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$500 Credit for Web Video Ads on the largest Premium Network

Published By: VIDEOHUB     Published Date: Mar 14, 2012
When you sign up and complete $2500 worth of advertising on Videohub Marketplace, we add $500 to your account, which you can use immediately in crease your reach or save for a future campaign.
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acudeo, adwords, beet tv, bright cove, buy video ad, dealer marketing, google ad, hotel marketing, iab, jw player, local business marketing, local tv, local video marketing, long tail tv, online video ad, ova, pre roll, real estate marketing, restaurant marketing, spot tv
    
VIDEOHUB

Integrate facilities and IT. Realize the value of the green data center.

Published By: IBM     Published Date: Sep 10, 2009
As data center costs continue to rise, green is the word of the day. What it means is cost savings through consolidation and lower energy usage, as this white paper shows. See the role energy consumption plays in today's data centers, and how IBM Tivoli solutions can help optimize energy use in the data center.
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ibm, u.s. environmental protection agency, green data centers, visualization and reporting, asset management and spatial awareness, optimizing power usage and cost, ibm tivoli, storage, storage management, application integration, productivity, project management
    
IBM

State of Agency-Client Collaboration

Published By: Central Desktop     Published Date: Jul 05, 2012
It's no secret that there has long been friction between agencies and clients. For those of you who work in marketing on either side of the equation, we'vegrappled with this for years.
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central desktop, client- collaboration
    
Central Desktop

Quarterly Digital Intelligence Briefing: Finding the Path to Mobile Maturity

Published By: Adobe     Published Date: Sep 04, 2014
The rapid growth of mobile impacts all facets of your business. Econsultancy surveyed 600 client-side and agency marketers to provide data and insights in their Quarterly Digital Intelligence Briefing: Finding the Path to Mobile Maturity report, giving marketers a benchmark to judge their own mobile activities.
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mobile impacts, mobile insight, mobile trends, mobile activities
    
Adobe

Workload Migration: Best Practices for Transformation

Published By: HPE Intel     Published Date: Mar 09, 2016
State agency and higher education CIOs are under intense pressure to modernize their legacy IT systems. Whether that requires moving from one infrastructure to another, or moving to or from the cloud, the chief challenge remains: How to migrate data and applications without disrupting critical operations, ensure improved performance and avoid pricing and other traps that often accompany virtualizing in the cloud. Learn what’s made the difference in overcoming the impediments to workload migrations from IT leaders who’ve lived through big data and application moves. Topics include: Preparing workloads for cloud on-boarding – and off-boarding Tools for simplifying the consolidation and migration of apps and supporting services Forecasting workloads, and planning for associated testing, training, and other costs
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HPE Intel

Protect Customer Privacy While Enriching Data Analytics

Published By: AWS     Published Date: Dec 17, 2018
Watch this webinar to learn how Tr?v Insurance Solutions, an insurance agency licensed to sell on-demand property and casualty insurance products, adopted DgSecure on Amazon Web Services (AWS) to anonymize production data to help comply with GDPR and other data privacy regulations. The solution helps Tr?v meet privacy standards while enabling its analytics teams to use data to better serve its clients.
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AWS

Whil Case Studies

Published By: Whil Concepts, Inc.     Published Date: Jan 30, 2017
Download these case studies to learn how Whil was able to increase employee satisfaction and decrease employee turnover by introducing mindfulness in the below organizations: Global fashion retailer City government Technology University Leading non-profit Production company Global advertising agency
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mindfulness, wellbeing, wellness, mental wellbeing, emotional wellbeing, stress, resilience, sleep, training, benefits, virgin pulse, jiff, health, fitness, performance, health, sleep, brain training, performance, perks
    
Whil Concepts, Inc.

