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Evolving ECM to Business Content Services: What You Need to Know

Published By: Box     Published Date: Jun 22, 2018
Content is a core element of digital business. Companies must create, secure, manage, and collaborate upon content with both internal and external participants. But traditional ECM technology is costly and dated while EFSS is limited in functionality. The result? Too many content repositories, leading to silos and broken communication. Companies need a better way to work! • Join us as we chat with Cheryl McKinnon, our featured speaker from Forrester Research, to learn how to make the most of your content investment and drive innovation through IT. Takeaways from the webinar include: o 5 key trends shaping the market o Key capabilities of content management vendors o Essential use cases and recommended tactics to accelerate digital transformation
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Box

PR: The Next Scalable Marketing Channel

Published By: TrendKite     Published Date: Jun 15, 2018
How can you plan more certainty into your PR practice? Break down silos, hone processes, and measure bottom-line business value. Public relations is entering an era of unprecedented challenge — and unprecedented opportunity. Digital technologies are rocking every boat, from consumer behaviors, to B2B decision-making, to the nature and reputation of media itself. Today, every discipline is being buffeted by continual change and performance pressure. But the convergence of key trends poses a particular set of challenges for public relations.
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TrendKite

ContactBabel: The US Contact Center Decision-Makers' Guide: The Omnichannel Routing Chapter

Published By: Genesys     Published Date: Jun 13, 2018
Routing is a fundamental component of your customer experience strategy. True omnichannel routing breaks down channel silos and gathers intelligence upfront through context and data to deliver the personalized, seamless engagement your customers now expect. Learn how you can move beyond single interactions with true omnichannel routing: • Dynamically match customers from any touchpoint, over any channel, to the agent with the optimal insights, skill set and proficiency • Enable seamless transitions between digital self-service and live employee contact • Replace single, random interactions with thoughtfully designed and optimized customer journeys
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routing, customer experience, transitions, self-service
    
Genesys

Três Questões Que Você Deve Responder Para Garantir Que Está Pronto Para o GDPR

Published By: Symantec     Published Date: Jun 13, 2018
O Regulamento Geral de Proteção de Dados (GDPR) entrou em vigor em 25 de maio de 2018. Se você processa dados pessoais da União Europeia (UE), o GDPR provavelmente aplica-se a você, mesmo se você não estiver na UE. Isso porque o regulamento é global em seu escopo e se aplica a qualquer organização que processa dados pessoais da UE, independentemente da localização das empresas ou do processamento dos dados. Na sua essência, a legislação do GDPR foca em como garantir que a privacidade seja respeitada como um direito fundamental e que os dados pessoais sejam mantidos em sigilo e segurança. Elizabeth Denham, do Gabinete do Comissário de Informações da UE (ICO - Information Commissioner Office), diz: “Esta lei não é sobre multas. Trata-se de colocar o consumidor e o cidadão em primeiro lugar” e “A emissão de multas sempre foi e continuará sendo, um ultimo recurso”. No entanto, é importante observar que os custos de não cumprir o regulamento podem ser rigorosos. Podem incluir uma multa de a
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Symantec

Campaigning for Customer Loyalty with an App

Published By: Infosys     Published Date: Jun 12, 2018
Customer loyalty is hard to come by today, amid a growing array of choices, omnipresent discounting and fast changing trends and customer preferences. To cut through the clutter, product retailers are increasingly creating targeted offers tailored to customer preferences, to be delivered through an online platform. A premium drinks maker was following the same path when they created a mobile loyalty app to push promotions and notifications to customers. But something crucial was missing. See how Infosys helped and the five key takeaways from the project.
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customer, loyalty, application, product, omnipresent
    
Infosys

Overcoming The Personalization Vs. Privacy Paradox

Published By: Jebbit     Published Date: Jun 12, 2018
How can you strike the right balance? It’s paradoxical...and annoying. Our consumers want personalized, tailored experiences, but they hold their data cards close to the chest. After Cambridge Analytica, data breaches, and creepy advertising practices, the only way forward is to build (and maintain) trust with your audience. Download this new report to learn: How did we get here? With so much data at our fingertips, what went wrong? How do consumers feel about personalization in 2018? How to get ahead and stay ahead. What data to keep, and what to throw out.
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privacy, paradox, consumer, data, marketers
    
Jebbit

There is Cost to Inaction- Can You Afford to Wait on an ERP Software Decision?

