customer management

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Orchestrating the Customer Experience: The Authoritative Guide to LeanData & Lead Management

Published By: LeanData     Published Date: Nov 30, 2016
The way to cut through all the chatter in B2B sales is not to add to the noise. The answer is to give potential prospects exactly what they need to evaluate your solution – whenever they want it, in any way they would like that information. Standing out doesn't mean pumping up the volume. It’s about creating an elegant sales symphony that draws people into conversations with your business.
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LeanData

Webinar: Managing and Personalizing a Multi-Channel Experience

Published By: Progress     Published Date: Jan 22, 2019
Your consumers are multichannel mavericks. With the right content management system, marketers can create meaningful, multi-channel journeys. Delivering a compelling, personalized customer journey across multiple digital touchpoints has never been more important. At the same time, it’s also never been so complex—many organizations struggle to personalize their campaigns and build cohesive multichannel experiences that can engage prospects anytime, anywhere. With creativity and the right content management system at your side, you can create meaningful, multichannel journeys. Watch this webinar to learn more.
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Progress

Want to take on IT sprawl? Start thinking like an urban planner.

Published By: OnBase by Hyland     Published Date: Apr 26, 2017
Sprawl isn’t just a problem for cities. IT sprawl can hurt organizations, too. If left unchecked, multiple systems and platforms can cause inefficiency to rise and customer satisfaction to fall. Instead, think like an urban planner and manage growth with a master plan. In this white paper, see how you can put IT sprawl in its place with a single, scalable information management platform.
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sprawl, applications, content, information, management, systems, cio, hyland, onbase, platform, ecm, infrastructure, repository, hub, enterprise, data, white, paper, storage
    
OnBase by Hyland

Employee Engagement: The New Starring Role for Retail

Published By: Kronos     Published Date: Sep 24, 2018
How retail associates feel about their workplace is more critical than ever to sales, brand image, and customer satisfaction. That’s why retailers who want to stay competitive and relevant to shoppers are using workforce management technology to engage their employees for success. RIS News recently surveyed senior retail executives to learn their views on the value of employee engagement and what they’re doing — or not — to leverage it for stellar business results.
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Kronos

Top 10 Workforce Management Mistakes in Financial Services

Published By: Kronos     Published Date: Sep 24, 2018
Today’s financial services organizations recognize that success starts with strong relationships built on trust and transparency. In a competitive market, a company’s employees can make or break these crucial relationships through their interactions with customers. That’s why businesses — from wealth management and insurance firms to banks and credit unions — are investing in automated workforce solutions to help them attract, engage, and retain top talent while controlling costs and driving exceptional service. Managing a diverse workforce of exempt and nonexempt employees across back-office, contact center, and frontline operations is no easy feat. Finding and keeping best-fit employees is challenging enough, but you also need to optimize day-to-day functions like time and attendance, scheduling, payroll, labor cost and productivity tracking, and compliance management to stay competitive and profitable. Given this complexity, it is not surprising that management teams are not alway
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Kronos

Take the uncertainty out of HDHPs

Published By: Excellus BlueCross BlueShield     Published Date: Sep 20, 2018
When employees don’t understand their high deductible health plans (HDHPs), they’re less likely to use them. Educate your team with this.
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high deductible health plan, voluntary benefits, benefits administration, benefits management, pharmaceuticals, pharmacy/prescriptions, customer satisfaction, pharmacy benefits manager, pharmacy benefits management, pbm solutions
    
Excellus BlueCross BlueShield

Guide: Mastering Payment Management in the Digital Economy

Published By: CyberSource     Published Date: Oct 19, 2018
With today’s customers demanding fast and seamless experiences, it’s critical that merchants’ payment technology evolve just as quickly. Read this guide to discover why payment is strategic to business operations today and how to master payment management to drive business success.
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CyberSource

Get The Most From Your CRM

Published By: DocuSign UK     Published Date: Aug 08, 2018
In the last decade, customer relationship management (CRM) platform adoption has increased rapidly to meet the speed of business. Enterprises of all sizes and types are adopting CRMs as the norm. CRMs offer a single source of customer information and reduction in paper. Most importantly, they allow companies to do business more rapidly and with greater agility. Read this eBook to learn how you can extend the value of your CRM system to see increases in operational efficiency, lead conversion, customer satisfaction, and sales revenues.
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DocuSign UK

Gartner: Access the New Gartner Market Guide!

