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Data-Driven Marketing Push Forward Or Fall Behind

Published By: Oracle     Published Date: Sep 26, 2019
It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for creative and execution strategies today. Case in point: 70% of senior marketing executives from brands, agencies and related industry segments say data-driven marketing is a core element of a majority of their campaigns, according to a new Oracle-Forbes Insights survey. This full immersion in data and analytics—more than what many industry insiders may have realized—shows how quickly brands and agencies have recognized the potential benefits and rushed to replace outdated “gutfeel” decision making with quantifiable research. This was another recurring theme in the Oracle-Forbes Insights study, which found that marketing executives rely on advanced analytics to increase sales, attract new customers and expand brand awareness. In addition, 71% of respondents feel they effectively use it to identify
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Oracle

Do More With Sales Enablement

Published By: Oracle     Published Date: Sep 26, 2019
To the Marketer who goes non- stop. You don’t try. You do. And when you get that feeling, some might call it a spark of genius, you know anything’s possible. At Oracle, we know greatness comes from great inspiration. Packed with powerful info, the Spark Series will get you up to speed on pivotal marketing trends – like B2B content marketing – lightning fast. Think of it as a catalyst that will put your strategy into motion. Because if anyone’s going to stay one step ahead, it’s going to be you. Download this whitepaper to learn more.
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Oracle

CFOs Must Adapt or Face Extinction

Published By: BillingPlatform     Published Date: Jul 30, 2019
Organization leaders and companies of all sizes are leveraging digital transformation in their industry, market, and business using a myriad of disruptive technologies like connectivity, the Internet of Things, blockchain, business intelligence and big data. CFOs who manage to get in front of these technologies will lead their businesses to greater success. This eBook illustrates how cloud-based billing management offers the quickest path toward this transformation. Download this eBook to explore how the right solution can help you: • Monetize IoT and increase revenue • Launch product innovations quickly • Automate billing to improve customer retention • Leverage the cloud to reduce costs Adapting today can mean the difference between success and obsolescence. With the right billing solution your business can thrive in these challenging times. Discover how today.
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BillingPlatform

CTOs Transform Billing

Published By: BillingPlatform     Published Date: Jul 30, 2019
Discover How Cloud-based Billing Delivers Transformation Enterprise leaders and companies of all sizes are leveraging digital transformation through disruptive technologies like the Internet of Things, AI, business intelligence and big data. This eBook demonstrates 5 strategies for leading the charge for change within your business. Discover how to quickly leverage digital transformation in your technology stack and monetize it quickly with cloud-based billing. Download this eBook to explore how the right solution can help you: • Launch product innovations quickly • Monetize IoT and increase revenue • Automate billing to improve customer retention • Leverage the cloud to reduce costs Adapting today can mean the difference between success and obsolescence. With the right billing solution your business can thrive in these challenging times. Discover how today!
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BillingPlatform

Discover How BillingPlatform Automates Critical Finance Tasks

Published By: BillingPlatform     Published Date: Jul 30, 2019
In order to give their commercial customers the best prices and most flexible purchasing options possible, Floor & Decor offers lines of credit through their preferred credit provider, CIT. To fully leverage and scale this partnership, Floor & Decor needed a way to quickly check credit availability in their retail stores on demand. It also needed to generate invoices to send to their commercial customers while providing assignment notices to CIT.
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BillingPlatform

EIU Report: Managing App Development

Published By: Google     Published Date: Nov 04, 2019
"As businesses have embraced application development, they have also adopted cloud technologies that provide their teams lesser reliance on hardware. In this sponsored Economist Intelligence Unit report, we look at the real-life experiences of over 1,000 business executives and understand the importance of close alignment between development teams, C-suite, and the wider business. Read the report and find out how you can manage application development to unlock its full potential."
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database servers, cloud database, application infrastructure, cloud database, data integration
    
Google

Next-Generation ERP Key to Chemical Manufacturer Success

Published By: Sage     Published Date: Oct 17, 2019
The Chemicals Industry Needs Next-Generation ERP The chemicals sector is changing corporate strategies. Revitalized ERP is key to translating those plans into practical eect.
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Sage

ERP: Key to Distribution’s Evolution

Published By: Sage     Published Date: Oct 17, 2019
The Future of Distribution Requires Next-Generation ERP The distribution sector is bueted by macro-economic trends – that will help
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Sage