Published By: Epicor     Published Date: Jun 11, 2018
When determining which investments to make in their technology infrastructure, organizations will often choose to make no changes at all. While this decision avoids short-term costs and business disruption, it will simply delay the inevitable—even making it worse. The cost of doing nothing is expensive in the long term. This report—from the independent researchers at Aberdeen Group—outlines the reasons organizations choose not to upgrade enterprise resource planning (ERP) software and cautions against this approach, supplying detailed research that illustrates the benefits of keeping your systems current. Epicor has a history of providing software solutions tailored specifically for the manufacturing industry. Check out the report, and see how upgrading to Epicor ERP can help grow your business.
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erp software, enterprise resource planning (erp), manufacturing, cloud erp
    
Epicor

Tip Sheet: Building the Business Case for an Omnichannel Contact Center

Published By: Genesys     Published Date: Jun 11, 2018
While most companies today support multi-channel customer service, they typically manage individual channels in silos, resulting in a fragmented customer experience. Moving to an omnichannel contact center solution will not only provide a substantial competitive advantage, it will also improve the overall experience and satisfaction of both agents and customers. Download this tip sheet to learn eleven metrics for building your business case for omnichannel customer service including: • 50% reduction in processing of duplicate messages across channels • Over 20% increase in First Contact Resolution • 15% increase in CSAT
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omnichannel contact center, customer experience, csat, first contact resolution
    
Genesys

Harvard Business Review Analytic Services: Real-Time Analytics

Published By: SAS     Published Date: Jun 06, 2018
Today’s consumers expect immediate, personalized interactions. To meet these expectations, companies must differentiate their brands through timely, targeted and tailored customer experiences based on real-time data analytics. This report, sponsored by SAS, Intel and Accenture and conducted by Harvard Business Review Analytic Services, looks at how businesses are using advanced customer data analytics, along with real-time analytics and real-time marketing, to enhance their customers’ experiences. Learn why organizations that place a high value on real-time capabilities still struggle to achieve them, what companies can do to ensure success as they adopt and implement real-time analytics solutions, and what benefits successful companies are already seeing.
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SAS

Seven Strategies for Easing the DevOps Transition

Published By: Tricentis     Published Date: Jun 05, 2018
The business case for adopting DevOps practices is strong, and a growing number of companies are jumping on board. However, the transition process can be challenging for many organizations. Breaking down cultural silos and migrating back-end systems are just some of the obstacles companies face. This article includes seven strategies companies can employ to ease the DevOps transition.
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Tricentis

"Rethinking Web & Email Security" Webinar, Featuring Gartner Analyst, Peter Firstbrook

Published By: Menlo Security     Published Date: Jun 05, 2018
"2017 was marked by a significant number of high-profile cyber breaches. Web malware and phishing played a critical role in the vast majority of these attacks. Watch this webinar to learn from two of the industry’s leading experts – Gartner Research Analyst Peter Firstbrook and Menlo Security CTO Kowsik Guruswamy: *Why web malware and phishing are so pervasive in today's cyber attacks *What the shortcomings of today’s reactive security philosophy are *Why the web continues to present a risk to businesses *How organizations rethink their security strategy moving forward"
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Menlo Security

"A Closer Look at Isolation: Hype or Next Gen Security"

Published By: Menlo Security     Published Date: Jun 05, 2018
"Despite deploying multiple security layers to defend against cyberattacks, enterprises continue to be infected by web malware and have credentials stolen via phishing. Why is this? Here’s a 40 minute webinar featuring a representative of a leading insurance company - providing the customer perspective, along with John Pescatore, Director of Emerging Technologies at SANS Institute, and Kowsik Guruswamy, Menlo Security CTO, to answer this. Together, they discuss: * The shortcomings of today’s reactive security philosophy * Why the web continues to present a risk to businesses * The benefits of embracing Isolation * How organizations should rethink their security strategy moving forward"
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Menlo Security

Campaigning for Customer Loyalty with an App

Published By: Infosys     Published Date: May 30, 2018
Customer loyalty is hard to come by today, amid a growing array of choices, omnipresent discounting and fast changing trends and customer preferences. To cut through the clutter, product retailers are increasingly creating targeted offers tailored to customer preferences, to be delivered through an online platform. A premium drinks maker was following the same path when they created a mobile loyalty app to push promotions and notifications to customers. But something crucial was missing. See how Infosys helped and the five key takeaways from the project.
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customer, loyalty, application, product, omnipresent
    
Infosys

Is There An Ideal Enterprise App Ecosystem?

