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Adobe Digital Advertising Report | Q1 2015

Published By: Adobe     Published Date: Jun 08, 2015
Get it now and see how the usage of social streaming apps is spiking. Explore metrics to help you decide whether to go paid or organic on Facebook. Discover which regions are heating up in search engine marketing. And so much more.
Tags : 
adobe, social, facebook, search engine marketing, sem, roi, streaming apps, meerkat
    
Adobe

Shift from Paid Media to Advocate Media: The 10X ROI of Energizing Brand Advocates

Published By: Zuberance     Published Date: Oct 11, 2010
Marketers are spending money in all the wrong places. A recent Harvard Business Review article highlights the need for marketers to shift their focus from paid media spend to driving Advocacy in order to align with the changing nature of consumer engagement and purchase decisions.
Tags : 
zuberance, roi, paid media, rich media, advocacy, wom, impressions, sales value
    
Zuberance
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