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The Total Economic Impact™ Of Cisco TrustSec Simplified Security Engineering And Reduced Operations

Published By: Cisco     Published Date: Jan 02, 2018
Cisco commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Cisco TrustSec software-defined segmentation. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Cisco on their organizations. To better understand the benefits, costs, and risks associated with TrustSec, Forrester interviewed four customers that had deployed TrustSec. The TrustSec software-defined segmentation solution simplifies the provisioning and management of highly secure access to network services and applications. Unlike access control mechanisms that work on network topology, TrustSec policies use logical grouping. Highly secure access is consistently maintained even as resources are moved in mobile and virtualized networks. A more detailed description of TrustSec is available on the Cisco TrustSec Overview page in this document.
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Cisco

Delivering a Digital Customer Experience for Today’s Mobile Consumer

Published By: Mitel     Published Date: Dec 19, 2016
With this digital customer experience shifting from a "nice to have" offering to an essential service, any business that interacts with its customers must have the right technology to deliver a consistent experience across all media, as well as a concrete strategy for this broadened scope of service. Check out our new white paper for an overview of the digital expectations and habits of today's digital consumer, as well as practical next steps for transforming customer experience from dated to digital.
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customer experience, sms, email, web chat, social media, mobile, networking
    
Mitel

Top Customer Experience Tips to Steal from the Pros

Published By: Mitel     Published Date: Dec 19, 2016
As a professional with influence over the customer experience your business provides to your customers, you likely have a sense of which organizations are getting it right, whether they're your direct competitors or sources of inspiration in another line of business. While you can try to mimic, replicate or establish your own benchmarks to measure against based on these success stories, there's nothing more valuable than hearing how it's done directly from the pros. Check out our free e-booklet to learn from six companies that transformed their digital customer experience and saw measurable results in customer satisfaction, operational costs, employee productivity, and more.
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customer experience, sms, email, web chat, social media, mobile, networking
    
Mitel

How to Drive Revenue and Increase Loyalty Through Customer Experience

Published By: Mitel     Published Date: Mar 30, 2017
You know the way we communicate with each other has evolved, but what about the way your business communicates with your customers? A third of the US population is made up of millennials that use multiple channels when reaching out or making a purchase, so how does this shift affect your bottom line? More importantly, how closely aligned is your customer experience strategy with how customers are buying? Looking for some clarity? Check out this infographic for a clear understanding of how customers are shopping, why they abandon your transactions, and what steps you can take to keep them happy.
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customer experience, sms, email, web chat, social media, mobile, networking
    
Mitel

2018 Watson Marketing Digital Benchmark Report

Published By: Group M_IBM Q119     Published Date: Feb 21, 2019
At IBM Watson Marketing, we believe deeply in this practice and have dedicated a large effort to provide some of this critical data to marketers. The newest IBM Watson Marketing annual report of marketing benchmarks is bigger and better than ever with mobile marketing metrics data in addition to email marketing metrics. This year’s report includes traditional benchmark metrics such as email marketing open, click-through and unsubscribe rates, as well as email client and device data and engagement/read rates. New this year to the report are delivery and message frequency metrics for SMS and open and clickthrough rates for mobile push messages.
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Group M_IBM Q119

The Definitive Guide to Mobile Marketing

Published By: Marketo     Published Date: Dec 14, 2015
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app.
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marketo, mobile marketing, guide, strategy, mobile app, business technology
    
Marketo

Delivering a Digital Customer Experience for Today’s Mobile Consumer

Published By: Mitel     Published Date: Dec 15, 2016
With this digital customer experience shifting from a "nice to have" offering to an essential service, any business that interacts with its customers must have the right technology to deliver a consistent experience across all media, as well as a concrete strategy for this broadened scope of service. Check out our new white paper for an overview of the digital expectations and habits of today's digital consumer, as well as practical next steps for transforming customer experience from dated to digital.
Tags : 
customer experience, sms, email, web chat, social media, mobile
    
