online experience

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The Performance Advertiser's Guide to Instagram

Published By: AdRoll     Published Date: Jul 11, 2017
Instagram has quickly become a key player in online advertising. With over half a billion mobile users and 500,000 active advertisers, the platform is expected to top $3.2 billion in revenue this year. This guide will help marketers unlock the power of Instagram as an advertising channel. For the experienced Instagram advertiser, we’ll offer some tips and best practices that will help take performance marketing to the next level. For marketers who are new to advertising on Instagram, we’ll break down how to get the most out of it.
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instagram, advertising, marketing, social media, advertising tips
    
AdRoll

The Performance Advertiser's Guide to Instagram

Published By: AdRoll     Published Date: Jul 11, 2017
Instagram has quickly become a key player in online advertising. With over half a billion mobile users and 500,000 active advertisers, the platform is expected to top $3.2 billion in revenue this year. This guide will help marketers unlock the power of Instagram as an advertising channel. For the experienced Instagram advertiser, we’ll offer some tips and best practices that will help take performance marketing to the next level. For marketers who are new to advertising on Instagram, we’ll break down how to get the most out of it.
Tags : 
instagram, advertising, marketing, social media, advertising tips
    
AdRoll

Best Practices for Measuring the Website Contribution to Multi-channel Purchase Behavior

Published By: ForeSee Results     Published Date: Feb 05, 2007
To date it has been virtually impossible to find reliable and meaningful standard metrics for multi-channel customers that measure the influence of the online shopping experience on total revenues. Learn more about the Multi-Channel Value index (MCVI), a strategic metric developed by ForeSee Results that projects the contribution of the website to a multi-channel retailer's overall sales through a calculation based on the ACSI methodology.
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website analytics, conversion analysis, brick-and-mortar, multi-channel, foresee, foresee results
    
ForeSee Results

Customer Reviews Drive Online Satisfaction, Recommendation and Loyalty

Published By: ForeSee Results     Published Date: Jul 20, 2007
Online retailers are always on the lookout for ways to improve the online shopping experience and stay ahead of the competition. Adding consumer product reviews is one such way. As part of the analysis of the Spring 2007 edition of the Top 100 Online Retail Satisfaction Index, we delved into the data specific to consumer product reviews to answer pertinent questions.
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customer reviews, reviews, purchase decision, referral, recommendation, customer satisfaction, online retail, e-commerce, ecommerce, ebusiness, e-business, foresee, foresee results
    
ForeSee Results

eCommerce 3.0: How eCommerce Becomes a Uniquely Great Experience

Published By: Scene7     Published Date: Feb 05, 2007
This whitepaper reviews the past decade of eCommerce, highlights five key principles for eCommerce 3.0 - the coming phase of eCommerce - and illustrates tangible examples or "glimmers" that demonstrate the direction customer experience is headed in the near term to offer consumers uniquely great online shopping experiences.
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e-commerce, ecommerce, e-commerce software, content personalization, content development, user-centered design, online store, store, sell online, scene7, scene 7
    
Scene7

Extending Your Competitive Edge: A New Model for High-Touch Self-Service

Published By: Clearvale by BroadVision     Published Date: Aug 21, 2009
The move towards self-service is clearly about mitigating costs. But self-service models can also deliver significant benefits to users when they combine the best of online convenience with the insight and personal touch of an experienced sales or service rep.
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self service, customer service, customer relationship management, crm, live support, online help, online support, cost control, self-service, call center, call center management, broadvision
    
Clearvale by BroadVision

ibm, portal, mashup, value chain, business partners, middleware, web-based applications, application

Published By: IBM     Published Date: Aug 10, 2009
Practically every CIO office is focused on quickly exploiting opportunities to drive value for the business. Decisions about seamlessly integrated and personalized portal infrastructures with high operational efficiencies are top of mind. Through agile and unique online experiences, portals bring together applications, information sources and people – in the contexts of role and associated business processes – on the Web and across the value chain. Additionally, they increase talent effectiveness and productivity while lowering costs, and they drive value chain agility and customer advocacy.
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ibm, portal, mashup, value chain, business partners, middleware, web-based applications, application integration, websphere portal express, soa, linux, wsrp, rest, tco, ajax, system p5, platforms, data management, service oriented architecture
    