Published By: SessionM     Published Date: Jan 24, 2018
Download Gartner’s latest Market Guide for Master Data Management of Customer Data Solutions to learn market definition, analysis and recommendations, the criteria necessary for evaluating marketing data management solutions and how master data sits in the middle of the 360° customer view.
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customer engagement, unified customer profile, customer data platform, data orchestration, customer data activation, machine learning, data integration, personalization, cross-channel campaign management, single customer view, 360 profile, customer retention, customer loyalty, customer lifetime value, closed loop offers, next best offer, loyalty automation, loyalty platform, customer data management, customer data platform
    
SessionM

TEI Of ServiceNow Customer Service Management

Published By: Service Now     Published Date: Jan 26, 2018
Forrester conducted an in-depth interview of Epicor Software Corporation (“Epicor”) about their investment in ServiceNow for transforming their global support system. With ServiceNow, Epicor has consolidated over 15 CRM-based support systems and 50 customer portals into single global support platform for their 20,000 customers worldwide. Download this whitepaper to learn more of what Epicor has achieved.
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Service Now

The Secret to Highly Effective Sales & Marketing

Published By: Seismic     Published Date: May 24, 2019
Recent research from CSO Insights found that 61% of organizations have a dedicated sales enablement function; however, not all enablement teams are equally effective. In fact, only 34% of organizations are effective while the majority, 66%, meet some internal expectations and end up with average results. Watch the webinar to learn how to: ? Put the customer as your primary focus ? Formalize collaboration with clear accountability ? Utilize tactical content management ? Leverage state-of-the-art enablement technology In this webinar you'll learn the secret to achieving an ultra-efficient, revenue-generating sales and marketing engine.
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Seismic

How to Select the Right Campaign Management Solution

Published By: Adobe     Published Date: Jul 10, 2019
Every organisation is at a different point in their progression with campaign management. Maybe you’ve had some success with email marketing and you want to expand your efforts across additional channels. Perhaps you invested in a campaign management solution several years ago when you had fewer marketing channels, simpler data sets and less sophisticated customers. It could be you’re a new marketing team, eager to set yourself up for success with an enterprise-class campaign management solution that meets all the requirements you know about—and even some you don’t.
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Adobe

Turn GDPR To Your Advantage

Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
The General Data Protection Regulation – or GDPR – is a European Union (EU) law that protects the rights of individuals with respect to their data. Adopted as an EU law in April 2016, organizations that hold data about any resident of the EU must be compliant by May 2018. With attention-grabbing fines of €20 million or 4% of global annual turnover, GDPR commands attention at the highest levels. And despite the “legalese” that compliance suggests brands utilize, the brands that balance legal compliance with a human approach will turn GDPR to their advantage. This white paper provides a series of actions you can take to make the most of GDPR to both enhance your customer relationships and mitigate risk.
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data driven marketing, gdpr, compliancy, data privacy, customer data, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning
    
Selligent Marketing Cloud

Customer Lifecycle: Customer Experience

Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Among all the trends and buzzwords currently shaking up the marketing industry, one concept is emerging as the one to watch: customer experience (CX). Providing individual customers with the best possible experience is becoming the top priority at the moment, even to the point where experience outshines product quality(!) as the main differentiator. This is confirmed by a recent Gartner1 survey, in which 86 percent of participating companies listed customer experience as the main factor for gaining a competitive advantage, compared with merely 36 percent in 2012.
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customer lifecycle, lifecycle marketing, customer experience, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud

