customer relationship

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Banks Need More Personalization Services To Meet Consumers’ Needs

Published By: Pega     Published Date: Apr 04, 2016
In today’s “always on” digital world every point of engagement with a customer—from a service call to a marketing email—is a critical moment for retail banks where the customer relationship is put to the test over and over again. And while in most cases banks are delivering satisfactory customer service to their clients, they are missing key opportunities to provide deeper personalization. With nearly one in four consumers saying they would start looking for a new bank if they received poor customer service, banks need to evolve with their customers and always be looking at innovative ways to communicate and service them more efficiently. Download this research study and get a deeper understanding of the challenges facing today’s banks and the technology solutions they must embrace to keep pace with consumer demands.
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Pega

A Guide to Building a Better Email: The Welcome Series

Published By: Movable Ink     Published Date: Apr 01, 2016
You don’t get a second chance at a first impression. Your email welcome series is one one of the best opportunities you have to build a lasting relationship with a customer. But the stakes are high — you can gain or lose a customer in that initial contact. But with proper planning and data, a well-crafted welcome series can help build a love story between you and your subscribers. This eBook will guide you through the steps to build a welcome series that will turn your subscribers into loyal customers, while collecting valuable data along the way that will drive action throughout the customer relationship.
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email marketing, email welcome series, email personalisation, email design, customer interaction service, customer relationship management, customer satisfaction, customer service
    
Movable Ink

TDWI Checklist Report: Best Practices for Delivering Actionable Customer Intelligence

Published By: SAS     Published Date: Mar 31, 2016
In every industry today, businesses feel a fierce urgency to become customer-centric. They want to know what they can do to preserve and expand existing customer relationships and attract the best new customers.
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best practices, customer relations, business intelligence, analytics, big data, data management, customer data management, marketing, sales, business analytics, business management, data warehousing
    
SAS

Get the Most from Your CRM. Integrated apps add vaiue to your bottom line.

Published By: DocuSign     Published Date: Mar 23, 2016
Customer Relationship Management (CRM) platforms have been around for more than a decade, but they are no longer just for big enterprises selling expensive technology. Now companies of all sizes and industries are enjoying the power of CRM systems to improve sales effectiveness and customer loyalty. The key to this new wave of adoption are the many valuable add-ons and integrations, like DocuSign, that can greatly augment the user experience. This ebook explores ways to improve your CRM productivity and usability.
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DocuSign

Unlocking Omnichannel Retailing and the Future of the Store 

Published By: Tyco Integrated Security     Published Date: Mar 09, 2016
Omnichannel retailing adds the flexibility of cross-channel and mobile shopping to the unique revenue- and loyalty-building capabilities of the face-to-face retail experience. It offers opportunities to build deeper shopper relationships—or risks ending them, when availability promises go unmet.
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tyco, security, omnichannel, store, retail, customer relationship
    
Tyco Integrated Security

Top 10 Revenue Driving Campaigns for Ecommerce + Email Marketing

    
Dotmailer

Ten ways Cross-Channel Marketing is not Rocket Science

Published By: Adobe     Published Date: Feb 09, 2016
Marketing is changing. The traditional model, which saw the customer path as a linear funnel, is broken. Today, customers follow whatever path they want, and you’re expected to reach out to them on their terms.
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marketing, marketing strategies, marketing trends, customer experience, data, customer relationships, customer interaction service, customer relationship management
    
Adobe

Le Marketing Cross-Canal est moins compliqué que la conquête spatiale : Les dix raisons

Published By: Adobe     Published Date: Feb 09, 2016
Marketing is changing. The traditional model, which saw the customer path as a linear funnel, is broken. Today, customers follow whatever path they want, and you’re expected to reach out to them on their terms.
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marketing, marketing strategies, marketing trends, customer experience, data, customer relationships, customer relationship management, customer satisfaction, customer experience management
    
