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Agency Coordination for Integrated Marketing Campaigns

Published By: LeapFrog Interactive     Published Date: Jul 09, 2009
Integrated campaigns involving both traditional and digital marketing channels have demanded that brands utilize multiple agencies when executing a marketing campaign. To seamlessly combine all of these independent agencies, brands need to utilize agency summits, meetings that help get all sides to collaborate, cooperate, and create as a single unit rather than act as rival agencies.
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leapfrog, agency, coordination, cooperation, marketing, advertising, campaign, digital, traditional, collaboration, cooperation
    
LeapFrog Interactive

Recessionary Marketing: Automation Makes It Click

Published By: Silverpop Engage B2B     Published Date: May 19, 2009
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
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silverpop, engage, roi, metrics, email marketing, opens, clicks, recession, b2b, b2c, roi, return on investment, engaging, recipient, communications, customers, prospects, customer relationship management, crm, click-through rates
    
Silverpop Engage B2B

Reap What You Sow: How Fostering a Culture of Ongoing Performance Reviews Drives Growth

Published By: Cornerstone OnDemand     Published Date: Jan 03, 2018
90% of employees think annual reviews aren’t accurate, so how can managers flip the script and deliver more meaningful, growth-focused performance evaluations? Download “Reap What You Sow: How Fostering a Culture of Ongoing Performance Reviews Drives Growth” to learn why making performance management a continuous process, not a yearly or semi-yearly one, leads to more revenue and a more powerful workforce. This guide will show you: • Why you should make performance reviews ongoing • How to align employee goals with the organization’s vision • The positive impact training has on the bottom line Check out the guide today and learn additional best practices for creating a performance management culture!
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Cornerstone OnDemand

Collaborate in Context - Reaping the benefits of collaboration using a publication framework

Published By: Eurofield Information Solutions     Published Date: Aug 17, 2010
This white paper addresses the role of collaboration in the preparation, management, maintenance and use of authoritative reference publications in modern companies.
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reference publication, collaboration, security, knowledge, information, interaction, ecompress, eis, electronic publishing, content delivery, content management system, document management, messaging, records management
    
Eurofield Information Solutions

Geeknet: Business Analytics for Midsize Businesses: Challenges and Benefits

Published By: IBM     Published Date: Apr 04, 2013
Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.
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geeknet, business analytics, midsize businesses, challenges, benefits, business intelligence
    
IBM

Geeknet: Business Analytics for Midsize Businesses: Challenges and Benefits

Published By: IBM     Published Date: Sep 27, 2013
Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits. Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.
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ibm, geeknet, business analytics, analytics, midsize businesses, business intelligence, it management, data management, business technology
    
IBM

Geeknet: Business Analytics for Midsize Businesses: Challenges and Benefits

Published By: IBM     Published Date: Jan 02, 2014
Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits. Business intelligence derived from sophisticated analytics has given large companies an edge for years. It helps them be more competitive, make information---based decisions faster and better, improves operational efficiencies, and boosts the bottom line. Midsize businesses are increasingly eager to reap similar benefits.
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ibm, business analytics, midsize businesses, geeknet, business intelligence, customer volatility, market volatility, variety of data, it managers, implementing analytics, ba systems, ba solutions, in-house analytics, ba capability, scorecarding, time-to-insight, business risk, business planning, data management, it spending
    
IBM

Selling Tools Of The Trade: What Are The Must-Haves?

Published By: Cisco     Published Date: Nov 30, 2016
“Back in the day” a smile and a handshake were the weapons of choice for sales people aiming to kill their quotas. Today, these tricks and tools of the trade have evolved, and modern sales people are collaborating with each other and connecting with their buyers more effectively as a result. In this knowledge brief, you’ll learn how they’re doing it.
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Cisco

BLU Acceleration changes the game

Published By: IBM     Published Date: Oct 06, 2014
Born from new advances in data processing from IBM Research, IBM® DB2® with BLU Acceleration is a leap forward in database technology that raises the bar for performance and value. BLU Acceleration uses patented technologies to deliver a unique combination of performance, ease of use and cost-efficiency—with 8 to 25 times faster reporting and analytics1 and cases of more than 1,000 times faster answers to queries.2 BLU Acceleration also complements in-memory Dynamic Cubes in IBM Cognos® Business Intelligence with 24 times faster query performance.
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data processing, blu accerleration, database technology, data analytics, software development, it management, business technology, research
    
