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Store Enablement - Providing the Foundation for an Omni-Channel Customer Experience

Published By: IBM     Published Date: Oct 06, 2014
IBM has worked for years with retailers to help them develop a complete Omni-channel Commerce solution that integrates various channels and provides a foundation that helps enable the seamless experience that consumers are looking for. Due to this joint effort, IBM provides the only Commerce Solution that can truly support a unique and personalized buying experience for consumers that incorporates marketing, selling, fulfillment, and returns across all physical and digital channels. This paper describes the best practices needed to enable a store to meet the cross-channel expectations of the customer and the ever-increasing order volumes of Omni-channel fulfillment.
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omni-channel commerce, store enablement, channel integration
    
IBM

IBM B2B Commerce on Cloud

Published By: IBM     Published Date: Apr 28, 2015
See how easy it is to create and manage digital store pages, and engage buyers with personalized offers in real time, using IBM Commerce on Cloud.
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ibm, commerce, cloud, b2b, real-time, digital, brand experience, mobile computing
    
IBM

Eighth Annual Online Retail Holiday Readiness Report

Published By: IBM     Published Date: Aug 05, 2015
You'll have access to tips and resources, including the newly released Eighth Annual Online Retail Holiday Readiness Report, to help you navigate this holiday season and make it the most profitable one yet!
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ibm, holidays, ibm digital analytics, retail, retail holiday readiness report
    
IBM

Sports Marketing: Success Strategies for the Digital Age

Published By: IBM     Published Date: Dec 22, 2015
Read this white paper to get an in-depth look at the benefits of embracing a digital business model, and find out how sports teams of all types can use cloud service providers with digital marketing and analytics tools to gain a competitive edge on the marketing playing field.
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sports marketing, ibm, digital strategies, cloud, analytics, operations, it management, knowledge management
    
IBM

Bringing Professional Sports Marketing into the Digital Generation

Published By: IBM     Published Date: Apr 14, 2016
Read this white paper to get an in-depth look at the benefits of embracing a digital business model, and find out how sports teams of all types can use cloud service providers with digital marketing and analytics tools to gain a competitive edge on the marketing playing field.
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ibm, sports marketing, media, entertainment, digital business model, cloud, cloud computing
    
IBM

2016 Forrester Report: Optimize Customer Experience with Digital Intelligence

Published By: IBM     Published Date: Jul 22, 2016
Read this Forrester report to learn how digital intelligence can help you combine insights from existing, new and emerging channels to drive timely, customer-obsessed decision-making. Get an up-close look at the disruptive nature of digital intelligence technology and find out how to continuously improve customer engagement.
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ibm, commerce, customer analytics, customer experience, digital intelligence, forrester, knowledge management, enterprise applications
    
IBM

On Demand Webinar: Top Ways to Measure Customer Experience

Published By: IBM     Published Date: Jul 22, 2016
"Increasingly, brands are looking to differentiate based on an exceptional customer experience. The key to improving the customer experience is being able to effectively measure what’s working and what you need to improve. IBM host a webinar presenting tips on how to measure the customer experience for your brand and how to use that data to build better journeys. Please join IBM and guest speaker Andrew Hogan from Forrester Research as we share tips on how to best measure the digital experiences customers have with your brand and how to use that information to build better journeys. The webinar will provide attendees with: • Best practices to measure the quality of digital customer experiences • Guidance on the kinds of tools to use to capture the right CX metrics • Tips for integrating metrics, including the role of customer journeys • Techniques to drive action and improve digital experiences"
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ibm, commerce, customer analytics, marketing, customer experience, customer insight, forrester, digital experience
    
IBM

Optimize Customer Experiences with Digital Intelligence

Published By: IBM     Published Date: Aug 17, 2016
As digital transformation accelerates, the opportunity to engage customers digitally has never been greater — but so has the threat of not delivering great customer experiences. In order for customer insights professionals to compete, the use of customer understanding to optimize experiences at scale must be at the heart of all digital transformation initiatives. Digital intelligence provides a vision and approach that captures a holistic view of the customer in order to optimize digital interactions, engagements, and experiences. During his talk James McCormick will describe the vision and need for digital intelligence; the approach needed to make it a strategic initiative, and ultimately, how it will provide a competitive advantage.
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ibm, customer experience, commerce, customer experience analytics, data insights, digital intelligence, digital interaction, engagement
    
