013
In many enterprises, marketing is a multichannel effort that includes a wide range of touch points. The touch points range from websites and email promotions to traditional print advertising, postal mail, and broadcast, and direct sales by phone and in-person sales teams. But too often, each channel works independently, accountable to its own objectives, unaware of the efforts and results made within other marketing channels. As a result, call centers speak to customers without knowing the offers the customers previously accepted or rejected. In addition, emails launch without reference to online promotions and websites present messages that disregard their visitors’ previous contact history.
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cross channel marketing, customer communications, interactive marketing, multi-channel marketing, sales, multichannel, communications, email marketing, customer relationship management, crm, business technology, telecom, infrastructure
    
IBM

What is an Application Delivery Controller (ADC)

Published By: Citrix Systems, Inc.     Published Date: Jan 19, 2016
This white paper introduces many of the core services ADCs provide and explains how they benefit both users and application administrators
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citrix, adc, applications, application security, application integration, application performance management, data integration
    
Citrix Systems, Inc.

IT Brand Pulse: Application Delivery Controller 2015 Brand Leader Report

Published By: Citrix Systems, Inc.     Published Date: Jan 19, 2016
IT Pros vote NetScaler as ADC market leader for third consecutive year, sweeping all six ADC categories.
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citrix, adc, it brand pulse, application performance management, it spending, application integration
    
Citrix Systems, Inc.

Citrix version: The Active Advantage: Why Networking Leaders Are Embracing ADC Clustering

Published By: Citrix Systems, Inc.     Published Date: Jan 19, 2016
Read this paper to learn why NetScaler 10, the only clustering solution available today that enables active/active ADC pairing, offers a more efficient deployment option.
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citrix, adc, clustering, networking, application performance management, application integration
    
Citrix Systems, Inc.

Get $50 in Matched Clicks on LookSmart - Expand Your Paid Search Reach Today!

Published By: LookSmart     Published Date: Feb 25, 2010
LookSmart is one of the largest search advertising networks, processing over 1 billion queries daily. Our award winning AdCenter platform offers tracking and targeting features on par with the major search engines. You can be up and running with optimized campaigns in no time. Start today and get $50 in matched clicks!
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looksmart, search, seo, advertising networks, search engines, optimization
    
LookSmart

Using Neterion 10 GbE for Enterprise iSCSI Storage

Published By: Neterion     Published Date: Dec 05, 2006
The relentless growth of data and network-intensive applications such as digital imaging, multimedia content, and broadcast/video continues to drive volumes of enterprise data and network traffic. As growth continues, IT managers are challenged with implementing solutions without interrupting critical business processes.
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network infrastructure, traffic management, bandwidth management, bandwidth, network management, neterion, networking, ethernet networking, gigabit networking, infrastructure, iscsi, storage area networks, storage management
    
Neterion

Transcom Corporation Case Study

Published By: Asentria Corporation     Published Date: Sep 04, 2007
As an equipment provider for worldwide, national and regional radio and television facilities, Transcom Corporation, headquartered in Huntingdon Valley, Pa., has been meeting the broadcasting capability needs of stations worldwide since 1978. Transcom specializes in distributing new TV transmitters, antenna, cable, Studio Transmitter Link (STL) and audio equipment that enable television and radio stations to transmit sound and video from the studio to the antenna.
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telecom alarms, snmp traps, remote site managers, terminal servers, remote access, snmp monitoring, snmp, contact closures, fault management, network management, remote site monitoring, remote site alarms, environmental monitoring, network alarm monitoring, network alarm management, remote telemetry units, alarm management system, network management systems, network monitoring, protocol mediation
    
Asentria Corporation

KEMP Technologies’ LoadMaster Products Reduce Datacenter Power Consumption

Published By: KEMP Technologies     Published Date: Aug 04, 2008
Kemp Technologies’ LoadMaster Application Delivery Controller (ADC) and Server Load Balancer (SLB) appliances are low energy consumers. Reducing energy use at the point of consumption, LoadMaster provides benefits to other areas by reducing load on power and cooling facilities, which in turn reduce their own energy use.
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load balancer, load balancing, application delivery, ssl acceleration, application optimization, windows terminal services, terminal services, content switching, server load balancing, application security, network security, kemp, kemp technologies, energy, green, servers, green computing, power and cooling
    
