citrix gotowebinar

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Small-Business Marketing & Webinars: Make the Most of Your Budget

Published By: Citrix Online     Published Date: Jul 02, 2010
This white paper presents a summary of the survey results regarding their marketing plan and tactics, identifies top trends from this survey, and also discusses the increasingly important role of Webinars in small business marketing in 2009.
Tags : 
citrix online marketing, gotowebinar, webinar, small business, lead generation
    
Citrix Online

How to Keep Webinar Attendees from Bailing

Published By: Citrix Online     Published Date: Jul 02, 2010
Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations.
Tags : 
citrix online marketing, gotowebinar, webinar, presentation, speaker training
    
Citrix Online

The Definitive Webinar Marketing eGuide

Published By: Citrix Online     Published Date: Jul 02, 2010
This new Quantum Leap Marketing eGuide provides the definitive roadmap for creating a Webinar marketing plan designed to significantly boost sales for your company.
Tags : 
citrix online marketing, gotowebinar, webinar, presentation, lead sales
    
Citrix Online

Calculating the ROI of Marketing Events

Published By: Citrix Online     Published Date: Jul 02, 2010
This new white paper explores which marketing events offer the greatest return on investment for your budget and staff.
Tags : 
citrix online marketing, gotowebinar, roi calculator, marketing event
    
Citrix Online

Content is Currency

Published By: GoToWebinar     Published Date: Aug 12, 2010
A recent study by Focus found that "Ninety percent of B2B buyers prefer to consume information online." Problem is, there's a TON of content online. How do you make yours stand out from the rest?
Tags : 
citrix gotowebinar, online content strategy, lead generation, marketing, buyers, integration, b2b, content management
    
GoToWebinar

Getting the Most from Your Marketing Events: The ROI of In-Person Seminars

Published By: GoToWebinar     Published Date: Nov 20, 2009
Do you know your numbers? If getting more high-quality leads from your marketing events spend is a top priority, then it pays to know the return on investment of your marketing events tactics. This new white paper explores which marketing events offer the greatest return on investment for your budget and staff. Read survey results of marketers using different types of events, and then calculate your own event costs with the marketing events ROI calculator.
Tags : 
citrix gotowebinar, online content strategy, lead generation, marketing, buyers, integration, b2b, content management
    
GoToWebinar

How to Create & Run a Winning Webinar Series eGuide

Published By: GoToWebinar     Published Date: Jul 08, 2011
A successful marketing Webinar series can educate your prospects on your company's uniqueness, create a competitive advantage, dramatically increase lead flow, and drive sales. This new eGuide outlines best practices for creating and delivering a successful Webinar series that gives your organization a solid competitive edge.
Tags : 
citrix gotowebinar, live webinar, marketing webinar series development, eguide, competitve edge, key planning, content and distribution
    
GoToWebinar

Optimize a Lead Nurturing Campaign: 5 Steps to Boost Conversation and Warm a Cold List

Published By: GoToWebinar     Published Date: Jul 08, 2011
"Like any relationship, leads need nurturing. But what if your prospect list has grown cold? Is it too late to revive it? This MarketingSherpa white paper explores how to optimize your lead nurturing campaign with five steps to boost conversions and includes a case study that reveals how one company was able to revive a cold prospect list."
Tags : 
citrix gotowebinar, lead nurturing campaign, cold prospect list, marketingsherpa, conversion boost, lead conversion, webinar marketing program
    
GoToWebinar

Webinars 2.0: Maximizing Webinars with Social and Interactive Engagement

Published By: GoToWebinar     Published Date: Apr 06, 2011
This white paper identifies strategies for maximizing your webinar program, uncovers key trends related to the benefits and use of webinars and provides valuable insights from survey respondents and other industry experts.
Tags : 
citrix gotowebinar, webinars 2.0, web conferencing, citrix gotowebinar, social media, interactive engagement, web 2.0
    
GoToWebinar

How to Create High-Conversion Content for Lead Generation: 5 Key Questions Answered

Published By: GoToWebinar     Published Date: Apr 06, 2011
This brief explores these questions and offers advice and strategies for content creation and distribution.
Tags : 
lead generation, webinar, high-conversion content, citrix gotowebinar, marketing sherpa, web conferencing
    
GoToWebinar

How Creating an Online Content Strategy Increases Lead Quantity and Quality

Published By: GoToWebinar     Published Date: Apr 06, 2011
In this eBook, Albee explores the critical role of an online content strategy in increasing the demand for your company's products and solutions.
Tags : 
online content, ardath albee, citrix gotowebinar, marketing content, lead generation
    
GoToWebinar
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