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7 Tried and Tested Conversion Strategies

Published By: Trustpilot     Published Date: Apr 30, 2018
Finding a new way to convert visitors into buyers is always a top priority for any company. According to research, the average conversion rate on desktop across the globe hovered around 4% in Q4 2016. And in Q1 2017, statistics from SaleCycle claim the average rate of shopping cart abandonment sat at 75.6%! So how can we keep customers hooked and ensure your business generates more revenue? In this guide, you’ll learn how to: • Easily turn browsers into buyers • Leverage your social proof for increased sales • Use customer feedback to shape a great customer experience
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marketing, ecommerce, conversion rates, conversion strategies, onsite conversion
    
Trustpilot

7 Tried and Tested Conversion Strategies

Published By: Trustpilot     Published Date: May 04, 2018
Finding a new way to convert visitors into buyers is always a top priority for any company. According to research, the average conversion rate on desktop across the globe hovered around 4% in Q4 2016. And in Q1 2017, statistics from SaleCycle claim the average rate of shopping cart abandonment sat at 75.6%! So how can we keep customers hooked and ensure your business generates more revenue?
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marketing, ecommerce, conversion strategies, seo, customer reviews, user generated content
    
Trustpilot

The Complete Guide to Reviews

Published By: Trustpilot     Published Date: May 04, 2018
Having reviews is essential, but it’s only the first step
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marketing, ecommerce, conversion rates, conversion strategies, onsite conversion
    
Trustpilot

Using Resident Screening Best Practices For Trusted Applicant Decisions

Published By: First Advantage     Published Date: Apr 17, 2018
In the face of compressed margins, what avenues exist for multi-family providers to build revenue? The answer is found in taking full advantage of the benefits of lower vacancies and high demand by maximizing operational efficiency–and background screening can help! Below we outline best practices for three main routes to building stronger revenues. 1. Squeezing value out of lower vacancies 2. Taking technology to the next level 3. Maximizing revenue while protecting against risk
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First Advantage

TIBCO Smart Offerings for Retail Banks

Published By: TIBCO Software     Published Date: Aug 14, 2018
Increasing your non-interest revenues without increasing customer fees that ultimately drive customers away can be a challenge. The digital economy is opening up new ways to drive additional revenue from existing customers. The same technical innovations are also opening up new ways to communicate with customers about both digital and traditional offerings. But that results in customers becoming overwhelmed with advertising and marketing messages. They are forced to decide upfront who is providing relevant information and who to completely ignore. Ultimately, it comes down to trust. Customers consider generic messages to be spam and learn to filter them out, even if they come from a known vendor. Over the long run, these types of marketing campaigns not only see diminishing returns, they can even damage your long-term relationship with customers and decrease revenues. Micro-marketing overcomes the noise that traditional spam-marketing creates and establishes news levels of trust betwee
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TIBCO Software

Five things you don't know about Blockchain but should

Published By: Boardwalktech     Published Date: Jun 05, 2018
Blockchain is reimagining the way enterprises operate. It’s a powerful new enterprise technology that can be used across vertical and application domains to realize greater efficiency, support new business models and revenue sources, and enhance the security and elevate the trust of enterprise transactions.
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Boardwalktech

P9 Benefits and Checklist

Published By: Group M_IBM Q2'19     Published Date: Apr 01, 2019
POWER9 provides the infrastructure foundation for a future-looking organization that is ready to meet today’s business challenges and tomorrow’s advancements. By updating your foundation with the latest POWER9-based servers, you can effectively run your mission-critical requirements alongside modern, dataintensive workloads. POWER9 gives you the reliability you’ve come to trust from IBM Power Systems, the security you need in today’s high-risk environment, and the innovation to propel your business into the future.
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Group M_IBM Q2'19

Data Security in a Zero Trust Environment

Published By: Time Clock Plus     Published Date: Feb 07, 2019
For most companies, the Human Resources department has a long history of guarding sensitive employee data. Rows of beige file cabinets line a back closet where only those with a key and knowledge of the filing system have access to the personal information of countless employees. The greatest risk to this data has always been fire or water damage, but that’s quickly changing with the emergence of online data storage.
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Time Clock Plus

