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Social Media Marketing for Local Businesses

Published By: G/O Digital     Published Date: Nov 13, 2014
A lot has changed in the 10 years since Facebook first launched. No longer are social networking sites just a place where people can stay in touch with friends. Now, 30 percent of people use Facebook as their primary source of news. While Facebook is still the number one social network, Twitter, Google Plus, LinkedIn, Instagram, and Pinterest are all growing at steady rates and millions of users are accessing these sites from the palm of their hand with smartphones and other mobile devices. Download this whitepaper to learn how you can leverage social networking to quickly reach users and entire online communities to boost your business.
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digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Tackling the Big Data Deluge in Science with Metadata

Published By: General Atomics     Published Date: Jan 13, 2015
The term “Big Data” has become virtually synonymous with “schema on read” unstructured data analysis and handling techniques like Hadoop. These “schema on read” techniques have been most famously exploited on relatively ephemeral human-readable data like retail trends, twitter sentiment, social network mining, log files, etc.
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general atomics, big data, metadata, nirvana, hadoop, storage area networks, storage virtualization, server virtualization
    
General Atomics

Social Identity: 7 Best Practices for Driving Registrations

Published By: Gigya     Published Date: Jun 30, 2010
Enabling people to register using an existing identity from Facebook, Twitter, Yahoo, or other provider is one of the most powerful registration tools to emerge in the last few years. Registering people through an established online identity not only streamlines the registration process but also gives your business a head start on building deeper relationships with them.
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gigya, social identity, social media, branding, brands, facebook, myspace
    
Gigya

How to Become a Social Recruiting Pro: Your Complete Guide to Using Twitter, Facebook, & LinkedIn

Published By: Gild     Published Date: Jun 10, 2015
In this ebook, we’re going to cut through the clutter and jargon. We will focus on showing you how to use social media to support your recruiting efforts, rather than just telling you why you need to use it.
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social recruiting, recruiting efforts, social media, leveraging social media, candidates' expertise
    
Gild

Goldmine Now Works on iPad and iPhone

Published By: GoldMine     Published Date: Feb 28, 2013
Watch this demo and learn how to use GoldMine to help you manage your most precious asset, your business relationships--now on the iPad and iPhone
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social media tools, social media integration, goldmine, facebook, linkedin, twitter, iphone, ipad
    
GoldMine

A faster, smarter path to the cloud

Published By: Google     Published Date: Aug 05, 2019
According to Dimensional Research, nearly two-thirds of migration projects prove very difficult or fail entirely, while more than half go over budget. Get to the cloud 10x faster while cutting costs and reducing risks with this ebook from Google Cloud. Read about: - Critical considerations for a seamless migration - Questions to help you understand your existing environment - Tips for maximizing the ROI of your move - Examples of successful migrations from companies like Twitter, Evernote, and Etsy
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google cloud, migration, cloud management, cloud infrastructure, cloud providers
    
Google

Tools of Engagement: Presenting and Training in a World of Social Media

Published By: GoToTraining     Published Date: Apr 06, 2011
Watch this on-demand webinar with social media expert Tom Bunzel and discover how you can employ the new Internet tools to strengthen your e-learning and presentation initiatives.
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citrix gototraining, social media training, e-learning, presentation training, webinar, tools of engagement, tom bunzel, twitter
    
GoToTraining

"Twitter: Best Practices and Tips"

Published By: Henry Jhonson     Published Date: Feb 01, 2011
In over forty pages this guide tackles every Twitter feature, tip and trick you can think of. Learn to work the interface, to Tweet from your desktop, cool Twitter bots and which people to follow.
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twitter, tricks, tips, social, media, optimization, guide, whitepaper
    
Henry Jhonson

Marketing Data: 50+ Marketing Charts & Graphs

Published By: HubSpot, Inc.     Published Date: Apr 19, 2010
HubSpot has compiled over 50 marketing charts and graphs based on original research and data from a variety of sources, including analysis of over 2,500 business customers, surveys with hundreds of businesses responding, and analysis of the data in from the HubSpot Grader tools.
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hubspot, rich media, twitter, facebook, blogging, graphs, marketing, ppt
    
HubSpot, Inc.

IDC Whitepaper: Lotus Blooms in 2009

Published By: IBM     Published Date: Aug 10, 2009
The growing adoption of collaborative and social networking applications such as Lotus productivity software is reflected in IDC's Canadian forecast, detailed in this white paper.
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lotus, idc, efficiency, collaborative solutions, revenue growth, customer satisfaction, social networking, twitter
    
IBM

Turn The Social Data Flood Into Solid Marketing Decisions

Published By: IBM     Published Date: Oct 31, 2013
Improve customer satisfaction, identify trends and make smarter marketing decisions with IBM Social Media Analytics.
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social media, big data, data-driven marketing, marketing analytics, performance analytics, business analytics, metrics, data
    
IBM

Social Recruiting Platform for Facebook, LinkedIn, and Twitter

Published By: iCims     Published Date: Jan 17, 2013
Check out this free webinar recording on ways to simplify social recruiting through technology.
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recruiting, social media, social recruiting, human resources, icims
    
iCims

iCIMS Social Recruiting Platform; Recruit Using Facebook, LinkedIn, Twitter and Many More

