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The Ecommerce Quarterly (EQ3 2014): Q3 Benchmark Data

Published By: Monetate     Published Date: Dec 18, 2014
You have 60 minutes to capture your website visitor’s attention. Within that timeframe, nearly 75% of your customers will visit your site, make a decision on what to buy, and complete the checkout process. If they don’t, chances are, they’ll move on. Regardless of the device a customer uses or the channel from which a customer is referred, nearly 75% of all purchases will be made in that window. And you’ll end up learning whether your customer acquisition and retention costs were worth it. Given the enormity of this statistic, we’re taking an in-depth look at that first hour in this EQ: that happens when, how customers behave, and what you should be doing to convert the most customers possible.
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retention costs, benchmark data, customer acquisition, ecommerce quarterly
    
Monetate

Travel and Hospitality Guide to Optimizing Bookings with Personalization

Published By: Monetate     Published Date: Jun 27, 2018
A robust testing and optimization program is critical to the success of any travel and hospitality online bookings and reservations engine. Discover how personalization can help you drive impact using your pre-exisiting creative and analytical assets. In this handy guide you’ll learn how Monetate’s testing, segmenting and optimization program helps travel and hospitality companies: • Recognize visitors and customers across devices to deliver connected experiences. • Optimize bookings funnels to raise bookings conversion rates and revenues. • Segment customers to deliver truly customized content. • Decrease the customers time to purchase by serving the right trip, excursion or reservation.
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Monetate

5 Ways to Empower Brand Advocates

Published By: Monotype     Published Date: Mar 28, 2017
Your brand may have throngs of fans and followers — people who “Like” or “Follow” a particular page or account. While these metrics are certainly important, they don't always equate to obvious value for your brand. The followers who are so passionate that they're creating branded content and advocating for you are the ones to focus on. Advocates are one of the best, most cost effective ways to drive business, hands down. Advocates are users with a true connection, passion and commitment to a particular brand or product. Advocates drive action, not just awareness, and unlike paid advertisers, they advocate because they want to. The second a customer becomes so invested in your brand that they share the love with their networks, they become your best marketer.
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swyft, branding, brand advocates, consumer, purchase intent, content, media
    
Monotype

Enterprise Mobility Barometer For The Manufacturing Industry

Published By: Motorola, Inc.     Published Date: Mar 10, 2009
Enterprise mobility has emerged as a top strategic initiative among leading global organizations. To benchmark the current state of Enterprise Mobility adoption, Motorola’s Enterprise Mobility business conducted independent research among a representative sample of enterprise mobility decision-makers, the chief purchasers of enterprise mobility solutions and various mobile workers within enterprise and commercial businesses.
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enterprise mobility, motorola, manufacturing industry, mobile workers, digital two-way radio, voice-over-wlan, vowlan, tdma modulation
    
Motorola, Inc.

Architecting the Composable Enterprise

Published By: MuleSoft     Published Date: Jan 25, 2016
IT used to be so simple. Companies owned their own technology equipment and purchased enterprise licenses for many of the applications anybody in the organization might care to use. But then the cloud emerged, and mobile, and social media, and IoT; the world of IT has never been the same. Today's businesses are software-driven enterprises with technology capability distributed throughout the company, utilizing countless third-party cloud-based applications. This new organization requires an cultural shift in the IT organization. Read this whitepaper to learn: -How businesses can reorganize themselves into lightweight, agile, modular businesses able to respond to innovations in SaaS, mobile, and analytics -How to build a technological architecture that can accommodate new technology yet still extract value from on-premises systems -The advantages of an API-led connected architecture vs. old SOA approaches
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technology, enterprise applications, best practices, business optimization, technology architecture, service oriented architecture, content management system, project management
    
