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5 MARKETING STRATEGIES TO DRIVE CUSTOMER LOYALTY, RETENTION, AND ENGAGEMENT

Published By: Selligent Marketing Cloud     Published Date: Sep 24, 2019
This eBook will present some of the key ingredients in the secret sauce for successful customer loyalty and customer retention marketing. It presents five marketing strategies to drive engagement with a long-term perspective. Drawing on the latest engagement marketing technologies, these insights are supplemented by cases from Selligent Marketing Cloud clients, top brands that are at the forefront of creating and sustaining customer loyalty.
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Selligent Marketing Cloud

The Spice House Brings Memorable Customer Experiences Online with Drip ECRM

Published By: DRIP     Published Date: Aug 23, 2019
The Spice House has a long history of pioneering how spices are sold. Since 1957, its flagship brick-and-mortar location has been a go-to hub for grabbing a cup of coffee and taking in the full spice experience—smelling, grinding, tasting, touching, and talkin’ spices and their backstories with the owners. Today, The Spice House sells more than 400 spices, blends, rubs, and extracts across several retail locations and the ecommerce store. See how Drip ecommerce CRM helps The Spice House bring a great instore experience to their online space.
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DRIP

eCommerce Email Acquisition: How to Leverage Your Site to Grow Your List Description

Published By: Ability Commerce     Published Date: May 18, 2009
eCommerce Marketers who want to exploit the full potential of e-mail should develop plans to consistently grow their permission-based e-mail lists of customers and prospects. This allows them to build loyalty and promote cross-sell and up-sell opportunities.
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ability commerce, seo, roi, pci, emarketing, email marketing, email acquisition, ecommerce
    
Ability Commerce

Merchandising & The Omnichannel Impact

Published By: SAS     Published Date: Jan 17, 2018
This RSR custom research report explores the impact of omnichannel methods on merchandising, marketing and the supply chain; specifically, what analytical capabilities address the challenges that omnichannel selling and fulfillment pose for retailers. Consumers today routinely begin their shopping journeys online, but complete their purchases in nearby stores, in their “home” stores or delivered directly to their doors. Retail analytics enables organizations to capture data from their customers' journeys. Retailers that successfully deliver relevant omnichannel experiences while gaining a more sophisticated understanding of demand (where and how it is initiated) will enhance their brands’ value and create compelling and profitable customer relationships.
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SAS

Is Your Competition Killing You with Personalization?

Published By: DataStax     Published Date: Mar 10, 2017
Banks are at an inflection point. According to a recent research by Viacom, 1 in every 3 U.S. consumers are open to switching banks in the next 90 days. Financial services companies need to break through the competition to gain customer trust and loyalty. Building a 360° view of the customer can help banks grow customer retention and loyalty, upsell high margin products and provide compelling interactions. However, this is no easy task as complexity increases when retail banks engage their customers across multiple channels and financial products. Gaining visibility into every customer interaction, across your business silos, and with every engagement channel is critical to making the right decisions to deliver amazing customer experiences. This white paper examines the challenges Financial Services Institutions (FSIs) face when building a 360° view of the customer to transform their customer experience and how to overcome them.
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DataStax

Apple vs. Dell: A Workstation Buyer's Checklist

Published By: Dell EMC     Published Date: Aug 06, 2018
When buying a workstation, price-performance matters. But it’s not the only consideration. Also important is aligning features and capabilities with user applications and workloads. So are system optimization, expandability and support. While many buyers — especially in graphics, video and multimedia fields — might consider Apple’s iMac, iMac Pro and MacBook Pro models best suited to their needs, they may be selling themselves short in many ways. This paper provides a checklist for buyers to compare Apple’s newest high-end offerings with the latest Dell Precision workstations.
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Dell EMC

How can you influence up to 50% more cross-sell in a business-to-consumer environment?

