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Marknads- och IT-chefen behöver snabbt bli bättre på att samarbeta

Published By: Adobe     Published Date: May 13, 2015
Forbes and Forrester conducted a joint survey of 303 marketing and IT leaders that assesses the maturity of marketing and IT partnerships and how those relationships have evolved since our first version of this study in 2011. The results show some progress in taking action on items that require joint attention,but the devil is in the details, particularly around leadership and domain expertise.
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cmo and cio relationship, marketing technology in practice, marketing partnerships survey, marketing collaboration
    
Adobe

FOLLOWING THE KISS RULE: HOW BEST-IN-CLASS COMPANIES REDUCE SALES FRICTION

Published By: Adobe     Published Date: Jul 04, 2016
See how your peers - and potentially your competitors - use e-signatures and mobile sales effectiveness technologies to simplify sales cycles and create win- win results.
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e-signature, digital signature, crm, customer care, adobe, sales, revenue, customer relationship management
    
Adobe

THE PATH OF EXPERIENCE

Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
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customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe

DER ERLEBNISPFAD

Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe

LE CHEMIN DE L’EXPÉRIENCE.

Published By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : 
customer experience, customer interaction, customer engagement, customer relationship, digital
    
Adobe

Get It Right to Get Results: Creating the Business Case for RPO

Published By: Pinstripe     Published Date: Aug 21, 2012
The current economic climate makes now the ideal time to consider the financial and operational benefits of an external recruitment provider.
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custom recruitment, employee recruitment, employee retention, executive recruiters, global recruiting, global talent acquisition, hr outsourcing, hr recruiting
    
Pinstripe

Financial Consolidation: Get a true picture of your Company’s financials and performance

Published By: Prophix     Published Date: May 31, 2016
Financial consolidation is a process that is usually used to aggregate financial results from multiple legal entities and to make adjustments to the results. However, many financial professionals regard it as a necessary evil that can be handled either in a “hit and miss” way using spreadsheets or comprehensively with software that can handle extremely complex situations but that is also expensive. Prophix provides a third alternative that is easy to use, has a low cost of ownership and is attractive to mid-market companies.
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best practices, prophix, business analytics, financial consolidation, business intelligence, business management, productivity
    
Prophix

Tooling Up for Collaboration - Virtual Meetings that Drive Business Results

Published By: join.me     Published Date: Jul 10, 2015
Collaboration is key. This report combines quantitative research sponsored by join.me by LogMeIn and a range of other prominent research firms with qualitative analysis conducted by Forbes Insights.
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collaboration tools, online meetings, virtual meetings, collaboration, benefits of collaborative tools, teamwork, video conferencing
    
join.me

Key Drivers of Analytical Maturity Among Healthcare Providers

Published By: Infomatica     Published Date: Jul 15, 2015
The International Institute of Analytics presents healthcare results from their proprietary assessment tool, The Analytics Benchmark, including measurement of data-related tactical competencies and culture/leadership competencies necessary for data-driven decision-making to become ubiquitous inside organizations. Download this paper to benchmark where your organization stands in the five stages of maturity and the five elements of alignment needed for success.
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Infomatica

Beyond Relational

Published By: MarkLogic     Published Date: Jun 09, 2017
Today, data is big, fast, varied and constantly changing. As a result, organizations are managing hundreds of systems and petabytes of data. However, many organizations are unable to get the most value from their data because they’re using RDBMS to solve problems they weren’t designed to fix. Why change? In this white paper, we dive into the details of why relational databases are ill-suited to handle the massive volumes of disparate, varied, and changing data that organizations have in their data centers. It is for this reason that leading organizations are going beyond relational to embrace new kinds of databases. And when they do, the results can be dramatic
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MarkLogic

How Agencies Can Win and Keep Clients with Socialbakers Analytics

Published By: Socialbakers     Published Date: Jan 26, 2015
In this exclusive report, you’ll find out how to use deep social media data to pursue new clients, perfect your data-driven pitches, and master the results with custom, easy-to-read reporting. It’s a data world, and agencies need to bring the best insights on the market to win new clients and keep existing business. This guide will get you started.
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benefits of using social media data, network management, data center design and management, content management
    