MuleSoft

Modernize retail customer engagement with APIs

Published By: MuleSoft     Published Date: Apr 15, 2019
eCommerce offers consumers new ways to interact with traditional retailers, resulting in changed consumer preferences – 63% of customers today would switch brands for a better connected experience, and 75% want personalized offers based on purchase history. Traditional retailers need to consider how to build a new digital retail platform strategy within their business models to engage with consumers and help maintain their competitive edge. Read this whitepaper to learn: A 4-step strategy for retailers to build a retail digital platform strategy with APIs. The role APIs can play in optimizing consumer journey personalization and creating new revenue channels. How a leading fast food company created a unified consumer experience by adopting a platform-based business model.
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MuleSoft

Packard Bell Uses Cross-Channel Communications to Increase Average Customer Value by Fifty Percent

Published By: Neolane, Inc.     Published Date: Dec 30, 2008
Packard Bell implements targeted customer loyalty program to strengthen its brand and inspire repeat purchases. With strong roots in the consumer PC industry, Packard Bell has expanded its focus to embrace a successful digital entertainment strategy, manufacturing a range of media products for television and wireless networking. Packard Bell and Neolane were recipients of the 2007 NCDM Database Excellence Award for Multichannel Marketing Achievements.
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neolane, customer loyalty program, customer service, packard bell, repeat purchases, crm software, custom content, deliverability, e-commerce, email marketing, emerging marketing, international marketing, lead generation, rich media
    
Neolane, Inc.

Register for Live Webinar: Make Your Emails Matter

Published By: Net Atlantic     Published Date: Jun 04, 2010
Register for this live event: Date: Thursday, September 2, 2010 Time: 2:00pm EDT / 11:00am PDT Length: 1 Hour During this one hour session, we'll discuss 5 components of a successful email marketing strategy and how to increase relevance through segmentation and targeting, including: .creating and delivering relevant content; .applying profile and behavior-based targeting; .automating email campaigns to match the customer purchase lifecycle; .achieving the right contact frequency for your audience; and .testing your strategy for effectiveness.
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email marketing, webinar
    
Net Atlantic

ESG Analyst Report: "Changing the Way You Purchase Storage"

Published By: NetApp     Published Date: Sep 01, 2010
Most organizations are still buying storage based on outmoded ways of thinking. Find out why it's time to modernize your approach and the key criteria you need to consider before making your next IT investment.
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netapp storage, esg, cloud, data center, clustering, storage area networks, storage management, storage virtualization, data center design and management
    
NetApp

Top 10 Must-Ask Questions when Evaluating Solid-State Storage Arrays

Published By: NetApp     Published Date: Jun 03, 2016
Flash success demands that critical questions be asked when choosing the right solution. Simplify your purchase cycle, lower costs and reduce the risk of technology acquisition. Download the Gartner report today.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp

Gartner WP: Top 10 Must-Ask Questions when Evaluating Solid-State Storage Arrays (Rights until 3/17

Published By: NetApp     Published Date: Jun 27, 2016
Flash success demands that critical questions be asked when choosing the right solution. Simplify your purchase cycle, lower costs and reduce the risk of technology acquisition. Download the Gartner report today.
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NetApp

Why use SMS for Travel, Tourism and Hospitality

Published By: Neustar     Published Date: Mar 30, 2011
SMS offers a simple and effective way to communicate with consumers when they are in the process of making travel plans and purchase decisions, keeping them up-to-date, and influencing which destination they choose.
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sms, ctia, short code, neustar, mobile marketer, sms benefits, smart sms marketing, travel tourism hospitality
    
Neustar

Tips for Evaluating Scanning Solutions Before You Buy.

Published By: Nuance     Published Date: Jul 11, 2011
By reading this document you will be able to assess the appropriate product requirements for your environment, determine acquisition costs, and understand what ongoing expenses you will bear after installing the product.
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nuance, evaluating, scanning, scan, scanning solutions, prepurchase, digital copier, digital scanner, productivity, business intelligence, enterprise resource planning, service oriented architecture, content management system
    
