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Great Mobile Experiences Are Built On Systems Of Engagement

Published By: Salesforce.com     Published Date: Apr 16, 2013
By 2014, smartphones and tablets will put power in the pockets of a billion global consumers, including your employees and partners and customers. However, mobile is not simply another device for IT to support with a shrunken website or a screen-scraped application. Rather, mobile is the visible manifestation of a much broader shift to systems of engagement that marry physical context and digital intelligence to deliver service directly into a person's hands. This shift will add value and take cost out of every business service, workflow process, and business application. But mobile engagement will also require wholesale changes to your app design, service delivery, IT skills, technology assets, and even your business model. This report lays out a vision for mobile engagement and introduces the strategic elements developed further in The CIO's Mobile Engagement playbook.
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mobile, smartphones, tablets, engagement, experience, applications, mobile computing, mobile data systems
    
Salesforce.com

The Mobile Maturity Model: Where does your website rank?

Published By: Ektron     Published Date: Jun 03, 2014
Don’t let the mobile revolution pass you by. Download the whitepaper to find out where you rank, and where you should be headed.
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ektron, digital experiences, digital marketing, marketing strategies, search, social, mobile, customer engagement
    
Ektron

Mobile Shopping: The Future Of Retail Has Arrived

Published By: Mobify     Published Date: Jan 27, 2015
We at Mobify want to help you further deepen your understanding of the mobile shopping landscape and the expectations of mobile consumers. In this white paper, you’ll discover: - Why ‘omnichannel’ is not a buzzword, but the new retail reality - What the key differences are between smartphone and tablet users and what this means for your bottom line - Why Millennials are a market that you can’t afford to ignore - How your mobile presence can make or break a customer’s in- store experience
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mobile website, responsive ecommerce website, mobile conversion optimization, mobile shopping, mobile retail, mobile e-commerce, omnichannel app, make responsive website
    
Mobify

Design Matters: How To Create The Optimal Mobile Shopping Experience

Published By: Mobify     Published Date: Apr 20, 2015
Design matters for mobile. The user experience of your website and app can make the difference between driving revenue and driving customers away.
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mobile shopping, mobify, customer experience, customer retention, mobile-only experience
    
Mobify

7 Reasons To Consider Responsive Design For Your Companys Next Generation Website

Published By: Bridgeline Digital     Published Date: Apr 08, 2013
In this white paper, learn the 7 reasons to consider responsive design for your company's next generation website. With the mobile revolution already present, it is important to know the reasons why you must reconsider the design of your website. Branding, accessibility and cost are big reasons to consider responsive design for your companies website.
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company, next generation website, accesibility, branding, cost, bridgeline
    
Bridgeline Digital

How to Get Radically Faster Web Performance for Online Retailers & Your Customers

Published By: Instartlogic     Published Date: May 08, 2014
Learn how you can boost conversions and deliver high definition experiences with a new approach to web performance.
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higher conversions, web performance, ecommerce, mobile phone, tablet computer, superior web experiences, mobile, online retail
    
Instartlogic

The 4 Step Process for Mobile Recruiting: Everything You Need to Start Planning Your Mobile Presence

Published By: Recruiting.com     Published Date: Jul 08, 2015
Download this white paper to learn more about mobile recruiting and its benefits to your business.
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mobile recruiting, mobile devices, mobile presence, career site, tablet, candidate experience, talent acquisition, employment brand
    
Recruiting.com

Building a Trusted Mobile Strategy: Increase User Trust to Further your Mobile Platform Strategy

Published By: TRUSTe     Published Date: Dec 08, 2010
This paper outlines for businesses the mobile landscape and introduces best design and privacy practices for mobile websites and apps, location-aware technologies, and mobile advertising.
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truste, mobile platform strategy, design, privacy and security, mobile advertising, website, apps
    
TRUSTe

IBM Mobile Web Push 30-day Trial / Interactive Demo / Marketplace 

Published By: IBM     Published Date: Aug 14, 2014
IBM® Mobile Web Push allows marketers to influence and inform their mobile audience in innovative ways. Web push notifications are dynamically triggered for display on mobile websites based on the actions of your visitors. This personalization is possible without the complications of existing content management, advertisement servers or IT involvement.
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ibm, mobile, web push, free notifications, marketing, it management
    
IBM

Secrets to better engage the mobile consumer: The role of push notifications

Published By: IBM     Published Date: Nov 04, 2014
Today’s consumers are on the move, and with mobile devices accounting for nearly 20 percent of site sales heading into the 2014 holiday season, creating compelling mobile experiences is no longer just a nice-to-have option. Read this research report from Aberdeen Group to get secrets on how targeted push notifications can generate unprecedented levels of engagement with customers wherever they are. Find out how to make sure every message they receive is relevant—and right on target.
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mobile notifications, mobile apps, mobile consumers, site sales, push notification
    
