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Whitepaper: File Sharing Without Fear

Published By: Blackberry     Published Date: Jul 12, 2019
Law firms have received two dramatic wake-up calls about the vital importance of data security in the last two years. First, there was the leak of 11.5 million documents from offshore law firm Mossack Fonseca, known as the Panama Papers, which became public in 2016.1 Then came the massive cyberattack on prominent global law firm DLA Piper in the summer of 2017.2 As we will explore, despite the industry’s aversion to media coverage of such attacks, less-visible breaches involving the legal profession are being reported worldwide in ever-increasing numbers.
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Blackberry

Cybercrime’s Most Wanted: Guide to Protection

Published By: Juniper Networks     Published Date: Jul 31, 2019
Cybercrime has rapidly evolved, and not for the better. What began in the 1990s as innocent pranks designed to uncover holes in Windows servers and other platforms soon led to hacker Kevin Mitnick causing millions of dollars in malicious damages, landing him in prison for half a decade and raising the awareness of cybersecurity enough to jump-start a multimillion-dollar antivirus industry. Then came the script kiddies, unskilled hackers who used malicious code written by others to wreak havoc, often just for bragging rights. If only that were still the case.
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application management, application performance, network infrastructure, network management, network security
    
Juniper Networks

Reducir la brecha digital: Cómo entregará 5G extendido por satélite

Published By: SES     Published Date: Aug 01, 2019
La brecha digital está obstaculizando el uso del potencial de las regiones de pocos recursos en todo el mundo. Este artículo explora cómo una red 5G puede reducir drásticamente la brecha digital y mejorar las condiciones económicas en todo el mundo. Descubra cómo la tecnología satelital puede aumentar la conectividad en regiones de pocos recursos y tener un impacto positivo en la telemedicina, el empleo a distancia y las oportunidades de educación.
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SES

Reduzindo a divisão digital: Como a tecnologia de satélite irá fornecer uma rede 5G disseminada

Published By: SES     Published Date: Aug 01, 2019
A divisão digital impede o aproveitamento de todo o potencial das regiões carentes do planeta. Neste artigo, o autor mostra como uma rede 5G pode reduzir drasticamente a divisão digital e melhorar as condições econômicas em todo o mundo. Veja como a tecnologia de satélite pode aumentar a conectividade em regiões carentes e beneficiar a telemedicina, o emprego remoto e as oportunidades em educação.
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SES

Location Intelligence – How Marketers Can Adapt to the Evolving Privacy and Data Landscape

Published By: HERE Technologies     Published Date: Aug 08, 2019
On-demand webinar published by eMarketer Marketers are using more location data than ever, but consumer privacy concerns and an evolving regulatory landscape have raised new challenges. There is a need for more consideration and transparency about collecting and using geolocation. Watch this webinar to learn about: • The various ways marketers are using location data today • How consumers feel about location sharing • How new government regulations may impact data collection Besides the two eMarketer Analyst, Hervé Utheza, Head of Media, Advertising & Telco at HERE Technologies joins the conversation and gives valuable insight on how to improve campaign performance through real world geometry. View the webinar now on demand.
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HERE Technologies

Using HD Map data to improve ADAS features and autonomous vehicles

Published By: HERE Technologies     Published Date: Aug 12, 2019
More sophisticated cameras and vehicle sensors are enabling new ADAS features and the deployment of highly autonomous vehicles. However, reactive decisions and camera-based systems struggle when lane markings fade, snow or dirt covers the road, and the environment changes. Map-based Lane Keeping with HERE HD Live Map from VSI Labs examines how HD map assets can improve the safety and performance of automated vehicle features. Download this free report to learn: • How map data improves the performance and safety of ADAS features • How map-based systems outperform computer vision only system • The architecture of VSI’s map-based lane keeping system
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HERE Technologies

Canada’s Yellow Pages Transforms with TIBCO Master Data Management

Published By: TIBCO Software     Published Date: Jun 14, 2019
Reinventing the Yellow Pages Directory: How YellowAPI Became an Engine for Digital Transformation
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TIBCO Software

Perché i dati non-stop rappresentano l'inizio della crescita aziendale

Published By: Infinidat EMEA     Published Date: May 15, 2019
La rivoluzione digitale, l'instabilità economica, i cambiamenti politici e la carenza di competenze professionali sono tutti stati fattori, negli ultimi 24 mesi, del fallimento di aziende o, quantomeno, di perdite di redditività e profitti.
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Infinidat EMEA

