customer relationship

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Building Profitable Cross-Channel Customer Relationships in Financial Services

Published By: IBM     Published Date: Oct 24, 2012
Building long-term and profitable relationships has long been the goal for financial services companies new channels and growing complexity have made it more challenging than ever. Read on to learn about changing customer relationships and strategies
Tags : 
ibm, customer relationships, crm, customer relationship management, social media, financial services, data
    
IBM

Unlocking the Mystery of Predictive Modeling for Retailers

Published By: Epsilon     Published Date: Oct 19, 2012
Unlock the Mystery of Predictive Modeling -- Retailers that use customer transactional data to their advantage, coupled with other database elements, can learn how to build solid customer relationships and strengthen their ROI.
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modeling, epsilon, marketing, marketing research, roi, transactional data
    
Epsilon

Connecting with Consumers in Life Sciences: Developing Sustainable Competitive Advantage

Published By: Merkle     Published Date: Sep 26, 2012
Download this white paper for a deeper look into the growing question surrounding the pharmaceutical industry--If customer centricity is so widely accepted as a way to unlock significant financial gains, why are companies so slow to adopt it?
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crm, customer relationship amangement, customer centricity, connected crm, pharmaceuticals
    
Merkle

How long has it been since you improved your CRM?

Published By: Maximizer     Published Date: Sep 19, 2012
Download a complimentary copy of the "Time for a CRM tune-up?" e-book, which includes interactive checklists to help you identify opportunities and areas of improvement in your CRM.
Tags : 
crm, crm software, crm solution, customer relationship management, sfa, sales force automation, business software, business management software
    
Maximizer

Cricket Communications Turns to Splunk for Assuring Automated Service Management

Published By: Splunk     Published Date: Sep 17, 2012
Read this whitepaper to discover how Cricket Communications sought out Splunk for a combined system that monitored and integrated applications, data and operational business intelligence (BI).
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information technology, enterprise management associates, roi, list management, crm, customer relationship management, security, data management
    
Splunk

Closing the Deal: The Oracle Fusion Customer Relationship Management User Experience White Paper

Published By: Oracle Corp.     Published Date: Sep 10, 2012
A great customer relationship management (CRM) solution can enable a significant return on investment and revenue when its user experience is designed around the natural workflows of its users, such as sales representatives and their managers.
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crm, oracle, salesforce, user experience, whitepaper, business technology, cloud computing
    
Oracle Corp.

The Importance of Onboarding: Maximizing Client Satisfaction

Published By: Epsilon     Published Date: Aug 23, 2012
Onboarding is a critical marketing process that helps dial in new and existing customers to your organization, introduces products to meet specific needs, and ends with high-touch service that engages consumers.for the long term.
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onboarding, account retention, crm, customer relationship marekting, customer retention strategies
    
Epsilon

Mobile and Retail: From Dismay to Door Swings

Published By: FunMobility     Published Date: Aug 21, 2012
While many retailers today are anxious about how the mobile explosion will impact their business, the reality is that mobile holds the key to retail success on multiple levels
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mobile engagement, crm, customer relationship management, mobile strategy, qr codes
    
FunMobility

IBM Social Analytics: The Science Behind Social Media Marketing

Published By: IBM     Published Date: Aug 08, 2012
Read this white paper to learn how marketers are using IBM technology to learn about their customers' attitudes, preferences and buying habits from what they say on publicly available social media and through the full range of interactions that can be recorded, measured and analyzed. Discover how marketers are combining that knowledge with other sources of customer information to guide marketing decisions and shape marketing campaigns, cultivating relationships with online advocates to help steer product development, and, ultimately, boosting sales and revenue.
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paid media, owned media, earned media, social media, ibm, social analytics, pay per click, ppc
    
IBM

IBM SPSS Predictive Customer Analytics

Published By: IBM     Published Date: Aug 07, 2012
View this demo to find out how IBM SPSS® solutions for predictive customer analytics can deliver deep customer insights that help you tune your marketing efforts-effectively and efficiently attracting new customers, nurturing customer relationships and retaining ideal customers. Watch how IBM SPSS software uses existing customer information to help you do the following: Identify your best customers for targeted marketing programs with customer segmentation, cluster and profiling techniques; confidently predict which customers will respond to your offers with powerful predictive models; get more out of every customer interaction by delivering real-time, predictive intelligence to front-line decision makers; and enrich and deepen your customer insight with social media analytics.
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predictive customer analytics, ibm, decision management, consumer insight, customer, crm, customer relationship management, retain customer
    
IBM

Five Predictive Imperatives For Maximizing Customer Value

Published By: IBM     Published Date: Aug 01, 2012
Most CRM systems rely on historical analytics that provide a "rear-view mirror" of your customer relationships, offering little support for the decisions that shape the future. With predictive analytics, you can meet your customers' evolving needs with forward-looking insights that anticipate changes in customer attitudes, preferences, and actions. This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits.
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ibm, technology, marketing, predictive analytics, predictive imperatives, customer value, customer relationship management, analytics
    