IBM

Bon-Ton Stores: Maximizing Peak Capacity; Minimizing Stack Costs

Published By: IBM     Published Date: Sep 16, 2014
In 2013, Bon Ton Stores invested in upgrading IT, continuing to update and expand its eCommerce sites, and launching a new mobile site supporting delivery of promotions and online purchasing. A central aspect of this technology upgrade involved the replacement of an x86 server environment, supporting eCommerce with ten IBM® PowerLinux™ 7R2 servers and IBM PowerVM® running IBM WebSphere® Commerce on SUSE Linux operating systems. This case study highlights of some of the key aspects of this significant migration and its results, including how Bon-Ton IT executives support the business and what they prioritize, why they decided to make this move, what performance and capability resulted, and how it affected full data center costs and business resilience.
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stack costs, online purchasing, promotion delivery, mobile retail, application performance management, business analytics, business intelligence, customer experience management
    
IBM

5 Common Mobile Web Mistakes

Published By: Gomez Marketing     Published Date: Jan 06, 2011
Do you know your mobile customers - really? Without genuine insight, you might be tempted, for example, to offer mobile users the regular website that works well with your Internet customers. But most smart and feature phones cannot support the complex, high-bandwidth Flash and Ajax applications at the heart of your site. Further, your feature and content rich website can pose numerous usability, navigation, or even screen real estate issues on hand-held devices.
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gomez, web performance, mobile, mobility, site performance, ecommerce, online shopping, web performance
    
Gomez Marketing

Gomez Cross-Device Website Compatibility Test

Published By: Gomez Tests     Published Date: Nov 17, 2010
Your customers are visiting your Web and mobile sites on devices ranging from Apple's iPhone to RIM's BlackBerry.
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gomez
    
Gomez Tests

Pervasive technology trends shaping the business and the implication for your data center

Published By: IBM     Published Date: Oct 10, 2013
Four technology trends—cloud computing, mobile technology, social collaboration and analytics—are shaping the business and converging on the data center. But few data center strategies are designed with the requisite flexibility, scalability or resiliency to meet the new demands. Read the white paper to learn how a good data center strategy can help you prepare for the rigors and unpredictability of emerging technologies. Find out how IBM’s predictive analytics are helping companies build more accurate, forward-looking data center strategies and how those strategies are leading to more agile, efficient and resilient infrastructures.
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technology trends, pervasive technology, data center, resilient infrastructures, collaboration and analytics, mobile technology, ibm, accurate strategies
    
IBM

Pervasive technology trends shaping the business and the implications for your data center

Published By: IBM     Published Date: Oct 14, 2014
Four technology trends—cloud computing, mobile technology, social collaboration and analytics—are shaping the business and converging on the data center. But few data center strategies are designed with the requisite flexibility, scalability or resiliency to meet the new demands. Read the white paper to learn how a good data center strategy can help you prepare for the rigors and unpredictability of emerging technologies. Find out how IBM’s predictive analytics are helping companies build more accurate, forward-looking data center strategies and how those strategies are leading to more agile, efficient and resilient infrastructures.
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it trends, data center strategies, cloud computing, mobile technology, it management, data management, business intelligence, business technology
    
IBM

Reduce the Cost & Complexity of Backup

Published By: IBM     Published Date: Nov 04, 2014
Dominate trends in IT today such as Cloud, Mobile and Smarter Physical Infrastructures are generating massive amount of corporate data. The inherent value of this data coupled with the increasing complexity of IT environments is forcing those tasked with data protection to re-evaluate their approaches. Join this session to understand how you can reduce the cost and complexity of backup and recovery while ensuring comprehensive data protection across virtual environments, core application and remote sites.
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it trends, virtual environments, core application, data protection, networking, security, virtualization
    
IBM

Pervasive technology trends shaping the business and the implications for your data center

Published By: IBM     Published Date: Jan 09, 2015
Four technology trends—cloud computing, mobile technology, social collaboration and analytics—are shaping the business and converging on the data center. But few data center strategies are designed with the requisite flexibility, scalability or resiliency to meet the new demands. Read the white paper to learn how a good data center strategy can help you prepare for the rigors and unpredictability of emerging technologies. Find out how IBM’s predictive analytics are helping companies build more accurate, forward-looking data center strategies and how those strategies are leading to more agile, efficient and resilient infrastructures.
Tags : 
it trends, mobile technology, social collaborition, data analytics, big data, data center strategy, it management, knowledge management
    
IBM

Reduce the Cost & Complexity of Backup

Published By: IBM     Published Date: Jan 23, 2015
Dominant trends in IT today such as Cloud, Mobile and Smarter Physical Infrastructures are generating massive amounts of corporate data. The inherent value of this data coupled with the increasing complexity of IT environments is forcing those tasked with data protection to re-evaluate their approaches. Join this session to understand how you can reduce the cost and complexity of backup and recovery while ensuring comprehensive data protection across virtual environments, core applications and remote sites.
Tags : 
it trends, it environments, smarter physical infrastructures, data protection, it management, knowledge management, enterprise applications, data management
    