IBM

On-Premise and On-Demand: SaaS Is Now Mainstream But Will Never Be Ubiquitous

Published By: Quocirca     Published Date: May 14, 2008
The software as a service (SaaS) delivery model has matured to such an extent that there is now an on-demand component to most software applications, whether it is online help, automated updates or the main application engine. At the same time, many vendors are realizing that to provide a satisfactory end user experience, total reliance on a web browser is not always enough and a desktop component is often needed.
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saas, quocirca, software development
    
Quocirca

Customer Reviews Drive Online Satisfaction, Recommendation and Loyalty

Published By: ForeSee Results     Published Date: Jul 20, 2007
Online retailers are always on the lookout for ways to improve the online shopping experience and stay ahead of the competition. Adding consumer product reviews is one such way. As part of the analysis of the Spring 2007 edition of the Top 100 Online Retail Satisfaction Index, we delved into the data specific to consumer product reviews to answer pertinent questions.
Tags : 
customer reviews, reviews, purchase decision, referral, recommendation, customer satisfaction, online retail, e-commerce, ecommerce, ebusiness, e-business, foresee, foresee results, best practices, customer interaction service, sales & marketing software, customer experience management
    
ForeSee Results

Delivering High Growth Brand Awareness through an eStore

Published By: OrderDynamics     Published Date: Dec 01, 2008
OrderDynamics provides an example of it helped a high growth brand deliver a superior online shopping experience for its consumers while maintaining flexibility and control over their web design.
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orderdynamics, balmshell, customer service, ecommerce
    
OrderDynamics

Delivering High Growth Brand Awareness through an eStore

Published By: OrderDynamics     Published Date: Dec 08, 2008
OrderDynamics provides an example of it helped a high growth brand deliver a superior online shopping experience for its consumers while maintaining flexibility and control over their web design.
Tags : 
orderdynamics, balmshell, customer service, ecommerce, enterprise applications, customer relationship management, customer satisfaction, ebusiness
    
OrderDynamics

Expedia succeeds with SAS Business Analytics - In A Business Class Of Its Own

Published By: SAS     Published Date: Jul 25, 2011
Major provider of online hotel, plane and car reservations uses SAS Business Analytics to optimize online customer experiences, as well increase the lifetime value of each customer.
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sas business analytics, sas, optimize, optimization, research, development, new product, services, internet, expedia inc, analytic, ecommerce, express warranty, news, article, story, application integration, analytical applications, business intelligence
    
SAS

Keep them coming back

Published By: SAS     Published Date: Aug 03, 2016
Whether you call them customers, clients, patrons, guests or patients, customers are your organization’s most important asset. And that means customer loyalty should be among your top priorities. No matter when or where the customer journey begins – from websites and online chat to physical locations and call centers – customers expect you to provide a unique and personal experience. How can you use data and analytics to recognize your best customers across channels and know exactly where they are in their customer journey? Keep reading to find out.
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best practices, business management, customer loyalty, technology, data, analytics, business analytics, business intelligence, business technology
    
SAS

The Key to Online Display Advertising Success: Cross-Platform Ad Analytics Makes Sense Out of Chaos

Published By: Adometry     Published Date: Nov 21, 2011
As online display advertising experiences unprecedented growth, how can brands ensure success where results are difficult to track and measure?
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Adometry

Delivering a Unique Online Experience for Segments, Regions, and Brands

Published By: Oracle     Published Date: Feb 03, 2012
Delivering a Unique Online Experience for Segments, Regions, and Brands: Knowing When to Use Personalization, Microsites, and Independent Sites - This white paper discusses a range of site implementation options and recommending best practices.
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service, software-as-a-service, pms, product management, enterprise applications
    
Oracle

The Forrester Wave: Web Content Management For Online Customer Experience

Published By: Adobe     Published Date: Oct 18, 2012
The web content management market is growing based on customer experience management needs, including multichannel delivery, content targeting, analytics, and integration with other technologies. Read on to learn about the best in class CXM products.
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adobe, web content management, customer experience, commerce platforms, analytics, on-site search, platforms, business technology
    
Adobe

Improve Your Customer's Online Experience

Published By: Adobe     Published Date: Mar 07, 2013
Download this best practice guide featuring Forrester VP and Research Director Stephen Powers to understand how to build a robust WCM strategy that improves your organisation's online customer experience, while avoiding the top seven WCM mistakes.
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customer engagement, customer experience management, web content management, wcm, wcm strategy, online customer experience, business technology
    
