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How Marketing Automation Can Help Small Teams Succeed

Published By: Marketo     Published Date: Mar 20, 2018
With nearly 60% of marketers working in teams of only one to five people, it's no wonder that small marketing teams are often tasked with doing more, but with fewer resources. But even with these challenges, small marketing teams can make the best of their situation by utilizing their strengths of agility, creativity, and adaptability, and by focusing on the efforts that give them the best return on investment. However, even with this sound plan, it's not always a smooth ride to success. As a full, comprehensive solution, small marketing teams should look to automate their processes through the use of a marketing automation platform. This strategy can effectively help to conquer small team woes and drive success, making the team appear not so small after all. Download this ebook to learn how marketing automation can empower small teams to function at their peak, including: The challenges and advantages of a small team 5 ways that a marketing automation solution can help small teams
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Marketo

Managing Email: The top ten challenges (and what to do about them)

Published By: MessageLabs Ltd.     Published Date: Jun 10, 2010
Email is the nervous system of most companies. It answers everyday questions. What do I do next? What did we agree? What happened? How did we do it last time? Who do I need to talk to?
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messagelabs, complete email safeguard, managing email, security, backup and recovery, business continuity, disaster recovery, email security, internet security, intrusion prevention, email archiving
    
MessageLabs Ltd.

Smarter Service: The Contact Center of the Future

Published By: Oracle     Published Date: Apr 05, 2013
Today’s consumers expect better service, better products, and better communication with retailers. Without a single view of the customer across all channels – including social media – retailers risk alienating customers and driving them to other brands. To meet these challenges, many retailers are deploying software-as-a-service (SaaS) contact center systems that address these problems and create new opportunities. This eBook follows one shopper’s journey and how the concept of the contact center of the future provides the better overall experience.
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expect better service, better products, better communication, smarter service, contact center, oracle
    
Oracle

Agile , Secure, Reliable: World-Class Customer Service in the Cloud

Published By: Oracle     Published Date: Apr 05, 2013
In a volatile and hyper-competitive market, delivering exceptional multichannel customer service consistently is essential. But delivering world-class service on tight budgets and to even tighter deadlines is a tough challenge for even the largest organizations. That’s why so many of the world’s most successful organizations choose to deliver customer service in the cloud. This eBook is a short introduction on how IT helps drive value for the business through cloud-based customer service solutions.
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competitive market, exceptional multichannel service, service, customer service, tough challenge, oracle, agile, secure, reliable
    
Oracle

3 Key Cloud Monitoring Metrics

Published By: Viavi Solutions     Published Date: Apr 01, 2015
Ready to effectively monitor in the cloud? It’s time to go beyond vendor provided data and establish performance metrics and baselines that matter. The 3 Key Cloud Monitoring Metrics IT Brief helps you identify cloud monitoring challenges while providing the strategies to succeed.
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cloud monitoring, cloud metrics, business analytics, performance monitoring, data, cloud data, metrics, business metrics, cloud computing
    
Viavi Solutions

Transitioning to Cloud Business: Best Practices for ISVs

Published By: Progress Software     Published Date: Mar 12, 2014
Progress Software and Saugatuck Technology have come together to provide this Saugatuck Strategic Report which provides guidance to ISVs in transition not just to the Cloud – but to entirely new ways of doing business, new requirements from customers and partners, and new opportunities that enable significant reward, and related potential risk. This report shares not only Saugatuck’s analysis of key market shifts, and the key challenges faced by ISVs in these transitions, but also provides ISVs with critical success factors and best practices from more than seven years of Saugatuck Technology research and business consulting with a diverse range of software providers around the world.
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progress software, saugatuck technology, isv, best practices, business challenges, cloud transition, technology challenges, knowledge management, data management, business technology
    
Progress Software

Power Management for Server Virtualization and Integrated Environments

Published By: Eaton     Published Date: Feb 08, 2017
Server virtualization empowers businesses with significant advantages that include reduced hardware expenses, simplified administration and heightened availability. As a result, nearly 80 percent of server workloads supported by x86 hardware are now running on virtual machines, according to Gartner estimates. However, despite its widespread adoption and benefits, the technology is not without its challenges.
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Eaton

PaaS Built for Development: IBM Bluemix Solves a Range of Infrastructure and Middleware Challenges

Published By: IBM     Published Date: Nov 19, 2014
IBM's new Platform-as-a-Service (PaaS) offering, IBM Bluemix, delivers the speed and flexibility of the cloud to allow developers to more quickly compose and build enterprise-grade applications for by providing access to IBM's vast software portfolio as composable services. This powerful PaaS/services combination, built on open standards and taking advantage of Cloud Foundry, enables developers to avoid vendor lock-in while leveraging their existing application development assets and skills, which is essential for building hybrid clouds. IBM is providing developers an open, flexible cloud environment connecting the enterprise and born-on-the-web developers using their choice of tools, whether IBM, third-party, or open technologies, in a scalable environment.This session provides an overview of IBM Bluemix capabilities.
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ibm, bluemix, cloud-computing, middleware, networking, security, software development, it management, business technology
    
