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Mitigating Targeted Attacks Requires An Integrated Solution

Published By: Trend Micro     Published Date: Feb 01, 2013
Despite increased awareness and focus on defending against targeted attacks from both business and security leaders, organizations continue to be breached and suffer the consequences. Many of today’s security investments are simply not aligned to defend against these targeted threat vectors. Advanced threat detection and response should not be a point solution but rather a combination of technologies and core competencies. Detecting and responding to advanced threats should involve tight integration of multiple security technologies, network analysis and visibility (NAV) tools, the ability to automatically generate content such as security rules and signatures, context on attacker history, and overall customization and flexibility to ensure that the solution is fine-tuned for your specific IT environment.
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security, advance threat detection, nav
    
Trend Micro

Top 6 Security Use Cases for Automated Asset Inventory

Published By: Qualys     Published Date: Feb 17, 2016
Automated asset inventory might not be the first thing that comes to mind when considering cutting-edge security technologies. In the context of today’s distributed enterprise, however, it’s essential. Since the apps, systems, and services your users access to conduct business are already in the cloud, it makes sense to consider looking to cloud-based technologies to keep track of them all. For the security and compliance professional, it’s critical to have access to a reliable and accurate asset inventory, especially when investigating security incidents and verifying and demonstrating compliance.
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qualys, security technology, cloud based technology, best practices, networking, security, it management, knowledge management
    
Qualys

Bloor White Paper: Complex Event Processing

Published By: Progress Software Corporation CEP     Published Date: Mar 26, 2008
We all have an intuitive idea of what an event is. However, when it comes to the use of the term "event" within a business context then it is easy to get confused. This papers seeks to explain what events are, whey they are important to your business, and what the options are for processing and managing these events (depending on their type and volume).
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bloor, progressive, software, complex event processing, cep, mission critical, rules-and-model, event pattern
    
Progress Software Corporation CEP

Video Cloud Helps Puma Drive Customer Engagement Across Every Screen

Published By: Brightcove     Published Date: Sep 17, 2014
PUMA produces and publishes a wide range of video content around the world to support its products but also to bring customers on a journey. While PUMA is known for its cutting-edge products, its brand really comes alive through the context that the company puts the products in and the lifestyle that the brand portrays. PUMA looks to video as an opportunity for engagement and a way to direct customers to a cadence-specific, multiscreen experience.
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video cloud, video content, live video content
    
Brightcove

This Time, It’s Personal

Published By: Data Stax     Published Date: Oct 05, 2016
Customers demand speed, convenience, and in-context experiences. Netflix, Mint Bills, and Clear Capital know their customers won’t give them a second chance. Learn how these leaders use DataStax Enterprise to provide an experience their customers can’t get anywhere else.
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datastax, netflix, mint bills, digital, personalization
    
Data Stax

Mobile Marketing: Three Principles For Success

Published By: Forrester     Published Date: May 10, 2012
More people own smartphones than ever before and they're using them more often too. This makes a mobile marketing strategy crucial for any interactive marketer. Yet today we find that although mobile budgets are beginning to increase, the majority of interactive marketers are just starting to experiment, and many still treat mobile phones as mini-PCs. This report explains how marketers at each phase of mobile marketing evolution should craft successful mobile campaigns by hewing to three key principles: immediacy, simplicity, and context.
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emerging methods, brand tactics, mobile channel for consumers, ecommerce, consumer mobile activities, mobile marketing, media mix, emerging media
    
Forrester

Delivering Exceptional Multi-channel Customer Service

Published By: Genesys     Published Date: May 14, 2013
Today, the gap between a customer’s expecta-tions and the service they receive is huge. Customers are increasingly knowledgeable about the products they use, and demand value-added, personalized customer service in real-time, using voice, text-based media types like email and chat, and social media.
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genesys, customer service, social media, personalized customer service, text-based media, people management
    
Genesys

Meeting the Needs of the Mobile-First Consumer

Published By: LivePerson     Published Date: May 17, 2016
At the end of last year, the US alone had 435 million smart mobile devices in use — that’s 35% higher than the total US population. Among smartphone users, 68% use messaging apps regularly. And 84% of smartphone engagement with apps is spent communicating via text, email, and social channels. What does this mean for brands? The current state of CX is broken. Brands focus too much on channel and transaction, ignoring the customer’s preferences, and, ultimately, negatively affecting their bottom line. But wherever there’s a disconnect, there’s also opportunity. In increasing numbers brands are turning to messaging platforms and apps to offer more efficient, convenient customer service.
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liveperson, idc, consumer relations, mobile, smartphones, mobile apps, brand engagement, mobile computing
    
LivePerson

3 Ways Text Messaging Exposes Financial Services Firms to Massive Risk

Published By: Smarsh     Published Date: Dec 07, 2016
Text messaging is simple, concise and compatible with virtually every mobile device, operating system and wireless carrier, making it very appealing to financial advisors and their customers. However, if used for business communications, texts can create tremendous risk. Less than a third of financial firms have a text supervision solution in place according to the Smarsh 2016 Electronic Communications Compliance Survey, the largest compliance gap facing financial firms today. Text messaging can’t be ignored by firms any longer.
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Smarsh