Published By: Infor     Published Date: Jan 03, 2011
You need a path through this madness.In this recorded webicast, Steve Muran will take you through a case study of how he methodically built and managed a cross-enterprise, multichannel program that deepened the customer wallet share. Steve will discuss the why, where, and how his lead generation capabilities made customer cross-sell, up-sell, and retention easier by highlighting the critical importance of customer data and analytics.
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infor, cross-enterprise, lead generation, retention, customer data and analytics, social media, business analytics, customer interaction service
    
Infor

How can you influence up to 50% more cross-sell in a business-to-consumer environment?

Published By: Infor     Published Date: Jan 06, 2011
You need a path through this madness.In this recorded webicast, Steve Muran will take you through a case study of how he methodically built and managed a cross-enterprise, multichannel program that deepened the customer wallet share. Steve will discuss the why, where, and how his lead generation capabilities made customer cross-sell, up-sell, and retention easier by highlighting the critical importance of customer data and analytics.
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infor, cross-enterprise, lead generation, retention, customer data and analytics, social media
    
Infor

Forrester: 2019 Platform Economy

Published By: Stripe     Published Date: Aug 06, 2019
Platform businesses are reshaping our economy and disrupting entire markets by seamlessly connecting buyers and sellers. However, processing payments and the exchange of value on a platform or marketplace can be challenging. Stripe commissioned Forrester Consulting to evaluate the challenges that platforms and their sellers face, and the solutions they seek. Through a global online survey of 2,030 platform sellers and four in-depth interviews, Forrester found that platforms struggle to provide their sellers with much-needed payment capabilities, reporting, and customer support services with in-house resources alone. Meanwhile, sellers demand that platforms provide these services and will prefer platforms that are service-rich over platforms that are service-poor. KEY FINDINGS • The complexities of managing a platform force executives to divert resources, which stalls growth. • Going global is easier said than done. • Sellers will flock to platforms that simplify the process of sellin
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global payments inc, payment solutions, payment processing, platform as a service (paas), platforms
    
Stripe

Buyers Guide: Apple vs Dell Precision Workstations

Published By: Dell EMC     Published Date: Feb 14, 2019
When buying a workstation, price-performance matters. But it’s not the only consideration. Also important is aligning features and capabilities with user applications and workloads. So are system optimization, expandability and support. While many buyers — especially in graphics, video and multimedia fields — might consider Apple’s iMac, iMac Pro and MacBook Pro models best suited to their needs, they may be selling themselves short in many ways. This paper provides a checklist for buyers to compare Apple’s newest high-end offerings with the latest Dell Precision wokstations. Download this guide from Dell and Intel® to learn more. Intel Inside®. Powerful Productivity Outside.
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Dell EMC

Demo - Opportunity Landscape

Published By: Oracle     Published Date: Aug 08, 2013
With Oracle CRM predictive analytics, identify your best cross-sell and up-sell opportunities so you can focus on higher probability deals.
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oracle, crm, opportunity landscape, predictive analytics, sales, knowledge management, data management, business technology
    
Oracle

Demo - Opportunity Landscape

Published By: Oracle     Published Date: Aug 15, 2013
With Oracle CRM predictive analytics, identify your best cross-sell and up-sell opportunities so you can focus on higher probability deals.
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oracle, crm, opportunity landscape, predictive analytics, sales, enterprise applications, business technology
    
Oracle

Bereitstellung einer herausragenden IT-Performance für die passenden Personallösungen zur richtigen

Published By: DellEMC and Intel®     Published Date: Sep 20, 2017
The CSI Companies umfasst vier Entitäten und die angeschlossene Anteo Group, die Personalund Spezialservices bereitstellen, um eine Vielzahl von Kundenanforderungen zu erfüllen. Seit 1994 bietet das Unternehmen mit Sitz in Jacksonville, Florida, Personalaufstockungsservices, Vermittlung von Führungskräften und Direktanstellungen von Mitarbeitern für Kunden in den Bereichen Gesundheitswesen, Finanzdienstleistungen, Bankwesen, Einzelhandel/Bewirtung, Technologie und anderen Branchen. Das Unternehmen unterstützt Kunden landesweit von seinem Hauptsitz und drei regionalen Büros. Intel Inside®. Neue Möglichkeiten Outside. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, das Intel-Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, das Intel Inside-Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Intel Xeon Phi und Xeon Inside sind Marken der Intel Corporation oder ihrer Tochtergesellschaften in den USA und/oder anderen Ländern
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ultrabook, celeron, celeron inside, core inside, intel, das intel-logo, intel atom, intel atom inside
    