KEMP Technologies

HD Advertising Trends Report Q3

Published By: Extreme Reach     Published Date: Nov 04, 2010
The purpose of this report is to provide specific HD adoption details, by advertisers and broadcasters to help inform advertising practices.
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hdtv, advertising distribution, hd usage, ad delivery
    
Extreme Reach

Branded Entertainment: Distributed Storytelling in a Digital World

Published By: Proximity Branded Entertainment     Published Date: Jan 13, 2011
Entertainment is no longer a broadcast; it's an experience.
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branded entertainment, troy hitch, doug worple, branding, entertainment, advertising, online, video
    
Proximity Branded Entertainment

6 Ways To Make Your Social Marketing Go Viral

Published By: DIR Incorporated     Published Date: Jan 13, 2011
Many companies have a goal of creating messages with "viral" appeal and content. The value of viral sharing is that a message is broadcast and passed along from one person to the next to a rapidly growing audience. This is in
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viral marketing, social media, online marketing, interactive marketing, dir incorporated
    
DIR Incorporated

IT Optimization of Broadcasting

Published By: EDGE Technology Services     Published Date: Jun 22, 2011
Aligning IT to your business is critical, especially media. Learn how to leverage digital without sacrificing margins or a competitive advantage.
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broadcasting, strategy, media, productivity, project management, software compliance
    
EDGE Technology Services

Flexible Multi-tenant Solutions for your Organization

Published By: Citrix Systems     Published Date: Sep 08, 2011
Today's advanced datacenters need flexible, multi-tenant ADCs to deliver on the full promise of virtualization and cloud computing. This free Citrix white paper explains why!
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citrix, netscaler, adc, web applications, database scalability, load balancer, application delivery, data center infrastructure, ssl, adc, application delivery controller, storage management, application integration, application performance management, data protection, data quality, cloud computing
    
Citrix Systems

NetScaler: Is Your Load Balancer Cloud-Ready?

Published By: Citrix Systems     Published Date: Sep 08, 2011
Build a Cloud computing infrastructure with maximum availability, performance and security. Free guide shows you how -- compliments of Citrix.
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citrix, cloud computing, netscaler, scale app delivery, load balancing technology, sla, load balancer, application delivery, data center infrastructure, ssl, adc, application delivery controller, disaster recovery, application integration, analytical applications, data quality, software compliance, design and facilities
    
Citrix Systems

Pay As You Grow Tech Guide

Published By: Citrix Systems     Published Date: Sep 08, 2011
Get flexible app delivery capacity in your datacenter that easily scales as demand grows. Free "Pay-As-You-Grow" guide from Citrix shows you how.
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citrix, pay-as-you-grow, network elasticity, netscaler, new applications, delivery capacity, licensing, elasticity, load balancer, application delivery, data center infrastructure, ssl, adc, application delivery controller, authentication, productivity, project management, software compliance, service management, cloud computing
    
Citrix Systems

Business Benefits of Application Delivery

Published By: Citrix Systems     Published Date: Sep 08, 2011
Free guide to show you how to reduce infrastructure costs and total cost of ownership (TCO) while increasing security, user productivity and business agility.
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citrix, netscaler, it goals, infastructure, tco, total cost of ownership, virtualization, cloud computing, load balancer, application delivery, data center infrastructure, ssl, adc, application delivery controller, project management, service management, infrastructure
    
Citrix Systems

NetScaler: Fast And Furious - Take Web Application Performance to the Next Level

Published By: Citrix Systems     Published Date: Sep 08, 2011
Citrix NetScaler goes beyond traditional ADCs, taking performance, scalability, reliability and security of critical web applications to the next level. Free white paper explains how!
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citrix, netscaler, application performance, service delivery, infrastructure, web applications, tcp, ssl, datastream technology, delivery optimization, load balancer, application delivery, data center infrastructure, ssl, adc, application delivery controller, application integration, analytical applications, data protection, data quality
    
