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Search Engine Optimization and Pay-Per-Click (PPC): A Holistic Approach

Published By: ICG Commerce     Published Date: Jan 28, 2008
A new guide from Fathom SEO explains how businesses can maximize search engine marketing efforts by adopting a holistic management plan for Pay-Per-Click and Search Engine Optimization. Learn how to effectively share data about keywords, ad copy and landing page performance.
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seo, search engine, sem, search marketing, search engine marketing, ppc, pay per click, keywords, traffic generation, site traffic, web traffic, fathom, fathom seo
    
ICG Commerce

MPLS and iDirect Network

Published By: iDirect     Published Date: Aug 21, 2009
The Internet boom continues to grow as more and more businesses, residential and SOHO clients start using the Internet. As service providers begin to scale their networks to accommodate this tripledigit growth, traffic engineering and scalability of the network has been of utmost importance.
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soho, soho security, service providers, network scalability, traffic management, network expansion, idirect
    
iDirect

Content Security: Blocking Spam and Unwanted Traffic

Published By: Internet Security Systems     Published Date: Aug 21, 2009
The Internet and email have stimulated huge productivity gains for employees. Workers quickly and easily access volumes of research on the Web and correspond with a mouse click. Unfortunately, businesses taking advantage of these tools are increasingly faced with daily onslaughts of spam and unwanted Web traffic.
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content security, internet security, spam, anti-spam, anti spam, email security, web security, internet security systems, it management, anti spyware, anti virus, auditing, security policies, web service security, workforce management, corporate portals, messaging, employee performance, productivity
    
Internet Security Systems

Presenting a Real-Time Enterprise for Your Company

Published By: NetSuite     Published Date: Mar 09, 2007
This exclusive Yankee Group White Paper reveals and examines how mid-size businesses can now build a real-time enterprises and leverage real-time information. Learn how to reduce scattered information and silo databases that prevent your enterprise from achieving operational excellence.
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crm, netsuite, erp, real time enterprise, mid-size businesses, silo database, customer relationship management, enterprise resource planning, netsuite, it management, knowledge management, enterprise applications, best practices, business integration, business management, enterprise software, total cost of ownership, productivity, project management, desktop management
    
NetSuite

Making the Most of On-Demand Software

Published By: NetSuite     Published Date: Nov 27, 2007
Where should mid-market companies invest valuable resource? Two out of three businesses are either buying or considering buying software via the subscription model.  This white paper will explain how Software-as-a-Service is revolutionizing the economics of growing businesses.
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saas, software as a service, on demand, on-demand, software development, development, programming, web services, netsuite
    
NetSuite

From Concept to Customer: Winning Web Strategies for Small Business

Published By: PTC     Published Date: Nov 27, 2007
Defining an effective Internet and domain name strategy is vital to any business — especially small- or medium-sized businesses which have limited development and promotional budgets. From defining this strategy, to understanding the keys to Web promotion, here is vital information that every entrepreneur should know.
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web development, web site, web marketing, buy domains, buydomains, web site design, site promotion, seo, domain name, hosting, web site design, website design
    
PTC

Executive Guide to Web Services Security

Published By: Reactivity     Published Date: Aug 21, 2009
Businesses are rapidly adopting Web services to provide new levels of integration between applications. By comparison with earlier data communications techniques, Web services are faster and cheaper to develop, quicker to deploy, and easier to adapt to emerging business needs. This paper discusses the special security challenges posed by the use of Web services, and how to secure networks against them.
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web services, web service management, web service deployment, web service, web service security, network security, secure networks, reactivity, xml, analytical applications, service oriented architecture
    
Reactivity

Best Practices for Mid-Market CRM

Published By: Soffront     Published Date: Aug 21, 2009
In the decade since customer relationship management (CRM) software first appeared on the market, implementation of the enterprise application suite that helps businesses find new customers, retain existing customers and otherwise increase revenues have gained a reputation as being risky ventures, subject to user rejection, cost overruns, and missed deadlines.
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crm, customer relationship mangement, crm software, crm application, crm app, customer retention, customer satisfaction, lead generation, cost control, crm implementation, crm deployment, soffront, enterprise applications, business management, customer relationship management, enterprise software, sales & marketing software, contact management
    
Soffront

Enhance BMC Change Management with Closed-Loop Control

Published By: Solidcore     Published Date: Jan 28, 2008
Are you about to implement change management using BMC Remedy Service Management or BMC IT Service Management for Mid-sized Businesses (a.k.a. Magic or Service Desk Express)? Have you already implemented one of these systems and want to maximize the return on your investment? Get this white paper to see how others have optimized their change management implementation approach to derive the most value from their investment by adding closed-loop control.
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cmdb, change management, service management, bmc, remedy, bmc remedy, it management, roi, return on investment, solidcore, itil
    