Nuance

Yahoo Gemini Native Advertising

Published By: Oath     Published Date: Nov 29, 2017
Target, reach and engage your audience to drive measurable action and conversions with Yahoo Gemini native advertising solutions. Get more customers Native ads deliver up to 3.6X lift in searches for your brand name and services. Yahoo native ads e?ectively enhance your search campaigns. Drive better results Achieve results with targeted reach and up to 4x the performance of traditional banners. Engage a mobile audience 650M of our 1B global users are on mobile. Consumers spend nearly 3 hrs. on their mobile devices each day. Cost e?ective ads Native ads deliver up to 3.6X lift in searches for your brand name and services. Yahoo Gemini native ads on Oath owned and operated sites and apps can be purchased on a CPC or CPM basis. Native ads will be served to your customers based on their geo, demo and interest targets.
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Oath

IAM without Compromise

Published By: OneLogin     Published Date: Oct 24, 2017
Enterprises of all sizes are challenged to effectively provide secure access to a rapidly growing mosaic of cloud, on-premise and mobile applications. Whether sanctioned by the enterprise IT group of purchased by departmental shadow IT organizations, individually provisioned applications present a great management burden with multiple negative operational effects: • Time and money wasted by manual on-and off-boarding, and lost passwords. • Security risk from weak, easy-to-remember passwords, as well as from system access by former employees whose credentials are not promptly revoked. • Lack of visibility into who accesses which application, and from where. As a result, enterprises and users encounter a range of obstacles that prevent them from securely operating at speed. At best, users who clamor for access to applications are inconvenienced when they don’t get access quickly enough, or not at all. Worst case, because today’s IT footprint is large and porous, companies face headline-m
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OneLogin

IT Due Diligence Case Study: J.W. Childs

Published By: OneNeck IT Services     Published Date: Aug 24, 2007
In 2004, J.W. Childs had the opportunity to acquire the Sunny Delight Beverage Co. (SDBC) through a unique carve-out of brands by Procter & Gamble. An accurate and in-depth assessment of the infrastructure required to support SunnyD’s business going forward would be absolutely essential to Childs’ decision to purchase the company.
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oneneck, erp hosting, erp outsourcing, it outsourcing, it hosting, jw childs, j.w. childs, sunny d, sunny delight, acquisition, buyout, enterprise resource planning, outsourcing, governance, outsource, it management, best practices, business activity monitoring, business integration, business management
    
OneNeck IT Services

Sharing Secrets: Online Insight's Golden Nugget Breakthrough for Relationship Management

Published By: Online Insight     Published Date: Dec 12, 2006
This white paper describes Online Insight's vision for the next generation in sales and marketing, driven not by guesstimates about a customer based on ancient demographics and historical purchases, but by up-to-the second needs and preferences measured real-time in a first-hand "collaborative customer conversation."
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marketing, crm, customer relationship management, customer support, customer service, customer interaction, customer experience, csr, online insight, enterprise applications, customer interaction service, customer satisfaction, marketing automation, sales & marketing software, sales automation, workforce management
    
Online Insight

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth

Published By: Oracle     Published Date: Feb 03, 2012
This white paper details a commerce-anywhere approach that encourages businesses to extend their concept of the research and purchase process beyond individual transactions.
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service, software-as-a-service, pms, product management, knowledge management, enterprise applications
    
Oracle

Making the Most of Your CRM: How Best-in-Class Sales Teams Maximize Revenue and Customer Experience

Published By: Oracle     Published Date: Mar 18, 2014
Customer relationship management (CRM) deployments are most effective when they legitimately support all three words that make up the acronym itself. Customers of the modern business-to-business (B2B) enterprise benefit when they purchase goods and services from companies who are focused on the buyer’s experience. Internal relationships within the selling organization are more effectively maintained when all customer-facing stakeholders have access to the rich data contained in a well-maintained CRM. And the management of the enterprise providing solutions can run their business like a finely-tuned machine when the maximum levels of visibility into customers and accounts are clear and accurate. This Research Brief combines research from a number of Aberdeen Sales Effectiveness research data sets, to create a holistic view of the most effectively deployed CRM systems.
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oracle, customer relationship management, crm, b2b, internal relationships, sales effectiveness, sales teams, sales strategy, buyer experience, data management, research
    
