relationship management

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Mastering New Challenges in Text Analytics

Published By: SPSS Inc.     Published Date: Mar 31, 2009
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions.
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spss, text analytics, data management, statistical analysis, natural language processing techniques, computational linguistics, web sites, blogs
    
SPSS Inc.

Managing Your Contacts: The Business of Personal Relationships

Published By: BatchBlue Software     Published Date: Mar 27, 2009
Every small business has some system for organizing and documenting its relationships. If that system is no longer working, or could be improved upon, a new contact management system is in order. This Blue Paper will help small business owners research, select and implement the system that will work effectively for them.
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batchbook, matternow, blue paper, contact management, small business, document management, relationships, manage leads
    
BatchBlue Software

CRM: A Business Imperative for Companies during the Global Economic Downturn

Published By: Sage SalesLogix     Published Date: Feb 10, 2009
The economic downturn means that businesses must capitalize on every opportunity to gain revenue. With the right customer relationship management (CRM) solution, you can protect current revenue streams and unearth new customer revenue opportunities-despite the most challenging market conditions.
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crm, customer relationship management, smb, customer centric, customer-centric, customer service, service, retention
    
Sage SalesLogix

Dynamic Warehousing for Retail Buyer's Guide

Published By: IBM     Published Date: Feb 02, 2009
A comprehensive solution for leveraging data in today's retail environment. From customer data to product placement statistics, retail organizations are constantly juggling information. As the sheer amount of data continues to grow, it becomes increasingly difficult to manage. Not only does data come in many different forms—such as reports, memos and e-mails—but often it’s scattered across multiple repositories.
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ibm, ibm balanced warehouses, ibm master data management server, ibm omnifind, ibm industry data models, dynamic warehousing, retail buyer’s guide, leveraging data
    
IBM

Are You Providing Your Customers With The Satisfying Experience That Will Keep Them Coming Back

Published By: Cisco     Published Date: Jan 29, 2009
In a marketplace where too many products and services are chasing too little demand, businesses face a daunting challenge: do everything possible to attract and retain customers.The stakes are high.
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cisco, customer satisfaction, crm, customer attrition, retain customers, customer infidelity, trouble-free shopping experience, knowing your customer
    
Cisco

Measuring The Value of IT Service Management, EMA Whitepaper

Published By: LANDesk     Published Date: Jan 12, 2009
The purpose of this paper is to present a method for reducing risk and increasing IT contribution during uncertain times and to assist readers with measuring the value and building a business case for IT Service Management (ITSM).
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avocent, itsm, it service management, itil, it infrastructure library, green it, business management, maturity model
    
LANDesk

EMI Music Establishes One-to-One Relationship with Millions of Fans via Email, Direct Mail, & Mobile

Published By: Neolane, Inc.     Published Date: Dec 30, 2008
EMI Music is one of the top global recorded music companies and represents artists spanning all musical tastes and genres including Lily Allen, Coldplay, and Pink Floyd. No longer able to rely on mass marketing to drive in-store sales, EMI Music had to figure out who, exactly, was downloading its artists' music, and how to maximize communications with those consumers to strengthen relationships and drive more revenue.  EMI Music opted for enterprise marketing software from Neolane that would help the company better capture consumer information from multiple sources and integrate its disparate CRM and customer analytics applications.
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neolane, emi music, enterprise marketing software, customer analytics applications, crm, customer relationship management, cross-channel customer relationships, enterprise marketing platform
    
Neolane, Inc.

Accor Hotels Increases Online Revenues by $250M while Reducing Marketing Expenses

Published By: Neolane, Inc.     Published Date: Dec 30, 2008
Accor is one of the world's largest travel, tourism and corporate services companies. With over 4,000 hotels worldwide, Accor Hotels covers all segments from economy to upscale. Sofitel, Novotel and Motel 6 are just a few of Accor's hotel brands. Accor's online relationship marketing strategy aims to convert prospects into customers and build customer value through increasing the depth of relationships and growing revenues from repeat bookings, cross-sales, up-sales and referrals.
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neolane, accor hotels, online relationship marketing strategy, improve reactivity rates, campaign personalization, collaborative content management, crm software, custom content
    
Neolane, Inc.

