customer relations

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Social Intelligence: Next-generation Social Media Monitoring

Published By: Gleanster     Published Date: Nov 10, 2011
This Gleansight benchmark report is based on the experiences of 387 companies and includes the following sections: Reasons to Implement, Challenges, Value Drivers, Core Technologies and Success Story. It also includes a Vendor Landscape with descriptions, rankings and analysis of 39 solution providers. Social intelligence is being increasingly used today to describe the next rung on the evolutionary ladder of listening to and acting upon consumer conversation on the social web. That rung maps to a number of technology innovations. Chief among them are improved capabilities around analyzing and integrating all sources of voice-of-the-customer data to generate more actionable insights. Social intelligence also speaks to an emerging corporate mindset regarding the strategic importance of social data and the need to better capitalize upon it. This Gleansight benchmark report reveals how Top Performers are achieving success when it comes to the incessant quest to extract customer insights and take actions that ultimately translate into revenue growth, cost reduction, risk reduction and relationship enhancement.
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social intelligence, marketing, social media, gleanster
    
Gleanster

Creating Competitive Advantage in Demanding Retail Environments

Published By: CommercialWare     Published Date: Feb 28, 2007
This paper explores what cross-channel transparency looks like through the consumer's eyes, the costs retailers incur by maintaining the status quo, and key steps retailers need to consider as they undertake cross-channel initiatives.
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as/400, web sphere, customer relationship management, customer service, ebusiness, enterprise software, supply chain management, manufacturing, cross-channel, datavantage, commercialware
    
CommercialWare

Growing Gift Card Demand Evokes Change

Published By: CommercialWare     Published Date: Mar 06, 2007
Customers enjoy buying and receiving gift cards. The new challenge is for retailers to provide gift cards that mesh with the way customers want to use the cards. Many early systems cannot efficiently support the changes in demand.
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customer service, customer interaction service, customer relationship management, gift cards, datavantage, commercialware, ebusiness
    
CommercialWare

EMI Music Establishes One-to-One Relationship with Millions of Fans via Email, Direct Mail, & Mobile

Published By: Neolane, Inc.     Published Date: Dec 30, 2008
EMI Music is one of the top global recorded music companies and represents artists spanning all musical tastes and genres including Lily Allen, Coldplay, and Pink Floyd. No longer able to rely on mass marketing to drive in-store sales, EMI Music had to figure out who, exactly, was downloading its artists' music, and how to maximize communications with those consumers to strengthen relationships and drive more revenue.  EMI Music opted for enterprise marketing software from Neolane that would help the company better capture consumer information from multiple sources and integrate its disparate CRM and customer analytics applications.
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neolane, emi music, enterprise marketing software, customer analytics applications, crm, customer relationship management, cross-channel customer relationships, enterprise marketing platform, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.

Accor Hotels Increases Online Revenues by $250M while Reducing Marketing Expenses

Published By: Neolane, Inc.     Published Date: Dec 30, 2008
Accor is one of the world's largest travel, tourism and corporate services companies. With over 4,000 hotels worldwide, Accor Hotels covers all segments from economy to upscale. Sofitel, Novotel and Motel 6 are just a few of Accor's hotel brands. Accor's online relationship marketing strategy aims to convert prospects into customers and build customer value through increasing the depth of relationships and growing revenues from repeat bookings, cross-sales, up-sales and referrals.
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neolane, accor hotels, online relationship marketing strategy, improve reactivity rates, campaign personalization, collaborative content management, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.

The Focus Experts Guide to CRM for Growing Midsize Companies

Published By: Focus CRM     Published Date: Jan 13, 2011
Before you implement CRM at your growing company, learn more about the real-world issues that accompany such growth, and how to apply systems and systematic thinking when dealing with those issues.
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midsize companies, mitch lieberman, contact management, experts guide, mark tamis, brian vellmure, crm adoption, paul greenberg, customer relationship management, crm solutions, crm professionals, sales professionals, marketing professionals, enterprise decision makers, smb decision makers, it professionals, cxos, call center management, call center software, customer interaction service
    
