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Optimera datorns livscykel

Published By: Dell EMC EMEA     Published Date: Mar 05, 2019
Vi erbjuder flexibla finansieringsalternativ som hjälper till att säkerställa att IT alltid har allt de behöver, när de behöver det, för att hålla slutanvändarna engagerade och produktiva. Läs mer om Dell-lösningar som drivs med Intel®.
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Dell EMC EMEA

CMOs Know Innovation Means Business Power

Published By: Oracle     Published Date: Dec 21, 2018
Join Oracle’s CX and Marketing Strategy Director, Wendy Hogan, and Senior Vice President Oracle Marketing, Shashi Seth, as they tell how AI, machine learning and data science can engage customers, automate tasks and build ROI. Reaching the right customers on the right channel at the right time, brings rewards for CMOs who embrace these innovations, including engaged customers and increased ROI. Be inspired by the new-generation AI, machine learning and data science and take your marketing to the next level.
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Oracle

Nail it with Colour!

Published By: HP Inc.     Published Date: May 20, 2019
With a couple of swipes, a like and a share, what’s in today is gone tomorrow. Graphic design trends are changing rapidly, based on a fastspreading global pop culture that determines what’s hot, and what’s not, almost instantly. By creating unique printed and digital assets that engage consumers and drive social media posts (and a whole lot of likes and shares), brands can leverage the “Instagram effect” to attract customers. Start with these trends, and keep reinventing!
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HP Inc.

Engaging your workplace audience

Published By: Samsung     Published Date: Jun 20, 2019
Amongst the vast range of trends disrupting the workplace, we are seeing a significant change in the behaviours and expectations around an organisation’s most fundamental asset: its people. As organisations innovate every aspect of their workspace, the future requires them to rethink and redesign the way their employees engage, collaborate and be productive. Download this whitepaper to find out how Samsung Corporate Display Solutions can help your organisation transform.
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samsung, corporate display solutions, workplace transformation
    
Samsung

Technical Brief: How Sub-Second Latency Streaming

Published By: Limelight Network     Published Date: Aug 12, 2019
Live streaming is attracting viewers online to watch major sports events, play games, participate remotely in educational opportunities, and bid at live auctions. But today, the latency of online video stream delivery is typically too long to provide the viewing experience users expect, resulting in unhappy viewers and lost revenue. Fortunately, new live streaming technology makes it possible to deliver live streams in less than a second, enabling exciting new experiences that engage viewers in multiple ways. For organizations that need to distribute live streams, it’s about increasing audience size and revenue. For viewers, watching streams in realtime with interactive data integrated with the live video enables new possibilities for how they can interact with you and each other. Read this brief to learn how sub-second latency streaming enables new business opportunities by making live viewing a more interactive social experience.
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Limelight Network

Checklist: Critical Considerations When Choosing A CDN for Video

Published By: Limelight Network     Published Date: Aug 12, 2019
To provide the best possible streaming video experience that will increase revenue and customer satisfaction, many organizations engage the services of a Content Delivery Network (CDN). However, to choose the right CDN for your video workflow and business requirements, you must first evaluate your unique needs. The following provides guidance for identifying the key considerations and questions to ask.
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Limelight Network

Checklist: Critical Consideration When Choosing A Content Delivery Network

Published By: Limelight Network     Published Date: Aug 12, 2019
To provide the best possible customer experiences that will increase revenue and customer satisfaction, many organizations engage the services of a Content Delivery Network (CDN). However, to choose the right CDN for your workflow and business requirements, you must first evaluate your unique needs. The following provides guidance for identifying the key considerations and questions to ask.
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Limelight Network

3 Ways Data is Changing Customer Experience in Banking

Published By: The Economist Group     Published Date: Aug 22, 2019
In a digital world, customers expect banks to connect all the dots and deliver omnichannel experiences that are seamless, personalized, and yes, delightful. Whether your customers visit branch locations or engage on mobile apps, it’s essential that at the enterprise level, you're able to understand and anticipate their needs. Understanding your data is key to this kind of responsiveness. When you’re able to harness data and segment customers in new and exciting ways, target the right markets, and offer relevant products at the right time you can drive new opportunities, generate new revenue streams, and increase the value of every customer. To find out more download this whitepaper today.
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The Economist Group

State of Marketing Report

Published By: Salesforce     Published Date: Oct 10, 2019
With unprecedented choice and access to information, today’s customers demand an overall experience that matches their standards for product quality. In the Fourth Industrial Revolution, the definition of a “good” experience has changed. Customers demand not only relevant offers, but to feel truly known and understood as individuals. In a culture of immediacy, they also expect engagement at their exact moment of need. What’s more, this level of engagement is viewed as standard across the entire customer journey, prompting marketers to think well beyond their traditional domain.
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Salesforce

The IT Digital Maturity Handbook

Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies

The IT Digital Maturity Handbook

Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies

The IT Digital Maturity Handbook

Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies

The IT Digital Maturity Handbook

Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies

The IT Digital Maturity Handbook

Published By: Akamai Technologies     Published Date: Oct 02, 2018
"According to Forrester, the right engagement model can help companies achieve double-digit growth. Simply put, establishing trust through differentiated and secure digital experiences is key to competing in today’s marketplace. Achieve the necessary balance and your company wins. This handbook is designed to start you on the road to achieving this equilibrium by creating a virtuous circle of interaction with your customers. You’ll learn: - What defines world-class digital experiences - How to balance data, experience, and security - Real-world success stories and takeaways"
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Akamai Technologies

Multichannel Customer Experience

Published By: Adobe Systems, Inc.     Published Date: May 17, 2011
Building an online marketing strategy to drive campaign effectiveness and business success. This paper highlights the ingredients involved in a successful MCM strategy and introduces how the next-generation online marketing platform can help achieve your MCM goals.
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adobe, multichannel customer engagement, online marketing strategy, mcm, multichannel marketing, campaign effectiveness, wcm, cmo
    
Adobe Systems, Inc.

