connected crm

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Forrester 2013 Mobile Trends For Marketers

Published By: Adobe     Published Date: Nov 07, 2013
Mobile platforms will act as a catalyst for the next generation of connected experiences. In particular, smart apps connected to products and CRM systems will emerge. In 2013, leading marketers will anticipate the longer-term mobile disruption and shift from tactical efforts to more transformative mobile strategies.
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adobe, forrester, mobile trends, interactive marketing professionals, marketing control, mobile platforms, crm systems, transformative mobile strategies
    
Adobe

Evolve Or Die: Smart Ways To Address Changing Needs Of Customers

Published By: Pega     Published Date: Apr 04, 2016
Customers are evolving. They are evolving in the way they get information about products, what goes into making their purchase decision and ultimately how they buy. Businesses need to evolve and adapt how they manage their customer relationships. Customer Relationship Management (CRM) software was supposed to improve front-end customer engagement across marketing, sales and service. Unfortunately, most systems have the opposite result. Companies spend too much time integrating and maintaining disconnected systems and too little time nurturing relationships. Organizations need to transform their organizations from the inside out—embracing new processes and technologies that gathers, stores and gives them access to customer data so they gain more insight into their customers and therefore create more effective marketing and service programs. Download this Ebook and gain a better understanding of how a more robust CRM system can improve customer management.
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Pega

Evolve Or Die: Smart Ways To Address Changing Needs Of Customers

Published By: Pega     Published Date: May 24, 2016
Customers are evolving. They are evolving in the way they get information about products, what goes into making their purchase decision and ultimately how they buy. Businesses need to evolve and adapt how they manage their customer relationships. Customer Relationship Management (CRM) software was supposed to improve front-end customer engagement across marketing, sales and service. Unfortunately, most systems have the opposite result. Companies spend too much time integrating and maintaining disconnected systems and too little time nurturing relationships. Organizations need to transform their organizations from the inside out—embracing new processes and technologies that gathers, stores and gives them access to customer data so they gain more insight into their customers and therefore create more effective marketing and service programs. Download this Ebook and gain a better understanding of how a more robust CRM system can improve customer management.
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Pega

Connecting with Consumers in Life Sciences: Developing Sustainable Competitive Advantage

Published By: Merkle     Published Date: Sep 26, 2012
Download this white paper for a deeper look into the growing question surrounding the pharmaceutical industry--If customer centricity is so widely accepted as a way to unlock significant financial gains, why are companies so slow to adopt it?
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crm, customer relationship amangement, customer centricity, connected crm, pharmaceuticals
    
Merkle

The Power of ERP on Salesforce

Published By: FinancialForce     Published Date: Aug 20, 2019
Salesforce CRM + FinancialForce ERP Better Together The value of the Salesforce Platform is undeniable. Salesforce has helped companies around the world streamline their technologies and processes. So when you combine your Salesforce CRM with an ERP solution native to the platform, the benefits are only magnified. Sales, finance, services teams will be able to work from the same connected system, sharing a master customer record, with data unified and process and workflows harmonized. Some businesses have tried to reap these benefits through rough integrations between old ERP systems and Salesforce, but nothing is smarter or more effective than using an ERP solution built on the platform itself. Download the eBook and see how combining Salesforce CRM and FinancialForce ERP can help you:
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FinancialForce

Oracle Business Intelligence Applications Overview

Published By: Oracle Corporation     Published Date: May 11, 2012
Most companies lack cross-value chain insight because the required data is stored in disconnected systems, such as supply chain, HR, procurement, financial, and CRM. Oracle Business Intelligence Applications provide the answer to this challenge.
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oracle, busines intelligence, business intelligence applications, bi applications, bi apps, 11g, cross-value, decision
    
Oracle Corporation
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