Socialbakers

Cloud Guide: How Cloud and Mobile are Perfect Partners for UC

Published By: Avaya     Published Date: Jan 23, 2015
This White Paper provides information on how mobile, cloud and UC make perfect business sense. When everyone works together, things get done. Decisions are made faster, actions are taken effectively, and results improve. That’s why tomorrow’s market leaders are acting now to harness the power of Unified Communications and Collaboration tools and unleash the potential of their business.
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unified communications, managing uc, uc becoming more powerful and useful, mobile computing, mobile data systems, application integration, business integration, business intelligence
    
Avaya

Overcoming the 5 Roadblocks to Workforce Management Success

Published By: Workforce Software     Published Date: Jun 04, 2015
In the case of a technology project seeking to hit its mark—from staying on budget to achieving the desired results—these failures can be traced back to shortcomings in how the human element of the project was managed. Download to learn more!
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workforce software, workforce management, pay slip, government regulations, compliance, labour regulations
    
Workforce Software

Future of Innovation Management by PwC

Published By: Brightidea     Published Date: Feb 05, 2016
What is the Tech Forecast? Is innovation the result of inscrutable, opaque genius, or can innovation be treated as an end-to-end process subject to performance optimization by adopting proven systems?” Gain Insights On: - Systemizing and sustaining innovation - Tools, strategies and processes that work - Creating an enterprise business process for innovation that is redesigned, improved and measured to improve performance
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Brightidea

The Secrets to a Successful Innovation Program

Published By: Brightidea     Published Date: Feb 05, 2016
What’s in the eBook? Get this ebook The Secrets To A Successful Innovation Program to find insights from over 100 Brightidea customers and exceptional innovators, including heavyweights BT Group, Cisco, GE, Motorola and more, sharing responses to key questions most enterprises ask – and stats that back up the narrative, like: -Humana experiencing $6.2 million in cost savings from a single innovation challenge campaign. - More than 75% of Nielsen’s innovation challenges resulting in an idea that was implemented. - 95% of Global 500 companies saw improvement in their innovation program. Take a look by filling out the form to download the eBook – and then reach out and let us know if you’d like to be the next success story!
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Brightidea

The New Shopping Journey – Welcome to Distributed Commerce

Published By: Salesforce Commerce Cloud     Published Date: Sep 29, 2016
The concept of distributed commerce, the ability for consumers to buy on any Internet-connected device or application, could have a profound impact on retail. As a result, integrating new means of engagement and commerce – quickly and at scale – is vital. In this whitepaper from Salesforce Commerce Cloud, formerly Demandware, you’ll see how every touchpoint is a transaction and how retailers can adapt. Download now!
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demandware, commerce, retail, shopping, shopping journey, distributed commerce, knowledge management, business technology
    
Salesforce Commerce Cloud

El informe de Forrester sobre el impacto económico total (TEI) examina el ROI de Zendesk

Published By: Zendesk     Published Date: Dec 10, 2018
Actualizaciones, actualizaciones, actualizaciones. Todo el mundo las hace, de modo que pregúntese: ¿debería también su negocio actualizar sus sistemas? Parece como si siempre hubiera una versión más reciente, o un mejor tipo de software. Es cierto que la implementación de sistemas nuevos y mejorados puede ayudar a su negocio a crecer y ahorrarle dinero, pero también es importante saber si de verdad merece la pena hacer la transición al nuevo software. Zendesk recientemente le encargó a Forrester Consulting que realizara un estudio para evaluar el impacto financiero de Zendesk en las organizaciones. Forrester entrevistó a cinco clientes y realizó un análisis financiero. En ese estudio, Forrester expone los beneficios y los costos de la familia de productos de atención al cliente de Zendesk, con resultados que indican que hay beneficios de más de $3,8 millones.
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Zendesk

IT Organization Imperatives: Key Behaviors to Drive IT Transformation_Italian

Published By: DellEMC and Intel® Xeon® processor     Published Date: Jun 19, 2017
As an IT organization becomes increasingly agile, both the IT organization and the supported business will see improved results. Read on to find out how you company could follow the same transformation. Intel Inside® per nuove, infinite possibilità.
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it transformation, lob, agile, digital transformation
    
DellEMC and  Intel® Xeon® processor

Technology and the CMO in a Digital Era

Published By: IBM APAC     Published Date: Jun 13, 2017
In this interactive document, we present the key results from the IBM Institute for Business Value’s recent report “Redefining Markets: Insights from the Global C-suite Study – The CMO perspective,” and examine how IBM and SAP can help CMOs meet the challenges of marketing in a digital world.
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cmo, digital era, ibm, sap, c-suite, study, digital transformation
    
IBM APAC

One version, countless benefits.

