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Beyond Borders: Identifying Global Sales in a Shrinking Ecommerce World

Published By: Bronto     Published Date: Jan 20, 2017
Bronto partnered with Ipsos Research and Censuswide to survey more than 4000 US, UK and Australian shoppers about their preferences for cross-border shopping, factors that entice them to shop outside their home country, and remaining barriers to global ecommerce. In this paper we found: - Australian consumers (71%) embrace cross-country commerce more than the UK (44%) and the US (42%). - Women and shoppers over 55 years old are more likely to choose merchants in their home country. - The two top reasons for buying from another country are unique merchandise at a better price. - Barriers include concern about shipping costs, distrust of online payments and security worries. - Download this research report to get more valuable insights and advice to help you be the winner in this growing global competition.
Tags : 
bronto, e-commerce, global sales, customer lifecycle
    
Bronto

The State of Marketing Attribution

Published By: AdRoll     Published Date: Jul 11, 2017
This is Econsultancy’s first State of Marketing Attribution report, published in association with AdRoll. The research is based on an online survey of practitioners in the UK, France and Germany, aiming to establish current adoption levels and types of strategies organisations are using. The study evaluates tools and processes employed as well as the potential barriers to effective use of the capability.
Tags : 
marketing attribution, adroll, marketing strategies, efficiency
    
AdRoll

Global load balancing with Secondary DNS

Published By: Oracle     Published Date: Jul 05, 2017
The fast-evolving digital landscape is changing the game for all organizations. The way we consume content, conduct research, consume video and music, and drive efficiency in our work environment is raising the bar for digital experience. Organizations that rely on the internet to reach customers and drive revenue increasingly turn to cloud-based infrastructure and content delivery networks (CDNs) to achieve the reach and global footprint needed to keep up with customer demands. Delivering these services with high availability and performance across an unpredictable internet over which you have very little visibility and control is a major challenge.
Tags : 
it infrastructure, operations professionals, digital experience, time to resolution, cloud, dns
    
Oracle

Private Cloud Investments Are Leading the Pack

Published By: Cisco     Published Date: Jan 16, 2014
With maturity comes clarity, and the choice between public, private or hybrid cloud deployments is a prime example. According to a recent IDG Research Survey, private and hybrid cloud adoption is gaining strength at organizations of all sizes, and has the power to serve as a competitive advantage. However IT leaders must address certain barriers to fulfilling the promise of a private or hybrid cloud initiative.
Tags : 
cisco, private cloud, idg research survey, hybrid cloud, networking
    
Cisco
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