IBM

Top Ways to Measure Customer Experience

Published By: IBM     Published Date: Aug 17, 2016
The webinar will provide attendees with: - Best practices to measure the quality of digital customer experiences - Guidance on the kinds of tools to use to capture the right CX metrics - Tips for integrating metrics, including the role of customer journeys - Techniques to drive action and improve digital experiences"
Tags : 
ibm, customer experience, commerce, digital, digital customer experiences, cx metrics, enterprise applications, business technology
    
IBM

Top Ways to Measure Customer Experience Webinar

Published By: IBM     Published Date: Oct 12, 2016
Please join IBM and guest speaker Andrew Hogan from Forrester Research as we share tips on how to best measure the digital experiences customers have with your brand and how to use that information to build better journeys. The webinar will provide attendees with: - Best practices to measure the quality of digital customer experiences - Guidance on the kinds of tools to use to capture the right CX metrics - Tips for integrating metrics, including the role of customer journeys - Techniques to drive action and improve digital experiences"
Tags : 
ibm, commerce, customer analytics, customer experience, forrester research, knowledge management, enterprise applications, business technology
    
IBM

Optimize Customer Experiences with Digital Intelligence

Published By: IBM     Published Date: Oct 12, 2016
As digital transformation accelerates, the opportunity to engage customers digitally has never been greater — but so has the threat of not delivering great customer experiences. In order for customer insights professionals to compete, the use of customer understanding to optimize experiences at scale must be at the heart of all digital transformation initiatives. Digital intelligence provides a vision and approach that captures a holistic view of the customer in order to optimize digital interactions, engagements, and experiences. During his talk James McCormick will describe the vision and need for digital intelligence; the approach needed to make it a strategic initiative, and ultimately, how it will provide a competitive advantage.
Tags : 
ibm, commerce, customer analytics, digital intelligence, customer experience, knowledge management, enterprise applications, business technology
    
IBM

Digital Experience Changes Everything

Published By: IBM     Published Date: Nov 15, 2016
IBM Commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly and seamlessly. The study found that while the mandate to collaborate has been heard, there is still work to be done to move to the next level and put in place technology, processes and culture to create digital customer experience in real time.
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ibm, watson, commerce, watson content hub, digital experience, customer experience, enterprise applications, customer experience management
    
IBM

Cognitive Content Management from IBM

Published By: IBM     Published Date: Jan 17, 2017
Watch to learn more about how cognitive content management from IBM will help you deliver just the right digital experience at just the right moment creating an iconic brand experience.
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ibm, commerce, cognitive content management, brand experience, enterprise applications, business technology
    
IBM

Leverage Cognitive Content to Create Compelling Customer Experiences

Published By: IBM     Published Date: Jan 17, 2017
Forrester Research discusses shifts in creating customer-centric, content-rich digital experiences. IBM introduces the Watson Content Hub.
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ibm, commerce, digital experience, customer experience, forrester, customer-centric content, enterprise applications, business technology
    
IBM

A Forrester Report: The Digital Experience Changes Everything

Published By: IBM     Published Date: Jan 17, 2017
IBM Commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly and seamlessly.
Tags : 
ibm, commerce, forrester, digital experience, enterprise applications, business technology
    
IBM

Tips to improve the Customer Experience with Digital Intelligence

Published By: IBM     Published Date: Feb 01, 2017
View this webinar to learn what the experts are saying about the current state of digital analytics and hear why not upgrading is a threat to your business. James McCormack of Forrester will detail what steps you need to take now.
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ibm, commerce, customer experience, digital intelligence, customer analytics, customer insights, enterprise applications, business technology
    
