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Sink or Sell: Your Guide to Modern Sales Survival

Published By: Microsoft Office 365     Published Date: Apr 14, 2016
The #1 factor driving customer loyalty is the sales experience. This e-book shows you how to transform your sales organization to deliver an amazing customer experience by adopting modern sales productivity technologies. It can help you: Leverage sales insights to find the best prospects Communicate and collaborate efficiently from within your CRM tools to improve sales productivity Manage opportunities through a guided sales process for more effective selling Download this e-book now to learn how to help your sales teams stay focused, win faster, and build trust.
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Microsoft Office 365

Digital Marketing Maturity Evaluation Guide

Published By: Telerik     Published Date: May 31, 2016
Digital Business Transformation (DBT) is a focus of organizations ranging from small, non-profit associations to multi-billion dollar healthcare systems. The primary areas of DBT include moving from brick and mortar to online transactions, automation over human interactions and gaining immediate insight into activities to drive instant and constant improvement. At the forefront of DBT is Digital Marketing. Marketing’s primary job of gaining mindshare and communicating the right messages along each customer’s individual journey— from prospect to repeat buyer and brand advocate— lends itself to the digital medium. Marketing’s mission of continuous customer engagement depends on the ability to change strategies and tactics as needed.
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telerik, marketing, digital marketing, technology platform
    
Telerik

Getting to Know You: How Leading Marketers Are Using Social Media Analytics

Published By: IBM     Published Date: Aug 18, 2016
Marketers are expanding their use of advanced social media analytics and combining the insights from those tools with other enterprise data to learn more about their customers and their prospects.
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ibm, watson, social media, analytics, social media analytics, marketing, marketers, enterprise applications, business technology
    
IBM

Turning Big Data into Business INSIGHTS

Published By: IBM     Published Date: Jan 05, 2015
Ziff Davis recently surveyed over 300 IT professionals on the state of big data and analytics initiatives in their organizations. The results tell a compelling story: while most IT pros understand the value of big data, actually operationalizing their analytics strategies to deliver usable insights to their organizations remains a challenge.
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big data, it professionals, analytics initiatives, analytics strategies, analytic solutions, it management, knowledge management, enterprise applications, data management
    
IBM

Lead Nurturing 5 and 10

Published By: Act-On     Published Date: Aug 28, 2012
Read the top five reasons why B2B organizations should pay attention to long-term leads, and learn ten fundamentals for nurturing prospects from end to end, from that first contact to the closed deal.
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lead nurturing, b2b, lead scoring
    
Act-On

Best Practices in Segmentation

Published By: Act-On     Published Date: Aug 28, 2012
You'll improve your marketing results when you target your messaging to segments, rather than blasting the same campaign out to all your prospects. Learn how to segment your prospects into groups with shared needs and concerns.
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customer engagement, segmentation, online marketing, segmenting prospects, dynamic content, dynamic segmentation
    
Act-On

2016 Dice Tech Salary Survey

Published By: Dice     Published Date: Feb 10, 2016
Get in the know on what’s driving significant pay increases. • Find compensation trends by tech skill, job title, state, metro and industry. • Discover why 39% of the tech pros anticipate changing employers in the coming year. • Learn what motivators employers are using to retain tech talent.
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reachmail dice, tech salary survey, compensation trends, retaining tech talent
    
Dice

Preparing for Economic Recovery: How Industrial Sector Companies Can Successfully Emerge

Published By: Global Spec     Published Date: Oct 23, 2009
The ability to find customers, to tap into new markets or new regions that are actively seeking your products, to understand what prospects are looking for . to gain an integrated marketing program and a wealth of practical advice about online marketing - this is the GlobalSpec approach.
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global spec, economic recovery, marketing
    
Global Spec

The Top 10 Pitfalls to Avoid When Sourcing New Prospect Data

Published By: Jigsaw     Published Date: Apr 07, 2011
Do you feel like you are rolling the dice every time you buy a new prospect list? How do you know that the money you spend on a new list is a good investment or not?
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jigsaw, gen, business data, awareness, leads, sales, targeting b2b, b2b, leads, data leads, quality data
    
Jigsaw

Distributed versus centralized power backup strategies

Published By: Eaton     Published Date: Jun 01, 2012
Though power protection solutions vary in numerous ways, all but the largest data centers use basic approaches when deploying uninterruptible power systems (UPSs): Either they distribute many smaller UPSs among their server racks or they install one or two large UPSs centrally within or near their server room. This white paper outlines each architecure's pros and cons.
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uninterruptible power system, ups, power back up strategy, distributed power back up scheme, centralized back up scheme, white space, hybrid back up strategy, distributed computing, backup and recovery, data center design and management, business technology, data center, design and facilities, power and cooling
    