Solidcore

Intelligent Defense for Enterprise Assets: The Need for Host Intrusion Prevention

Published By: Third Brigade     Published Date: Aug 21, 2009
Businesses today are under intense pressure to open up their networks, comply with increasingly rigorous regulatory requirements, AND ensure their IT assets are protected from attacks. This white paper explores these security challenges and explains how host-based Intrusion Prevention Systems  play a critical role in an organization's overall security strategy.
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intrusion prevention, security, network security, compliance, security compliance, attacks, hacker detection, ips, intrusion prevention system, security strategy, security management, third brigade, firewalls, internet security, intrusion detection
    
Third Brigade

Making the Transformation to SOA

Published By: webMethods     Published Date: Aug 21, 2009
This white paper explores why service-oriented architecture has emerged as one of the most significant developments in IT, and is followed by an overview of how businesses can make the transformation to service-orientation.
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soa, service-oriented architecture, service oriented architecture, service management, web methods, webmethods, software development, it management, web service security, database development, web services, web service management
    
webMethods

Symantec Backup Exec 11d for Windows Servers: New Encryption Capabilities

Published By: Symantec     Published Date: Nov 09, 2006
Security and compliance risks are greater than ever, and businesses depend on their data being protected when stored internally and taken offsite. New encryption capabilities offered by Backup Exec 11d for Windows Servers offer secure protection from unauthorized access. Learn more about encryption capabilities in Backup Exec 11d.
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backup, backup and recovery, disaster recovery, compliance, data protection, encryption, access control, backup exec, data backup, symantec, security, storage management, security management, security policies, windows server, database development
    
Symantec

Another Year on in the ILM Journey

Published By: Quocirca     Published Date: Mar 06, 2007
Quocirca conducted two surveys separated by 12 months that looked at the data management infrastructure of UK and Irish businesses and how this was linked to their ability to respond to the whims of the regulators. In the year between the two surveys a lot had changed.
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information management, data management, storage, compliance, regulatory compliance, knowledge management, information lifecycle, information lifecycle managment, quocirca, ireland
    
Quocirca

IT Management for Small Businesses

Published By: Quocirca     Published Date: Jul 11, 2007
Operating and maintaining a complex IT infrastructure requires the necessary skills and investment but getting the right staff at an affordable price can be a problem. Finding ways around this can give SMBs a competitive edge leaving them free to focus on new business opportunities.
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infrastructure, smb, small business, online business, high availability, ebusiness, productivity, outsourcing it management, it management, quocirca, small business networks, it spending
    
Quocirca

Wide Area Network Security and Acceleration: A Short Guide to a Faster WAN

Published By: Quocirca     Published Date: Jul 11, 2007
Wide areas networks (WANs) are essential to the majority of businesses, connecting remote locations and individuals back to centralized IT resources. But as the network is expected to handle more bandwidth intensive applications such as voice and video it is essential to ensure the WAN usage is well managed – eliminating unwanted traffic and accelerating business content.
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wan, wans, wide area network, wan acceleration, remote workers, bandwidth management, traffic management, quocirca, network management, network performance, network performance management, network provisioning, wide area networks, mobile workers
    
Quocirca

Convergence or Confusion: The Challenge of Telecoms Service Provision

Published By: Quocirca     Published Date: Sep 07, 2007
Companies are faced with increasing pressures on the communications capabilities they offer their employees.  More employees are mobile, working from home or in other remote locations with a growing need to talk and share information with their colleagues.  This cuts across fixed and mobile communications, but businesses still want the flexibility of mobile, and the costs, predictability, quality and service models of fixed.
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telecom, quocirca, mobility, soho, voip, ip telephony, convergence, small business, wi-fi, wifi, united kingdom, mobile, ip networks, small business networks, mobile workers, wireless communications, wireless service providers
    
Quocirca

Managing Small Data Centers

Published By: Quocirca     Published Date: Sep 13, 2007
A sound IT infrastructure is fundamental to today’s businesses and when that infrastructure fails the consequences can be far reaching. Whether it is business-to-business, business-to-consumer or public sector organizations serving citizens, applications and the services they drive increasingly need to be available all day, every day. Many organizations find it hard to achieve such service levels. This briefing looks at some possible solutions.
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data center, datacenter, data centers, datacenters, data centre, data centres, infrastructure, mission critical, high availability, small business, smb, smbs, outsourcing networking, network management, symantec, quocirca, small business networks
    