Win more customers with CRM in social media

Published By: Sage SalesLogix     Published Date: Oct 24, 2008
Did you know that most Americans believe companies should have a presence in social media?* That means most of your customers and prospects expect you to be involved in social media, and will be more likely to do business with you if you are. *Cone 2008 Business in Social Media Study
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crm, customer relationship management, socially empower, social crm, sage, sales tools, blog, twitter
    
Sage SalesLogix

Buying and Using Marketing Automation Systems

Published By: Marketo, INC.     Published Date: Sep 25, 2008
Listen to this free podcast at your desk or on the road and learn the business challenges and problems causing B2B companies to look at marketing automation ... the near-term and longer-term ROI benefits to expect... what key features and capabilities you should look for in a B2B marketing automation system... and more.  Find out what marketing automation can do for your organization—and how to choose the system that’s right for you. Download this free 15-minute podcast now.
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promo code: wp1, marketing automation, marketo, eloqua, salesforce, saas, crm, customer relationship management
    
Marketo, INC.

Coordinating Marketing and Sales Across the Entire Revenue Cycle

Published By: Marketo, INC.     Published Date: Sep 25, 2008
In this free IDC analyst report, discover why coordinating the activities of marketing and sales—from day one of the revenue cycle—is essential for profitability. Learn how to stop the revenue loss that occurs during a prospect handoff; how to give sales the freedom to target more efficiently, while enabling marketing to build better prospect relationships; and how to choose software that tightens the marketing/sales alignment. Download your copy of this insightful report now.
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marketing, sales, alignment, coordination, software, leads, sales leads, demand generation
    
Marketo, INC.

The Shortcut Guide to IT Service Management and Automation

Published By: HP Service Management     Published Date: Sep 03, 2008
In this first chapter of "The Shortcut Guide to IT Service Management and Automation," you will be led through a step by step analysis of your company's IT and business relationships, providing you with a basis for a strategic plan to turn service lifecycle management into a valuable business asset. Author and compliance expert Rebecca Herold demonstrates how technology acts as a strategic differentiator by enabling business growth, driving operational efficiencies to lower maintenance costs, optimizing outcomes, and reducing IT risks.
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itil, itil v3, bsm, bsa, dca, itsm, it service management, operations
    
HP Service Management

Customer Relationship Management: Secrets to CRM Success

Published By: Microsoft Dynamics     Published Date: Jul 03, 2008
Find out how you can convert your pains into profit. Learn how Microsoft Customer Relationship Management (CRM) can help you develop profitable customer relationships. Microsoft CRM uses lead and opportunity management, incident management and a searchable knowledgebase. CRM also makes use of reporting tools for accurate forecasting, measurement of business activity, and employee performance.
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sales, sales software, sales funnel, forecasting, analytics, business activity monitoring, microsoft, microsoft crm
    
Microsoft Dynamics

The Power of Choice with Microsoft Dynamics CRM

Published By: Microsoft Dynamics     Published Date: Jul 03, 2008
Get this webcast to discover a customer relationship management (CRM) solution that works the way you do, the way your business does, and the way technology should. We explore how Microsoft Dynamics CRM delivers a familiar Microsoft Office Outlook interface to create a productive work environment. We also illustrate the powerful workflow and integrated reporting capabilities in Microsoft CRM that help you drive business processes and results.
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bpm, crm, microsoft crm, microsoft dynamics, microsoft, business process management, customer relationship management, contact management
    
Microsoft Dynamics

Small Business Webcast: Are You Ready for CRM? 7 Ways to Know

Published By: Microsoft Dynamics     Published Date: Jul 03, 2008
Knowing your customers and their needs as thoroughly as possible is central to any business.  And that's the very point of customer relationship management software, sophisticated business software commonly known as CRM.  The question is, is CRM for you? This webcast provides an informative discussion around CRM and outlines seven criteria that will help you decide if you are ready for Microsoft CRM.
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crm, microsoft crm, contact management, sales tool, contact tool, microsoft, customer relationship management, sales & marketing software
    
Microsoft Dynamics

Microsoft Dynamics CRM 4.0: Database Scalability for the Enterprise

Published By: Microsoft Dynamics     Published Date: Jul 03, 2008
Microsoft Dynamics CRM 4.0 demonstrated its ability to scale to support the needs of an enterprise organization with a very large customer service database. In a test based on a customer database of over 1 billion records, Microsoft Dynamics CRM was able to achieve sub-second response times using a modest hardware configuration.
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crm, enterprise crm, customer relationship management, enterprise software, microsoft, microsoft dynamics, microsoft crm, contact management
    
Microsoft Dynamics

Why Advocacy Matters to Retailers

Published By: IBM     Published Date: Jun 11, 2008
In a 2007 poll of nearly 200,000 consumers, IBM found that retailers who integrate customer-focused initiatives are more likely to turn regular consumers into brand advocates and outperform their competitors. Download the white paper and find out what key retailer attributes drive consumer advocacy.
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crm, customer relationship management, customer focus, customer-focused, shopper insight, shopping insight, ibm, mmdg
    