2019 Marketing Benchmark Report

Published By: Look Listen     Published Date: Aug 22, 2019
Companies that can harness the power of data are tomorrow’s winners. At Acoustic, we believe deeply in the importance of putting data into context to help companies quickly determine which marketing messages are resonating and which strategies are outpacing the market. The 2019 Marketing Benchmark Report examines email and mobile marketing messages sent by thousands of brands in 2018 to establish industry standards on customer engagement, delivery and subscriber churn. Our analysis uncovers trends and benchmarks than can help you optimize your audience outreach. Use this valuable information to compare how your campaigns are performing, see where to focus your efforts and build your case for more investment.
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Look Listen

Campus Network Design Guide

Published By: Juniper Networks     Published Date: Jul 29, 2019
Get the Secrets to Designing a Resilient, Secure Campus Network. Download our 2019 buyer's guide to learn more. It’s challenging to design, deploy, and manage a campus network. Adding to this, aging equipment can slow your network down and hinder your ability to advance IT innovations that help keep your business competitive. What's more, the proliferation of devices and IoT sensors can expose your network to cyberattacks and other security threats. Our 2019 Buyer’s Guide can help you modernize your campus network, reducing OpEx while delivering a richer, more reliable user experience. Learn about the key trends and challenges that shape your campus network design and the essential considerations that should influence your selection process.
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multiprotocol label switching (mpls), switching, ethernet network services, data center design, data center management
    
Juniper Networks

The Apstra Zero Lock-in Guarantee. How to Fr3ee Yourself From Hardware Vendor Lock-In

Published By: Apstra     Published Date: Aug 19, 2019
Years ago, there were proprietary networking solutions like IBM Token Ring. Every new PO had to go to the same vendor if customers wanted to ensure connectivity. Then came Ethernet which promised to be an open interoperable standard. However, vendors recreated lock-in by implementing proprietary VLAN extensions such as private VLANs.
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Apstra

When the Customer Experience Counts

Published By: Sitecore     Published Date: Jul 08, 2009
This whitepaper discusses the need to target outcomes and focus on building a complete, 360-degree view of your customers -- who they are, where they came from, what they do, and how you can best meet their needs.
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sitecore, customer experience, lifecycle management, web content management, analytics, crm, emarketing, email marketing
    
Sitecore

Extensis Portfolio Server Quenches Direct Wine's Thirst for Easier Access to their Image Library

Published By: Extensis     Published Date: Apr 18, 2008
In 2006, Direct Wines Ltd identified a need for a solution that would manage the thousands of wine related images they had collected. The main use of the images, which range from images of wineries and wine makers to those of grapes, is inclusion in the company's direct mail campaigns and on the Direct Wines website.
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extensis, direct wine, portfolio server, images, dam, solutions, application integration
    
Extensis

Turning Data Into Customer Loyalty: Grupo Posadas Takes Segmentation to a New Level

Published By: Neolane, Inc.     Published Date: Sep 17, 2010
With more than three decades in the hotel marketplace, Grupo Posadas operates more than 104 hotels and 19,042 rooms in 50 beach and city destinations in Mexico, Brazil, Argentina and Chile. It's brands include AQUA, Fiesta Americana Grand, Fiesta Americana, Lat 19°, Caesar Park and Caesar Business, making Posadas the leading Mexican hotel operator in Latin America. Posadas selected Neolane's enterprise marketing software to improve segmentation and deliver consistent, personalized customer communications across e-mail and direct mail channels, while streamlining campaign management within its loyalty programs.
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neolane, grupo posadas, segmentation, loyalty, email, direct marketing, customer communications, loyalty
    
Neolane, Inc.

Using Automated Portals as Cost-Effective Solution to Partner/Channel Marketing Challenges

Published By: Pitney Bowes     Published Date: Apr 20, 2009
This Executive White Paper, sponsored by Pitney Bowes Marketing Solutions, a provider of web-based marketing automation solutions, examines the competitive advantages offered by marketing automation portals and the potential impact of these types of portals on marketing campaigns deployed in complex, rapidly evolving markets.
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pitney bowes, automated portals, marketing solutions, web-based marketing, competitive advantage, portal, channel marketing, sustainable
    
Pitney Bowes

Building Your Opt-In Contact List: A Step-by-Step Guide to Collecting Email Addresses

Published By: Campaigner     Published Date: May 26, 2010
Email marketing is one of the best performing marketing channels online. According to the DMA, for every dollar spent on email marketing, you can expect a return on investment of $43. But it's not as simple as sending an email to a list to get this sort of result.
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campaigner, opt-in, email marketing, emarketing, roi, email, newsletter
    
Campaigner

The Response Rates of Personalized Cross-Media Marketing Campaigns

Published By: Mindfire     Published Date: May 07, 2010
In this report, results from well over 650 real-life cross-media marketing campaigns across 27 vertical markets are analyzed and compared to industry benchmarks for response rates of static direct mail campaigns, to provide a solid base of actual performance data and information.
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mindfire, response rates, personalized cross-media, marketing campaign, personalization, personalized urls, purls, performance data
    