IBM

Going Hybrid with APM: Because One Size Doesn't Always Fit All

Published By: IBM     Published Date: Apr 07, 2015
You may be considering the move to a SaaS model for several reasons: it's cheaper, easier, more flexible. But then reality sets in. You can't afford to move to SaaS right away. Many of your apps are too mission-critical to trust SaaS at this point, and security restrictions and company guidelines will not allow you to use SaaS for many apps. However, for some apps, it's not an issue, and that number continues to grow. So how do you reconcile? Enter stage left-- Hybrid APM. With the ability to pick and choose between SaaS or on-premises monitoring for your different applications and components, wherever they reside, your troubles are alleviated and the shift towards SaaS can be seamless.
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ibm, saas, mission-critical, security, apps, growth, apm, cloud, monitoring, tco, middleware, database development, productivity, service management, business technology
    
IBM

Easily deploy and move enterprise applications in the cloud

Published By: IBM     Published Date: Apr 15, 2015
What if your organization could take advantage of emerging business opportunities by deploying new applications dramatically faster than you ever could before? What if you could increase the value of your existing application investments by leveraging them in the cloud—and easily move your apps across off-premises and on-premises cloud options? These capabilities are available today. With IBM® PureApplication® solutions, companies can build and use a cloud environment faster, easier and with less risk than traditional methods to better engage with their customers and partners in new ways. The result: increased competitiveness and improved profitability in a changing business landscape. This paper describes a simpler way forward to gain these advantages.
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ibm, business intelligence, applications, cloud computing, migration, application integration, application performance management, design and facilities
    
IBM

The Total Economic Impact of IBM PureApplication System

Published By: IBM     Published Date: Apr 15, 2015
IBM PureApplication System converges compute, storage, networking components, and software into a preconfigured and pretested system. This Forrester paper helps to better understand the benefits, costs, and risks associated with the IBM PureApplication System.
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ibm, cost savings, data storage, analysis, efficiency, convergence, network performance, quality of service, best practices, business metrics, cloud computing, infrastructure
    
IBM

Cloud IAM TCO assessment: How much could you be saving?

Published By: IBM     Published Date: Oct 20, 2016
Adopting Identity as a Service (IDaaS), also known as Cloud IAM, can reduce your IT costs, but how do you convince your organization to take the leap? Use this TCO guide to compare the cost of on-premises and cloud-based IAM, such as IBM Cloud Identity Service. Then, calculate your three-year cost savings to truly "wow" your team.
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ibm, security, ciso, cloud iam, identity service device, idaas, knowledge management, enterprise applications, business technology
    
IBM

Marketing Automation: One Step at a Time

Published By: Act-On     Published Date: Jan 23, 2012
This new Raab Report transforms marketing automation adoption from a demanding leap to a manageable flight of steps. In this five-page report, you'll learn an incremental approach that lets companies adopt marketing automation - without the pain and cost of a massive deployment project. .
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act-on, marketing, marketing automation, market planning, effective marketing
    
Act-On

Marketing Automation: One Step at a Time

Published By: Act-On     Published Date: May 10, 2012
This new Raab Report transforms marketing automation adoption from a demanding leap to a manageable flight of steps.
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marketing automation, incremental adoption, incremental deployment, incremental approach, step-by-step approach, enterprise applications, business technology
    
Act-On

Reap what you sow: How fostering a culture of ongoing performance reviews drives growth

Published By: Cornerstone OnDemand     Published Date: Oct 02, 2018
"A continuous performance management culture boosts revenue by 70% - so how can you build a culture of it to maximize growth? Download this brief to discover the benefits to creating a culture of continuous performance management. 90% of employees think annual reviews aren’t accurate, so how can managers flip the script and deliver more meaningful, growth-focused performance evaluations?  Learn why making performance management a continuous process, not a yearly or semi-yearly one, leads to more revenue and a more powerful workforce.   This guide will show you:  * Why you should make performance reviews ongoing  * How to align employee goals with the organization’s vision  * The positive impact training has on the bottom line "
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Cornerstone OnDemand