Published By: Infosys     Published Date: May 22, 2018
An industrial equipment manufacturer invested heavily in a number of different apps for their customers and partners. In theory, these apps made their lives easier by helping them schedule maintenance, order spare parts, generate financial quotes, amongst several other things. Although these apps were feature-rich, adoption was very low. The problem as that these apps were created in silos by different business units without validating the need of end users. The investment was going to waste. Infosys was invited to reinvent the wheel of app development.
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enterprise, app, ecosystem, integration, manufacture
    
Infosys

The Evolution of CRM

Published By: Infosys     Published Date: May 21, 2018
Customers buy products in return for money. But at the heart of our client's vision was another exchange, which was perhaps even more fundamental. Customers would give their time and attention - and in return they wanted an experience that meets their needs, what is often referred to as 'return on engagement' But how can you offer a suitable experience when you don't know enough about the customer? Our client had gathered data, but it was siloed - and there was a big disconnect between the physical and digital operations of the business. The two were not integrated, making it difficult to build a picture of the customers' widely varying needs. This was also a global business with different approaches for different markets, leading to further inefficiencies and silos. It was time to consolidate, standardize, and to really get to know the customer.
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crm, product, exchange, customers, engagement
    
Infosys

Reduce Data Center Costs with High-Capacity 3-Phase Rack ATS

Published By: Tripp Lite     Published Date: May 15, 2018
As wattages increase in high-density server racks, providing redundant power becomes more challenging and costly. Traditionally, the most practical solution for distributing redundant power in 208V server racks above 5 kW has been to connect dual 3-phase rack PDUs to dual power supplies in each server. Although this approach is reliable, it negates a rewarding system design opportunity for clustered server applications. With their inherent resilience and automated failover, high-availability server clusters will still operate reliably with a single power supply in each server instead of dual power supplies. This streamlined system design promises to reduce both capital expenditures and operating costs, potentially saving thousands of dollars per rack. The problem is that dual rack PDUs can’t distribute redundant power to a single power supply. An alternative approach is to replace the dual PDUs with an automatic transfer switch (ATS) connected to a single PDU, but perfecting an ATS tha
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Tripp Lite

IT security, un fattore di crescita pensato per il lungo periodo

Published By: Cisco EMEA     Published Date: May 15, 2018
Il Gruppo Marcegaglia conferma una strategia di sicurezza IT basata su soluzioni Cisco che va dagli strumenti di firewall al sistema di Next-Generation Intrusion Prevention System passando per la gestione centralizzata. Il Gruppo Marcegaglia è la realtà industriale leader mondiale nella trasformazione dell’acciaio che opera dall’Italia a livello globale, con una presenza di 43 stabilimenti distribuiti su una superficie complessiva di 6 milioni di metri quadrati. Fanno parte del Gruppo 7.000 dipendenti, 60 unità e 210 rappresentanze commerciali per un fatturato che, nel 2013, è stato di oltre 4 miliardi di euro nel settore dell’acciaio e diversificate. Il tutto grazie alla produzione quotidiana di 5.500 chilometri di manufatti in acciaio inossidabile e al carbonio per oltre 15.000 clienti, per un totale di oltre 5 milioni di tonnellate lavorate ogni anno.
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Cisco EMEA

Bluecore's 2018 Retail Email Benchmark Report

Published By: Bluecore     Published Date: May 14, 2018
After decades in the limelight, email remains the most powerful channel for eCommerce marketers. And this success continues even as many eCommerce marketing teams rely heavily on batch and blast emails that go to their entire list without any customization. While such efforts clearly bring in revenue, they also leave money — a lot of money — on the table. Recognizing that largely untapped opportunity, top eCommerce marketers have started to take a more strategic approach to email. In addition to traditional batch and blast campaigns, these marketers now tailor messages based on both their customers’ behaviors and changes to their product data in order to send more customized and timely messages. To better understand how retailers are using email, including the extent to which they have embraced individualized messaging opportunities and the effectiveness of those messages, Bluecore turned to the data. Our 2018 Retail Email Benchmark report provides a baseline understanding of these a
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Bluecore