Mindfire

Maximizing the value of your data privacy investments

Published By: Cisco EMEA     Published Date: Jun 19, 2019
The EU’s General Data Protection Regulation (GDPR) became enforceable on May 25, 2018, and privacy laws and regulations around the globe continue to evolve and expand. Most organizations have invested, and continue to invest, in people, processes, technology, and policies to meet customer privacy requirements and avoid significant fines and other penalties. In addition, data breaches continue to expose the personal information of millions of people, and organizations are concerned about the products they buy, services they use, people they employ, and with whom they partner and do business with generally.
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Cisco EMEA

The Cisco DNA-Ready Infrastructure

Published By: Cisco     Published Date: May 24, 2019
Today’s organizations are becoming more innovative and dynamic by adopting mobility, IoT, analytics and cloud technologies. With this, come growing demands for network scale, agility and threat protection which call for an intent-based network. The Cisco® Digital Network Architecture (Cisco DNA) gives you comprehensive intent-based networking across your campus, branch and WAN with robust wired, wireless, and routing solutions.
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Cisco

Maximizing the value of your data privacy investments - Data Privacy Benchmark Study

Published By: Cisco EMEA     Published Date: Mar 08, 2019
The EU’s General Data Protection Regulation (GDPR) became enforceable on May 25, 2018, and privacy laws and regulations around the globe continue to evolve and expand.
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Cisco EMEA

Cisco AMP for Endpoints

Published By: Cisco     Published Date: Mar 26, 2019
Uncover the riskiest 1% of threats you’ve been missing. In hours. Not days or months. Nearly all endpoint security solutions claim to block 99% of malware. But what about the 1% of threats they miss? The most dangerous 1% of threats will wreak havoc on your network. If you rely solely on traditional point-in-time technologies, such as antivirus, those threats can go undetected for 200 days on average. For months on end, they can be creeping in and moving laterally across your network causing damage through stealthy malware campaigns without you even knowing it—until it’s too late.
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Cisco

The Location Buyers’ Guide for Marketers

Published By: HERE Technologies     Published Date: Jan 16, 2019
Audience segmentation is key for successful ad campaigns. Without it, a brand is flying blind – wasting spend and resources. However, the good news is that increasingly sophisticated technology makes it possible for brands to gain a deeper understanding of their target audiences – and how to reach them. This is especially true of location intelligence-driven advertising which can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE Technologies shares insights and solutions to buying location data for better audience segmentation. Find out about the challenges and questions to ask when buying location data and download the Buyers Guide for Marketers.
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location data, ad tech, location targeting
    
HERE Technologies

Putting AI to Work for Advertisers for Audience Segmentation

Published By: HERE Technologies     Published Date: Apr 04, 2019
Artificial Intelligence (AI) has already begun to improve targeting, segmentation, media buying and planning in the advertising industry. AI algorithms can extract complex patterns from vast numbers of data points, and in so doing, are able to self-correct and learn patterns. The revenue potential that improved personalization, segmentation and targeting that AI provides to marketers is huge. At HERE Technologies, we are placing AI and machine learning at the center of our products and services. We see the opportunity in automated machine learning to enrich the targeting and effectiveness of mobile advertising campaigns in real time. But the outcome of implementing such technology depends on the quality of data being fed into it from the outset. AI wouldn’t be as helpful if it’s being used alongside questionable location data or audience data. HERE’s location data provides a strong thread that can be woven throughout every stage of the media buying process, offering more context and
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location data, ad tech, location targeting
    
HERE Technologies

HERE helps Locomizer define a precise target audience

Published By: HERE Technologies     Published Date: Apr 24, 2019
Find out how Locomizer, the award-winning global leader applying pattern-detection and spatial analytics, leveraged data from HERE Places in order to define a precise audience segment and the 10 best JCDecaux digital billboard locations that would ensure a successful ad campaign. Read the case study to discover: - which audience segment was targeted - why location was an important factor - how HERE Places data played an essential role in the campaign’s effectiveness
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spatial analytics, leveraged data, digital billboard, locomizer, here
    
HERE Technologies

Campus Networking Requirements

Published By: Cisco EMEA     Published Date: Mar 05, 2018
Enterprise IT is changing. It’s evolving from a rigid, static, manually configured and managed architecture to one where connectivity is dynamic, application services are on demand, and processes are automated. Enterprise networking is evolving along with IT. This has been evident in the past several years in initiatives such as enterprise digitization and as-a-service consumption models, as well as their enablers, including BYOD, IoT and cloud. Add to this, all of the security implications of each initiative. The evolution of IT requires a network that evolves along with IT’s changing requirements – a network that continuously adapts to ever-changing security threats, and evolving digitization, mobility, IoT and cloud requirements.
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networking, enterprise, architecture, applications
    
Cisco EMEA
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