data strategy

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Gartner Application Security Testing Magic Quadrant 2015

Published By: Veracode     Published Date: Oct 26, 2016
Web and mobile applications are now top attack vectors for cyber attackers, accounting for more than a third of data breaches. As a result, securing the application layer has now become a high priority for enterprises. Enterprise application security testing solutions for Web, native, cloud and mobile applications are key to this strategy. In the latest Gartner 2015 Magic Quadrant for Application Security Testing, Veracode has been positioned as a Leader for the third year in a row based on our completeness of vision and ability to execute in the AST market. Download the report for more on why Veracode's automated cloud-based service is in Gartner's “Leaders” quadrant.
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veracode, gartner, magic quadrant, application security testing, security, application security, enterprise applications, business technology
    
Veracode

Eight Tips for Mastering Migration

Published By: Carbonite     Published Date: Aug 02, 2017
Every day, a new product launch promises speed, efficiency or savings for businesses eager to stay a step ahead. But if you’re an IT pro, and it’s your job to onboard the new system, the allure gives way to practical considerations: How are you going to move all that critical data—including dependencies, settings and custom configurations—from one system to another so it all talks to each other the way it’s supposed to? Whether you’re tackling a oneoff project or looking to improve your in-house skills, these eight tips for mastering migration will help you form a strategy, determine costs and find technical solutions to ensure successful migration no matter what platform you’re on or which one you’re moving to.
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migration, technical solutions
    
Carbonite

Why Midsized Organizations Should Consider EVault by Carbonite

Published By: Carbonite     Published Date: Oct 12, 2017
Today it is possible, even for smaller organizations, to establish both backup and full-fledged hybrid data protection under one robust onsite/offsite underpinning. ESG has four recommendations to assist such organizations as they try to pursue a disk-to-disk-to-cloud data protection strategy in the right way, with particular consideration for EVault by Carbonite.
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evault, midsized businesses, data protection strategy, hybrid data protection, backup, recovery
    
Carbonite

Unified Hybrid Cloud Will Be Key to Successful Digital Transformation

Published By: Pure Storage     Published Date: Sep 13, 2019
"Your key to a successful hybrid cloud design Description Enterprise adoption of cloud has become mainstream, with most businesses choosing a hybrid cloud approach. A unified hybrid cloud stitches together on- and off-premises cloud resources so you can benefit from agility and scalability of public cloud while getting the performance, cost and security benefits of private cloud. This paper covers: Why businesses choose a unified hybrid cloud architecture. How you can gain the full benefit of a hybrid infrastructure. How app modernization on/off premises can position you for success. Why the data layer is critical to bridging the cloud divide. Download this 451 Research paper to learn about things to keep in mind when designing a successful cloud strategy.
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Pure Storage

Mind the Gap - Bridging Customer Strategy and Execution with Data-Driven Marketing

Published By: RedPoint Global     Published Date: May 11, 2017
Marketing organizations are often limited in their ability to progress marketing tactics from single channel to cross-channel and real-time customer engagement. While marketing organizations might have a robust customer engagement strategy in place, often times there is a gap between their strategy and their ability to execute, with the right personalization and context that customers prefer. Over 62 percent of customers are always-on and readily addressable, but marketers aren’t implementing the right strategies to reach them. This eBook discusses data-driven marketing tactics that can help marketers mind the gap – bridging customer strategy and ability to execute, with the right personalization and context that customers prefer.
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customer engagement, customer data, customer data platform, data quality, customer data management, customer experience, data-driven marketing
    
RedPoint Global

The Forrester Wave™: Database-As-A-Service, Q2 2019

Published By: Google     Published Date: Aug 05, 2019
This Forrester Wave report provides an analysis of 12 most significant Database-as-a-service (DBaaS) providers. These vendors were evaluated against 27 criteria, grouped into three categories: Current Offering, Strategy, and Market Presence. Read the report and find out how each provider measures up in their market as Leaders, Strong Performers and Contenders.
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agile, database solutions, forrester, database security, data management
    