IBM

PaaS Built for Development: IBM Bluemix Solves a Range of Infrastructure and Middleware Challenges

Published By: IBM     Published Date: Jan 30, 2015
IBM is providing developers an open, flexible cloud environment connecting the enterprise and born-on-the-web developers using their choice of tools, whether IBM, third-party, or open technologies, in a scalable environment. This session provides an overview of IBM Bluemix capabilities.
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paas, ibm, infrastructure solutions, middleware challenges, knowledge management, enterprise applications, data management, data center
    
IBM

Mobile Development for 2015: Challenges Enterprises Must Solve Now

Published By: IBM     Published Date: Feb 03, 2015
A recent survey conducted by Slashdot Media asked mobile developers four key questions that look into the most pressing challenges they face today, how their development approach is changing, which mobile platforms are taking the forefront in the coming years, and how they are ensuring that their apps will meet the quality standards that users demand. Here are the results of the survey.
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mobile development, enterprise challenges, application quality standards, mobile apps, internal business apps, enterprise applications, mobile data systems, analytical applications, database development
    
IBM

Development in Motion: Wrangling the Moving Targets of Hybrid Cloud and Multiple Mobile Platforms

Published By: IBM     Published Date: Feb 03, 2015
This SlashGuide discusses the results of a recent Slashdot Media survey that looks at the challenges facing developers today, how the primary development target is evolving, and how strategies are changing to embrace public, private, and hybrid-Cloud models. Respondents to the survey were asked four questions regarding their challenges in development and their needs regarding infrastructure and PaaS. Here are the results.
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hybrid cloud targets, multiple mobile platforms, slashdot media, primary development targeting, it management, enterprise applications, data management, content management system
    
IBM

Smarter Process for Dummies

Published By: IBM     Published Date: Feb 04, 2015
Is it easy to do business with your organization? Do your employees feel empowered to meet your customer’s needs? These are questions that you’re probably grappling with as you face a perpetually changing business environment. You strive for operational excellence and need ways to effectively acquire and retain new customers. You also need to reinvent your business operations to foster growth. Smarter Process is a way for you to work smarter as you find your way through all the operational challenges that the current business climate throws at you. It helps you use mobile, analytics, and collaboration to empower your employees to do their best work. It also empowers you as a leader to find the right tools and solutions.
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ibm smarter process, customer retention, customer-centric operations, operational decision management, knowledge management, best practices, business management, employee performance, productivity
    
IBM

The new innovation economy of data, APIs, Mobile Apps and the Internet of Things

Published By: IBM     Published Date: Feb 04, 2015
Today, business growth is centered on human creativity and innovation. Business leaders can take advantage of PaaS solutions such as IBM Bluemix to help address the challenges posed by the innovation economy, implement new business models and help increase customer satisfaction.
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apis, mobile apps, iot, paas solutions, ibm bluemix, it management, knowledge management, enterprise applications, data integration
    
IBM

API Economy for Dummies

Published By: IBM     Published Date: Feb 04, 2015
Modern business ecosystems need to rethink their approach to innovation and integration. This book is your guide to applying the power of APIs to business challenges ranging from changing business models to embracing a world of devices and sensors.
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api economy, business ecosystems, api technology platform, managing api's, it management, enterprise applications, data management, content management system
    
IBM

Predictive Threat and Risk Management Meeting the Challenges of a Smarter Planet

Published By: IBM     Published Date: May 07, 2015
Learn how to build a proactive threat and fraud strategy based on business analytics. You’ll see extensive examples of how organizations worldwide apply IBM Business Analytics solutions to minimize the negative impact of risk and maximize positive results.
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business analytics, risk management, threat management, fraud, proactive threat, analytics solutions, reduce exposure, reduce threats, intrusion prevention, security management, vulnerability management
    
IBM

Frost and Sullivan: Moving Video Collaboration to the Cloud

Published By: Blue Jeans Network     Published Date: Oct 17, 2013
Download this white paper to learn why businesses seeking a competitive edge should deploy video conferencing and the pain points associated with today's video conferencing deployments and how they can be moved to the cloud. You'll also discover how the Blue Jeans cloud video conferencing service is addressing these challenges to make successful video conferencing a reality for businesses of all sizes.
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video collaboration, pervasive video, video conferencing, mobility, cloud based video conferencing, collaboration
    
Blue Jeans Network

Video Collaboration When You Need It, Where You Want It, and How You Like It

Published By: Blue Jeans Network     Published Date: Jul 21, 2014
Over the past two decades, the conferencing and collaboration industry has introduced a series of enterprise communications offerings that address these challenges by enabling voice, video, and data collaboration at a distance – saving customers time and money, fostering team collaboration, and improving employee work-life balance. More recently, video conferencing and collaboration solutions have moved to the "cloud," giving customers cost effective, scalable, and more flexible purchasing options to meet their expanding communications needs. Download to learn more!
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video collaboration, conferencing, data collaboration, video conferencing, flexible purchasing options, cloud, enterprise applications, data center
    