Quocirca

The Positive Role IT Can Play in the Greening of Business

Published By: Quocirca     Published Date: Sep 13, 2007
The general public is becoming increasingly cynical about the environment claims of businesses and with much bad press around data centers, information technology (IT) is in the front line. But data centers are actually the easiest bit of IT to control and consolidating infrastructure into them can help reduce the overall energy usage of IT and, if used well, IT itself can help businesses reduce their overall carbon footprint.
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environment, environmental, green, green business, efficient, efficiency, energy, energy efficient, energy saving, power, infrastructure, symantec, quocirca, data center, datacenter, data centers, datacenters, data centre, data centres, internetworking hardware
    
Quocirca

The Location Intelligent Enterprise: Unlocking the Value of Location in Data

Published By: Quocirca     Published Date: Oct 05, 2007
Knowledge of the location of customers, property, products or any other asset is invaluable intelligence for improving competitive advantage and operational efficiency.  However, despite the proliferation of data that businesses generate today, the potential value of this location dimension is often overlooked in the business intelligence process.
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business intelligence, business analytics, historical data, data analysis, gis, geospacial, geographic information system, geocoding, geocode, location, quocirca, gps, business activity monitoring, business management, data mining
    
Quocirca

Web-Enabled Applications and the Internet: Satisfying the Growing Expectations of Business Users

Published By: Quocirca     Published Date: Nov 13, 2007
Businesses across Europe are becoming increasingly reliant on web-enabled applications that are accessed over the public internet. One of the key drivers for this is to open up communications with external organizations that are fundamental to core business processes.
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bpm, business process, web application, customer service, customer satisfaction, business management, order, order management, quocirca, it management, enterprise applications, business integration, business process automation, business process management, customer interaction service, sales automation, web service management, productivity
    
Quocirca

Information Security for SMBs: Ensuring End-to-End Care of Data Assets

Published By: Quocirca     Published Date: Jan 11, 2008
Small and medium-sized businesses (SMBs) can benefit from the expansive use of information technology (IT) just as much as their larger counterparts. Indeed, in many cases they have to, because to trade they need to interact with business partners of all sizes and IT failure affects not just internal users but those of third parties.
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insight report, quocirca, smb, small business, soho, mid-sized business, smbs, data security, network security, small business it, it networks, securing data, networking, security, data management, infrastructure, small business networks, database security
    
Quocirca

Distributed Business Index (DBI): The Benefits and Limitations of Distributed Working in the 21st c.

Published By: Quocirca     Published Date: Mar 13, 2008
Businesses rely on widely distributed networks of workers, be they at HQ, in branch offices, mobile in the field or working at some other external location. Whilst the office continues to be seen as the primary place of work, more and more staff are spending at least part of their working week somewhere else.
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collaboration, communication, mobile, branch, remote, quocirca, remote access, mobile workers, productivity
    
Quocirca

Total Telecoms Expense Management: Looking Beyond Cost Cutting to Gain Greater Value

Published By: Quocirca     Published Date: Apr 15, 2008
Voice and data communications are taking up an increasing amount of organizations’ budgets as more information is shared between and across more businesses. Person to person contact now includes richer media, more participants and is becoming increasingly mobile. Historically, telecoms expense management has focused on the mechanistic processing of bills, payment and costs of individual items.
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communication, communications, expense, cost, quocirca, ip telephony, total cost of ownership, voice over ip, spend management
    
Quocirca

Soaring Not Surfing: Small- and Medium-Sized Businesses Make the Connection

Published By: Quocirca     Published Date: Jun 13, 2008
Over the past decade, the internet has evolved from a technical environment into a commercial marketplace. The impact on consumers and large enterprises has been significant, but what about the small and medium sized business? With few of the skills and resources of their larger counterparts, these organizations need to get the best value from the internet and the network based services it enables, without risking day-to-day operations.
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quocirca, smb, smbs, small business, medium business, mid-sized business, connectivity, ip networks, small business networks
    
Quocirca

Loud and Clear: SMBs Get the Message About Unified Mobile Communications

Published By: Quocirca     Published Date: Jul 03, 2008
Businesses of all sizes adopt technology to make them more productive, cost effective or flexible and help them compete. Over the years the adoption of tools such as mobile phones, wireless laptops, the internet and email have all been driven by such expectations. Small and mid-sized businesses (SMBs) are often at the forefront as these technologies can give them a lead on their larger competitors. What starts as a useful extra tool or 'competitive edge' soon becomes the accepted norm and a search for improved quality and utility then ensues.
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convergence, mobile, wireless, communications, unified communications, quocirca, small business networks, wireless communications
    
Quocirca
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