Google

The Forrester Wave™: Enterprise Data Virtualization, Q4 2017

Published By: TIBCO Software     Published Date: Aug 14, 2018
According to Forrester Research, "Enterprise data virtualization has become critical to every organization in overcoming growing data challenges," with faster access to connected data, self-service, and agility among the many benefits seen. In this report, Forrester analyzes past research and Forrester Wave reports, user need assessments, and vendor and expert interviews to evaluate the offerings of top vendors in enterprise data virtualization. In compiling the vendor rankings, the report reviews the current offering, strategy, and market presence for the 13 most significant vendors. They discuss where TIBCO ranks in the evaluation and positions TIBCO Data Virtualization as a leader in enterprise data virtualization Read The Forrester Wave™: Enterprise Data Virtualization, Q4 2017 report to learn more.
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TIBCO Software

The Forrester Wave™: Data Preparation Solutions, Q4 2018

Published By: Trifacta     Published Date: Nov 02, 2018
In the latest report, Forrester evaluated 10 top data preparation solutions against 18 criteria, grouped into categories of Current Offering, Strategy and Market Presence. See how each data prep provider compares and who received the highest scores. Download your copy today to review: What are the key technical differentiators for data preparation solutions Which user personas do data preparation solutions focus on Why ownership of data preparation is transitioning from IT to business end users
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Trifacta

Increase Data Lake ROI with Streaming Data Pipelines

Published By: Attunity     Published Date: Jan 14, 2019
This whitepaper explores how to automate your data lake pipeline to address common challenges including how to prevent data lakes from devolving into useless data swamps and how to deliver analytics-ready data via automation. Read Increase Data Lake ROI with Streaming Data Pipelines to learn about: • Common data lake origins and challenges including integrating diverse data from multiple data source platforms, including lakes on premises and in the cloud. • Delivering real-time integration, with change data capture (CDC) technology that integrates live transactions with the data lake. • Rethinking the data lake with multi-stage methodology, continuous data ingestion and merging processes that assemble a historical data store. • Leveraging a scalable and autonomous streaming data pipeline to deliver analytics-ready data sets for better business insights. Read this Attunity whitepaper now to get ahead on your data lake strategy in 2019.
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data lake, data pipeline, change data capture, data swamp, hybrid data integration, data ingestion, streaming data, real-time data, big data, hadoop, agile analytics, cloud data lake, cloud data warehouse, data lake ingestion, data ingestion
    
Attunity

NEW: (ZK Research) How to Strengthen Security While Optimizing Network Performance

Published By: Gigamon     Published Date: Dec 13, 2018
Read “How to Strengthen Security While Optimizing Network Performance” to see how next-generation network packet brokers (NGNPBs) mitigate security tool sprawl, simplify IT management and improve network availability. NGNPBs help align network and security teams by creating a single view of network infrastructure and data management. See why you should shift your infrastructure strategy toward NGNPBs to boost efficiency and reduce complexity. Learn more by reading this new research now.
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Gigamon

ZK Research: How to Strengthen Security While Optimizing Network Performance

Published By: Gigamon     Published Date: Mar 26, 2019
Download “How to Strengthen Security While Optimizing Network Performance” to see how next-generation network packet brokers (NGNPBs) mitigate security tool sprawl, simplify IT management and improve network availability. NGNPBs help align network and security teams by creating a single view of network infrastructure and data management. See why you should shift your infrastructure strategy toward NGNPBs to boost efficiency and reduce complexity. Learn more by downloading this new research now.
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Gigamon

ZK Research: How to Strengthen Security While Optimizing Network Performance

Published By: Gigamon     Published Date: Jun 10, 2019
Download “How to Strengthen Security While Optimizing Network Performance” to see how next-generation network packet brokers (NGNPBs) mitigate security tool sprawl, simplify IT management and improve network availability.  NGNPBs help align network and security teams by creating a single view of network infrastructure and data management. See why you should shift your infrastructure strategy toward NGNPBs to boost efficiency and reduce complexity. Learn more by downloading this new research now.
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Gigamon

The Top 6 C-Level IT challenges

Published By: Rackspace     Published Date: May 15, 2019
The guide to how SQL Server 2008 end-of-service can drive IT modernization. End-of-service presents serious risks to your organisation if you don’t deal with it correctly—or worse—if you don’t deal with it at all, including the loss of access to critical security updates and Microsoft hotfixes. Also, if you don’t take action, your organisation will be exposed to potential disruption from hackers and malware. That means valuable customer data could be exposed to attack, risking monetary and reputational damage. And from a regulatory standpoint, there could be compliance issues with rules such as HIPAA, PCI, and GDPR. On the other hand, if you take well-considered action that aligns with your long-term strategy, end-of-service is also an opportunity for data estate modernisation. In this e-book, we’ll discuss how migration to Azure as part of your fix for SQL Server 2008 end-of-service solves for all these, and opens doors for the future of your data-driven business.
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Rackspace

