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Ovum Research: Taking a Journey to the Modern Campus

Published By: Oracle HCM Cloud     Published Date: May 25, 2017
The higher education industry is facing a period of unprecedented change and disruption, driven by globalization, changing demographics, evolving workforce needs and more. According to Ovum, thriving, or even just surviving, will depend on how well institutions navigate these forces with new strategies and cloud innovation. Learn how to plot a path to cloud without compromise.
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Oracle HCM Cloud

Workforce 2020: The Looming Talent Crisis

Published By: Success Factors     Published Date: Oct 07, 2014
Preparing for the 2020 workforce is critical to business strategy, growth, and performance. To understand the challenges and opportunities, Oxford Economics and SAP surveyed over 2,700 executives and more than 2,700 employees in 27 countries during the second quarter of 2014. We found that many companies lack the structure, strategy, culture, solutions and resources to manage employees effectively. To succeed, they must address the role and relevance of people strategy; changing demographics and evolving definitions of work; leadership ability and cultivation; employee wants and needs; and talent development.
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successfactors, workforce, sap, strategy, culture, structure, leadership, cultivation, talent development
    
Success Factors

The Exec’s Guide to Modern Compensation Software

Published By: Payscale, Inc     Published Date: Jun 15, 2018
Leading a successful business means knowing the market, understanding product trends, hiring the right people, enabling those people, staying on top of expenses, making the right investments and countless other responsibilities. One area you may or may not have on your mind is compensation. In today’s tight talent market and ever-increasing competition spurred by technology, the web and globalization, getting compensation right is more important than ever. It impacts recruiting and retention, sure, but it also affects company culture and even your bottom line. It has legal implications, too. With the changing demographics (and expectations) of the current workforce, plus automation opportunities today’s software provides, it’s time to modernize your organization’s compensation. In this guide, we’ll share in detail the reasons you should make modernizing your comp a priority, the value and ROI of implementing modern compensation software and specifically how PayScale’s modern comp solut
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Payscale, Inc

Forrester Report: Contact Centers Must Go Digital or Die

Published By: Oracle Service Cloud     Published Date: Mar 23, 2016
Consumer preference for customer service channels is changing across all ages and demographics. Adoption of digital customer service channels, with an emphasis on self-service channels such as web and mobile, is exploding as consumers expect relevant and seamless omnichannel customer service. However, firms’ technology and staffing plans are not keeping up with consumer demand for digital customer service. This report outlines communication channel customer use and major gaps in contact center technology and operations. It also provides data that will help application development and delivery (AD&D) pros align operations with customer expectations to garner their satisfaction and long-term loyalty.
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oracle, service cloud, forrester report, contact centers, application integration, best practices, business analytics, business intelligence, call center management, call center software, customer interaction service
    
Oracle Service Cloud

How to Find your Audience on Social Media: Using Social Data to Determine Your Social Media Mix

Published By: Tracx     Published Date: Mar 08, 2017
"The social internet is big, noisy, and always in flux — which makes it really hard to know where your audience is spending their time and how to reach them there. So, we've done the research for you. (You're welcome.) Join us for this on-demand webinar to learn why a ""listen-first"" philosophy sets your team up to discover game-changing opportunities before your competitors do. In this on-demand webinar, you'll learn: *How to create your ideal social media mix *The most up-to-date audience demographics from Facebook, Instragram, Twitter, Linkedin, Pinterest, Reddit, and more *Top performing networks based on industry demographics *When to adopt new networks (and when to ignore) *Where companies like yours spend time on social media (and where the missed opportunities are)."
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics, social analytics media, social engagement, social listening, social marketing, social media, social monitoring, social monitoring media, social optimization, social publishing, social roi tool, social software, social software media
    
Tracx

Gartner Reprint - Market Guide for Vulnerability Assessment

Published By: Tenable     Published Date: Sep 14, 2018
"Insights and ideas to help you evaluate vendors and improve your security program. Organizations seeking to evaluate vulnerability assessment solutions turn to the “Gartner Market Guide for Vulnerability Assessment” for expert help in navigating the market. Tenable is pleased to provide a complimentary copy of the report. According to Gartner, “the vulnerability assessment (VA) market is mature, but is being challenged by the need to cover changing device demographics and emerging technologies and better represent true risk.” Gartner addresses these considerations and others in the 2018 Market Guide for Vulnerability Assessment, providing insights that will help you evaluate vendors and improve your security program. Topics covered: The scope of the market for vulnerability assessment solutions, common use cases and challenges Recommendations for identifying requirements and vendor selection criteria Changing device demographics and other trends impacting the market and effective v
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Tenable

Get a competitive edge. Take a look at how consumers browse, compare and purchase

Published By: IBM     Published Date: Oct 15, 2009
Read the white paper, "Understanding Consumer Patterns and Preferences in Multi-channel Retailing," to see how consumers are filling their baskets, why shoppers change channels and other key findings.
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consumer patterns, preferences, ibm, multi-channel retailing, retailer, shopping frequency, demographics, retail industry, enterprise software, supply chain management, collaborative commerce
    