Reinventing Software Testing for DevOps and Modern Application Delivery

Published By: Tricentis     Published Date: Aug 19, 2019
Think back just 5 years ago. In 2014… • The seminal DevOps book—Gene Kim’s The Phoenix Project—was one year old • Gartner predicted that 25% of Global 2000 enterprises would adopt DevOps to some extent by 20161 • "Continuous Testing” just started appearing in industry publications and conferences2 • Many of today’s popular test frameworks were brand new—or not yet released • The term “microservices” was just entering our lexicon • QC/UFT and ALM were still sold by HP (not even HPE yet) • Only 30% of enterprise software testing was performed fully “in house”3 • There was no GDPR restricting the use of production data for software testing • Packaged apps were typically updated on an annual or semi-annual basis and modern platforms like SAP S/4HANA and Salesforce Lightning hadn’t even been announced Times have changed—a lot. If the way that you’re testing hasn’t already transformed dramatically, it will soon. And the pace and scope of disruption will continue to escalate throughout the fo
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Tricentis

Intelligent Fraud Management – Banking and Insurance - Webinar

Published By: TIBCO Software     Published Date: Aug 02, 2019
A perfect storm of legislation, market dynamics, and increasingly sophisticated fraud strategies requires you to be proactive in detecting fraud quicker and more effectively. TIBCO’s Fraud Management Platform allows you to meet ever-increasing requirements faster than traditional in-house development, easier than off-the-shelf systems, and with more control because you’re in charge of priorities, not a vendor. All this is achieved using a single engine that can combine traditional rules with newer predictive analytics models. In this webinar you will learn: Why a fraud management platform is necessary How to gain an understanding of the components of a fraud management platform The benefits of implementing a fraud management platform How the TIBCO platform has helped other companies Unable to attend live? We got you. Register anyway and receive the recording after the event.
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TIBCO Software

AA Ireland Transforms Itself and Insures Predictable Success

Published By: TIBCO Software     Published Date: Jul 22, 2019
AA Ireland specializes in home, motor, and travel insurance and provides emergency rescue for people in their homes and on the road, attending to over 140,000 car break downs every year, 80% of which are fixed on-the-spot. “In each of the last five years, the industry lost a quarter billion in motor insurance," says Colm Carey, chief analytics officer. "So, there's a huge push for new data, models, ways to segment and pick profitable customer types—and get a lot more sophisticated. Our goal is to optimize pricing, understand the types of customers we're bringing, and the types we're trying to attract. We would like to tie that across the business. Marketing will run a campaign, trying to attract a lot of customers, but maybe they're not the right type. "We wanted to step away from industry standard software and go with something that was powerful and future-proof. In 2016, we had an opportunity to analyze all software. We chose the TIBCO® System of Insight with TIBCO BusinessWorks™ i
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TIBCO Software

Manufacturing Intelligence: Keep Your Processes Under Control

Published By: TIBCO Software     Published Date: Jul 22, 2019
On-demand Webinar The current trend in manufacturing is towards tailor-made products in smaller lots with shorter delivery times. This change may lead to frequent production modifications resulting in increased machine downtime, higher production cost, product waste—and the need to rework faulty products. Watch this webinar to learn how TIBCO’s Smart Manufacturing solutions can help you overcome these challenges. You will also see a demonstration of TIBCO technology in action around improving yield and optimizing processes while also saving costs. What You Will Learn: Applying advanced analytics & machine learning / AI techniques to optimize complex manufacturing processes How multi-variate statistical process control can help to detect deviations from a baseline How to monitor in real time the OEE and produce a 360 view of your factory The webinar also highlights customer case studies from our clients who have already successfully implemented process optimization models. Spe
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TIBCO Software

Hemlock Semiconductor Manufactures Success with TIBCO Connected Intelligence

Published By: TIBCO Software     Published Date: Jul 22, 2019
Global producer of polycrystalline silicon for semiconductors, Hemlock Semiconductor needed to accelerate process optimization and eliminate cost. With TIBCO® Connected Intelligence, Hemlock achieved centralized, self-service, governed analysis; revenue gains; cost savings; and more. Fueled by double-digit growth in the markets it serves, Hemlock Semiconductor is adapting to the increasing commoditization within the polysilicon industry and better positioning itself to compete. A key factor in this plan is to equip process-knowledgeable personnel with the skills and tools to accelerate delivery of process optimizations and associated cost elimination. Hemlock turned to a TIBCO® Connected Intelligence solution to address the challenges. By implementing TIBCO Spotfire® and TIBCO® Streaming analytics, TIBCO® Data Science, and TIBCO® Data Virtualization, the company created more self-service analytics. Adding TIBCO BusinessWorks™ integration let the company realize the vision of connect
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TIBCO Software