ADLINK and Touch Cloud deliver AI solutions powered by Intel® Vision Products

Published By: Intel     Published Date: Dec 13, 2018
In today’s world, advanced vision technologies is shaping the next era of Internet of Things. However, gathering streaming video data is insufficient. It needs to be timely and accessible in near-real time, analyzed, indexed, classified and searchable to inform strategy—while remaining cost-effective. Smart cities and manufacturing are prime examples where complexities and opportunities have been enabled by vision, IoT and AI solutions through automatic meter reading (AMR), image classification and segmentation, automated optical inspection (AOI), defect classification, traffic management solution—just to name a few. Together, ADLINK, Touch Cloud, and Intel provide a turnkey AI engine to assist in data analytics, detection, classification, and prediction for a wide range of use cases across a broad spectrum of sectors. Learn more about how the Touch Cloud AI brings cost savings, operational efficiency and a more reliable, actionable intelligence at the edge with transformative insi
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Intel

The Distributed Cloud: Infrastructure at the Edge (Korean)

Published By: Intel     Published Date: Sep 25, 2019
Distributed cloud architectures will play an important role in Communication Service Providers’ network transformations. The distributed cloud will be made of numerous edge locations, from the customer premises to mobile base stations to central offices, each of which has its benefits and constraints. CSPs will need to consider attributes such as performance, availability, security, integration, and data and traffic volume to optimize the infrastructure for a myriad of workloads. Learn more about Heavy Reading’s survey results on CSPs adopting a distributed cloud strategy and delivering new services in this white paper.
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Intel

The Future of Content Marketing: The Age of Content Science

Published By: Aberdeen Group     Published Date: Nov 13, 2015
Aberdeen’s Content Marketing survey revealed that while 95% of marketers are using or considering using a content marketing strategy, there are some distinct differences between those using content well and those just using content. The Best-in-Class are not only creating content at volume, they are taking a much more data-driven approach to their content marketing strategy — and it’s paying off. Find out how.
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customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing, inbound marketing, lead generation, lead intelligence, market research, integrated marketing, lead nurturing, marketing analytics
    
Aberdeen Group

Power up Your Strategy with D&B’s 2016 B2B Marketing Data Report

Published By: Dun & Bradstreet     Published Date: Mar 08, 2016
Did you know that the average health of marketers’ data is only “questionable?” Dun & Bradstreet analyzed 695M customer contact records and surveyed more than 500 B2B marketers to provide the truth about the state of B2B marketing data. Download the fourth annual report to discover how you can turn improved data quality into a competitive advantage. • The trends and pitfalls every data-driven marketer needs to know • The true state of B2B marketing data quality • Benchmarks for assessing your own data quality • Dun & Bradstreet’s research of B2B marketers’ data-fueled priorities for 2016 Do you have the data strategy you need to deliver on your marketing goals? Download the B2B Marketing Data Report to find out!
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Dun & Bradstreet

Insights & Implications for Analytically Inspired Marketers- The 2016 Enterprise Analytics Study

Published By: Dun & Bradstreet     Published Date: Apr 21, 2016
When the right approach is applied, analytics can drive more effective marketing strategies. While marketers understand the role analytics plays within the organization, most are not leveraging analytics to really drive enterprise performance. We surveyed 100+ business leaders to understand the state of analytics maturity across today’s leading organizations, uncovering common challenges teams are facing in their quest to use data and analytics to deliver a competitive advantage. What We Uncovered: - 73% of analytic professionals claim to work for an analytically-driven company - Only 42% of companies have a strategy for using analytics across the enterprise - Just 38% of companies share results of their analytic insights outside their department - 81% of organizations rely on 3rd parties for at least some portion of their analysis Download the report to learn how marketers, like yourself, view themselves in light of using analytics to drive their business.
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hoover's, marketing strategies, analytics, data, best practices, business analytics, analytical applications, business intelligence
    
Dun & Bradstreet

Programmatic & The B2B Marketer: 2016 Benchmarks, Budgets and Trends

Published By: Dun & Bradstreet     Published Date: Feb 03, 2016
According to eMarketer, digital marketers have a “love affair with data,” and are planning to increase spending and usage in data-driven marketing strategies. Data helps marketers make more informed decisions about their most receptive audiences, so it should come as no surprise that 75% of B2B marketers currently leverage data to inform their digital advertising strategy, according to a new study.
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Dun & Bradstreet

Build a Data Governance Strategy for the New Digital Era.