Eight Reasons for One Finance and HR System

Published By: Workday     Published Date: May 09, 2018
Operating finance and HR in silos leaves your organization with incomplete data, inconsistent metrics, and strategic uncertainty. Fortunately, you don’t have to settle for silos. Read this whitepaper to learn eight key benefits of bringing finance and HR together in one system.
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Workday

Reimagine financial services to meet customer expectations

Published By: Dassault Systèmes     Published Date: May 09, 2018
More connected, informed and demanding customers have the financial services sector looking closely at their processes and products. Collaborative digital platforms can transform your value network and approach. • Improve data insights: Transform legacy systems, manual processes and data silos for consumer-centric collaboration. • Compete with agile FinTech startups: Use disruptive technologies to meet clients’ changing needs. • Empower me to make my own decisions: Give self-directed customers exceptional experiences, like rapid enrolment and self-assessment tools. • Turn regulatory compliance to competitive advantage: Use digitization to improve compliance, reduce risk and enhance governance. • Improve customer experience through digitization: Reduce regulatory issues, gain insights, increase efficiency and customer-centric innovation. I invite you to download your targeted industry analysis and uncover the expectations to take into account at every stage to be disruptive in the age o
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Dassault Systèmes

7 Tried and Tested Conversion Strategies

Published By: Trustpilot     Published Date: May 04, 2018
Finding a new way to convert visitors into buyers is always a top priority for any company. According to research, the average conversion rate on desktop across the globe hovered around 4% in Q4 2016. And in Q1 2017, statistics from SaleCycle claim the average rate of shopping cart abandonment sat at 75.6%! So how can we keep customers hooked and ensure your business generates more revenue?
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marketing, ecommerce, conversion strategies, seo, customer reviews, user generated content
    
Trustpilot

The Complete Guide to Reviews

Published By: Trustpilot     Published Date: May 04, 2018
Having reviews is essential, but it’s only the first step
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marketing, ecommerce, conversion rates, conversion strategies, onsite conversion
    
Trustpilot

Paradigm Shifts: Trend Micro Security Predictions for 2018

Published By: Trend Micro     Published Date: May 03, 2018
Skills and resources — these are the two elements that make up an attacker’s arsenal. An attacker, however, cannot set out to break security or even perform sophisticated attacks without finding weak points in a system first. Massive malware attacks, email-borne heists, hacked devices, and disrupted services — all of these require a vulnerability in the network, whether in the form of technology or people, in order to be pulled off. Trend Micro has looked into the current and emerging threats, as well as the security approaches tailored for the landscape. Read on to find out how to make informed decisions with regard to the security focus areas that will figure prominently in 2018.
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Trend Micro

An RFID pilot program can boost inventory accuracy by up to 99.5%. Get started with our free guide

Published By: Zebra Technologies     Published Date: May 02, 2018
Near-perfect inventory visibility is critical to transforming the customer experience and competing in the retail revolution. Yet inventory accuracy across retail sectors hovers at around 60%. That shortfall causes retailers to lose out on potential sales and puts customer loyalty at risk.How do retailers address this issue? RFID—or radio frequency identification—is 10 times more efficient at cycle counting and can increase inventory accuracy across the supply chain by up to 99.5%, enabling retailers to truly compete in the highly competitive omnichannel world. Launch a successful RFID technology pilot program in your retail operation with our free How-to Guide: Five Steps to Piloting RFID for Unprecedented Inventory Visibility. This guide takes you from Step 1 (a KPI checklist) to Step 5 (execution and monitoring), so you can launch a pilot program and effectively measure its ROI before moving to full deployment. Download the free Guide today.
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rfid, program, inventory, guide, risk, customer
    
Zebra Technologies

The Complete Guide to Reviews

Published By: Trustpilot     Published Date: Apr 30, 2018
Having reviews is essential, but it’s only the first step Today, the winners in business are not always the ones with the lowest prices or the biggest range of products. In fact, the winners are not even always the biggest brands. The winners are trusted companies who offer an exceptional customer experience again and again. Simply, the winners are those who are listening to their customers. We all know we need reviews on our website, we know visitors to our website want to see reviews to help them make their buying decision. But that is just the beginning. Recognize the full potential that reviews have and you’ll see an improvement in the performance of all your marketing activity.
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marketing, ecommerce, conversion strategies, seo, customer reviews, user generated content
    
Trustpilot
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