IBM Resilient SOAR Platform and IBM QRadar Security Intelligence Solution Brief

Published By: Group M_IBM Q4'19     Published Date: Sep 25, 2019
Align SIEM and SOAR to accelerate response times and reduce analyst workload. By integrating the IBM Resilient SOAR Platform with IBM QRadar® Security Intelligence, security teams can build out a market leading threat management solution that covers the detection, investigation and remediation of threats across a wide range of cyber use cases.
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Group M_IBM Q4'19

What is the case for investing in your real estate technology?

Published By: Group M_IBM Q4'19     Published Date: Sep 26, 2019
Real estate and facilities executives work across a broad agenda, from supporting business growth to improving building performance. Where should technology fit in and when is the right time to review your options? Independent research firm, Verdantix, explores the multiple trends profoundly changing real estate management and driving the need for a refreshed technology strategy. Download your complimentary report and learn more.
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Group M_IBM Q4'19

Data is Oxygen

Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
It is breathing life into our existing energy resources and creating new opportunities. Better use of data has visible, tangible and immediate results. It is helping energy companies become safer, more reliable and more efficient. This is good for both our wallets and our planet. For more information visit: www.ibm.com/energy or watch our webinar here
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Group M_IBM Q4'19

The artificial intelligence effect on industrial products

Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
Organizations in the global industrial products industry face significant challenges: cost pressures, increased regulations, disruptive technologies and the increasingly costly delivery of raw resources. High volatility in commodity prices has put severe pressure on company margins and can quickly expose inefficient operations.
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Group M_IBM Q4'19

The Cognitive Enterprise: Reinventing your company with AI

Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
A new era of business reinvention is dawning. Organizations are facing an unprecedented convergence of technological, social and regulatory forces. As artificial intelligence (AI), automation, Internet of Things (IoT), blockchain and 5G become pervasive, their combined impact will reshape standard business architectures. The “outside-in” digital transformation of the past decade is giving way to the “inside-out” potential of data exploited with these exponential technologies.
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Group M_IBM Q4'19

Overcoming Petabyte-Scale Storage Challenges for Big Data and Analytics

Published By: Infinidat EMEA     Published Date: May 14, 2019
Big Data and analytics workloads represent a new frontier for organizations. Data is being collected from sources that did not exist 10 years ago. Mobile phone data, machine-generated data, and website interaction data are all being collected and analyzed. In addition, as IT budgets are already under pressure, Big Data footprints are getting larger and posing a huge storage challenge. This paper provides information on the issues that Big Data applications pose for storage systems and how choosing the correct storage infrastructure can streamline and consolidate Big Data and analytics applications without breaking the bank.
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Infinidat EMEA

InfiniSync® Overcoming Replication Challenges with Zero Data Loss at Any Distance

Published By: Infinidat EMEA     Published Date: May 14, 2019
Continuous data availability is a key business continuity requirement for storage systems. It ensures protection against downtime in case of serious incidents or disasters and enables recovery to an operational state within a reasonably short period. To ensure continuous availability, storage solutions need to meet resiliency, recovery, and contingency requirements outlined by the organization.
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Infinidat EMEA

How Petabyte-Scale Storage Enables Precision Medicine

Published By: Infinidat EMEA     Published Date: May 14, 2019
Data is the DNA of modern healthcare. As healthcare technology continues to evolve at a rapid pace, and patient data management and security evolve, emerging approaches for disease treatment and prevention—like precision medicine and healthcare content management—are becoming more necessary. Precision medicine is about moving from generic to more precise, population-focused diagnostics and treatment by factoring in data from patients’ genes, environment, lifestyle factors and family history, into clinical decision-making for earlier, more accurate diagnoses, and more effective treatment and prevention. Data is at the heart of enabling doctors and scientists to execute on this mission. Additionally, rapidly changing regulations throughout the world are affecting the management of all healthcare data. Infinidat removes data management barriers from this level of data interaction by removing isolated islands of storage and allowing much more data to reside on a single, high-performance, h
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Infinidat EMEA