Eaton

An Introduction To Twitter For The Real-Time Advertiser

Published By: Quantcast     Published Date: Feb 13, 2015
New ad targeting capabilities from Twitter give brands a way to use their own data to create more niche targeting and deliver even more tailored advertising across Twitter's platform. Known as tailored audiences, this new targeting capability presents an opportunity for marketers to create a custom audience of new prospects and customers and reach them on Twitter. Download this guide to learn how you can drive better engagement and reach new prospects based on web-wide browsing behavior and interests.
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twitter, real-time advertiser, custom audience, quantcast, ad targeting
    
Quantcast

Brainshark for Sales Enablement: Customer Success Stories

Published By: Brainshark     Published Date: Nov 05, 2013
Breaking through to customers and prospects is harder in the midst of constant competitive messaging. Inside this E-book, you’ll learn about some of the innovative ways companies have used Brainshark’s solutions to identify the hottest prospects, engage customers, better enable their sales teams, and improve their processes.
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sales enablement, sales training, sales productivity, sales effectiveness, sales revenue, sales costs, product marketing, content marketing, onboarding sales, sales new hires, mobile sales, sales mobility, powerpoint, ppt, presentation, video, video training, ipad, iphone, video marketing
    
Brainshark

Top 15 Accounting Software Vendors Revealed

Published By: Business Software     Published Date: Apr 04, 2013
As today’s global marketplace becomes more sophisticated, the number and complexity of mission-critical financial transactions that companies conduct on a day-to-day basis continues to grow exponentially. Even small and mid-sized businesses are plagued by a rapidly increasing volume of financial processes that are highly intricate and multi-faceted. These activities, while important, are administrative in nature and often distract staff from more strategic planning initiatives that directly impact company prosperity and growth. Additionally, as legislative pressures continue to grow, and the rules imposed by Sarbanes Oxley, BASEL II, and other regulations become more stringent, businesses need to find better ways to ensure compliance by effectively logging, tracking, auditing, and reporting their financial data.
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various types of business transactions, cost effectiveness, business-software.com, revealed
    
Business Software

6 Key Questions for Cloud Adoption

Published By: Viavi Solutions     Published Date: Sep 30, 2016
Organizations planning to migrate all or a portion of their applications or services to a public cloud environment will benefit from the experiences of early adopters. As a leader in hybrid IT monitoring, Viavi Solutions® has been involved at all stages of the cloud-migration life cycle: during assessment, implementation, and after deployment. Based on Viavi’s and our technology partners’ experience and many conversations with customers, prospects, and others in the industry, this white paper offers insight into 6 key questions regarding cloud adoptions: 1. Why Migrate 2. What to Migrate 3. What are the Steps to Cloud Migration 4. When to Migrate 5. Where to Migrate 6. Who to Ask for More Help
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Viavi Solutions

The Keys to Unlocking Internal Business Connections

Published By: Introhive     Published Date: Sep 24, 2013
Connections exist throughout your entire organization. These connections can be leveraged with warm introductions to eliminate the need for cold calling into those key prospects and accounts. Download this white paper to discover how your relationship capital can increase ROI.
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relationship capital, increasing roi, closing deals, sales
    
Introhive

The Interactive Marketing eBook

Published By: IBM     Published Date: Aug 21, 2013
This brochure explores the Interactive Marketing essentials of cross-channel marketing, sophisticated email marketing, proven website personalization strategies, and new approaches to data that will improve your ability to market to individuals or specific segments of customers and prospects. In the following pages, you will learn how the right Interactive Marketing solution can help you engage each customer in a two-way, interactive dialogue.
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interactive marketing, marketing management solutions, enterprise marketing management, ebook, marketing, website personalization, cross-channel marketing, marketing message, business intelligence, data quality, web service management, business technology, infrastructure, infrastructure management
    
IBM

Implementing Unified Communications: 6 Critical Criteria for Selecting the Right Service Provider

Published By: Riverbed     Published Date: Jul 18, 2014
Recent developments and trends such as BYOD, advances in enterprise video technologies, and a proliferation of employee collaboration platforms have prompted more and more organizations to develop comprehensive unified communications (UC) strategies. Compelled by the prospect of reducing communication costs and raising employee productivity, 78% of organizations report they already have a strategic plan and budget in place for at least some components of UC. Download to learn more!
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riverbed, unified communications, communication costs, enterprise video technologies, employee collaboration, remote access, mobile computing, mobile workers, smart phones, wireless communications, collaboration, business technology, mobile device management
    
Riverbed

Vulnerability Management: What you Need to Know to Prioritize Risk

Published By: AlienVault     Published Date: Oct 21, 2014
While vulnerability assessments are an essential part of understanding your risk profile, it's simply not realistic to expect to eliminate all vulnerabilities from your environment. So, when your scan produces a long list of vulnerabilities, how do you prioritize which ones to remediate first? By data criticality? CVSS score? Asset value? Patch availability? Without understanding the context of the vulnerable systems on your network, you may waste time checking things off the list without really improving security. Join AlienVault for this session to learn: • The pros & cons of different types of vulnerability scans - passive, active, authenticated, unauthenticated • Vulnerability scores and how to interpret them • Best practices for prioritizing vulnerability remediation • How threat intelligence can help you pinpoint the vulnerabilities that matter most
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vulnerability, management, risk, prioritize, profile, environment, data, asset value, network, authenticated, unauthenticated, remediation, best practices, intelligence, scores, attacks, policy violations, compromise, ex filtration, exploit
    