IBM

The Challenge of Digital Security

Published By: IBM     Published Date: Aug 06, 2014
With disastrous data breaches in the headlines, retail executives need to re-think the dangers of their digital environment. What are the best ways to protect the business? Keeping ahead of attackers will require a combination of systems defense, analytics and the ability to react quickly
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ibm, retail, data, security, digital, defense, analytics
    
IBM

Smarter Digital Banking With Big Data

Published By: IBM     Published Date: Apr 23, 2015
With IBM analytics for big data with a smart mobile strategy, banks can increase wallet share and assets under management while lowering the organization’s operating ratio by using more efficient channels.
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ibm, analytics, efficiencies, digital banking, management, strategy, data management, business technology
    
IBM

The Future of Data Security: A Zero Trust Approach, A Forrester Report

Published By: IBM     Published Date: Apr 09, 2015
As The Business Becomes Digital, Security Must Become Data-Centric S&R leaders of enterprises undergoing a digital transformation will soon realize that in order to adequately ensure customer protection and enable a digital workforce, S&R pros must abandon traditional perimeter-based security and put the focus on the data by embracing Forrester’s Zero Trust Model.
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data security, ibm, customer protection, digital workforce, zero trust model, security, it management, knowledge management
    
IBM

Security in a digital world Protect against emerging threats with IBM Middleware Solutions

Published By: IBM     Published Date: Feb 04, 2016
Disruptors are reinventing business processes and leading their industries with digital transformations. Learn more about personalized front-line decision making, real time insight driven processes, and ecosystem-based innovation.
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ibm, middleware, solutions, digital, security, cyber threats, backup and recovery, data protection
    
IBM

Rapidly connect a hybrid world of public clouds, private clouds, and on-premises applications

Published By: IBM     Published Date: Feb 04, 2016
Sargam Singh, senior product manager of cloud integration at IBM, discusses the digital transformation in cloud integration.
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cloud, ibm, integration, digital, analytics, data, applications, business management
    
IBM

ECM Hybrid Cloud: Easy and Secure Information Access, Sharing, and Collaboration

Published By: IBM     Published Date: Jul 08, 2016
This analyst thought leadership report by TEC discusses the need for organizations to adopt modern ECM tools. Learn how IBM ECM with Box integrations can help establish easy and secure information access, sharing and collaboration to your digital business strategy.
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ibm, analytics, tec, ecm, ecm platforms, enterprise content management, box integration, knowledge management
    
IBM

Magic Quadrant for Web Conferencing

Published By: IBM     Published Date: Jul 20, 2016
Web conferencing is emblematic of the dynamic blend of content and collaboration in the digital workplace. Conferencing markets converge as audio, video and Web mix with persistent spaces to enable faster decisions and remote teamwork. Read this Gartner review to see how IBM is recognized as a leader in the web conferencing market.
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ibm, enterprise social solutions, enterprise applications, web conferencing, collaboration, digital workplace, gartner, magic quadrant
    
IBM

The New Mobile App Capabilities of IBM Digital Experience Portfolio

Published By: IBM     Published Date: Sep 15, 2016
This webcast session will discuss and demonstrate a new set of mobile capabilities within the IBM Digital Experience portfolio. These exciting new capabilities enable the line of business to work hand in hand with mobile app developers to deliver personal, adaptive, and relevant content to hybrid or native mobile applications. Come see how a new content authoring experience brings workflow, segmentation, and mobile notifications together to help drive the right mobile app experience for your users.
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ibm, commerce, mobile, apps, mobile app, ibm digital experience portfolio, networking, wireless
    
IBM

IBM is Providing the Tools You Need for Hybrid Integration

Published By: IBM     Published Date: Oct 07, 2016
IBM has just launched two new offerings that will help you to achieve your hybrid integration strategy. IBM Application Integration Suite and IBM App Connect enable you to integrate across on-premise and cloud environments, take advantage of the API economy and leverage existing IT investments to achieve digital transformation.
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ibm, cloud, middleware, application services, api, api connect, ibm app connect, hybrid integration
    
IBM
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