Adobe

10 Gründe, warum Cross-Channel-Marketing nichts Überirdisches ist.

Published By: Adobe     Published Date: Feb 09, 2016
Marketing is changing. The traditional model, which saw the customer path as a linear funnel, is broken. Today, customers follow whatever path they want, and you’re expected to reach out to them on their terms.
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marketing, marketing strategies, marketing trends, customer experience, data, customer relationships, customer relationship management, customer satisfaction, content management system, customer experience management
    
Adobe

10 New Year’s Resolutions for Email Marketers

Published By: Adobe     Published Date: Feb 08, 2016
Download our guide, 10 New Year’s Resolutions for Email Marketers, to learn how you can transform your email campaigns in 2016.
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adobe, marketers, email, customer relationships, mobile email, enterprise applications, business technology
    
Adobe

Ten ways Cross-Channel Marketing is not Rocket Science

Published By: Adobe     Published Date: Feb 08, 2016
In Ten Ways Cross-Channel Marketing Is Not Rocket Science, you’ll learn how to connect with your customers and reach them in personal and relevant ways — all from reliable data you collect.
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adobe, cross-channel marketing, marketing guide, customer journey, customer relationships, customer loyalty, enterprise applications, business technology
    
Adobe

The New Era of Marketing Magic

Published By: Adobe     Published Date: Feb 08, 2016
Today, customers make decisions about brands on a moment-by-moment basis. They expect personal and authentic experiences that build connections and deepen relationships with their favorite brands. New technology makes it possible to deliver on these expectations and succeed in today’s new era of marketing.
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adobe, marketing, new era, crm, brands, experience, customer expectations, enterprise applications, business technology
    
Adobe

The New Era of Marketing Magic

Published By: Adobe     Published Date: Feb 08, 2016
Today, customers make decisions about brands on a moment-by-moment basis. They expect personal and authentic experiences that build connections and deepen relationships with their favorite brands. New technology makes it possible to deliver on these expectations and succeed in today’s new era of marketing.
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adobe, marketing, new era, crm, brands, experience, customer expectations
    
Adobe

Cloudy with a chance of mishap

Published By: IBM     Published Date: Jan 08, 2016
This executive report identifies opportunities for insurance companies to use weather data as an important asset in both managing operational and financial risks, as well as improving customer relationships.
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ibm, insurance, financial risk, customer relationships
    
IBM

Do You Really Know Your Customers?

Published By: Act-On     Published Date: Jan 07, 2016
Happy, engaged, and loyal customers lead to a strong business - and more opportunities for growth. Keeping track of customer engagement will set your company up for long-term success. Marketing automation can help you uncover the story of how your customer interacts digitally with your brand, your content, and the people in your company, throughout the entire lifecycle. Our 8-step guide will walk you through the steps needed to build quality, lasting relationships with your customers.
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customer engagement, marketing automation, customer lifecycle, crm
    
Act-On

Business Value of Managed Services

Published By: IBM     Published Date: Dec 03, 2015
Businesses around the world are looking for ways to innovate, improve customer relationships and drive down costs.
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ibm, managed services, customer relationships, it management, business technology
    
IBM

41 Loyalty Marketing Ideas

Published By: CrowdTwist     Published Date: Dec 02, 2015
This e-book offers 41 loyalty marketing ideas to help you keep customers engaged with your brand beyond transactions and develop more rewarding relationships.
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crowdtwist, customer loyalty, social media marketing, brand awareness, mobile marketing, customer experience, customer interaction service, customer satisfaction, sales automation, collaborative commerce, customer experience management
    
CrowdTwist

What is UC downtime costing your business? Get the eBook: Achieving High Availability in UC