Published By: Workday     Published Date: Oct 13, 2017
With Workday, every customer is automatically updated to the latest version of our software – eliminating costly integrations and disruptive upgrades. The result? You can continue focusing on innovation and driving your organisation forward.
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Workday

Preparing for a Successful Digital Banking Conversion

Published By: Q2 eBanking     Published Date: Jul 30, 2017
This report is intended to serve as a guide to an effective digital banking conversion/change management plan. From your initial kickoff meeting to post-launch, you’ll learn about the key components required for success. The framework is the result of interviews with Q2 personnel who have been personally involved in thousands of hours of digital banking conversions, across hundreds of FIs, with every major core banking system on the market over the course of the past twenty years.
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Q2 eBanking

Business Agility How Modern businesses Beat The Competition

Published By: CA Technologies     Published Date: Sep 25, 2017
Today’s markets move with incredible speed. You’re bombarded with new competitive threats every day— new companies, new products, and new technologies. At the same time, opportunities are opening up like never before, all demanding sophisticated evaluations and quick decisions. To varying degrees, your competitors may already be adopting agile, and their resulting ability to sense, create and adapt to change may soon leave you at a competitive disadvantage. Your organization can’t afford to be in reactionary mode any longer. You need the ability to anticipate change—and to embrace and capitalize on it quickly and with confidence.
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organization, customer focused approach, technology, enterprise, integrations, ca technologies
    
CA Technologies

Protect Your Data the Way Banks Protect Your Money

Published By: CA Technologies     Published Date: Sep 25, 2017
Enterprise security traditionally relied on a fortress strategy tha locked down user endpoints and created walls around the network. Today, this strategy cannot support or secure the use of mobile devices and SaaS capabilities, which exist outside the fortress. As a result, Chief Information Security Officers (CISOs) have been looking for new solutions that can secure these technologies today, and adapt as threats and business needs change. The credit card industry’s security model is one example that provides a new way to think about risk and contain it—that is, if you can see past the occasional bad rap it’s gotten from attacks and breaches.
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data protection, data security, data optimization, organization optimization, cloud management, virtualization, data center, cloud environment
    
CA Technologies

The Five Pillars of a Modern PMO

Published By: CA Technologies     Published Date: Sep 25, 2017
Several years into the app economy, business has changed. Accelerating product cycles and competitive threats now demand continuous planning. Change is constant and managing it is more important than ever. As a result, companies that for years have taken a traditional approach to managing initiatives are moving rapidly to implement agile business practices. And they’re seeing results, in the form of improved quality, faster delivery of value, reduced development costs and increased customer satisfaction. But this transition also creates new challenges and responsibilities for the project management office (PMO). In fact, the success of the transformation often hinges on the PMO’s ability to expand the underlying concepts of the agile development methodology into a companywide ethos¬—a concept known as business agility.
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decision making, strategically, tools, pmo, entrepreneurial spirit, business, ca technologies
    
CA Technologies

CA Project and Portfolio Management + CA Agile Central

Published By: CA Technologies     Published Date: Sep 25, 2017
We implemented CA PPM + CA Agile Central within our own organization, to prove out its efficacy as a combined solution, and the results exceeded even our expectations. CA PPM was used extensively in our Global Information Systems (GIS) division, which supports our 12,000 employees across the globe. In order to improve its competitiveness in today’s digital marketplace, GIS wanted to standardize its delivery approach, so they implemented CA Agile Central as well.
Tags : 
organization, customer focused approach, technology, enterprise, integrations, ca technologies
    
CA Technologies
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