customer relationship

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Business Analytics for Marketing

Published By: IBM     Published Date: Oct 31, 2013
IBM Business Analytics help managers in different areas of the marketing organization do their jobs more effectively. Watch this video to see how: 1. Demand generation managers can target the most profitable customers with the right offer at the right time. 2.Marketing operations managers can review the results of multiple campaigns from a single marketing performance dashboard. 3. Brand managers can blend data from blogs, forums and social websites with CRM data to see how people really regard the company’s brand. Watch this video to see how IBM helps you make smarter marketing decisions, faster.
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roi, return on investment, marketing analytics, performance analytics, business analytics, metrics, data, driver-based campaign, campaign optimization, marketing campaign, analytics software, customer experience, c-suite, customer relationship management, crm, business technology
    
IBM

Transforming customer service with business analytics

Published By: IBM     Published Date: Oct 31, 2013
Business analytics can help customer service departments acquire the information and capabilities to transform themselves.
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analytics, customer service, business analytics, customer relationship management, business intelligence, social media, customer retention, customer loyalty, customer lifetime value, call center management, call center software, customer satisfaction, enterprise software, sales & marketing software
    
IBM

The New B2B Marketing Playbook

Published By: Madison Logic     Published Date: Oct 30, 2013
Learn how the world of B2B marketing has evolved in recent years and why it is important to create a new marketing strategy for customer relationship management in order to keep up.
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b2b, marketing, b2b marketing, marketing strategy, customer relationship management, crm, lead nurturing, display, lead targeting, branding, seo, contextual ad placement, data
    
Madison Logic

Executive Brief: Leveraging Mobility to Improve Sales

Published By: Oracle     Published Date: Oct 25, 2013
Learn how to provide the same experience across all devices and avoid the need for duplicate data entry, which might limit access to customer data or create errors.
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leverage, mobility, sales, customer data, data, devices, mobile, tablet, smart phone, laptop, relationship management, sales, best practices, customer relationship management, business technology
    
Oracle

Changing the Perception of IT – What Your Customers Wont Tell You

Published By: ServiceNow     Published Date: Oct 18, 2013
To reach the customers of IT services, you have to abandon long-entrenched models of IT thinking & replace them with a customer-focused model that focuses on value, experience & context. Join the webinar to understand the issues internal customers face with IT, & see how IT can evolve from being the department of no to the department of now.
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servicenow, enterprise it, service automation, applications, webinar, customer relationships, perception of it, change management, customer value, marketing it, it service management, service relationship management, evolution of service, applications, custom applications, it management, customer interaction service, customer relationship management, customer service, ebusiness
    
ServiceNow

Beyond BPM - Enterprise Workload Management Reduces Costs & Improves Customer Service

Published By: Genesys     Published Date: Oct 16, 2013
Presumably, service-oriented businesses already have customer relationship management (CRM) and business process management (BPM) systems in place that create workflows and processes. However, traditional systems aren't enough - they often result in blind spots in the completion of work processes. To meet the increasing demands of customers in today's fast-paced marketplace, you need a way to manage these efficiency gaps - to effectively assign work and monitor completion. In other words, you need workload management. Download this resource to get a more in-depth look at the shortcomings of traditional customer service processes, and learn how enterprise workload management can help you overcome these issues as well as: • Create a holistic view • Increase flexibility • Reduce cost • And more
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contact center, customer service, customer relationship management, technology, business process management, bpm, crm, enterprise applications, business technology
    
Genesys

Frost & Sullivan Research: Genesys Wins Global Workload Management Technology Innovation Award

Published By: Genesys     Published Date: Oct 16, 2013
Enterprise Workload Management gets the right work to the right person at the right time, eliminating the outdated manual distribution of work model. Enterprise Workload Management finally gives organizations the ability to correlate the work that customer service interactions create in the front office -- with the best resource within the organization required to complete that work in the back office. Enterprise Workload Management ensures that the highest priority work is being handled by the right resource, and gives managers real-time visibility into when the work will be completed, as well as reports that show the outcomes of the work. Customers get notified when an order or application is processed instead of waiting to hear or having to repeated call back. Employees get specific coaching and training plans based on the results of their work.
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contact center, customer service, customer relationship management, technology, business process management, bpm, crm, enterprise applications, business technology
    
Genesys

Top 5 Steps to a World-Class Contact Center

Published By: Genesys     Published Date: Oct 16, 2013
Changes in customer behavior and expectations are causing organizations to make dramatic shifts in how they engage with customers. The requirements for a world-class contact center in this new environment have also shifted. In this white paper you’ll find five key steps to keep in mind when building a world-class contact center in today’s rapidly changing customer landscape.
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contact center, customer service, customer relationship management, technology, business process management, bpm, crm, enterprise applications, business technology
    
Genesys

Building a Case for Mobile Apps

Published By: CDW     Published Date: Oct 10, 2013
Five key items can help reap solid ROI from launching a mobile application strategy. Organizations are demonstrating their interest in mobile apps with their checkbooks.
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increase revenue, mobile apps, apps, mobility, mobile device, trademonster, productivity with apps, customer relationships management, crm, mobile app development, mobile hardware, mobile product, wireless, business integration, application integration, business technology
    
CDW

IBM MobileFirst: Put your business in motion. Become a mobile enterprise.