Focus CRM

Sales Force Automation (SFA) Comparison Guide

Published By: Focus CRM     Published Date: Jan 13, 2011
Whether you work for a small business, a medium-sized enterprise or a huge corporation, there's a solution that will fit the bill. This is a must read comparison guide.
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focus crm, customer relationship management, sfa, sales tools, marketing automation, deployment, pricing, call center management, call center software, customer interaction service, customer satisfaction, customer service, sales & marketing software, sales automation
    
Focus CRM

Comparison Guide: On-Premise CRM

Published By: Focus CRM     Published Date: Aug 04, 2011
Give your business additional flexibility with an on-premise CRM solution. Download your comparison guide now.
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focus crm, customer relationship management, marketing, sales, comparison guide, on-premise crm solution, customer interaction service, customer satisfaction, customer service, marketing automation, sales & marketing software, sales automation, customer experience management
    
Focus CRM

Best Practices for an On-Demand CRM Implementation

Published By: Focus CRM     Published Date: Aug 04, 2011
Get your on-demand CRM rollout right by following the Best Practices suggested by Focus Experts.
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focus crm, on-demand crm implementation, customer relationship management, best practices, sales, marketing, customer satisfaction, customer service, marketing automation, sales & marketing software, sales automation, customer experience management
    
Focus CRM

Lean BPM: The Era of Collaborative Process-Centric Applications

Published By: SERENA Software, Inc     Published Date: Jun 23, 2009
Learn how to deliver lean business process management (BPM) via collaborative process-centric web applications inexpensively and quickly.  You can develop applications in days rather than months, deploy in minutes and get a quick return on that precious IT investment. Define processes easily, and get them online quickly. Mashup technology for lean BPM makes it simple to build collaborative process-centric applications, without coding.
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collaborative, process-centric applications, serena software, serena, bpm, business process management, it investment, business mashups, crm, customer relationship management, erp, enterprise resource planning, esb, enterprise service bus, soa, service-oriented architecture, api, unified, virtual, deployable
    
SERENA Software, Inc

Lean BPM: Process Pain to Process Gain in Three Simple Steps

Published By: SERENA Software, Inc     Published Date: Jun 23, 2009
Lean BPM is focused on radically simplifying how business processes and management are delivered. Processes are designed quickly and easily by the business user closest to the problem. Working solutions are delivered incrementally to your users in record time. Serena delivers the easiest business process development. No coding. No consultants. No kidding.
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serena, serena software, lean bpm, serena, serena software, working solutions, workflow, application, office, interfaces, mashup, saas, soa, business process management, it investment, business mashups, crm, customer relationship management, erp, enterprise resource planning
    
SERENA Software, Inc

Lean BPM- The Era of Collaborative Process-Centric Applications.

Published By: SERENA Software, Inc     Published Date: Jun 23, 2009
Learn how to deliver lean business process management (BPM) via collaborative process-centric web applications inexpensively and quickly.You can develop applications in days rather than months, deploy in minutes and get a quick return on that precious IT investment. Define processes easily, and get them online quickly. Mashup technology for lean BPM makes it simple to build collaborative process-centric applications, without coding.
Tags : 
collaborative, process-centric applications, serena software, serena, bpm, business process management, it investment, business mashups, crm, customer relationship management, erp, enterprise resource planning, esb, enterprise service bus, soa, service-oriented architecture, api, unified, virtual, deployable
    
SERENA Software, Inc

Mastering New Challenges in Text Analytics

Published By: SPSS Inc.     Published Date: Mar 31, 2009
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions.
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spss, text analytics, data management, statistical analysis, natural language processing techniques, computational linguistics, web sites, blogs, wikis, e-mails, instant messaging, predictive analytics, bottom up approach, documents, customer relationship management, crm, voice of the customer, competitive landscape, security threats, understanding text
    
SPSS Inc.