IBM

Customer Self-Serve in B2B Order To Cash

Published By: Genpact     Published Date: Jul 30, 2012
Perhaps never in the history of commerce have businesses been required to adapt so fast to changing conditions as those driven by the introduction of the internet. Of the world's six billion inhabitants, over 1.9 billion use the internet.
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customer experience management, customer retention, customer relationship management, crm tools, roi, project management, financial management, business technology
    
Genpact

4 Steps to Driving Customer Loyalty Through Mobile Apps

Published By: Appcelerator     Published Date: Jun 20, 2012
Transform your customer relationships by understanding how to create a world-class mobile app experience that will keep users coming back for more. Download the white paper to learn the 4 steps to driving customer loyalty today.
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apcelerator, mobile app, strategy, mobile, revolution, wireless
    
Appcelerator

Build Stronger Relationships with Customer-Centric Banking

Published By: Epsilon     Published Date: Jun 12, 2012
When marketers become more customer-centric, they not only engender trust, but create dialogue and rewarding relationships that will last for the long term. Put Your Customers First!
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finance, marketing, banking, epsilon, customer relations, customer satisfaction
    
Epsilon

The Bridge to the Future of Customer Relationships

Published By: LandslideCRM     Published Date: May 16, 2012
This whitepaper chronicles Boston Mutual Life Insurance Company, the first sales organization to embark on CRM 3.0, bypassing CRM 2.0, representing a paradigm shift in strategy, people, and technology management. We outline how this bridged approach was achieved and how your organization can do the same.
Tags : 
crm demo, crm solution, crm software, account management, contact management, opportunity management, deal management, lead management
    
LandslideCRM

Marketing Analytics

Published By: Oracle Corporation     Published Date: May 11, 2012
Oracle Marketing Analytics helps you to develop closer, more valuable customer and prospect relationships and improve marketing effectiveness. Read this data sheet to learn about all of the key features and benefits of this dynamic solution.
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oracle, busines intelligence, business intelligence applications, bi applications, bi apps, 11g, cross-value, decision
    
Oracle Corporation

HP Trend Watch: 3 Ways to Increase Branch Office Performance

Published By: HP and Intel® Xeon® processors     Published Date: May 08, 2012
Read this whitepaper to learn three simple steps Small to medium size businesses can take to heighten business performance and increase brand office productivity.
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trends, performance, customer, customer experiences, flexibility, service, transactions, relationships
    
HP and Intel® Xeon® processors

Best Practices: Next Best Action in Customer Relationship Management

Published By: Aprimo     Published Date: May 01, 2012
The key best practices for next best action in CRM are to align it with key business imperatives; deliver it through priority customer-interaction channels; inform targeted offers with trustworthy customer data; drive it from advanced analytics and rules; and use it to shape multichannel conversations with customers.
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aprimo, marketing, customer relations, crm, customer satisfaction, customer data, marketing strategy
    
Aprimo

Next Best Action in Customer Relationship Management

Published By: Aprimo     Published Date: Apr 09, 2012
The key best practices for next best action in CRM are to align it with key business imperatives; deliver it through priority customer-interaction channels; inform targeted offers with trustworthy customer data; drive it from advanced analytics and rules; and use it to shape multichannel conversations with customers.
Tags : 
aprimo, marketing, customer relations, crm, customer satisfaction, customer data, marketing strategy
    
Aprimo

How to Lose Customers in Five Easy Steps

Published By: SAS     Published Date: Feb 29, 2012
This paper presents the 5 most common practices that result in losing a customer and how to avoid those pitfalls. You'll also learn how more customer-centric measures can help you deepen and grow relationships with your most valuable customers.
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sas, analytics, business analytics, business intelligence, customer intelligence, data management, fraud & financial crimes, high-performance analytics
    
SAS

Maximizing Your Social Commerce

Published By: Oracle     Published Date: Feb 28, 2012
Combining customer data and social media presents an enormous opportunity for merchants. Industry observers contend that this shift, which some have called "social CRM" or "sCRM," represents the next great wave in online commerce. Read more now!
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
Oracle

European Consumer Views of E-Commerce: A Consumer Research Study of Buying Behavior and Trends

Published By: Oracle     Published Date: Feb 28, 2012
This study asked more than 6,500 consumers across the U.K., Spain, Germany, France, and Benelux about their satisfaction, likes and dislikes, common frustrations, and spending habits related to online shopping. Find out what was discovered!
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
Oracle

Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction

Published By: Oracle     Published Date: Feb 28, 2012
This white paper describes how B2B organizations can use B2B online commerce to lower costs, retain customers, grow the business, and reduce complexity for customers-all essential activities for competing in the evolving marketplace.
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
Oracle

Getting it Right: Seven Steps to Right Channeling Customer Interactions

Published By: Oracle     Published Date: Feb 28, 2012
In 7 simple steps, eBusiness professionals can boost sales and customer satisfaction while reducing customer service costs by delivering the right information and service to the right customer at the right time. Find out how!
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
Oracle

The Oracle Live Help On Demand Solution on Facebook

Published By: Oracle     Published Date: Feb 03, 2012
Customers that wish to incorporate the power of the Oracle Live Help On Demand solution into their corporate Facebook pages are typically looking to do more than just place a static live chat or click-to-call button.
Tags : 
on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
Oracle
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