IBM

The Top 10 Reasons To Choose IBM Collaboration

Published By: IBM     Published Date: May 30, 2008
People drive your business. Whether you are a customer, supplier, owner, or employee, it is cultivating and maintaining those people relationships within and beyond your company that determine how well you will fare in the marketplace. This is why IBM knows that it is important that you have ultimate choice and flexibility to work the way you want.
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ibm, ep campaign, ibm ep, collaboration, relationship management, information management, desktop management, lotus notes
    
IBM

Salesforce CRM Mobile Implementation Guide

Published By: Salesforce.com     Published Date: Mar 11, 2008
This 34 page guide readies you for a Salesforce Mobile rollout. Salesforce Mobile helps your mobile teams succeed by keeping them in touch with the latest data, whenever and wherever they need it, directly from mobile devices. With Salesforce Mobile, field professionals are prompted to log information directly in Salesforce or AppExchange apps immediately after important customer calls, emails, and appointments, so critical information is logged in near real time.
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salesforce, crm, customer relationship management, sales tools, collaboration, smart phones, blackberry, appexchange
    
Salesforce.com

Deliver Application Integration Projects in Days

Published By: Cast Iron Systems     Published Date: Feb 14, 2008
Discover how to complete more application integration projects by delivering in days what used to take months of custom programming.  Find out how an appliance-based approach to application integration uses “configuration, not coding” to dramatically simplify and accelerate integration projects, while cutting costs by up to 80%.
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erp, crm, integration, data integration, application integration, castiron, cast iron, scm
    
Cast Iron Systems

Effective VMI: Enabling your Suppliers

Published By: Supply Chain Connect     Published Date: Jan 24, 2008
Today, as more and more organizations strive to improve productivity and profitability by dedicating the bulk of their resources to their core competencies, many of them are looking for efficient and cost-effective ways to outsource ancillary and support activities. Nowhere is this trend more prominent than among supply chain-centric organizations such as retailers, wholesalers, distributors, and manufacturers.
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supply chain, customer service, business management, inventory, vmi, vendor management, relationship management, scm
    
Supply Chain Connect

Corning Cable Systems: Collaborating with Supply Chain Partners

Published By: Supply Chain Connect     Published Date: Jan 24, 2008
Corning Cable Systems offers the broadest range of end-to-end fibre optic and copper product solutions for telecommunications networks. Corning wanted to improve their supply chain to reduce inventory levels (thereby adding to bottom line savings) and reduce overall administrative costs- all without expensive or time-consuming investments.
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supply chain, scm, erp, collaborating, collaboration, collaborative commerce, communication, vendor communication
    
Supply Chain Connect

CRM Software: Reasons to Optimize

Published By: Vendor Guru     Published Date: Dec 21, 2007
Managing customer relationships profitably is a challenge many businesses face. Increasingly available information and customer choices translate into a decrease in automatic loyalty. New distribution and communication channels create more complex customer interactions. Implementing powerful technology enablers may be prohibitively expensive for many firms.
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crm, customer relationship management, crm solution, crm software, loyalty, customer loyalty, customer satisfaction, customer interaction
    
Vendor Guru

Questions to Ask When Choosing a Customer Relationship Management Solution

Published By: Vendor Guru     Published Date: Dec 21, 2007
Small and medium businesses (SMBs) continue to fuel demand for customer relationship management (CRM) systems, and more software firms are stepping up to offer appropriate technologies. SMBs, defined as companies with 1,000 or fewer employees, are searching for CRM solutions that will allow them to satisfy customers, control costs, and comply with various government regulations. But when choosing CRM software, it’s important to keep in mind that the needs of small and medium businesses aren’t always the same.
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customer satisfaction, customer retention, crm, crm solution, customer relationship, customer service, vendorguru, vendor guru
    
Vendor Guru

The ABCs of Choosing a CRM System

Published By: Vendor Guru     Published Date: Dec 21, 2007
Since the 1990s, the customer relationship management (CRM) concept has been embraced by the business world as a way to forge, maintain, and improve bonds with customers. Previously, many companies focused mainly on gathering consumer data for their own use. However, once businesses began to understand the value of allowing customers to dialog about their needs, they began implementing more systems that invited customer feedback.
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vendor guru custom question campaign, crm tool, crm solution, crm tools, crm, customer relationship, customer centric, customer-centric
    
Vendor Guru
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