The 7 Keys to Mobile CRM Success

Published By: Salesforce.com     Published Date: Jul 09, 2009
Mobile access to Salesforce CRM is one of the easiest ways to get the most from your Salesforce CRM investment. To get started right, follow the tips in this document. It's an approach that's yielded great results for hundreds of customers.
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salesforce, salesforce crm, crm, customer relationship management, mobile, best practices, business intelligence, business management, business process management, call center management, customer satisfaction, enterprise software, project management, sales & marketing software, sales automation
    
Salesforce.com

Seven Domains of Successful SaaS Enterprise Deployments

Published By: Salesforce.com     Published Date: Apr 26, 2007
This paper summarizes the key ingredients for a successful on-demand implementation. Find out how you can benefit from the knowledge gained by the Salesforce.com Global Services organization, as outlined in the seven domains described in this paper.
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salesforce, salesforce crm, crm, customer relationship management, mobile, saas, sales tools, best practices, business intelligence, business management, business process management, call center management, customer satisfaction, enterprise resource planning, enterprise software, project management, sales & marketing software, sales automation
    
Salesforce.com

13 Reasons Sales Reps Love Salesforce CRM

Published By: Salesforce.com     Published Date: Apr 27, 2009
Regular usage of Salesforce CRM is important to driving full adoption. To achieve that goal, sales reps need to know how the application benefits them, day after day. The bottom line: Salesforce CRM is not just a tracking tool, it's a sales effectiveness tool.
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salesforce, crm, customer relationship management, sales tools, collaboration, best practices, business intelligence, business management, call center management, call center software, enterprise resource planning, enterprise software, sales & marketing software, sales automation, workforce management software, employee performance management
    
Salesforce.com

Salesforce CRM Mobile Implementation Guide

Published By: Salesforce.com     Published Date: Mar 11, 2008
This 34 page guide readies you for a Salesforce Mobile rollout. Salesforce Mobile helps your mobile teams succeed by keeping them in touch with the latest data, whenever and wherever they need it, directly from mobile devices. With Salesforce Mobile, field professionals are prompted to log information directly in Salesforce or AppExchange apps immediately after important customer calls, emails, and appointments, so critical information is logged in near real time.
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salesforce, crm, customer relationship management, sales tools, collaboration, smart phones, blackberry, appexchange, salesforce mobile, best practices, business activity monitoring, business intelligence, business management, call center management, call center software, enterprise software, project management, sales & marketing software
    
Salesforce.com

SME Clear Value Interactive Guided Tour (ITour)

Published By: SAP     Published Date: Jul 29, 2010
SME Clear Value Interactive Guided Tour (ITour) explains the value of the SAP SME portfolio through three value scenarios: Insight, Efficiency and Flexibility
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sap, sme itour, smb, operating system, financial management, crm, customer relationship management, reporting, application integration, business integration, business management, customer interaction service, customer satisfaction, customer service, return on investment
    
SAP

The Customer You Know: Keeping, Leveraging, Profiting from Current Customers with Business Analytics

Published By: SAS     Published Date: Aug 27, 2010
This research program is an online survey of C-level executives at leading large and midsize companies who are members of the BusinessWeek Market Advisory Board, an online panel of 20,000+ business leaders and executives.
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sas, customer relationship, crm, business analytics, c-level executives, businessweek, customer interaction service, customer relationship management, customer satisfaction, customer service, analytical applications
    
SAS

Drive Sales, Marketing, and Service Success with Microsoft® Dynamics CRM Online

Published By: Microsoft Corporation     Published Date: Oct 19, 2010
Attend this webcast to see the product in action (including integration to Microsoft Business Productivity Online Services), to understand the competitive advantages Microsoft Dynamics CRM Online has over other solutions in the market, and to hear examples of successful customers managing their customer relationships in the cloud.
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microsoft dynamics crm online, sales and marketing, business productivity, customer relationship, cloud, customer relationship management, customer interaction service, customer satisfaction, customer service, sales & marketing software, productivity, cloud computing
    
Microsoft Corporation

How to Leave Voicemails that Prospects Return

Published By: beep! Directed Voicemail     Published Date: Mar 12, 2013
Download this white paper to learn about the insights from B2B sales experts on how to properly use voice mail to drive more response.
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voicemail, beep!, sales strategy, crm, customer relationship management, calling center strategy, business technology
    
beep! Directed Voicemail

The New B2B Marketing Playbook

Published By: MadisonLogic     Published Date: Jan 06, 2014
Learn how the world of B2B marketing has evolved in recent years and why it is important to create a new marketing strategy for customer relationship management in order to keep up.
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MadisonLogic

Social Media Analytics: Making consumer insights actionable

Published By: IBM     Published Date: Apr 29, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
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ibm, retail, social media, social media analytics, consumer insights, customer relationships, roi, business technology, consumer trends, marketing, business analytics
    
IBM
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