Shifting the employee productivity curve with smart talent management strategies

Published By: Cornerstone OnDemand     Published Date: Oct 02, 2018
"Your employees are your secret weapon and your competitive advantage. Imagine how your business would thrive if you could multiply your workforce’s impact without adding to the payroll! Through 5 talent strategies, your organization can do just this by increasing the productivity of each employee.? In our?new whitepaper,?“Shifting the Employee Productivity Curve with Smart Talent Management Strategies,” you'll learn:? What the employee productivity curve is and how shifting the curve impacts your organization's bottom line. 5 practical measures you can take to enhance employee productivity.? Stories of organizations that have successfully shifted the curve. Your organization has already seen how adopting talent management solutions can impact employee productivity. Download this paper to learn what else your organization can do to shift the curve even further. "
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Cornerstone OnDemand

Take the Productivity Leap

Published By: Jive     Published Date: Mar 14, 2013
5 ways a social intranet can help you boost output in a single bound
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jive software, social media, social marketing, collaboration, collaboration platform
    
Jive

Ethernet Gains World Domination By Being Better, Faster, and Cheaper Than Other Networks Protocols

Published By: Comcast Business     Published Date: Oct 17, 2013
Ethernet Gains World Domination By Being Better, Faster, and Cheaper Than Other Networks Protocols
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comcast, ethernet primer, enterprise intranet, production lan, networking
    
Comcast Business

Website Visitor & Lead Intelligence: Your Sales Enablement Secret Weapon

Published By: Optify     Published Date: Sep 13, 2012
Discover what visitor and lead intelligence details are available to B2B marketers, and how to use that info to help sales win more often.
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website visitor intelligence, lead intelligence, lead generation, leveraging data, lead scoring, internet marketing
    
Optify

Build a Cloud Within A Day

Published By: Sponsored by HP and Intel ®     Published Date: Feb 21, 2013
This strategy lets you leverage your existing virtualization investments in order to quickly and cost-effectively reap the full benefits of the cloud.
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cloud, cloud computing, storage, networks, high availability, private cloud, public cloud, hybrid cloud, virtualization, migration, network architecture, network management, network performance, server hardware, servers, infrastructure
    
Sponsored by HP and Intel ®

Business VoIP Buyer's Guide

Published By: Wheelhouse     Published Date: Aug 09, 2013
It’s long been the conventional wisdom that you could save your company money – and make yourself look good – by suggesting a switch from a traditional business phone system to a VoIP system. The reality, though, is less clear-cut. If you have to buy a new system because you’re expanding or moving, VoIP will be both cheaper and more capable than a traditional solution. But if you have a traditional system that is partly or fully paid for, there’s no guarantee that the financial payoff from investing in a new VoIP solution, as opposed to keeping your existing system, will be as impressive as the conventional wisdom suggests.
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business, voip, buyer's guide, electronics, mobile computing, wireless infrastructure, best practices, video conferencing, voice over ip, collaboration, business technology
    
Wheelhouse

Taking the Leap to Virtualization: Security and Backup Considerations in the Virtual Environment

Published By: Symantec     Published Date: Jul 15, 2014
Many mid-market companies have invested significant time and resources to secure and back up their servers, client computers, data, and overall network infrastructure in what was the traditional client-server setup. Now, what were considered emerging technologies just a few years ago, cloud computing and virtualization have arrived on the scene, bringing both significant benefits and new challenges. Find out more about this transition to get the most out of your virtual environment.
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secure back up, servers, data, network infrastructure, cloud computing, virtualization
    
Symantec

The ROI of Marketing Automation

Published By: Marketo     Published Date: May 08, 2012
Today’s fastest growing companies are using repeatable marketing and sales 2.0 techniques to grow revenue predictably and reliably. Through real-world statistics and case studies, this paper outlines how the tools unique to marketing automation systems can be implemented to reap significant increases in the bottom line.
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marketing roi, marketo, marketing solutions, marketing automation, marketing revenue, roi of marketing, marketing profits, return on investment, sales & marketing software, sales automation
    
Marketo

Turkcell (Turkey) Case Study (Operations Automation)

Published By: HP     Published Date: Apr 13, 2014
Cut the cost and complexity of managing you large, hybrid server estate. Learn how Turkcell, the leading GSM operator in Turkey, reaps benefits from server automation including reductions in the time needed to check adherence to security compliance policies from 55 hours to 20 minutes and cutting the time taken to provision virtual PCs from five days to 40 minutes.
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hp operations orchestration, hp server automation, hp support, it case study, turkcell, bsm, business service management, networking, it management, enterprise applications
    
HP
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