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IDC Vendor Profile: Proven HFA Vendor Nimble Storage Achieving Rapid Success in the AFA Market

Published By: Hewlett Packard Enterprise     Published Date: Jul 25, 2019
"Flash has permeated enterprise storage in small, medium-sized, and large enterprises as well as among webscale customers like cloud and service providers. It is available in a variety of different system architectures, including internal storage, hyperconverged and converged platforms, and shared storage arrays. Revenue driven by shared storage arrays, of both the hybrid flash array (HFA) and the all-flash array (AFA) type, is much larger than from other segments today and will continue to dominate enterprise storage spend through at least 2020."
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Hewlett Packard Enterprise

Inovação de satélite: Conectando o Peru por terra e mar

Published By: SES     Published Date: Aug 01, 2019
Descubra como uma empresa de comunicações está levando conectividade às áreas mais remotas do Peru. De uma frota de pesca offshore a uma vila acessível apenas por avião, a Axesat está levando soluções de satélite e cobertura de rede 4G a áreas que eram impossíveis de alcançar antes. O CEO da Axesat descreve como a empresa, em parceria com a SES Networks, consegue ampliar o comércio e a conectividade no Peru
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SES

Sicurezza Dati Completa o All Flash Array

Published By: Infinidat EMEA     Published Date: May 15, 2019
Il 2017 non è stato un anno facile per essere un CIO / CISO e il 2018 non sembra mostrare alcun segno di miglioramento in tal senso. Con così tante violazioni di dati in grado di rovinare un’intera carriera nel solo 2017 (Equifax, Uber, Yahoo per citare solo alcuni casi) e con requisiti normativi più rigorosi in tutto il mondo, i CIO / CISO hanno la responsabilità societaria di rivedere il loro approccio alla sicurezza dei dati.
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Infinidat EMEA

Three Advantages To Going Independent

Published By: Kestra Financial     Published Date: May 30, 2019
ndependent advisors make up one of the fastest growing segments in the financial services industry. If you’re curious about breaking free, you may want to consider these advantages that independent advisors can offer their clients
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Kestra Financial

MarketingAutomatisierung –Fakten für Ihren Business Case

Published By: Adobe     Published Date: Jul 15, 2019
M arketing-Automatisierung ermöglicht die Skalierung Ihrer Marketing-Best-Practices und gewährleistet, dass Ihre Vertriebs- und Marketing-Teams in jeder Phase des Prozesses auf dem richtigen Weg bleiben. Dank Marketing-Automatisierung können Unternehmen ihre Kunden von der Segmentierung über die Lead-Generierung und Bewertung bis zum Aufbau der Beziehung auf allen Kanälen leichter erreichen und einfacher mit ihnen interagieren. Kurz gesagt: Marketing-Automatisierung ermöglicht bessere Kundenerlebnisse.
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Adobe

2019 Digital Trends

Published By: Adobe     Published Date: Jun 26, 2019
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide! The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe. Key topics that you’ll read more about in this year’s report: • Optimising customer experience and delivering personalised experiences in real time. • Using data better for smarter audience segmentation and targeting. • Be wary of walled gardens. Control and own the data, and always be compliant. • Automation is the future. Understand the benefits, learn how to use it.
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Adobe

Free Trial - Get sales and marketing in synch.

Published By: ZoomInfo     Published Date: Sep 07, 2010
Find and connect quickly with the right people, prospects, and opportunities to grow your sales pipeline and boost conversion rates. The ZoomInfo™ Database is the only source of business information combining the business web, community contributors, and professionals who post their own profiles-updated 24 hours a day, 7 days a week. Unlock the power of this data with our next-generation prospecting tool, ZoomInfo™ Pro, featuring rich segmentation, export capabilities, and list building. Add custom appends and lists to streamline revenue generation and maximize ROI. Start your free trial today.
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zoominfo, sales, marketing, pipeline, conversion rates
    
ZoomInfo

Turning Data Into Customer Loyalty: Grupo Posadas Takes Segmentation to a New Level

Published By: Neolane, Inc.     Published Date: Sep 17, 2010
With more than three decades in the hotel marketplace, Grupo Posadas operates more than 104 hotels and 19,042 rooms in 50 beach and city destinations in Mexico, Brazil, Argentina and Chile. It's brands include AQUA, Fiesta Americana Grand, Fiesta Americana, Lat 19°, Caesar Park and Caesar Business, making Posadas the leading Mexican hotel operator in Latin America. Posadas selected Neolane's enterprise marketing software to improve segmentation and deliver consistent, personalized customer communications across e-mail and direct mail channels, while streamlining campaign management within its loyalty programs.
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neolane, grupo posadas, segmentation, loyalty, email, direct marketing, customer communications, loyalty
    
Neolane, Inc.