Published By: Hitachi Vantara     Published Date: Mar 20, 2018
Digital transformation is disrupting traditional, tried-and-true business process and leaving many enterprises scrambling for alternatives. Although the customer remains king for business success, data is quickly becoming an organization’s most strategic asset for reaching, interacting with and retaining customers. With ransomware attacks on the rise, a strict regulatory environment, and nimble, competitive upstarts entering the market, protecting and extracting value from your most strategic asset is a business imperative — and a formidable challenge.
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Hitachi Vantara

Webinar: The Evolution of Customer Privacy – is your organisation keeping pace?

Published By: KPMG     Published Date: Oct 09, 2019
Changing attitudes to data privacy leave many firms in a precarious position. When there is so much regulatory variation in different markets, how do firms balance their responsibility for customers’ data with maximising value from that data? Listen now to discover: • The current state of play for data privacy – understanding what your customers want and what the regulators want • How to lay solid foundations to help you adapt to the changing landscape • How to ensure your privacy strategy supports growth.
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KPMG

How to blend backup and high availability: Complete data protection explained

Published By: Carbonite     Published Date: Jan 04, 2018
Backup and high availability are both essential forms of protection that fulfill different roles within a data protection strategy. So which type of protection is right for different systems? According to recent analyst reports, experts recommend a blended approach that aligns data protection with type of data.By aligning data protection with data urgency, businesses can ensure higher levels of resiliency and reduce demands on internal resources.
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Carbonite

Pervasive technology trends shaping the business and the implications for your data center

Published By: IBM     Published Date: Jun 16, 2015
Read the white paper to learn how a good data center strategy can help you prepare for the rigors and unpredictability of emerging technologies. Find out how IBM’s predictive analytics are helping companies build more accurate, forward-looking data center strategies and how those strategies are leading to more agile, efficient and resilient infrastructures.
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data center, predictive analytics, data center strategy, resilient infrastructure, cloud computing, social collaboration, business analytics, emerging technologies, virtualization, automation, infrastructure, mobile computing, mobile data systems, best practices, business activity monitoring, business process automation, enterprise software, server virtualization, collaboration, employee performance
    
IBM

Developing a Data Integration and Lifecycle Management Strategy for a Hybrid Environment

Published By: IBM     Published Date: Mar 30, 2017
Cloud-based data presents a wealth of potential information for organizations seeking to build and maintain competitive advantage in their industries. However, as discussed in “The truth about information governance and the cloud,” most organizations will be challenged to reconcile their legacy on-premises data with new third-party cloud-based data. It is within these “hybrid” environments that people will look for insights to make critical decisions.
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cloud security, electronic security, health care, security risk management, user authentication, cloud technology
    
IBM

IBM i2 Enterprise Insight Analysis for Cyber Intelligence

Published By: IBM     Published Date: May 26, 2017
Securing your infrastructure, your customer interactions and protecting your data are critical to preserving your reputation and your bottom line. Many cyber attacks remain undetected for up to eight months1 and can cost an organization an average of 11 million USD.2 Today’s cyber actors are becoming more sophisticated, agile and capable of getting past any network security. Organizations must evolve, replacing traditional defensive security strategies with a proactive, intelligence-driven offense to prevent and disrupt these threats. IBM® i2® Enterprise Insight Analysis is a next generation intelligence solution that enables organizations to incorporate cyber threat hunting into their security strategy and turn their defense into a proactive offense.It helps organizations uncover critical insights about their threats and threat actors so they can mitigate and counter more threats with a combination of multi-dimensional visualte analysis capabilities
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ibm, ibm i2, cyber security, customer interaction, enterprise insight analysis
    
IBM
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