Transform Supply Chain transparency with IBM Blockchain

Published By: IBM     Published Date: Jun 25, 2018
Complex and strictly regulated supply chains require trust between involved parties to function properly and maximize efficiency. Addressing a wide range of challenges, IBM Blockchain efficiently streamlines the supply chain by digitizing the process to provide a secure, trustworthy and shared record of ownership. Making relevant information available to parties involved, the blockchain addresses transparency issues and open standards. It can also simultaneously track the supply chain status for risks and triggers remediation actions before a crisis emerges. Learn more about how IBM Blockchain can transform your supply chain to get more business value out of your processes and data. Click here to find out more about how embedding IBM technologies can accelerate your solutions’ time to market. https://www-07.ibm.com/ibm/au/businesspartners/embed/
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IBM

B2B Content Marketing Spark Series

Published By: Oracle OMC     Published Date: Aug 30, 2018
Content marketing forges trust. And builds affinity long before a prospect is ready to buy. This makes potent content pivotal to success. Avoid lackluster content and achieve peak performance with these quick tips.
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Oracle OMC

Getting Started With a Zero Trust Approach to Network Security

Published By: Palo Alto Networks     Published Date: Jun 09, 2014
This paper discusses the need for and details of a Zero Trust approach to network security. It also itemizes the essential criteria and capabilities required of a Zero Trust solution, explains how the Palo Alto Networks® next-generation security platform delivers on these requirements, and provides guidance on how to progressively migrate to a Zero Trust design.
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palo alto, security, network security, threats, malware, zero trust, breach, security breaches
    
Palo Alto Networks

The Modern Malware Review

Published By: Palo Alto Networks     Published Date: Jun 09, 2014
The Modern Malware Review presents an analysis of 3 months of malware data derived from more than 1,000 live customer networks using WildFire™ (Palo Alto Networks™ feature for detecting and blocking new and unknown malware). The review focuses on malware samples that were initially undetected by industry-leading antivirus products.
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palo alto, security, network security, threats, malware, zero trust, breach, security breaches
    
Palo Alto Networks

Cybersecurity Imperatives: Reinvent Your Network Security With Palo Alto Networks

Published By: Palo Alto Networks     Published Date: Jun 09, 2014
Cybersecurity has become a leading topic both within and beyond the corporate boardroom. This attention is well-founded and marks a transition from information security being a concern primarily for businesses and governments to it being broadly acknowledged as an issue that impacts and requires the attention of everyone, from individual consumers to entire countries.
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palo alto, security, network security, threats, malware, zero trust, breach, security breaches
    
Palo Alto Networks

Firewall Buyers Guide: The Definitive Guide for Evaluating Enterprise Network Firewalls

Published By: Palo Alto Networks     Published Date: Jun 09, 2014
Without question, your network is more complex than ever before. Your employees are accessing any application they want, using work or personal devices. Often times, these applications span both personal and work related usage, but the business and security risks are often ignored.
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palo alto, security, network security, threats, malware, zero trust, breach, security breaches
    
Palo Alto Networks

Cybersecurity for Dummies

Published By: Palo Alto Networks     Published Date: Jun 09, 2014
This book provides an in-depth examination of real-world attacks and APTs, the shortcomings of legacy security solutions, the capabilities of next-generation firewalls, and security best practices.
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palo alto, security, network security, threats, malware, zero trust, breach, security breaches
    
Palo Alto Networks

Stopping Email Fraud

Published By: Proofpoint     Published Date: May 30, 2018
Email fraud is rife – business email compromise (BEC) is costing companies billions, and consumer phishing is at an all-time high. The majority of these email attacks are also preventable. Utilising the power of email authentication, Email Fraud Defence protects your organisation from all phishing attacks that spoof trusted domains. Visibility of who is sending email across your email ecosystem allows you to authorise all legitimate senders and block fraudulent emails before they reach your employees, customers and business partners. Protect your email ecosystem from today’s advanced email threats including business email compromise (BEC) and consumer phishing. Proofpoint Email Fraud Defence gives you the visibility, toolset and services needed to authorise legitimate email senders and block fraudulent messages before they reach the inbox.
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Proofpoint

How to Build a Testing Team That Performs in a Changing Corporate Environment

Published By: Tricentis     Published Date: Mar 13, 2018
Testing is critical to the success of any application. In fact, your software is only as good as the testing team behind it and their ability to identify bugs before they find their way into production. Practically speaking, that means that building and nurturing an effective testing team is mission critical. But, of course, doing so is a lot easier said than done. That's because to be successful, today’s testing teams need to be cross-functional, efficient, and focused on the right things. They also have to be fully bought in and worthy of deep trust. As a result, finding the right candidates can be a challenge, so you have to get creative. Not only that, to attract and retain the best talent, you need to keep them motivated by giving them ample opportunities to learn and advance their career, while not weighing them down with the burden of time-consuming and unnecessary administrative tasks. Instead, you want to equip your team with the right tools to enable and empower them.
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Tricentis