3 Ways Text Messaging Exposes Your Company to Massive Risk

Published By: Smarsh     Published Date: Mar 13, 2017
According to the Pew Research Center, 97% of Americans who own a smartphone use them to send or receive text messages*, demonstrating that mobile messaging is one of the most widely used features. Download now to learn how texting exposes your company to massive risk.
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Smarsh

5 Steps To Eradicate Text Message Risk

Published By: Smarsh     Published Date: Mar 13, 2017
Use text messaging more while reducing your organization’s compliance, legal and reputational risk. Download now to learn how.
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Smarsh

Wettbewerbsvorteile im mobilen Marketing – Expertentipps, auf die Sie nicht verzichten sollten.

Published By: SmartFocus     Published Date: Sep 04, 2015
1,75 Mrd. Menschen besitzen heute ein Smartphone. Somit können Ihre Kunden permanent online sein. Deshalb ist es für den Kampagnenerfolg entscheidend, das mobile Benutzererlebnis zu verstehen und sicherzustellen, dass alle Teile Ihrer Kampagne für die mobile Nutzung optimiert sind. Wenn Sie nicht handeln, leidet Ihre Kundenbindung. Schlimmstenfalls wandern Ihre besten Kunden zur Konkurrenz ab. Unsere einfach zu implementierenden Tipps fürs mobile Marketing können auch Ihnen helfen, Kampagneneffizienz zu steigern und Wettbewerbsvorteile zu sichern.
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mobiles marketing, personalisierung, kontextualisierung, kundenreise, kundenverhalten, kundenerlebnis, kundenbindung, kundenbeziehungen
    
SmartFocus

Adaptez votre stratégie de personnalisation au comportement d’achat de chaque client

Published By: SmartFocus     Published Date: Oct 13, 2015
84 % des clients déclarent ne plus vouloir acheter les produits des entreprises qui ne tiennent pas compte de leurs préférences et de leur historique d’achats. C’est pourquoi les recommandations généralistes et les « best sellers » ne donnent plus les résultats escomptés. Étudier le comportement de l’ensemble des clients pour repérer les produits populaires et tendances ne suffit plus. Vous devez offrir à chaque client une expérience unique. C’est pourquoi il est essentiel de bien comprendre le concept de personnalisation, afin de garantir une expérience client homogène, de multiplier les occasions d’achat et, au bout du compte, de vous démarquer de vos concurrents.
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personnalisation, contextualisation, parcours client, comportement du consommateur, expérience client, engagement client, relation client, stratégie marketing
    
SmartFocus

Intéressés par le RTIM ? Enfin un rapport exclusif qui dévoile tous les mystères

Published By: SmartFocus     Published Date: Oct 13, 2015
Si votre marketing n’est pas en temps réel, c’est qu’il est dépassé. Le marketing de l’instant est devenu essentiel. Le Real-Time Interaction Management (RTIM) vous permet d’adapter en temps réel le contenu de vos messages marketing en fonction du moment de leurs ouvertures. Il s’agit de la toute dernière innovation en marketing digital. De nombreux rapports révèlent les principaux acteurs appelés « Strong Performers » du marché du RTIM.
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digital marketing, données en temps réel, marketing de l’instant, marketing en temps réel, interactions en temps réel, données, data marketing, personnalisation
    
SmartFocus

Hospice Implements Secure Texting to Improve Communications and Patient Safety

Published By: DrFirst     Published Date: Mar 13, 2015
Secure, efficient communication between doctors and staff is key to reliable patient care. For Groves Community Hospice, every situation involving patients requires rapid response; this poses a particular challenge, as more than 80 percent of the hospice staff work in the field. With so many doctors and staff off-site or on-call, and considering the inherent urgency of hospice care, Groves needed to streamline staff communications and enable a better way for physicians and staff to connect and discuss critical patient issues within a secure environment.
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drfirst, hospital, solutions, medical records, communication, response, streamline, akario
    
DrFirst

Long-term Care Facility Uses Akario Backline® to Foster Stronger Transitions of Care

Published By: DrFirst     Published Date: Mar 13, 2015
Long-term care facilities are highly regulated institutions that are often reluctant to implement new health technology. Cedar Creek Nursing Center chose Akario Backline® secure chat to help improve care transition processes by minimizing phone calls and faxes.
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drfirst, hospital, solutions, medical records, communication, response, streamline, akario
    
DrFirst

Gartner: Maximize the Business Value of your Data Lake with a Smart Data Catalog

Published By: Waterline Data & Research Partners     Published Date: Nov 07, 2016
For many years, traditional businesses have had a systematic set of processes and practices for deploying, operating and disposing of tangible assets and some forms of intangible asset. Through significant growth in our inquiry discussions with clients, and in observing increased attention from industry regulators, Gartner now sees the recognition that information is an asset becoming increasingly pervasive. At the same time, CDOs and other data and analytics leaders must take into account both internally generated datasets and exogenous sources, such as data from partners, open data and content from data brokers and analytics marketplaces, as they come to terms with the ever-increasing quantity and complexity of information assets. This task is clearly impossible if the organization lacks a clear view of what data is available, how to access it, its fitness for purpose in the contexts in which it is needed, and who is responsible for it.
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Waterline Data & Research Partners