AlienVault

The State of the Digital Workspace Report 2016

Published By: VMware AirWatch     Published Date: Mar 02, 2017
The VMware 2016 State of the Digital Workspace Report was performed in July 2016 and is a study that examined digital workspace adoption among global organizations across industries. Data represents a survey of 1,263 business decision makers (BDMs) and IT influencers to examine the worldwide progress in transitioning from the client-server era to the mobile-cloud era. Respondents acknowledged that game-changing IT relies on organizations adopting a digital workspace that includes security and identify management as vital components. With realistic prospects of achieving astounding return on investment (ROI), even businesses that cited obstacles to adoption may want to consider taking another look at business mobility initiatives.
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VMware AirWatch

The Business Cloud Outlook

Published By: Microsoft Office 365     Published Date: Jan 21, 2016
Small to mid-sized businesses today face a tough task; providing helpful collaboration tools that big businesses offer, without the large costs. Microsoft commissioned Spiceworks, a network of IT pros, to survey over 250 IT experts working at small to mid-sized businesses to tell us how to do more with less. The IT pros had this to say, “As a result of using a cloud approach, nearly 80% [of surveyed IT pros] said they’re saving money, seeing more productivity and better security.” Learn more in the free eBook and propel your small business into the cloud: • Costs. Provide better tools to increase availability, productivity, and security while keeping costs down. • Scale. Take advantage of self-servicing and discover the ability to quickly scale your business. • Mobility. Make accessing information on the go easier for your mobile workforce.
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it management
    
Microsoft Office 365

80 Easy Ways to Supercharge Your Business Growth

Published By: Microsoft Office 365     Published Date: Jun 03, 2016
Feeling overwhelmed by starting a new business? Or stuck about what to do next to grow your existing business? We know being a business owner is no easy feat, and it can be extremely helpful to get advice from other successful entrepreneurs who have been in your shoes. So, we partnered with CNBC’s Carol Roth and reached out to hundreds of influential small business owners and organizations that serve small businesses to offer advice and insights on what they found to help prosper their business. In this eBook, you’ll find 80 tips and strategies regarding: • Managing your business • Accelerating growth • Connecting with people • Leveraging technology • Marketing and selling your products or services Download the free eBook to find out how to take your business to the next level from these experts who know a thing or two about success.
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Microsoft Office 365

Eliminating the Noise: Best Practices for the Five W’s of Sales Intelligence

Published By: Oracle     Published Date: Mar 18, 2014
Much as a journalist is expected to report on the “who, what, when,” etc. when filing their story, professional business-to-business (B2B) sales reps are more likely to open doors, nurture opportunities, and close deals when they know more about their prospect or customer. Sales Intelligence, as a broad category of tools and services within the Sales Effectiveness space, represents a significant opportunity for all varieties of sales-oriented job roles to better understand their buyer both before and during the traditional — and non-traditional — sales cycle. This Research Brief summarizes initial Aberdeen research findings based on recent sales intelligence data collected from 206 survey respondents, and provides specific guidance regarding best practices and technologies that sales leaders and sales operations practitioners are well-advised to adopt.
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oracle, b2b, sales intelligence, sales effectiveness, traditional sales cycle, non traditional sales cycle, sales operations, sales research, customer prospects, data center, research
    
Oracle

How to Calculate the ROI of Salesforce.com Backup

Published By: Backupify     Published Date: Jul 15, 2013
The data that resides within Salesforce.com is arguably some of an organization’s most valuable data for all current and future revenue – including contacts, purchase history, lead information, reports on prospects, sales quotes, signed contracts, and customer invoices. Salesforce has a robust data center and the infrastructure to protect your data from hardware failure, even on a catastrophic scale. However, it does not protect you from user error or data being overwritten.
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roi, salesforce, backup, calculate, data center
    
Backupify

Social Selling 101

Published By: Trapit     Published Date: Jan 21, 2015
Our Social Selling 101 white paper teaches you the basics of prospecting on social media. Download our guide today!
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social selling, best practices, prospecting, social selling solutions
    
Trapit

10 Things B2B Companies Should Be Doing on LinkedIn

Published By: Act-On     Published Date: Oct 09, 2015
LinkedIn has evolved into a powerful lead generation tool for many businesses. Its features, like Publisher and Groups, lend themselves well to connecting businesses with prospects. With so many great features, it can be quite challenging to figure out how to use the ones that best fit your needs. To help you navigate your way through LinkedIn, we’ve put together 10 things you should be doing today to make the most of LinkedIn.
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reachmail, linkedin, b2b best practices on linkedin, b2b companies
    
Act-On
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