Published By: IBM     Published Date: Oct 10, 2013
IBM MobileFirst is designed to enable organizations turn their interactions into an opportunity to drive return on engagement and investment. IBM combines deep industry expertise with mobile, analytics, cloud, social and security technologies. This can help enterprises capture new markets, efficiently extend their businesses to mobile employees, customers and business partners and maintain the integrity of their assets.
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ibm, mobilefirst, business in motion, mobile enterprise, user interactions, return on engagement, return on investment, roi, capture new markets, security technologies, mobile employees, customers, business partners, mobility importance, maintaining relationships, business integrity, employee integrity, wireless, business activity monitoring, business intelligence
    
IBM

Co - Innovation: What the Best Companies Do Differently

Published By: GoToMeeting     Published Date: Oct 08, 2013
The traditional drivers of growth are no longer enough. That's why top-performing companies are working with their own customers to find new ways to grow. Firms will need to co-create new sources of revenue by understanding, leveraging, aligning, and executing together with customers and partners along their value chain. This Summit Group brief explores what leading companies are doing differently to build profitable relationships, counter commoditization and accelerate growth.
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horizontal value creation, the summit group, co-innovation, innovation, co-innovation, strategy, growth, collaboration, business technology
    
GoToMeeting

Best Practices to Extend the Customer Experience by Verifying Data at Point-of-Sale

Published By: StrikeIron     Published Date: Oct 03, 2013
Learn the best practices for implementing contact verification at point-of-sale in order to create a seamless experience across store fronts and digital channels while also providing retailers a way to foster customer relationships and pull those consumers back into the store.
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best practices, customer experience, verifying data, point-of-sale, verifying data at point-of-sale, contact verification, consumers, customer relationship, strikeiron, ebusiness, data quality, business technology
    
StrikeIron

Becoming a Social Business - Social Business Enterprise Strategy Accelerator

Published By: IBM     Published Date: Sep 30, 2013
A transformation is taking place in how people interact and how relationships form and develop and this is changing the way we socialise, the way we work and the way we engage with our customers. The new normal is that customers are leading the conversations that define your brand, competitors are crowd-sourcing ideas to bring new offerings to market and employees are using social media in all facets of their lives, including work. This shift in technology and human behaviour presents an opportunity for organisations to improve everything from reinventing customer relationships to how work gets done. A Social Business embraces networks of people to create business value and activates networks of people that apply relevant content and expertise to improve and accelerate core and ad hoc processes, delivering unprecedented return for the time invested.
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ibm, ibm global business services, social media, social business, networking, enterprise applications, business technology
    
IBM

How to Step into Social Media: A No-Nonsense Guide for Small and Medium Businesses

Published By: Plantronics     Published Date: Sep 27, 2013
We have all heard so much about the importance of social media, but it can be hard to know where to begin using these tools for your business. This guide cuts through the hype and shows you concrete uses of social media for your business.
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social media, facebook, twitter, customer relationship management, youtube, linkedin, marketing, brand awareness, business technology
    
Plantronics

The New Adobe Social- “Friends with (business) benefits”

Published By: Adobe     Published Date: Sep 19, 2013
Social marketers need to reach the right customers with the right message, connect social to business results, and manage customer relationships across all digital experiences. Adobe Social makes social marketing easier and more effective than ever
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social media, marketing, platforms, digital marketing, marketing solutions, analytics
    
Adobe

5 Secrets: Build Your Sales Pipeline and Keep It Growing

Published By: Salesforce.com     Published Date: Sep 16, 2013
The typical strategy for meeting sales targets is to set aggressive individual rep quotas, rely on your top reps to achieve them, and then hope to get enough from the rest of your team to get over the top. Find out how to make a major shift in your sales approach for the better in order to both increase individual sales rep effectiveness and improve collaborative team selling. Download now.
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crm, technology, chart, customer relationship management, solution, strengthen relationships, synchronize business processes, organization, success, knowledge management, enterprise applications, data management, business technology, data center
    
Salesforce.com

A Quick Peek at the Salesforce App

Published By: Salesforce.com     Published Date: Sep 16, 2013
What can the World's #1 CRM app do for you? Download this ebook now and get a taste of the world's #1 sales, service, and marketing app. Download now.
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crm, customer relationship management, application, technology, sales results, best practices, it management, knowledge management, enterprise applications, data management, business technology, data center
    
Salesforce.com

Harvard Business Publishing - Dynamic Forecasting: a Planning Innovation for Fast-Changing Times

Published By: Adaptive Planning     Published Date: Sep 16, 2013
Learn the benefits of dynamic forecasting in order to move Beyond Budgeting in order to keep pace with the fast-changing times
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forecasting resource demands, activity based budgeting, productivity, technology, customer relationship
    
Adaptive Planning

Harvard Business Review - Six Rules for Effective Forecasting

Published By: Adaptive Planning     Published Date: Sep 16, 2013
Learn how to take meaningful action in the present by effectively following six successful rules for effective forecasting.
Tags : 
forecasting resource demands, activity based budgeting, productivity, technology, customer relationship
    
Adaptive Planning

Harvard Business Press: What-If Analysis and Activity-Based Budgeting: Forecasting Resource Demands

Published By: Adaptive Planning     Published Date: Sep 16, 2013
Learn 6 simple steps for successful what-if or activity-based budgeting and how an effective ABC model will allow your managers to have much greater spending control over their cost structure.
Tags : 
forecasting resource demands, activity based budgeting, productivity, technology, customer relationship
    
Adaptive Planning
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