4 Best Practices for Improving Your Agency's Document Security

Published By: Canon Solutions America     Published Date: Oct 17, 2017
Transforming government processes starts with laying the right foundation for your organization’s workflow. Many government agencies have embarked on transformation initiatives; however, there is still room for improvement to build a more stable transformation foundation.
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pii security, pii breach, pii compliance checklist, how to protect pii, pii information security, pii data compliance, pii data protection, pii data breach, pii encryption, pii encryption best practices, public sector printing, secure public sector printing, security breach in public sector
    
Canon Solutions America

STRATEGIC PLAYBOOK FOR DATA-DRIVEN AGENCIES (Part One)

Published By: Adverity     Published Date: Jun 15, 2018
Master Your Client's Data To Build An Advertising Agency For The Future This is the first part of our ebook Strategic Playbook For Data-driven Advertising Agencies. In this instalment we cover how agency executives can benefit from their client's data to maintain a sustainable, future-proof business in times of digital transformation. Scaling your business with Marketing Intelligence Building a data strategy to stay ahead of the curve Mastering the end-to-end data management process Once you decide to master your data, you will be rewarded with deep, meaningful insights and happy long-term clients that get the most out of their data. We know it’s worth it! Signup and download the 28-page pdf-document to understand how data will secure your spot in the future advertising industry.
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marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics, marketing reports, roi reporting, reporting generator, automated reporting tool, marketing dashboard, marketing data, marketing intelligence, report software, marketing reporting, marketing metrics, performance marketing, marketing performance
    
Adverity

Email Raises Awareness for Susan G. Komen Breast Cancer Fundraiser

Published By: AcquireWeb     Published Date: Apr 07, 2008
This case study, published by DM News in July 2007, explores how email helped top-ranked ad agency Radarworks succeed in a changing market in developing a marketing campaign using a mixture of media channels with a set budget to maximize brand and event awareness and drive participation, and be able to measure the ROI from each marketing channel.
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acquireweb, complete campaign, complete, multi-faceted, multichannel, multi-channel, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb

Conversions: The Only Real Way to Measure Success for Acquisition Email

Published By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
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email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb, email marketing campaign, email campaign, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing
    
AcquireWeb

Background Check Basics - A Guide to Getting Started

Published By: IntelliCorp     Published Date: May 31, 2012
Need to implement a pre-employment screening solution for your organization or want to evaluate your current program? Download this free whitepaper to receive a clear explanation of what you should consider to help mitigate risk.
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intellicorp, background check, pre-employment screening, background screening company, fcra, consumer report, criminal search, sex offender registry, ssn verification, terrorist search, motor vehicle reports, credit reports, education verification, e-verify, drug testing, professional reference, address history, work history, civil records, professional licensing
    
IntelliCorp

How to Hire and Work With a PPC Agency

Published By: Hanapin Marketing     Published Date: Jun 03, 2013
Whether you’re hiring a new digital marketing agency or looking to improve your current agency relationship, Hanapin Marketing’s longstanding expertise and reputation as the agency that other agencies turn to can provide you with invaluable knowledge. In this guide to building a healthy agency relationship, Hanapin provides best practices and long-established wisdom about what your agency relationship should look like—including what your agency should be doing, and just as importantly, what you can do to help your agency.
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ppc, agency, ppc agency, search marketing agency, ppc management company, ppc manager, hire an agency, agency relationship, sem, adwords, vendor
    
Hanapin Marketing

Thinking About Hiring a PPC Agency? Get a Comprehensive Guide to Choosing

Published By: Hanapin Marketing     Published Date: Jun 03, 2013
Whether you’re hiring a new digital marketing agency or looking to improve your current agency relationship, Hanapin Marketing’s longstanding expertise and reputation as the agency that other agencies turn to can provide you with invaluable expertise. In this guide to choosing and hiring an effective PPC agency, Hanapin provides best practices and long-established wisdom about what your agency relationship should look like—including what your agency should be doing, and just as importantly, what you can do to help your agency.
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ppc, agency, ppc agency, search marketing agency, ppc management company, ppc manager, hire an agency, outsource marketing, sem, adwords, vendor
    
Hanapin Marketing

Get More Fun, Creative Work

Published By: Workfront     Published Date: May 01, 2015
This trend of restructuring as an in-house agency can be daunting, but companies that have successfully made the switch have seen the benefits.
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creative services team, restructuring, in-house agency, creative work, brand expertise, enterprise applications
    
Workfront

The Brand Marketer's Guide to In-Image Advertising

Published By: GumGum     Published Date: Aug 14, 2013
Download this white paper for a basic overview of in-image advertising and how the agency community can use it to reach their objectives.
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in-image advertising, display advertising, brand marketing, contextual placement, contextual targeting
    
GumGum

Agency Guide: How to Attract and Convert Small Business Clients

Published By: Constant Contact     Published Date: Mar 10, 2016
In an industry as competitive as digital marketing, standing out in the crowd can be difficult. Want to position your agency to attract qualified leads and convert them into long-term customers? Download this guide; find out how!
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digital marketing, integrated campaigns, constant contact, marketing solutions, best practices, business analytics, business management
    