Mitel

Top Customer Experience Tips to Steal from the Pros

Published By: Mitel     Published Date: Dec 15, 2016
As a professional with influence over the customer experience your business provides to your customers, you likely have a sense of which organizations are getting it right, whether they're your direct competitors or sources of inspiration in another line of business. While you can try to mimic, replicate or establish your own benchmarks to measure against based on these success stories, there's nothing more valuable than hearing how it's done directly from the pros. Check out our free e-booklet to learn from six companies that transformed their digital customer experience and saw measurable results in customer satisfaction, operational costs, employee productivity, and more.
Tags : 
customer experience, sms, email, web chat, social media, mobile, networking
    
Mitel

How to Drive Revenue and Increase Loyalty Through Customer Experience

Published By: Mitel     Published Date: May 18, 2017
You know the way we communicate with each other has evolved, but what about the way your business communicates with your customers? A third of the US population is made up of millennials that use multiple channels when reaching out or making a purchase, so how does this shift affect your bottom line? More importantly, how closely aligned is your customer experience strategy with how customers are buying? Looking for some clarity? Check out this infographic for a clear understanding of how customers are shopping, why they abandon your transactions, and what steps you can take to keep them happy.
Tags : 
customer experience, sms, email, web chat, social media, mobile
    
Mitel

Definitive Guide to Mobile

Published By: Marketo     Published Date: Jun 26, 2015
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app. Loaded with checklists, charts, and thought leadership from mobile marketing experts, The Definitive Guide to Mobile Marketing will teach you how to create a strategic mobile marketing plan and engage your audience effectively via mobile devices.
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marketing, mobile, strategic, responsive design, measurement, optimization
    
Marketo

Three Mobile Email Marketing Challenges - and What You Can Do About Them

Published By: Unica     Published Date: Mar 29, 2010
Marketers have been limited to bland options for sending communications to consumers on their mobile phones. With the introduction of Apple's iPhone and operating systems like Google's Android and Palm's Pre/Pixi, now offering similarly rich user experiences, you have the opportunity to reach your customers, anywhere, any time, on their mobile devices.
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unica, email, emarketing, esp, email trends, social media, sms, spam, mobile email, templates
    
Unica

The Enterprise Mobile Messaging Benchmark Report

Published By: Motorola     Published Date: Feb 06, 2008
In this report, Aberdeen takes an in-depth look at how best-in-class organizations are using mobile messaging to improve productivity and customer service. They also define the steps that can help your organization deploy a best-in-class enterprise mobile messaging solution.
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mobile email, sms, mms, mobile im, mobile voip, enterprise mobile messaging, mobile security, unified mobile messaging, mobile roi, interoperability, mobile device platform, mobile device management, motorola, motorola good, wireless messaging, wireless security, return on investment, messaging
    
Motorola

The Value of Blending eServices and the Contact Center

Published By: Interactive Intelligence     Published Date: Dec 02, 2010
How a contact center deploys and manages eServices - non-voice interaction channels such as email, chat, SMS and social media - is the key to offering electronic services that attract modern tech-savvy customers. Learn about eServices best practices from Sheila McGee-Smith, founder of McGee-Smith Analytics, and Tim Passios, Director of Solutions Marketing at Interactive Intelligence, and how three diverse companies successfully utilize eServices to their advantage.
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interactive intelligence, sms, media channel, short message service, wireless, mobile communications, gsm, social media, wireless communications, wireless messaging
    
Interactive Intelligence

Marketing Without Boundaries: Implications of mobility in a multi-platform world

Published By: Hacker Group, Inc.     Published Date: Jan 27, 2012
Mobile marketing is not about a platform or list of devices; it's the way people are consuming your messages. Mobile does everything your laptop and desktop can do - and much more. Are you keeping up?
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business mobile, mobile marketing, advertising on mobile, advertising sms, mobile marketing help, advantages of mobile marketing, b2b mobile marketing, benefits of mobile marketing
    
Hacker Group, Inc.

