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8 Ways to Unlock Salesforce with Pardot

Published By: Salesforce Pardot     Published Date: Sep 09, 2014
This white paper will walk you through eight different ways that Pardot can help you supercharge Salesforce CRM, from better sales intelligence to automated lead qualification, and more. Take a look at the next few chapters to see how Pardot and Salesforce differ, what the key benefits of each tool are, and how they can work together to become the ultimate sales and marketing machine.
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integration, key functionality, marketing teams, campaign performance, efficient lead management, improved sales intelligence, better tracking
    
Salesforce Pardot

Gartner MQ: Multichannel Campaign Management

Published By: Adobe     Published Date: Nov 10, 2017
Reaching out to your customers across channels is difficult and takes a coordinated effort. You need sophisticated audience segmentation, real-time engagement insights, and efficient ways to orchestrate a campaign across all channels, devices, and screens. These capabilities, integrated and working together as they do in Adobe Campaign, create consistent customer experiences that span all marketing channels. See why we’re a Leader in Gartner’s 2017 Magic Quadrant for Multichannel Campaign Management.
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Adobe

3 Ways to Deliver Better Digital Marketing to Small Businesses

Published By: Marchex     Published Date: Nov 11, 2010
This whitepaper is about taking the small business digital marketing products back to the drawing board to deliver a product set that help small businesses easily, cost-effectively, and efficiently address three fundamental needs: 1. lead generation; 2. online presence and reputation management, and; 3. relationship management.
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marchex, digital marketing, smb, small business, relationship management, lead generation, reputation, lead gen, online presence
    
Marchex

3 Things Small Businesses Really Need: Re-Defining the Digital Marketing Product Set

Published By: Marchex     Published Date: Oct 25, 2010
This whitepaper is about taking the small business digital marketing products back to the drawing board to deliver a product set that help small businesses easily, cost-effectively, and efficiently address three fundamental needs: 1. lead generation; 2. online presence and reputation management, and; 3. relationship management.
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marchex, digital marketing, smb, small business, relationship management, lead generation, reputation, lead gen, online presence
    
Marchex

Top 10 Warehouse Management Software Vendors Revealed

Published By: Business Software     Published Date: Apr 04, 2013
Today, there is unprecedented pressure on companies in all industry sectors to keep their supply chains running smoothly. This often means that these businesses with their ever-changing distribution channels and production centers feeding those supply chains, need to efficiently manage their warehouses. In this whitepaper, Business-software.com profiles the leading warehouse management software vendors.
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top 10 warehouse management software, vendors, revealed, unprecedented pressure, companies, industry, sectors, supply chains, business-software.com, storage, data warehousing
    
Business Software

Compressing the Prospect-to-Customer Lifecycle

Published By: MarketEffect     Published Date: Sep 21, 2010
Compressing the Prospect-to-Customer Lifecycle in Business-to-Business Selling.
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prospects, lead generation, lead management, roi, marketeffect, efficient lead generation, channel partners, response management
    
MarketEffect

Managing City Assets: A New Perspective; A New Model; and Transformed Value

Published By: IBM     Published Date: Oct 24, 2013
"The potential to manage assets more efficiently, replace and upgrade them, and exploit them for purposes beyond their initial role, is significant in all cities in today’s world. However, technologies that support asset management in cities are numerous, fragmented and often inadequate. For any individual city agency, the level of cost and effort required to make improvement may seem daunting. This white paper highlights how Capgemini can help cities to become ‘smarter’: It describes how to offer to city agencies a leading practice asset management technical solution provided as-a-Service. This accelerates implementation, substantially removes funding hurdles, ensures an ongoing quality solution and incentivizes cities to migrate from a fragmented, costly and inadequate model to a common leading-edge solution."
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city assets, asset managemnet, efficiency, smart city, work management, architecture, real estate management, facilities management, as-a-service, asset investment planning, business intelligence, data integration, business technology, cloud computing, infrastructure, design and facilities, power and cooling, green computing, infrastructure management
    
IBM
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