DellEMC and  Intel®

TCO-Studie: Dell EMC VxRail im Vergleich zu einer auf einer vSAN ReadyNodes-Konfiguration

Published By: DellEMC and Intel®     Published Date: Sep 20, 2017
Für den Vergleich mit VxRail können äquivalente Intel x86 Serverhardware und Speicher von anderen Anbietern als selbst ausgewählte DIY-HCI-Lösung erworben werden. Im folgenden TCO-Vergleich besteht unser Hauptziel darin, eine der VxRail Lösung entsprechende Konfiguration sicherzustellen. Wir haben über die Website für Dell PowerEdge-Rackserver2 die erforderliche Konfiguration und den Preis für Serverhardware, Service/Gewährleistung und Professional Services (PS) ermittelt. Intel Inside®. Neue Möglichkeiten Outside. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, das Intel-Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, das Intel Inside-Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Intel Xeon Phi und Xeon Inside sind Marken der Intel Corporation oder ihrer Tochtergesellschaften in den USA und/oder anderen Ländern
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ultrabook, celeron, celeron inside, core inside, intel, das intel-logo, intel atom, intel atom inside
    
DellEMC and  Intel®

6 Ways to Grow Your Revenue with a BDR Solution Developed Specifically for the Small Business

Published By: Datto Inc.     Published Date: Apr 15, 2013
Looking to expand your recurring revenue? Need a key to open the door to small business? Learn how Datto ALTO answers both questions, as the key to BDR for small business. Datto wants you to succeed. As the only 100% channel-focused backup, disaster recovery (BDR) and intelligent business continuity (IBC) vendor, Datto is focused on the success of our Partners. Our Partners succeed by delivering award-winning solutions to their clients that are easy to sell, easy to manage, and will eliminate downtime in the event of a natural or technical disaster.
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small business, datto alto, bdr solutions, recurring revenue
    
Datto Inc.

Small business deserves a robust BDR solution. Now they have one.

Published By: Datto Inc.     Published Date: Apr 15, 2013
Small businesses are positioned for the perfect data storm: more data, at more value, with more risk. Their challenge has been not having an enterprise-class BDR solution built with their specific pain points in mind. Datto ALTO, and you, can change that. Datto wants you to succeed. As the only 100% channel-focused backup, disaster recovery (BDR) and intelligent business continuity (IBC) vendor, Datto is focused on the success of our Partners. Our Partners succeed by delivering award-winning solutions to their clients that are easy to sell, easy to manage, and will eliminate downtime in the event of a natural or technical disaster.
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datto redefines bdr for small business, bdr solution, datto alto, robust bdr solution
    
Datto Inc.

Cisco Virtual Expertise Business Offer

Published By: Cisco     Published Date: Oct 06, 2015
Read more to learn how The Virtual Expertise business offer delivers a consistent, interactive experience that increases upsell/cross sell, improve expert productivity, and increases customer loyalty.
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cisco, virtual expertise, expert productivity, interactive experience, crm, customer loyalty, networking, it management
    
Cisco

Donner la Parole aux Machines

Published By: Mitel     Published Date: Nov 08, 2018
Pour offrir une expérience client plus personnalisée, les entreprises pourront compter sur l’allié insoupçonné que sont les machines. Des plus petits capteurs aux centres de contact utilisant l’intelligence artificielle, les technologies basées sur les machines peuvent aider les entreprises à mieux comprendre, servir et contacter leurs clients. Une récente enquête menée dans six pays et auprès de 2 500 décideurs informatiques révèle que les entreprises considèrent quasi universellement que les technologies basées sur les machines apportent une valeur ajoutée substantielle dans le cadre d’une expérience client plus personnalisée.
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wireless communication, audio conferencing, communications systems, video conferencing, cloud-based unified communications, enterprise voice, unified messaging, collaboration portal
    