The Definitive Guide to Mobile Marketing

Published By: Marketo     Published Date: Nov 23, 2015
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app.
Tags : 
marketo, mobile marketing, guide, strategy, mobile app, business technology
    
Marketo

The Definitive Guide To Mobile Marketing

Published By: Marketo     Published Date: Jun 06, 2016
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app. Loaded with checklists, charts, and thought leadership from mobile marketing experts, The Definitive Guide to Mobile Marketing will teach you how to create a strategic mobile marketing plan and engage your audience effectively via mobile devices.
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marketo, mobile marketing, mobile, cross-channel marketing, marketing optimization
    
Marketo

SMS Marketing Re-invented? Introducing Location SMS!

Published By: Roundbuzz     Published Date: Mar 13, 2013
Most businesses see SMS as an expensive version of email with no analytics capabilities. But, when coupled with location, SMS can re-invent itself as a truly powerful in-bound marketing channel.
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sms marketing, text marketing, mobile coupon, location based marketing, mobile marketing, in-store marketing, text messaging, sms messaging, geo-fence, loyalty marketing, mobile loyalty, mobile rewards
    
Roundbuzz

ROI of Common Short Code and SMS Mobile Marketing

Published By: Neustar     Published Date: Nov 16, 2009
Mobile has hit the mainstream in the U.S. At the end of 2009, the number of mobile subscribers had grown to 280 million, reaching 87% of U.S. households. The availability of unlimited data and text messaging plans has pushed consumer mobile usage beyond voice to text messaging and Internet access.
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sms mobile, neustar, roi, csc, common short code, mobile marketing, two-way communication, mobile, text messaging, database, chat, short codes, customer acquisition
    
Neustar

Drive Sales Faster: Guide to Smart SMS Marketing

Published By: Neustar     Published Date: Jun 30, 2010
Sell more in 160 characters or less.
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neustar, sms, mobile networks, text message, call to action, mobile marketing
    
Neustar

Urgent Message! How Government Agencies Can Use SMS

Published By: Neustar     Published Date: Mar 29, 2010
How SMS can help government agencies reach the public in 160 characters or less.
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neustar, sms, mobile networks, text message, call to action, mobile marketing, government
    
Neustar

Mobilize your Nonprofit: Guide to Charitable Mobile Marketing through SMS

Published By: Neustar     Published Date: Sep 15, 2010
How Nonprofit Organizations can use SMS to mobilize Millions of Volunteers, Dollars, and Supporters.
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neustar, sms, mobile networks, text message, call to action, mobile marketing, government, non profit, csc
    
Neustar

With Mobile Barcodes, Marketers Enjoy These Benefits

Published By: Neustar     Published Date: Jan 24, 2011
Learn how retailers can use mobile barcodes to attract new customers, keep their existing customers, and build multiple and repetitive sales.
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neustar, mobile barcode, 2d barcode, qr code, retail, upc code, ean code, sms, mobile coupons, barcode reader, barcode app, customer loyalty, mobile marketing
    
Neustar

Why use SMS for Travel, Tourism and Hospitality

Published By: Neustar     Published Date: Mar 30, 2011
SMS offers a simple and effective way to communicate with consumers when they are in the process of making travel plans and purchase decisions, keeping them up-to-date, and influencing which destination they choose.
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sms, ctia, short code, neustar, mobile marketer, sms benefits, smart sms marketing, travel tourism hospitality
    
Neustar

Learn How Mobile Barcodes Can Benefit Retailers

Published By: Neustar     Published Date: Apr 14, 2011
Learn how retailers can use mobile barcodes to attract new customers, keep their existing customers, and build multiple and repetitive sales.
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neustar, mobile barcode, 2d barcode, qr code, retail, upc code, ean code, sms, mobile coupons, barcode reader, barcode app, customer loyalty, mobile marketing
    
Neustar

TEI of Cisco TrustSEC

Published By: Cisco     Published Date: Nov 18, 2015
In January 2015, Cisco commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment enterprises may realize by deploying Cisco TrustSec. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Cisco TrustSec on their organizations. The Cisco TrustSec solution simplifies the provisioning and management of highly secure access to network services and applications. Unlike access control mechanisms that work on network topology, Cisco TrustSec policies use logical grouping. Highly secure access is consistently maintained even as resources are moved in mobile and virtualized networks.
Tags : 
cisco, trustsec, tei, total economic impact, network, networking, wireless
    
Cisco
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