IBM

The Cost of a Bad App -- and How to Deliver a Good One, Fast

Published By: IBM     Published Date: Apr 06, 2015
How effective is your mobile app development process when it comes to meeting customer needs and business objectives? IBM commissioned Forrester to identify the key drivers of successful mobile apps and the costs of failure -- for both customer-facing and enterprise applications. Watch the webcast to understand the key cost drivers and why it’s more important than ever to get this right due to what Forrester calls the “mobile mind shift.” IBM customer, Bank of Montreal, also shares their mobile app dev story. A good app can increase traffic, sales, productivity and brand satisfaction. And a bad app will do the opposite (you could risk doubling your costs if you’re not mindful of the key cost drivers).
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mobile app development, customer-facing applications, enterprise applications, ibm, mobile moments, traffic, sales, productivity
    
IBM

Securing Your Worklight Applications with IBM Worklight Application Scanning

Published By: IBM     Published Date: Nov 19, 2014
As the use of mobile devices exponentially expands, so too does security threats to the increasing number of mobile applications that companies rely on. As a result, companies struggle to keep pace with mobile application security and face the risk of embarrassing and costly data breaches. In this technical session, you’ll learn how Worklight Application Scanning helps you deliver applications that aren’t susceptible to the most common types of malware, including SQL Injection and Cross-Site Scripting. In addition, you’ll learn how this powerful tool helps address the OWASP Top 10 Mobile Risks for 2014.
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application screening, user feedback, mobile app development, cloud-based services, it management, knowledge management, enterprise applications, data management
    
IBM

Securing Your Software for the Mobile Application Market

Published By: Symantec Corporation     Published Date: Feb 25, 2014
Due to recent innovations in the mobile device industry, demand for mobile applications has soared. Meanwhile, malware continues to infect sites at an explosive rate. Mobile application developers need to secure their code and content to protect the integrity of their software and the reputation of their business. This business guide discusses how the latest code signing technology works to secure software code and content for mobile applications, along with why code signing platforms need to be flexible, scalable, user-friendly, and easily adaptable to different mobile operating platforms.
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symantec, mobile, mobile applications, security, pki, security management, mobile device management
    
Symantec Corporation

Securing Your Software for the Mobile Application Market

Published By: Symantec Corporation     Published Date: Jun 24, 2014
Due to recent innovations in the mobile device industry, demand for mobile applications has soared. Meanwhile, malware continues to infect sites at an explosive rate. Mobile application developers need to secure their code and content to protect the integrity of their software and the reputation of their business. This business guide discusses how the latest code signing technology works to secure software code and content for mobile applications, along with why code signing platforms need to be flexible, scalable, user-friendly, and easily adaptable to different mobile operating platforms.
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security, software, mobile, mobile application, malware, code signing, software development
    
Symantec Corporation

6 Steps to a Mobile-Friendly Website That Drives Conversions

Published By: Crownpeak     Published Date: Jul 29, 2015
This guide is intended to help you navigate the path to a mobile-friendly website that positions your company to succeed now and in the future. As we go into detail on the exponential growth of mobile and it's disruptive impact on businesses that have not yet adapted, we will discuss the 6 steps you need to take to prepare for this change in mobile adoption.
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crownpeak, ebook, mobile friendly websites, mobile responsive design, conversion-optimized website design, wcm, web content management, personalization
    
Crownpeak

Retail's Guide to Holiday Planning

Published By: AdRoll     Published Date: Aug 22, 2017
For most retailers, the holidays are a frenzied rush of juggling multiple campaigns, meeting revenue goals, and hitting lofty numbers before the year is up. It’s far from a relaxing time of year. The holiday season has become critically important to online retailers. With the rise of Black Friday, Small Business Saturday, Cyber Monday, Green Monday, Super Saturday, and Boxing Day, the definition of “the holidays” has expanded substantially. While these retail days have helped distribute the holiday rush across a wider range, they’ve also made holiday campaign planning far more complex. Expanding digital channels, such as mobile and social media, have added to the immense opportunities that the holidays provide. Just last year, mobile accounted for 50.3% of all e-commerce traffic, surpassed desktop traffic for the first time ever. Knowing this, it shouldn’t be a surprise that 38% of shoppers now say they will not return to a retailer’s website if it’s not mobile optimized.
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holiday planning, retail, black friday, social media, mobile
    
AdRoll

Remote Office Security: An Integrated, Preemptive System from Gateway to Desktop

Published By: Internet Security Systems     Published Date: Aug 21, 2009
Mobile and remote workers of all types need high-quality connections to the Internet and to their corporate networks. They need connections from branch offices, homes, airports, hotels and other locations around the world. This truly becomes a security challenge as network managers scramble to meet these needs.
Tags : 
mobile workforce, remote access, network security, wireless security, off-site, remote workers, internet security, internet security systems
    
Internet Security Systems
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