Mitel

The Essential Guide to a Successful Cloud Model

Published By: Concerto Cloud Services     Published Date: Dec 18, 2015
This document will guide solution providers through the five main principles necessary to develop a practical, customized cloud transformation strategy designed to support a cloud-first customer offering. These principles include: Financial Considerations to Building a Cloud Model Marketing Approach How To “Sell” the Cloud Technical Strategy Operational Readiness
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Concerto Cloud Services

Time to Say Goodbye? 5 Signs Your Supplier Should Go

Published By: Staples     Published Date: Nov 23, 2016
Is your supplier only interested in selling you more products? Or are they committed to helping your business succeed?
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procurement, contract negotiations, rfi, industry trends, facilities suppliers, facility management, facility vendors, enterprise applications
    
Staples

Big Data for Marketers

Published By: RedPoint Global     Published Date: May 11, 2017
Practical perspectives on leveraging data to grow sales, cut costs, up-sell more effectively and make better decisions. Marketers overwhelmingly agree they have access to more than enough data. The problem is finding actionable ways to utilize data that is collected across all customer interaction points to better engage with customer and increase lifetime customer value. This white paper explores the relevance of big data for marketers: what they need to know and the steps they should take today to embrace data and analytics to position their organizations for success today.
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customer retention, customer experience, real-time personalization, customer insights
    
RedPoint Global

Why Machine Learning for Enterprise IT Operations

Published By: CA Technologies     Published Date: Aug 22, 2017
The world of computing is changing before our eyes. Industries that had a consistent and predictable business model for generations are being turned upside down. In the digital economy, a seamless customer experience is critical. Whether a retailer is exploring new innovative online selling strategies or a bank is determining how to anticipate customer needs for new services – a high performing and scalable IT ecosystem is key to success. At the end of the day, as an IT leader, you need to help your business anticipate opportunities, drive growth and proactively prevent threats to your company’s revenue.
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proactively manage, remediate faster, improve productivity, collaborate efficiently, application performance, ca technologies
    
CA Technologies

Overcoming Payment Declines: Fighting the $340B Problem

Published By: Riskified     Published Date: Aug 06, 2019
In Economics 101, students learn about the concept of a ‘perfectly competitive market’. This is a marketplace with many buyers, multiple sellers, undifferentiated products, and easily accessible information about prices. While this model is supposed to produce optimal outcomes for consumers and society as a whole, the theory dictates that hyper-competition will push sellers’ margins closer and closer to zero.
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Riskified

Addressing customer analytics with effective data matching

Published By: IBM     Published Date: Jul 26, 2017
With the advent of big data, organizations worldwide are attempting to use data and analytics to solve problems previously out of their reach. Many are applying big data and analytics to create competitive advantage within their markets, often focusing on building a thorough understanding of their customer base. High-priority big data and analytics projects often target customer-centric outcomes such as improving customer loyalty or improving up-selling. In fact, an IBM Institute for Business Value study found that nearly half of all organizations with active big data pilots or implementations identified customer-centric outcomes as a top objective (see Figure 1).1 However, big data and analytics can also help companies understand how changes to products or services will impact customers, as well as address aspects of security and intelligence, risk and financial management, and operational optimization.
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customer analytics, data matching, big data, competitive advantage, customer loyalty
    
IBM

The Blueprint for Better Sales Onboarding

Published By: Brainshark     Published Date: Aug 02, 2017
Onboarding – every company does it, but a shockingly few do it really well. In fact, The Sales Management Association found that after sales onboarding is complete, 1/3 of reps still lack proficiency in up to a dozen key selling skills. That’s a LOT of training that goes in one ear and out the other. At best, this leads to slow ramp times for new reps that take far too long to start closing deals. At worst? Your turnover rates skyrocket, forcing you to start all over with a new batch of hires. So the question is – how do you break the cycle and onboard salespeople in a way that actually works? This exclusive eBook provides 6 steps to better sales onboarding
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sales, sales onboarding, sales blueprint, sales people
    
Brainshark
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