Lifecycle Email Marketing: Your Top Lifecycle Email Marketing Questions Answered

Published By: WhatCounts     Published Date: May 05, 2010
Lifecycle marketing is changing the way companies interact with prospects and customers through the email channel. This white paper explores five common questions and some ideas on how to jumpstart your lifecycle marketing efforts.
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lifecycle, email marketing, whatcounts, emarketing, roi, segmentation, nurturing, lead generation
    
WhatCounts

The Art and Science of Customer Segmentation

Published By: TargetMarketing     Published Date: Jun 04, 2010
You'll find in this complimentary report from Target Marketing, a breakdown of key segmentation areas, fundamental questions to ask to formulate effective segmentation plans, a six-step road map to a comprehensive segmentation process, three segmentation pitfalls to avoid, and more.
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napco, target marketing, customer segmentation
    
TargetMarketing

SAFE Architecture Guide Places in the Network: Secure Data Center

Published By: Cisco     Published Date: Mar 22, 2019
The Secure Data Center is a place in the network (PIN) where a company centralizes data and performs services for business. Data centers contain hundreds to thousands of physical and virtual servers that are segmented by applications, zones, and other methods. This guide addresses data center business flows and the security used to defend them. The Secure Data Center is one of the six places in the network within SAFE. SAFE is a holistic approach in which Secure PINs model the physical infrastructure and Secure Domains represent the operational aspects of a network.
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Cisco

Modern Data Centers Need a New Security Approach

Published By: Cisco     Published Date: Mar 22, 2019
Be proactive in protecting your data center with complete visibility, multilayered segmentation, and threat protection that follow the workload everywhere.
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Cisco

The Location Buyers’ Guide for Marketers

Published By: HERE Technologies     Published Date: Jan 16, 2019
Audience segmentation is key for successful ad campaigns. Without it, a brand is flying blind – wasting spend and resources. However, the good news is that increasingly sophisticated technology makes it possible for brands to gain a deeper understanding of their target audiences – and how to reach them. This is especially true of location intelligence-driven advertising which can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE Technologies shares insights and solutions to buying location data for better audience segmentation. Find out about the challenges and questions to ask when buying location data and download the Buyers Guide for Marketers.
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location data, ad tech, location targeting
    
HERE Technologies

Abordar el dilema de la movilidad

Published By: Lenovo UK     Published Date: Nov 09, 2018
El aumento de la movilidad está causando un dolor de cabeza a los equipos de TI en todas partes, con el potencial de mayores costos y riesgos. Pero con ThinkPad impulsado por los procesadores Intel® Core™ i7 vPro™, obtiene seguridad 360, durabilidad confiable y productividad sin compromisos en todos y cada uno de los dispositivos. Obtenga más información en nuestro documento técnico. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, el logotipo de Intel, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, el logotipo de Intel Inside, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, Xeon Inside y Intel Optane son marcas comerciales de Intel Corporation o de sus filiales en Estados Unidos y/o en otros países.
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Lenovo UK

Más vale prevenir que lamentar

Published By: Lenovo UK     Published Date: Nov 09, 2018
Con una computadora portátil robada a cada minuto, ¿cómo se equilibra la amenaza de seguridad con la creciente necesidad de movilidad de la fuerza laboral y una mayor productividad? Con la ThinkPad impulsada por los procesadores Intel® Core™ i7 vPro™, se beneficia del enfoque de seguridad 360 de Lenovo. Además de la durabilidad para mantener a sus usuarios en movimiento y productivos en cada etapa de su jornada laboral. Aprende más en nuestra infografía. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, el logotipo de Intel, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, el logotipo de Intel Inside, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, Xeon Inside y Intel Optane son marcas comerciales de Intel Corporation o de sus filiales en Estados Unidos y/o en otros países.
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Lenovo UK

The Data Scientists’ Guide to Buying Location Data

Published By: HERE Technologies     Published Date: Mar 11, 2019
Increasingly sophisticated location technology makes it possible for data scientists to gain a deeper understanding of their target audiences – and how to reach them. Accurate and precise intelligence can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to buying location data for better audience segmentation.
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location data, ad tech, location targeting
    
HERE Technologies

7 questions to ask when buying location data for audience segmentation

Published By: HERE Technologies     Published Date: Mar 11, 2019
This is an at-a-glance guide to the key questions to ask when buying data to improve your audience segmentation from HERE, one of the world’s leading location platforms in 2018.
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location data, ad tech, location targeting
    