Build a text analysis app in 3 hours with Word2vec

Published By: IBM     Published Date: Oct 21, 2016
Between the Internet of Things, customer experience and loyalty programs, social network monitoring, connected enterprise systems and other information sources, today's organizations have access to more data than they ever had before-and frankly, more than they may know what to do with. The challenge is to not just understand that data, but actualize it and use it to recognize real business value. This ebook will walk you through a sample scenario with Albert, a data scientist who wants to put text analytics to work by using the Word2vec algorithm and other data science tools.
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ibm, analytics, aps, aps data, open data science, data science, word2vec, enterprise applications
    
IBM

The Rise of the Renaissance Database Administrator

Published By: Oracle     Published Date: Oct 20, 2017
What do these market-defining trends have in common? · Analytics for all · Analytics as competitive differentiator · Internet of Things · Artificial intelligence/Machine learning/Cognitive computing · Real-time analytics/event management They all rely on data – timely, accurate data delivered within an insightful context – to deliver value. The question is: who in the enterprise is most qualified and prepared to help deliver on the vision and values of the data-driven enterprise? It’s going to take a special type of professional to deliver that value to enterprises. Organizations are seeking professionals to step forward and take the lead, provide guidance and lend expertise to move into the brave new world of digital. The move to digital and all that it entails – sophisticated data analytics, online customer engagement and digital process efficiency – requires, above all, the skills and knowledge associated with handling data and turning it into insights. The move to digital is also a
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Oracle

Digital Transformation in Manufacturing: Creating Smarter Businesses

Published By: OpenText     Published Date: Jun 06, 2017
IDC Research shows that manufacturers worldwide are rapidly embracing new technologies to transform their business models and operations to improve agility, customer engagement, profit and sustainable competitive advantage.
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OpenText

Digital Businesses Demand Agile Integration

Published By: OpenText     Published Date: Jun 28, 2019
Integration Technologies Should Reduce The Burden of Data Integration and Management Digital transformation has multiplied the number of packaged applications and the interfaces that support them. It also requires a greater agility from businesses to follow growing customer demands for value, innovation, and new and improved digital interactions. This means that interfaces must constantly evolve to support the continuous integration and continuous delivery (CI/CD) of systems of engagement. These applications are under pressure from customer experience, employee experience, and the required operational excellence of automation systems.
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OpenText

The Forrester Wave™: Strategic iPaaS And Hybrid Integration Platforms, Q1 2019

Published By: OpenText     Published Date: Jun 28, 2019
According to Forrester, vendors that can make integration easier as well as provide a broad set of integration scenarios position themselves to successfully deliver in any public, private, hybrid and/or multi-cloud environment. Download the Forrester™ Wave report, Strategic iPaaS and Hybrid Integration Platforms, Q1, 2019, to discover the 15 integration solution providers that are most significant based on Forrester’s 25 criteria.
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OpenText

ContactBabel: The US Contact Center Decision-Makers' Guide: The Omnichannel Routing Chapter

Published By: Genesys     Published Date: Feb 21, 2018
Routing is a fundamental component of your customer experience strategy. True omnichannel routing breaks down channel silos and gathers intelligence upfront through context and data to deliver the personalized, seamless engagement your customers now expect. Learn how you can move beyond single interactions with true omnichannel routing: • Dynamically match customers from any touchpoint, over any channel, to the agent with the optimal insights, skill set and proficiency • Enable seamless transitions between digital self-service and live employee contact • Replace single, random interactions with thoughtfully designed and optimized customer journeys
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contactbabel, contact center, omnichannel, routing, customer experience
    
Genesys

eBook: 7 Steps for Delivering Next-Generation Digital Customer Service

Published By: Genesys     Published Date: Feb 27, 2018
Modern contact centers support a variety of digital channels—email, chat, co-browsing, social, video—over multiple digital touchpoints (web or mobile devices). What they lack is the ability to link interactions in a step-by-step journey to provide a personal, contextual experience for each customer. Download this eBook. Learn how you can: • Design a successful digital customer engagement strategy • Provide agents with a 360-degree view of the customer across all digital channels and voice • Deliver omnichannel experiences that are personalized, context-based, and low-effort
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digital customer service, contact center, digital channel, ebook
    
Genesys

Global Competency, World Languages, English Language Learners, and Blended Learning

Published By: Rosetta Stone     Published Date: Aug 18, 2016
The way we teach and how we think about learning is rapidly changing. Brick and mortar schools. chalkboards, desks, and textbooks are being left behind as education takes a leap into the 21st Century.
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Rosetta Stone
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