Published By: Black Box     Published Date: Nov 24, 2015
Black Box can help you get the most out of your technology investment. We partner with customers to identify the right solutions for strategic IT needs that add value to your business. Our portfolios of Wired/Wireless, UCC, and IT Service solutions, and our depth of expertise, deliver positive business outcomes for evolving IT business scenarios. Black Box takes a vendor-independent approach to deliver the right solution, on the right network. Our long-term, established relationships with best-in-class IT technology providers allow us to offer objective, vendor-neutral solutions designed to meet a broad range of IT requirements. With more than 4,000 team members & 200 offices in 150 countries, we offer global capabilities with local expertise, and are committed to driving business success through IT excellence. Our passion to IT communications is unsurpassed, and we will work with you to find the ideal solution for today’s challenge while helping to anticipate tomorrow’s needs.
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voip solutions, contact center solutions, business phone systems, ucc, it services, it solutions, it security, it infrastructure, uc solutions, mobility solutions, cloud solutions, enterprise business solutions, data center cloud service, it disaster recovery, network services, video collaboration
    
Black Box

Decision Optimization

Published By: FICO     Published Date: Nov 10, 2015
"ACG Michigan, a large auto insurance underwriter in the US state of Michigan, needed a user-friendly system that would enable its agents (internal and independent) to churn out precise and consistent policy quotes and underwriting decisions. They turned to FICO Blaze Advisor decision rules management system to create an enterprise decision management framework to execute decisions. Learn more on how FICO Blaze Advisor helped ACG Michigan automate its underwriting About FICO FICO (NYSE: FICO), formerly known as Fair Isaac, is a leading analytics software company, helping businesses in 90+ countries make better decisions that drive higher levels of growth, profitability and customer satisfaction. The company's groundbreaking use of Big Data and mathematical algorithms to predict consumer behavior has transformed entire industries. FICO provides analytics software and tools used across multiple industries to manage risk, fight fraud, build more profitable customer relationships, optimiz
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decision analytics, optimization, profitability
    
FICO

New Forrester Report: Advocate Marketing Creates B2B Customer Relationships That Last A Lifetime

Published By: Influitive     Published Date: Nov 04, 2015
Create B2B customer relationships that last a lifetime -- and deliver topline value
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advocate marketing, influitive, b2b, strategy, crm, forrester research, business intelligence, business technology
    
Influitive

Four Advantages of a Planned Approach to Digital Maturity

Published By: Adobe     Published Date: Oct 29, 2015
This paper reveals how digital marketing is moving into a new era.
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digital marketing, mobility, mature organisations, mobility strategy, customer engagement, customer relationship, digital maturity, adobe, digital marketing survey
    
Adobe

Data-driven Marketing is the Answer. Now, What’s the Question?

Published By: Adobe     Published Date: Oct 29, 2015
This white paper will help you assess your organisation’s current data driven marketing capabilities and will teach you what you need to do to deliver exceptional customer experiences with positive ROI.
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data-driven marketing, online marketing, digital marketing, digital maturity, marketing, analytics, data mining, customer relationship, customer engagement, customer interaction service, customer relationship management, customer satisfaction
    
Adobe

Quatre Avantages Liés à une Approche Planifiée de la Maturité Digitale

Published By: Adobe     Published Date: Oct 29, 2015
This paper reveals how digital marketing is moving into a new era.
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digital marketing, mobility, mature organisations, mobility strategy, customer engagement, customer relationship, digital maturity, adobe, digital marketing survey
    
Adobe

Le marketing Orienté Données est la Réponse. Mais Quelle est la Question ?

Published By: Adobe     Published Date: Oct 29, 2015
This white paper will help you assess your organisation’s current data driven marketing capabilities and will teach you what you need to do to deliver exceptional customer experiences with positive ROI.
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data-driven marketing, online marketing, digital marketing, digital maturity, marketing, analytics, data mining, customer relationship, customer engagement, customer interaction service, customer relationship management, customer satisfaction
    
Adobe

Datengestütztes Marketing ist die Antwort. Aber auf welche Frage?

Published By: Adobe     Published Date: Oct 29, 2015
This white paper will help you assess your organisation’s current data driven marketing capabilities and will teach you what you need to do to deliver exceptional customer experiences with positive ROI.
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data-driven marketing, online marketing, digital marketing, digital maturity, marketing, analytics, data mining, customer relationship, customer engagement, customer interaction service, customer relationship management, customer satisfaction
    
Adobe
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