Adobe

The 7 Benefits of a Responsive Design Philosophy

Published By: Adobe     Published Date: Mar 07, 2013
In this Forrester Research you'll learn: why responsive design is a philosophy, not a technology, the 7 benefits of a responsive design, and the challenges of adopting a responsive web development philosophy.
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responsive design, customer engagement, online experience, customer online experience, mobile content strategy, web design, business technology
    
Adobe

The Forrester Wave™: Online Testing Platforms

Published By: Adobe     Published Date: Mar 11, 2013
In Forrester's 53-criteria evaluation of online testing platform vendors, we identified the seven most significant providers in the category and researched, analysed, and scored them.
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online testing platforms, multichannel marketing, customer experience management, customer experience, digital marketing
    
Adobe

Hitting Your Targets with Service Catalog

Published By: ServiceNow     Published Date: Apr 19, 2013
Providing a good online shopping experience starts with understanding customer needs and expectations in order to deliver suitable goods and services. Employees expect a similar experience with a Service Catalog. An effective business service catalog captures employee needs and communicates negotiated service offerings and service level agreements. However, hitting service level targets requires more than just listing services. It’s essential to provide an automated self-service portal and open communication.
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employee needs, service offerings, service level agreements, automation, self-service, communication, application integration, application performance management, best practices, business integration, business intelligence, business management, business process automation, business process management, change management, corporate governance, customer interaction service, customer relationship management, customer satisfaction, customer service
    
ServiceNow

Improve healthcare and life sciences with a Smarter Process approach

Published By: IBM     Published Date: Nov 05, 2013
We live in an era in which customers expect perfection from their service providers. With competitors only a click (or tap) away, companies have a strong incentive to deliver flawless operations. Online retailers have “set a high bar” in the way they engage customers throughout the entire sales process—not just during the commercial transaction, but before, during and after the transaction. Your operations must be seamless, because individuals enjoy an interconnected and ubiquitous experience. And your operations must be insightful, because every personal and professional interaction is targeted and relevant. A Smarter Process approach helps you to reinvent business operations in the era of the customer.
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business operations, business process management, bpm, process automation, healthcare, smarter process, life sciences, health plan, payer claims management, compliance management, business activity monitoring, business analytics, business integration, business intelligence, business management, document management, information management, records management, search and retrieval
    
IBM

Three Reasons To Augment APM/NPM Tools With Internet Performance Management Solutions

Published By: Dyn     Published Date: Mar 30, 2016
New cloud-based Internet performance management (IPM) services are changing the way organizations monitor, control and optimize their online infrastructures. They fill the gap APM and NPM tools leave behind by providing valuable insights into the dynamics of the Internet so you can make better informed network planning and partnering decisions. The results, you deliver a consistent and reliable customer experience, protecting your brand and your revenue.
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dyn, cloud, ipm, apm, npm, cloud computing
    
Dyn

Q413 S7 Responsive Design Paper

Published By: Adobe     Published Date: May 15, 2014
From web-enabled wristwatches to high-resolution tablets, new mobile devices are popping up all the time, and customers expect your content to work flawlessly and look great across all of them. But that doesn’t mean you have to keep re-inventing your digital assets for every new innovation.
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adobe, web design, responsive web design, brand awareness, customer engagement, web analytics, smartphone, tablet, online marketing, web experience, web presence, roi, conversion rates, traffic, web development
    
Adobe

Retail Stores of the Future

Published By: Adobe     Published Date: Mar 03, 2017
Download our new white paper, Retail Stores of the Future, to learn how you can bring the best of online shopping to brick-and-mortar stores. You’ll see how new digital marketing technologies and strategies can be applied to in-store interactions—so you can create immersive experiences everywhere your customers go. Read the white paper now to discover: • How retailers are blending innovative technologies with traditional shopping • Four key approaches they’re using to build Stores of the Future • The interactive tools they’re employing to enrich in-store experiences
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customer experience, digital technology, retail, customer needs, retail experience, future of retail
    
Adobe

Choosing the Right Phones for MSFT Office 365 Cloud PBX Services [webcast]

Published By: Polycom     Published Date: Jun 08, 2016
"What are the benefits of moving your phone services to Office 365? How does the Skype for Business phone experience online differ from a traditional on-prem PBX phone experience? What are the important features to consider when selecting phones for your Office 365 cloud deployment? Join Polycom voice experts Randy Wintle and Peter Huboi as they cover these topics and more in one of our most accessed on-demand webinars."
Tags : 
cloud management, cloud services, cloud management, best practices, network management, cloud computing
    
Polycom
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