eBook: 5 Strategies for Customer Loyalty Download

Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
20% of customers will be responsible for 80% of profit – or so says The Pareto Principle, also known as the “rule of the vital few.” So, while marketers are trying hard to increase market share, they should be equally (or even more) concerned about nurturing the customer relationships they already have. That means finding ways to strengthen bonds with your best customers and figuring out how to turn good customers into better ones. Personalization, truly helpful support, data-driven contextual marketing, re-engagement strategies, gamification… There’s an almost overwhelming number of options out there, each touted as your golden key to an enduring bond with your users. In the pages that follow, you’ll learn about five strategies to drive engagement and retention with actionable tips from Selligent clients – top brands that are at the forefront of creating and sustaining customer loyalty.
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customer engagement, marketing strategy, customer retention, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud

Conquering Dataflow Chaos with Data Operations

Published By: StreamSets     Published Date: Sep 24, 2018
Imagine you’re running a factory but without a supply chain management system or industrial controls. Instead, you expect your customers to find and fix your delivery and quality problems. Sound ludicrous? Well, in many enterprises that’s the current “supply chain management” process for big and fast data. It relies on the lightly monitored dumping of unsanitized data into a data lake or cloud store, forcing data scientists and business users to deal with failures from data availability and accuracy issues.
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dataflow, operations, factory, industrial
    
StreamSets

Building a Customer Experience Strategy

Published By: Nanorep     Published Date: Jan 25, 2016
This white paper reveals how a fluid, smooth customer experience generates positive feelings and return business.
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customer experience, build a customer experience strategy, customer satisfaction, customer support, digital channels, online customer support, customer experience management, customer interaction service, customer relationship management, customer service
    
Nanorep

Building a Personalized Content Strategy with Nanorep

Published By: Nanorep     Published Date: Jan 25, 2016
This whitepaper illustrates how nanoRep’s precise interaction of technology and the human touch illuminates your customer's journey with your brand, allowing you to give them the convenience and personal connection they crave.
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customer experience, customer satisfaction, customer support, digital channels, online customer support, customer experience management, personalized content strategy, content strategy, nanorep solutions, nanorep technology solutions, customer interaction service, customer relationship management, customer service, content delivery, content management system
    
Nanorep

Why Customer Experience is the Ultimate Marketing tool

Published By: Nanorep     Published Date: Jan 25, 2016
As technology evolves, it is rapidly pushing the bar higher for more intuitive user interactions and transcendent usability. With these revolutionary developments, achieving a customer experience (CX) that exceeds the customers’ expectations is becoming increasingly challenging.
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customer experience, customer experience management, customer engagement, personalized content, customer support, customer interaction service, customer relationship management, customer satisfaction
    
Nanorep

Shifting Customer Service From "Cost Center" to "Value Center"

Published By: Nanorep     Published Date: Jan 25, 2016
This white paper explores the importance of shifting customer service from being perceived as a “cost center”, which implies a place that only generates expenses, to becoming a “value center”, which is a place that generates growth.
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customer experience, shift from cost center to value center, customer experience management, customer service, customer interaction, customer interaction service, customer relationship management, customer satisfaction
    
Nanorep

Briefing: The Future of IT - Dynamic investment approaches

Published By: KPMG     Published Date: Jun 06, 2019
Traditional IT finance funding processes can no longer keep pace with fast-changing customer demands. Discover a more dynamic approach to funding technology and innovation – one that enables investing almost anytime and anywhere. Read this briefing to find out: • why funding must be uncoupled from the annual budgeting process • how the decentralisation of IT is shaping investment strategies • what a new approach to evaluating success should look like • how Technology Business Management can help.
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KPMG

Exceptional Application Experience - Delivering Exceptional Customer App Experience

Published By: CA Service Assurance     Published Date: May 08, 2011
While the rise of web-enabled applications and the zero latency customers expect from them has driven many enterprises to adopt performance management solutions, they are finding that basic understanding of how their overall user populations are being served is simply not enough.
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application experience, application delivery, customer app experience, user satisfaction, application performance management, business activity monitoring, customer satisfaction, enterprise software, performance testing, quality assurance, configuration management, service management
    
CA Service Assurance
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