Blue Jeans Network

Choosing the Right Security Solution Moving Beyond SSL to Establish Trust

Published By: Symantec     Published Date: Apr 02, 2015
The online world can be a scary place as the integration of the Internet into everyone’s lives has also brought with it an ever-increasing trend towards malicious activity. Learn how online businesses can instill trust and confidence in their web sites, protect valuable brands, and safeguard customers’ sensitive information. It is critical to choose e-commerce security solutions that continually evolve and extend to address a range of ever-changing needs. SSL-based security platforms with solid track records of meeting new challenges are the best way to defend, and future proof, e-commerce environments against a growing and dynamic Internet threat environment.
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security solution, ssl, e-commerce environments, malicious activity, safeguard information, ssl-based security, security
    
Symantec

CIC Agile Case Study: European Embedded Technology Provider

Published By: IBM     Published Date: Oct 10, 2014
This case study examines the adoption of agile processes within a European embedded technology provider, focusing on the challenges encountered in deploying agile beyond beyond software development activities.
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ibm, agility, software productivity, agile teams, agile practice, faster solutions, adoption mistakes, dummies, ebook, software teams, growing popularity, growing scalability, software development, best practices, productivity
    
IBM

Smarter Automotive Development: Five Key Areas for Accelerating Automotive Innovation

Published By: IBM     Published Date: Oct 10, 2014
This white paper explores some key challenges that automotive companies face in creating smarter, more sophisticated automobiles that are made up of many systems of systems and how a holistic approach can help address them.
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ibm, automotive development, accelerating automotive, automotive innovation, automotive product, automotive companies, holistic approach, best practices, business process automation, productivity
    
IBM

Creating a Content Marketing Strategy: 6 Best Practices That Work

Published By: Act-On     Published Date: Oct 09, 2015
42% of marketers cite the lack of a content marketing strategy as their main challenge to achieving content marketing success (Ascend2 research). While many marketers are using content marketing, an effective content marketing strategy doesn’t create itself. It requires careful planning and focused execution. So how do you get started? Our eBook will give you six best practices to develop and deploy a content marketing strategy that drives results.
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marketing, content marketing, creating content, content marketing strategy, reachmail, best practices
    
Act-On

Mobile Email Guide: Design strategies to help you capture mobile clicks

Published By: Oracle     Published Date: Sep 30, 2014
On average, about 40 percent of e-mail opens come from mobile devices and tablets. Mobile subscribers are less engaged because they are being forced through an experience that is not optimized to help them take the action marketers are asking them to. As a marketer, it's daunting figuring out how to address this growing challenge. This guide walks you through where to begin and provides some design strategies to help you capture those clicks.
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oracle, marketing, cloud, connected, customer, modern, mobile, email
    
Oracle

The Mobile Data Management Platform (mobileDMP)

Published By: Oracle     Published Date: Oct 23, 2014
This whitepaper explains how a robust Mobile Data Management Platform (mobileDMP) can address the shifting challenges of mobile advertising. It offers a holistic, cross-device view of your consumers for consistent messaging, easy up-selling, and robust analytics to do more of what works.
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data management, demystified, audience, targeting, scale, marketing, programs, actionable, agencies, outcome, mobile, messaging, consumers, up-selling, advertising
    
Oracle

The Fundamentals of a Well Built SAN

Published By: LeftHand Networks, Inc.     Published Date: Jan 15, 2009
Carefully protecting and managing the storage that holds a company’s data has become one of the most important missions of today’s Information Technology (IT) organizations. With data being a company’s most valuable asset, many are turning to Storage Area Networks (SANs) as a way to meet a number of challenges.  This White Paper looks at how a well built SAN can provide real benefits to your organization and improve overall efficiency within you network.
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lefthand networks, san, storage area networks, simplification of storage, central data storage, international computing
    
LeftHand Networks, Inc.

Managed Email Marketing: Using an Outside Agency for Successful Email Campaigns

Published By: DATAbuddy     Published Date: Apr 27, 2009
Thousands of companies already leveraged the power of email marketing to promote their business to a wide range of customers. For those businesses that haven't yet introduced email marketing into their advertising efforts - and even for some of those who have - the strategy does reveal some challenges. Companies struggling to get the most out of their email marketing efforts should consider using a managed email marketing service. Let's take a look at the challenges of email marketing and how an outside firm can tackle those issues.
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databuddy, email marketing, e-mail, email, email campaign, outside agency, smb, small business, medium business, smb, design and editorial, html coding, browser, paperless marketing, templates, click-thrus, deliverability, spam, website integration, consistent deployment
    
DATAbuddy
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