IBM

Cashing in on Customer Insight

Published By: IBM     Published Date: Aug 06, 2012
With customer analytics-including predictive analytics, social analytics, business intelligence, and decision management-companies are empowered to improve the customer experience and maximize business outcomes by being proactive, rather than reactive. Comments made in social channels about a perceived problem with a checkout tool on a company's website, for example, can alert company decision-makers about a potential issue before it hits the contact center.
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customer analytics, loyalty, profitability, revenue, ibm, transaction data, customer survey data, demographics, contact center, customer behavior, decision-makers, integrate, granular attributes, predictive analytics, life-stage changes, enterprise applications, data management, business technology
    
IBM

Understand the 'Who' and 'Why' of Your Site Visitors to Grow Your Online Business

Published By: Crowd Science     Published Date: Jul 14, 2011
This position paper has been developed to shed some light on the importance of creating a high quality survey questionnaire.
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crowd science, scale, audience research, display advertising, targeting, demographics, website demographics, market research, marketing surveys, site satisfaction, audience segment, demographic analysis, online survey, survey research
    
Crowd Science

2011 Mobile Barcode Trend Report

Published By: ScanLife     Published Date: Feb 25, 2012
The report details information such as overall barcode scanning trends, mobile operating systems scanning shares, representative demographics of users, and activities of overall states and/or countries with the highest scanning utilization.
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scanlife, marketing, emerging marketing, mobile marketing, barcode, mobile phones, smart phones
    
ScanLife

Revenue Success: Sales and Marketing Alignment

Published By: Marketo     Published Date: Mar 11, 2014
In order for enterprise companies to be successful in today’s economy, sales and marketing teams must be aligned. Both departments must come together to develop strategies, processes and best practices to pave the foundation for collaboration. Understanding what marketing will provide and what to expect from sales is the first step. Use this playbook to begin your aligned lead generation efforts today.
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marketo, sales, marketing, collaboration, sales tactics, lead generation, revenue success, team integration, middle of the funnel, bottom of the funnel, service level agreements, demographics
    
Marketo

Sales Performance Optimization 2007 Survey Results and Analysis

Published By: WebEx     Published Date: Apr 02, 2009
This report represents the summary findings of our thirteenth annual survey of challenges impacting sales performance today. We identify and analyze these challenges, and examine how organizations are leveraging people, processes, technology, and knowledge to address these issues successfully. In addition, beginning in the Executive Summary and continuing throughout the report, we raise questions about troubling trends and offer a new model for overcoming the problematic issues related to the field of sales.
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webex, sales performance optimization, crm, sales force demographics, sell cycle analysis, detailed performance assessment, change analysis, sales knowledge management, skm, business-to-business, b2b, b2c, sales performance optimization, knowledge management, enterprise applications, customer relationship management
    
WebEx

Sales Performance Optimization 2007 Survey Results & Analysis

Published By: WebEx.     Published Date: Apr 03, 2009
This report represents the summary findings of our thirteenth annual survey of challenges impacting sales performance today. We identify and analyze these challenges, and examine how organizations are leveraging people, processes, technology, and knowledge to address these issues successfully. In addition, beginning in the Executive Summary and continuing throughout the report, we raise questions about troubling trends and offer a new model for overcoming the problematic issues related to the field of sales.
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webex, sales performance optimization, crm, sales force demographics, sell cycle analysis, detailed performance assessment, change analysis, sales knowledge management, skm, business-to-business, b2b, b2c, sales performance optimization
    
WebEx.

Revenue Success: Sales and Marketing Alignment

Published By: Marketo     Published Date: Mar 13, 2014
In order for enterprise companies to be successful in today’s economy, sales and marketing teams must be aligned. Both departments must come together to develop strategies, processes and best practices to pave the foundation for collaboration. Understanding what marketing will provide and what to expect from sales is the first step. Use this playbook to begin your aligned lead generation efforts today.
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marketo, sales, marketing, collaboration, sales tactics, lead generation, revenue success, team integration, middle of the funnel, bottom of the funnel, service level agreements, demographics, marketing automation, performance testing, return on investment, sales & marketing software
    
Marketo

The Changing Face of the Workforce: New Insights, New Directions

Published By: IBM     Published Date: Mar 28, 2016
In the age of the empowered individual, organizations must rethink the workplace with the employee at the center of the business. Business leaders are now facing a host of new challenges and opportunities associated with their workforces. On one hand, the demographics of their workforce are changing with a new type of employees coming on-board. At the same time, the nature of the employee relationships are rapidly changing. This session will focus on recent research from the IBM Institute for Business Value about how to make sense of these workforce changes and take actions that will benefit your organization. Join this virtual discussion between industry thought leaders to learn how to: Separate the myths from realities related to the Millennial workforce. Understand the value provided by alternative work arrangements and the independent worker. Identify opportunities for your organizations to better adapt to these shifts within the workforce.
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ibm, workforce demographics, millennial workforce, alternative work arrangements, organization opportunities, human resources services
    
IBM

Social gaming company drives real efficiency and significant savings with private cloud