HERE Technologies

7 questions to ask when buying location data for audience segmentation

Published By: HERE Technologies     Published Date: Mar 11, 2019
This is an at-a-glance guide to the key questions to ask when buying data to improve your audience segmentation from HERE, one of the world’s leading location platforms in 2018.
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location data, ad tech, location targeting
    
HERE Technologies

The Marketers’ Guide to Buying Location Data

Published By: HERE Technologies     Published Date: Mar 11, 2019
Audience segmentation is key to any marketing strategy. Without it, a brand is flying blind – wasting spend and resources. However, the good news is that increasingly sophisticated technology makes it possible for brands to gain a deeper understanding of their target audiences – and how to reach them. This is especially true of location intelligence-driven advertising which can give more timely and complete insights into audiences than ever before. As one of the world’s leading location platforms in 2018, HERE shares insights and solutions to buying location data for better audience segmentation.
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location data, ad tech, location targeting
    
HERE Technologies

Putting AI to Work for Advertisers for Audience Segmentation

Published By: HERE Technologies     Published Date: Apr 04, 2019
Artificial Intelligence (AI) has already begun to improve targeting, segmentation, media buying and planning in the advertising industry. AI algorithms can extract complex patterns from vast numbers of data points, and in so doing, are able to self-correct and learn patterns. The revenue potential that improved personalization, segmentation and targeting that AI provides to marketers is huge. At HERE Technologies, we are placing AI and machine learning at the center of our products and services. We see the opportunity in automated machine learning to enrich the targeting and effectiveness of mobile advertising campaigns in real time. But the outcome of implementing such technology depends on the quality of data being fed into it from the outset. AI wouldn’t be as helpful if it’s being used alongside questionable location data or audience data. HERE’s location data provides a strong thread that can be woven throughout every stage of the media buying process, offering more context and
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location data, ad tech, location targeting
    
HERE Technologies

HERE helps Locomizer define a precise target audience

Published By: HERE Technologies     Published Date: Apr 24, 2019
Find out how Locomizer, the award-winning global leader applying pattern-detection and spatial analytics, leveraged data from HERE Places in order to define a precise audience segment and the 10 best JCDecaux digital billboard locations that would ensure a successful ad campaign. Read the case study to discover: - which audience segment was targeted - why location was an important factor - how HERE Places data played an essential role in the campaign’s effectiveness
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spatial analytics, leveraged data, digital billboard, locomizer, here
    
HERE Technologies

All-flash Array Buyer’s Guide

Published By: Hewlett Packard Enterprise     Published Date: Nov 01, 2018
3rd party guide to evaluating all-flash storage arrays. DCIG researched the features of more than 80 all-flash arrays for its Storage Array Body of Research. Recognizing that there are multiple market segments for these products, DCIG grouped the products into midmarket, small and midsize enterprise, and enterprise classifications.This guide includes the products that ranked Recommended, Excellent or Good among the enterprise grouping of arrays.
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Hewlett Packard Enterprise

A Network that knows what you want and does it

Published By: Cisco EMEA     Published Date: Nov 13, 2017
Intent-based networking is the difference between a network that needs continuous attention and one that simply understands what you need and makes it happen. It’s the difference between doing thousands of tasks manually and having an automated system that helps you focus on business goals. Cisco DNA is the open, software-driven platform that turns vision into reality. Virtualization, automation, analytics, and cloud, all in one architecture.
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sd-access, segmentation, network fabric, wan, automation, cisco, analytics
    
Cisco EMEA

Intent-Based Networking in the limelight with Cisco's Launch of Catalyst 9000 Series Ethernet Switch

Published By: Cisco EMEA     Published Date: Nov 13, 2017
Cisco has recently unveiled its new intent-based networking strategy, called "The Network. Intuitive." The goal of intent-based networking is to allow greater levels of automation, security integration, and centralized manageability within a software subscription orientation. Intent-based networking is underpinned by Software-Defined Access (SDA), Cisco's automation engine built upon the company's Digital Network Architecture (DNA), which automates network segmentation, policy enforcement, and troubleshooting. Other core components of the announcement include a refresh of Cisco Catalyst switches, a new licensing model for infrastructure, and an all-in-one management console called DNA Center.
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centralized operations, management, intelligent systems, multi vendor support, cloud, cisco
    
Cisco EMEA

Top Reasons To Choose Dell EMC Isilon Express

Published By: Dell EMC     Published Date: May 23, 2017
The rapid growth of unstructured data poses significant challenges to store, manage, secure and protect data across virtually every industry segment. You need a way to manage your data: simply, securely and cost-effectively.
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Dell EMC
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