Citrix Systems

Gartner Magic Quadrant for Application Delivery Controllers

Published By: Citrix Systems     Published Date: Sep 08, 2011
See who's in the Leader's Quadrant for Application Delivery Controllers. Don't miss this chance to learn from Gartner's independent research!
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garnter, magic, quadrant, application, delivery, controlleres, citrix, leaders, report, comparision, application delivery, load balancer, application delivery, data center infrastructure, ssl, adc, application delivery controller, convergence, application integration, application performance management
    
Citrix Systems

Consolidation without Compromise

Published By: Citrix Systems     Published Date: Feb 18, 2012
This paper outlines the compelling benefits of consolidating networking services, and details why competing efforts pursued by F5 technology come up short for critical ADC consolidation projects.
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virtualization, data center, datacenters, consolidate, network, network resources, citrix, netscaler, adc, application delivery controller, infrastructure, consolidation, networking, networking resources, gigabit networking, interoperability, migration, monitoring, network architecture, network management
    
Citrix Systems

8 Reasons Citrix NetScaler Beats F5

Published By: Citrix Systems     Published Date: Feb 18, 2012
This white paper discusses eight important areas where Citrix NetScaler beats F5 in making enterprise networks cloud ready.
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virtualization, data center, datacenters, consolidate, network, network resources, citrix, netscaler, adc, application delivery controller, infrastructure, consolidation, networking, networking resources, convergence, grid computing, local area networking, migration, monitoring, network architecture
    
Citrix Systems

Need to increase productivity without increasing headcount?

Published By: Globoforce     Published Date: Oct 11, 2011
The majority of employees (69 percent) would work harder if they were better recognized. Download the Globoforce® Workforce Mood Tracker September 2011 report for more employee engagement and retention trends.
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globoforce, human resources, workforce mood tracker, employee engagement, strategic recognition
    
Globoforce

IVR for B2B Marketing: New Strategies for Lead Generation, Scoring, and Nurturing

Published By: Ifbyphone, Inc.     Published Date: Jan 16, 2013
For many B2B marketers, IVR (interactive voice response) is now an integral piece of their campaigns. How are they using inbound and outbound IVR to generate and qualify phone leads? Would IVR help your lead gen efforts? Find out in this white paper.
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ivr, interactive voice response, b2b marketing, lead generation, lead scoring, lead qualifying, lead nurturing, scoring phone leads, inbound ivr, outbound ivr, sales calls, marketing automation, customer calls, voice broadcasts
    
Ifbyphone, Inc.

New Ways to Integrate Intelligent Voice Broadcasting into Your Marketing and Sales Strategy

Published By: Ifbyphone, Inc.     Published Date: Feb 11, 2013
Have you tried voice broadcasting? It’s an automated phone call that’s an effective alternative to email. Marketing and Sales use voice broadcasts for appointment reminders, event promotion, customer surveys, and more. Learn more in this white paper.
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voice broadcasting, sales, marketing, phone, crm, reminders, event promotion, surveys
    
Ifbyphone, Inc.

Stingray Traffic Manager 9.0

Published By: Riverbed     Published Date: Nov 08, 2012
Stingray traffic manager 9.0 now includes the capability for industry-leading web content optimization, dramatically accelerating web-based applications and more. Read on to learn about the industry's only ADC with complete WCO integration.
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stingray, adc, wco, wco integration, web content management, web content optimization, enterprise applications, business technology
    
Riverbed

The Forrester Wave: Web Content Management for Digital Customer Experience, Q2 2013

Published By: Adobe     Published Date: Jun 06, 2013
An enterprise's digital properties must be more than one-way broadcasts of information: today's customers desire connection, conversation, and interaction.
Tags : 
customer experiences, web content, content management, web design
    
Adobe
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