Published By: Rackspace     Published Date: Jan 19, 2016
San Francisco-based RockYou purchases the rights to existing social video games, then incorporates in-game ads, and rebrands them as RockYou games.Delivering interactive media content to engaged audiences online, RockYou boasts a portfolio of free-to-play games including dozens of company-owned and partner titles across key platforms, genres and demographics.
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rackspace, social gaming, private cloud, data, rockyou, security, data center
    
Rackspace

Understanding customers and risk: Your cognitive future in the insurance industry

Published By: IBM     Published Date: Jan 08, 2016
The insurance industry is facing multiple forces of change - rapid digitization, changing demographics, rising customer expectations, challenging economic environment and expanding risk of sophisticated fraud.
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ibm, insurance, customer, risk, changing demographics, customer expectations
    
IBM

Industry Research: Psychographics

Published By: LeapFrog Interactive     Published Date: Jan 23, 2009
Demographics alone are no longer sufficient to provide a brand with the kind of information it needs to understand what truly motivates consumer behavior.  To delve deeper into the minds of its target audience, brands need to utilize psychographics. Learn more today!
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leapfrog, industry research, psychographics, psychographic research, consumer behavior
    
LeapFrog Interactive

Recessionary Marketing: Automation Makes It Click

Published By: Silverpop Engage B2B     Published Date: May 19, 2009
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
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silverpop, engage, roi, metrics, email marketing, opens, clicks, recession, b2b, b2c, roi, return on investment, engaging, recipient, communications, customers, prospects, customer relationship management, crm, click-through rates
    
Silverpop Engage B2B

The Changing Landscape of Recruiting Part 1

Published By: Cornerstone OnDemand     Published Date: Jul 28, 2017
Changing demographics, labor shortages, and skill deficits are making it tough for recruiters in 2017. But all is not lost. Here are three big challenges—and three big solutions—to conquer talent acquisition in 2017.
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recruiting, human resources, talent acquisition, demographic trends
    
Cornerstone OnDemand

The Mobile Advertising Opportunity: 10 Times Better Results than Online

Published By: AdMob     Published Date: Jul 20, 2009
Devices like the iPhone have made the mobile Internet a massively valuable new advertising medium, with a worldwide audience of 546 million consumers and 10 times higher brand awareness and 10 times higher click-through rates than online advertising. The mobile Internet is changing the face of advertising, and marketers must adapt to stay ahead of the competition. This White Paper is an introduction to mobile advertising and the key things marketers need to know to run successful mobile campaigns. What you'll learn: 1) The Basics: An introduction to mobile advertising; 2) Who you can reach: Demographics and statistics; 3) Spotlight on the iPhone: What it means for marketers; 4) Results you can expect with mobile advertising; 5) Case studies: Examples of Brand and Performance mobile campaigns; 6) What you need to know to extend your campaigns to mobile.
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iphone, mobile, internet, pda, mobile phone, cpc, cost per click, blackberry, mobile advertising, cpm, click through rate, ctr, click through rates, sms
    
AdMob

How Brands Can Optimize Social Strategies with Analytics White Paper

Published By: Oracle     Published Date: Dec 18, 2012
This white paper draws from a recent Facebook survey to investigate the demographics of Facebook fans; how fans are acquired, discover pages, and engage; and best practices on how brands can optimize social strategies.
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oracle, crm, branding, social strategies
    
Oracle

A connected culture wins top talent

Published By: Cisco     Published Date: May 11, 2015
Workplace demographics are shifting; Millennials desire more mobility, flexible work schedules, and virtualized collaboration.
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recruiting, management, talent, connectivity. culture
    
Cisco

Sharing Secrets: Online Insight's Golden Nugget Breakthrough for Relationship Management

Published By: Online Insight     Published Date: Dec 12, 2006
This white paper describes Online Insight's vision for the next generation in sales and marketing, driven not by guesstimates about a customer based on ancient demographics and historical purchases, but by up-to-the second needs and preferences measured real-time in a first-hand "collaborative customer conversation."
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marketing, crm, customer relationship management, customer support, customer service, customer interaction, customer experience, csr, online insight, enterprise applications, customer interaction service, customer satisfaction, marketing automation, sales & marketing software, sales automation, workforce management
    
Online Insight

HP Gen8 Client Virtualization Enterprise Reference Architecture for VMware View 5.1

Published By: HP and Intel® Xeon® processors     Published Date: Aug 01, 2012
An increasingly global and mobile workforce is changing the way IT needs to support the business. Worker demographics are also changing, resulting in different expectations on how IT delivers data and applications. HP and VMware make this important move to Client Virtualization safe and easy by testing and developing the most popular solutions. On its sixth generation Client Virtualization reference architecture, HP tests many combinations of storage, networking, and blades to best handle the Client Virtualization workloads.
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client virtualization, reference architecture, core design, client virtualization, active directory, local users, vdi, user data, outsourcing, work from home, branch, endpoint devices, firewall, vpn, stacking links, storage, data management, cloud computing, virtualization, infrastructure
    
HP and Intel® Xeon® processors
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