UMFASSENDE DATENSICHERHEIT Oder All-Flash-Arrays

Published By: Infinidat EMEA     Published Date: May 14, 2019
2017 war kein einfaches Jahr für einen CIO / CISO, und auch 2018 gibt es derzeit keine Anzeichen dafür, dass es einfacher wird. Bei so vielen Datenverstößen, die sogar Karrieren beendeten, allein im Jahr 2017 (Equifax, Uber, Yahoo, um nur einige zu nennen) und mit weltweit verschärften regulatorischen Anforderungen haben CIOs / CISOs die unternehmerische Verantwortung, ihren Ansatz zur Datensicherheit zu überdenken. Abgesehen von der Einhaltung gesetzlicher Vorschriften sind Unternehmen gegenüber ihren Kunden und Aktionären verp?ichtet, Daten zu schützen und ihre Gefährdung nicht nur gegenüber externen Angreifern, sondern auch gegenüber Mitarbeitern zu minimieren. Die im Jahr 2017 am häu?gsten genutzte Methode für Datendiebstahl war das Phishing, welches sich an interne Mitarbeiter von Unternehmen richtete (siehe Report zur Untersuchung von Datenverstößen im Jahr 2017). Damit wurden diese Mitarbeiter unwissentlich mitschuldig an der Datenverletzung: Über 80% der erfolgreichen Cyber-An
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Infinidat EMEA

INFINIDAT Storage Architektur

Published By: Infinidat EMEA     Published Date: May 14, 2019
Die INFINIDAT® Enterprise-Storage-Lösungen basieren auf der einzigartigen und patentierten INFINIDAT Speicherarchitektur - Ein vollständig abstrahierter Satz von Software-De?ned Storage (SDS)-Funktionen wird mit der besten Standard-Hardware integriert. Mit dem Versand der Software liefert INFINIDAT eine ausgiebig getestete Hardware-Referenzplattform mit. Damit stellt INFINIDAT die ersten echten SDS-Lösungen der Enterprise-Klasse bereit.
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Infinidat EMEA

Warum Non-Stop-Daten den Start des Geschäftswachstums einläuten

Published By: Infinidat EMEA     Published Date: May 14, 2019
Für Geschäftsausfälle, oder zumindest für Rentabilitäts- und Gewinnverluste, wurden in den vergangenen 24 Monaten folgende Faktoren verantwortlich gemacht: Die digitale Disruption, wirtschaftliche Instabilität, politische Umwälzungen sowie ein anhaltender Fachkräftemangel. Vermutlich ist es keine große Überraschung, dass eine CEO-Umfrage von Gartner unter Geschäftsleuten ergab, dass das digitale Geschäft im nächsten Jahr oberste Priorität hat. Umfrageteilnehmer wurden gefragt, ob sie eine Management-Initiative oder ein TransformationsProgramm haben, um ihr Unternehmen digitaler zu machen. Die Mehrheit, 62 Prozent, sagte, sie hätten dies. 54 Prozent dieser Unternehmen gaben an, dass ihr digitales Geschäftsziel transformatorisch sei, während 46 Prozent angaben, das Ziel der Initiative sei die Optimierung. * Daher geht es für Unternehmen darum, zu lernen, sich zu entwickeln und agil zu sein. Zudem gilt es für sie, Technologien einzusetzen um effizienter zu konkurrieren und nicht der Trägh
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Infinidat EMEA

Istituto FIRC di Oncologia Molecolare, ottiene un accesso ai dati dieci volte più rapido grazi

Published By: Infinidat EMEA     Published Date: May 15, 2019
Fondato nel 1998, IFOM, Istituto FIRC di Oncologia Molecolare è un centro di ricerca dedicato allo studio della formazione e dello sviluppo di tumori a livello molecolare. Nello specifico, il laboratorio di Francesco Ferrari si concentra sull’identificazione e sullo studio di elementi regolatori non codificanti nel genoma e sul modo in cui vengono coinvolti nella regolazione dei processi biologici fisiologici e patologici. Il gruppo utilizza i dati della genomica funzionale (trascrizione, indicatori epigenetici, organizzazione tridimensionale) e altre informazioni genomiche (come il re-sequencing dei pazienti) con metodi di massive sequencing.
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Infinidat EMEA
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