Oracle

A Guide to an Integrated Approach to Today’s IT Issues

Published By: Oracle     Published Date: Feb 15, 2018
In the past, companies have been able to adopt and utilize a business-as-usual IT infrastructure and get away with it. They purchased hardware to keep pace with data growth, managed multiple servers, and hired an ever-increasing workforce to ensure their organization succeeded. But with diminishing budgets and fewer resources, these institutions can no longer afford to carry out each and every one of these processes to maintain their IT infrastructure.
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integration, hardware, software, workforce, organisation, infrastructure
    
Oracle

Three Requirements for a Successful Click & Collect Initiative

Published By: Oracle     Published Date: Mar 08, 2016
Ever since e-commerce became a significant part of consumer spending, retailers have worried about its impact on store traffic. While fears that e-commerce would mean the death of stores have been proven false, retailers continue to search for ways to engage with customers via both digital and physical channels. One of the most valuable options available to retailers is a click and collect program, allowing shoppers who purchase an item online or via mobile device the option to retrieve their purchase at a brick-and-mortar store. Additional elements typically included in a click and collect experience include the option to return items that were purchased online to a physical store, or to pay for items in the store and have them shipped to a residence.
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Oracle

Cross-channel Marketing - 5 Practical Tips to Boost ROI

Published By: Oracle     Published Date: Nov 22, 2018
Modern marketers leverage insights on how consumers browse goods or make a purchase, to design smarter cross-channel programs and create relevant campaigns. Brands that leverage cross-channel marketing see a 91% customer retention rate. You can do this too. Learn how other marketers in ASEAN are leveraging cross-channel to create real business impact. Join this webinar and hear from Charlie Loo, an award-winning marketer and our Principal Consultant on: • five practical ways you can use cross-channel marketing • the importance of cross-channel in a mobile first environment • the difference between multi-channel and cross-channel
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Oracle

Getting the Digital Handshake Right

Published By: Oracle     Published Date: Sep 30, 2019
Consider a typical visit to a brick-and-mortar retail store. As you search through the racks, deciding what to buy, what type of salesperson do you hope for? Someone aggressive, continuously asking if you’re ready to make a purchase? Or someone who’s never there when you have a question, no matter how hard you look? Ideally, most customers would say, the perfect salesperson falls somewhere in between. Someone who’s ready to jump in with assistance, but happily follows your cue. Thanks to years of shopping in stores, consumers today know exactly what they want from that brickand-mortar experience—and savvy retailers know how to train their salespeople to get it right. But what about a different shopping situation? What type of experience attracts or repels online shoppers? And what do digital retailers need to do in order to deliver the experience that compels customers to buy? With so many retailers to choose from, modern consumers don’t need to put up with a digital experience the
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Oracle

A Guide to an Integrated Approach to Today’s IT Issues

Published By: Oracle     Published Date: Feb 16, 2018
In the past, companies have been able to adopt and utilize a business-as-usual IT infrastructure and get away with it. They purchased hardware to keep pace with data growth, managed multiple servers, and hired an ever-increasing workforce to ensure their organization succeeded. But with diminishing budgets and fewer resources, these institutions can no longer afford to carry out each and every one of these processes to maintain their IT infrastructure.
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integration, hardware, software, workforce, organisation, infrastructure
    
Oracle

The Fan Experience: Changing the Game with Food and Beverage Technology

Published By: Oracle Hospitality - S&E     Published Date: May 09, 2017
More than 40% of sports fans worldwide abandoned concession lines in the past 12 months – without making a purchase – because of excessive waiting, according to Oracle Hospitality Sports and Entertainment’s research report The Fan Experience: Changing the Game with Food and Beverage. The global study surveyed more than 3,500 sports fans in eight countries – Australia, Brazil, China, France, Germany, Japan, United Kingdom and United States – and focused on uncovering their top priorities. Most importantly, the survey aids venue operators by identifying “pain points” and solutions designed to trigger greater attendance and spark sales.
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Oracle Hospitality - S&E
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