Opportunities & Challenges of Social Media in the Workplace

Published By: TriNet     Published Date: Aug 02, 2012
The use of social media has exploded in the last several years.
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social media, employee engagement, recruiting, facebook, linkedin, customer engagement, human resources
    
TriNet

Opportunities & Challenges of Social Media in the Workplace

Published By: TriNet     Published Date: Aug 02, 2012
The use of social media has exploded in the last several years.
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social media, employee engagement, recruiting, facebook, linkedin, customer engagement, human resources, human resource technology
    
TriNet

Opportunities & Challenges of Social Media in the Workplace

Published By: TriNet     Published Date: Nov 26, 2012
Download this white paper for insights on specific techniques startups and growing businesses can use to leverage the benefits and avoid the pitfalls of social media.
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social media, employee engagement, social media policy, social networking, business technology
    
TriNet

Boost Your Direct Marketing Success with Prepaid Incentive Cards

Published By: First Data     Published Date: Apr 25, 2013
Traditional direct mail campaigns often deliver anemic response rates and direct mail campaigns sweetened with discounts don’t fare much better. Poor results combined with escalating printing and mailing costs and changing consumer expectations means that businesses must find more effective ways to get consumers’ attention.
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direct mail, gift cards, prepaid incentive, coupon, call to action, incentive cards, direct marketing, customer experience, lead generation, customer engagement, foot traffic, grand opening, customer data, consumer behavior, relationship marketing, loyalty program, direct response, mailing list, card activation, shopping patterns
    
First Data

Get an Updated, High-Value Trade Portal at the Right Price

Published By: Collaborative Consulting     Published Date: Dec 20, 2013
In this case study, a company needed to find a way to update and improve a legacy trade portal application. With the help of Collaborative, using domestic resources, the company completely replaced several legacy trade portal applications, allowing for the retirement of several application platforms and legacy databases.
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collaborative consulting, trade portal, right price, infrastructure, better application, business documentation, inspire engagement, financial metrics, investment management, strategic technology, financial strategy, technology platforms, financial services, integration, business activity monitoring, business intelligence, it spending
    
Collaborative Consulting

MoneyAds: Marketing Lessons from Changes in a 200-Year-Old Sport

Published By: Acxiom Corporation     Published Date: Mar 12, 2014
If you are responsible for online advertising, this report is going to change the way you look at your banner ads forever. It did for us. But, step one on the road to this transformation was deciding exactly what to measure. Download this whitepaper to learn about a new measurement approach that proves banner ads boost offline sales.
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acxiom, marketing, measurement, banner ads, display advertising, targeting, marketing campaigns, marketing analytics, data analytics, online engagement
    
Acxiom Corporation

Are You Meeting Today's Mobile Mandate?

Published By: Akamai Technologies     Published Date: Aug 17, 2017
The rapid rate of mobile adoption provides today’s users with nearly unlimited access to data and information anytime, anywhere. While “always on” users represent a tremendous opportunity for businesses to increase engagement, revenue, and customer loyalty, they also create unprecedented mobile delivery challenges. In this e-book, we will delve into these challenges and learn how to master them by optimizing for fast APIs, mobile apps, and mobile sites. But before we do that, let’s start our mobile story with some perspective: Approximately half of you reading this e-book will do so on mobile. That fact alone should be a compelling enough reason to keep reading, but in case it’s not, the following data illustrates the impact mobile growth has had on our technological landscape.
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mobile, mobile adoption, customer loyalty, always on
    
Akamai Technologies

The Top Technologies To Cure Mobile Performance

Published By: Akamai Technologies     Published Date: Aug 17, 2017
Digital experiences on mobile connections suffer from performance issues, and impatient users compound the challenges that slower, intermittent mobile connections raise. Firms need to build a new discrete delivery tier to improve users’ perception of mobile performance and drive conversion and engagement. By dynamically adjusting to context, this new delivery tier can adaptively send the right assets, optimize the sequence, and modulate streaming rich media. this report outlines the delivery tier technology options that application development and delivery (AD&D) professionals must embrace. this is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.
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mobile performance, technology, digital experience, media
    
Akamai Technologies

Unlocking Mobile Application Performance

Published By: Akamai Technologies     Published Date: Aug 17, 2017
As mobile device usage has skyrocketed in recent years, mobile applications have emerged as the key engagement channel for businesses to connect with their most loyal and most valuable customers. Mobile app usage represents more than 85% of total mobile device time, and users now spend more time with apps than they do with television. But while app usage has increased more than 60% over the last two years, the number of apps each user actively engages with has remained fairly steady, at around 27 per month. This means users have a limited appetite for additional apps – but are heavily engaged with the ones they use. So while the mobile web gives businesses broad reach, mobile apps offer a robust link to their best customers. Users who value the company enough to go through the trouble of downloading and installing the app are a brand’s most engaged audience and loyal fan base.
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mobile performance, mobile app, customer engagement, channeling
    
Akamai Technologies

Visually "Showing" Your Product Story

Published By: Kaon     Published Date: Feb 01, 2012
Describing product pain points without a visual is hard, and having a product at every sales engagement is near impossible. Learn how marketing tools show amazing product stories using stunning interactive visual experiences that win deals.
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cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing, demonstrations, meeting, tablets, smartphone, products, interactive, trade shows, remote meeting, laptop, touch-screen, iphone, events
    
Kaon
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