Published By: iCims     Published Date: Aug 16, 2013
iCIMS Social Distribution enables organizations to source, recruit, and hire the best talent through social networks with enhanced employee referral campaigns and automated job publishing.
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recruiting, recruitment advertising, social recruiting, social media recruiting, social recruiting software
    
iCims

iCIMS Social Recruiting Platform; Recruit Using Facebook, LinkedIn, Twitter and Many More

Published By: iCIMS     Published Date: Jul 12, 2013
iCIMS Social Distribution enables organizations to source, recruit, and hire the best talent through social networks with enhanced employee referral campaigns and automated job publishing.
Tags : 
icims, recruiting, recruitment advertising, social recruiting, social media recruiting, social recruiting software
    
iCIMS

The Social Marketplace: Extend Collaboration, Knowledge Sharing & Networking to Customers

Published By: IGLOO Software     Published Date: Dec 29, 2009
Networked business models are the wave of the future as we extend collaboration, knowledge sharing and networking beyond the corporate firewall to customers, partners and suppliers. Focusing resources on optimizing your relationships with these stakeholders can make you more resilient and adaptive to shifts in the market.
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social marketplace, igloo, collaboration, facebook, linkedin, twitter, web 2.0, loyalty
    
IGLOO Software

From 0 to 500,000 downloads - Lessons from building a podcast

Published By: Intercom     Published Date: Apr 05, 2018
This was our thinking when we began publishing a companion podcast to this blog in the summer of 2015. A blog is an ideal channel when your audience is glued to a screen, actively looking for new information they can quickly read or scanning Twitter for headlines. But what about during a morning office commute? An evening run? A weekend break from the MondayFriday grind of desk work?
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Intercom

iZigg Mobile 90210

Published By: iZigg90210     Published Date: Feb 07, 2011
Who is the the most important person to promote and brand in today's economy? YOU! Personal branding on Facebook. Personal branding on Twitter. Personal branding on countless social networks.
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"go where the eyes are"
    
iZigg90210

10 Ways to Improve On-Site Conversions with Social Media

Published By: Janrain, Inc.     Published Date: Feb 28, 2012
Your customers interact with you on social networks, but how effectively are you using social media to connect with them on your website? This white paper explores best practices to build on-site engagement by integrating social tools.
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social login, social sharing, game mechanics, gamification, social media, social tools, social networks, facebook
    
Janrain, Inc.

Listening for Sales Opportunities: Using Social Media to Get and Keep Your Competitive Edge

Published By: Jigsaw     Published Date: Jul 28, 2010
This article is about how you can make the most of each and every business opportunity. By incorporating technology in the form of a Listening Dashboard, to give you a competitive advantage, you will end up enjoying the long-term relationships and repeat business that is every business person's goal.
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jigsaw, digg, twitter, netvibes, social media, dashboard, sales opportunities
    
Jigsaw

7 Simple Steps to Getting a Handle on Social Applications in Your Enterprise

Published By: Jive     Published Date: Feb 13, 2014
7 Simple Steps to Getting a Handle on Social Applications in Your Enterprise
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jive, social media, social applications, facebook, twitter, sarbanes-oxley
    
Jive

7 Simple Steps to Getting a Handle on Social Applicants in Your Enterprise

Published By: Jive Software     Published Date: Feb 24, 2014
As of January 2011 there were 600 million Facebook users and 200 million Twitter users. Many millions use social services, from sharing photos via Instagram to sharing files via Box.net to via SlideShare. So how many of your employees use social media? A lot. That’s because social has become a normal tool used to manage and organize our lives. Social tools are flexible, efficient, effective and easy to adapt for personal and business uses.
Tags : 
jive, social media, workplace, workforce, compliance, ediscovery, human resources, workflow
    
Jive Software

Seven Content Strategies to Build Trust with Today's Savvy Consumers

Published By: Junta42     Published Date: Aug 20, 2009
How do you create trust and meaningful marketing content that doesn't read like a sales pitch? In an age of digital noise and an abundance of information, how do you reach your target audience and become a trusted brand? This eBook will show you how.
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trust, junta 42, marketing content, ebook, target audience, digital noise, branding, loyalty
    
Junta42

A Modern Marketer’s Guide to Successful Buyer Relationships

Published By: Kapost     Published Date: Jan 16, 2014
Today, the internet has changed the way buyers discover solutions. More people are meeting and researching vendors online than ever before. Your ideal customers are reading blog posts and articles, checking Facebook, Twitter, and LinkedIn profiles, and forming opinions based on what you say and share online. Before they call to get to know your company better, they turn to Google for answers and information. If a competing vendor appears smarter, more interesting, or more reliable than you, your buyers will reach out to them first. These online engagements have changed the rules of buyer/brand communications. So how can you and your company form meaningful relationships with buyers who are getting to know you long before they’ve been introduced?
Tags : 
content marketing, content strategy, content management, content planning, content distribution, marketing campaigns, marketing campaign management, content marketing platform
    
Kapost

The Ultimate Social Media Guide for Your Business

Published By: Main Street Hub     Published Date: May 06, 2016
This guide will help improve your social media presence by learning how to attract more customers on websites like Facebook, Twitter, Yelp, Google+, and more.
Tags : 
local business, small business, business owner, social media for business, twitter, facebook, social media service, marketing
    
Main Street Hub

How to Attract New Customers on Facebook

Published By: Main Street Hub     Published Date: May 06, 2016
Learn best practices to engage with current and potential customers on your Facebook business page!
Tags : 
local business, small business, business owner, social media for business, twitter, facebook, social media service, marketing
    
Main Street Hub
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