Constant Contact

Up Your Marketing Game: A Digital Agency’s Guide to Integrated Campaigns

Published By: Constant Contact     Published Date: Mar 10, 2016
The average consumer goes through 6 channels before they make a purchase decision. You and your small business clients know that a multi-channel approach is a must to reach them, but how do you make your campaign work smarter and harder? Find out!
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marketing, digital agency, campaigns, multi-channel approach, constant contact, application integration, application performance management, best practices, business analytics, business integration
    
Constant Contact

Bridge the Commerce/Content Divide

Published By: Acquia     Published Date: Feb 26, 2015
The Issue: The Content and Commerce Divide Commerce and digital marketing teams tell a familiar story. The commerce team launches an online store on a commerce platform. Commerce and IT focus on the platform and evolve it as the online business grows—focusing on basics such as PCI compliance and product information and expand-ing to more complex integrations. Now they want to add content, such as reviews and engaging media, that will inform and guide shoppers. Meanwhile, the digital marketing team regards the online store as a missed branding and engagement opportunity and tries to jump in and contribute only to find that the system can’t meet their needs. So marketing goes outside to a digital agency, pays for a separate microsite, and takes their creative production needs elsewhere. And thus a classic divide is formed. Download the Forrester Report to learn the impact of integrated and personalized commerce experiences.
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commerce, content and commerce, personalization, increasing conversions, digital marketing, commerce platform
    
Acquia

Maximizing the Value of Economic Stimulus Funds

Published By: SAP     Published Date: May 05, 2009
Learn how to meet the challenges facing your agency with respect to the recent stimulus plan. Accept the government's challenge to maintain your focus on developing programs that achieve long-term results for constituents, while ensuring that these programs adhere to the complex requirements for stimulus funds.
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sap, economic stimulus fund, stimulus plan, arra, recovery, infrastructure, enterprise resource planning, it spending
    
SAP

The Impact of the Underground Economy, and How Analytics can Fight it ACFE Conclusion Paper

Published By: SAS     Published Date: Mar 06, 2018
“If we had done anything differently in Washington state, we would have done it faster,” said Hammersburg. “The key message is that fraud prevention – dealing with risk and program integrity – is not a cost issue, it’s a saving. When you can truly quantify the positive impact to the bottom line of a company or government agency, you shift the recognition that this is not an expense but that it’s a saving.” Some government organizations may be concerned that a rigorous program to shine a light on the underground economy will shine a brighter light on how much they didn’t know until now. Don’t let that stop you, said Hammersburg. “You have the opportunity to really get ahead of it now. Turn a risk into an opportunity going forward.”
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SAS

Industry Insider: Best Social Media Among Fast Food Chains

Published By: Sysomos     Published Date: Oct 24, 2012
The fast food business is worth more than $200 billion. This report digs into social media conversations to discover who's winning the burger wars. Includes social media ratings for Burger King, McDonald's, KFC, and Taco Bell.
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sysomos, heartbeat, map, social media monitoring tools, business intelligence, analysis, analytics, dashboard, tracking, buzz, trends, assessment, agency, business, enterprise, network, twitter, facebook, fans, fast food industry report
    
Sysomos

Tip Sheet: 8 Ways to Build Your Brand with Social Media

Published By: Sysomos     Published Date: Oct 24, 2012
Leading brands use social media to attract and nurture brand evangelists, to generate leads and make sales, and much more. Here are 8 tips that Sysomos recommends for building your brand with social media.
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social media monitoring tools, business intelligence, analysis, analytics, dashboard, tracking, trends, assessment, agency, marketers, business, enterprise, network, twitter, facebook, fans (24), building brands, evangelists, products, services
    
Sysomos

Tip Sheet: How to Get Social Media Influencers Talking

Published By: Sysomos     Published Date: Oct 24, 2012
Getting the right people excited about your brand is a powerful way to increase brand awareness and make sales. But how do attract influencers and get them talking about you? Here are 6 tips from Sysomos.
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social media monitoring tools, business intelligence, analysis, analytics, dashboard, tracking, trends, assessment, agency, marketers, business, enterprise, network, twitter, facebook, fans (24), influencers, fans, followers, evangelists
    
Sysomos
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