Conquering Compliance Complexity with the Cloud

Published By: Symantec.cloud     Published Date: Aug 03, 2011
Cloud-based archives offer the cost savings, ease of use, and scalability of the cloud coupled with best-of-breed security from a trusted provider for defensibly handling high-risk enterprise data. Download this whitepaper to find out more now!
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messagelabs symantec hosted services, best practices, financial services compliance, archiving, security, saas, convergence, network management
    
Symantec.cloud

Building greater trust in your data

Published By: Oracle     Published Date: Jun 04, 2019
Yes, you can build better trust in your data —but only if the organization can collect, structure, analyze and protect data in the right ways with the right tools. Modern supply chains integrate a host of related parties (and human error) into knowledge systems, which include business metrics, supplier sustainability performance data, and even intellectual property (IP). This is why systems and data must be built around secure access and verifiable trust. To find out more, download this report today!
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Oracle

Effective Insights from Trustworthy Data Webinar

Published By: Oracle     Published Date: Jun 04, 2019
Do you want more powerful insights from your data? Are you looking for ways to make your data more secure? Hear how you can do this using technology, AI, machine learning, and automation in a secure, compliant, and sustainable way. In this episode of tomorrow talks with IDC and Oracle the conversation moves on from who’s responsible for data security to making sure data delivers value. To find out more download the webinar today.
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Oracle

Trusting Business with Data Webinar

Published By: Oracle     Published Date: Jun 04, 2019
Company reputations are at stake— unless they’re sure of their data security and practices in the face of multiplying data volumes. There is now a need to understand the responsibilities and the need for the entire company to commit to a digital trust framework. In this episode of the Tomorrow Talks series, IDC and Oracle discuss how data security and practices are no longer the remit of CIOs and CISOs alone. To find out more, watch this webinar today.
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Oracle

Trusting Business with Data Webinar

Published By: Oracle     Published Date: Sep 09, 2019
Company reputations are at stake— unless they’re sure of their data security and practices in the face of multiplying data volumes. There is now a need to understand the responsibilities and the need for the entire company to commit to a digital trust framework. In this episode of the Tomorrow Talks series, IDC and Oracle discuss how data security and practices are no longer the remit of CIOs and CISOs alone. To find out more, watch this webinar today.
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Oracle

Effective Insights from Trustworthy Data Webinar

Published By: Oracle     Published Date: Sep 09, 2019
Do you want more powerful insights from your data? Are you looking for ways to make your data more secure? Hear how you can do this using technology, AI, machine learning, and automation in a secure, compliant, and sustainable way. In this episode of tomorrow talks with IDC and Oracle the conversation moves on from who’s responsible for data security to making sure data delivers value. To find out more download the webinar today.
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Oracle

Building greater trust in your data

Published By: Oracle     Published Date: Jun 04, 2019
Yes, you can build better trust in your data —but only if the organization can collect, structure, analyze and protect data in the right ways with the right tools. Modern supply chains integrate a host of related parties (and human error) into knowledge systems, which include business metrics, supplier sustainability performance data, and even intellectual property (IP). This is why systems and data must be built around secure access and verifiable trust. To find out more, download this report today!
Tags : 
    
Oracle

Account Based Marketing: The New Star of B2B Marketing

Published By: Oracle OMC     Published Date: Nov 30, 2017
It’s no secret that Account Based Marketing (ABM) has emerged as one of the most buzzed about trends within the B2B marketing world. As ABM evolves from a new, cutting edge tactic into a well known, trusted strategy, some B2B marketers are knee deep within their ABM journey, while others are still in the discovery process, searching for a better understanding before seeking buy-in. Among the array of questions that these marketers have, many are wondering: just how essential is Account Based Marketing to my organization’s success? What challenges are my peers facing when leveraging ABM? How is ROI from ABM being measured? How much success are my peers achieving? And looking ahead, how will ABM fit in the B2B marketing landscape? To better understand these questions, Argyle Executive Forum, in partnership with Oracle Marketing Cloud, surveyed leading B2B CMOs and marketing executives across the U.S. to better understand how they’re incorporating ABM into their marketing strategies, wha
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Oracle OMC
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