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4 Considerations to Meet FINRA & SEC Regulations

Published By: Smarsh     Published Date: Dec 07, 2016
To meet the requirements of FINRA & SEC, you must first understand what they require of investment firms and organizations. Better yet, you must understand what is classified as a violation of those rules, then put practices in play that mitigate the risk and position you as an active advocate for compliance— not a violator or passive enabler for non-compliant activity.
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Smarsh

CGT Research Paper: Transforming Core Consumer Products Functions with Advanced Analytics

Published By: IBM     Published Date: Feb 27, 2017
Advancements in analytics have sparked renewed excitement in the consumer products (CP) industry. Maturing analytics capabilities are now delivering greater value across major CP functions including marketing, sales, merchandising, supply chain, and more. Thus helping CP companies become more consumer and customer focused in all aspects of their businesses. Read this research report conducted by 'Consumer Goods Technology' to understand how, next-gen analytics capabilities is key in unlocking a deeper understanding of customers, help create successful new products, foster brand advocates and optimize distribution channels and ultimately shape demand
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cgt, analytics, consumer goods, distribution channels, advanced analytics
    
IBM

Much More Than Just a Number

Published By: Comcast Business     Published Date: Apr 11, 2017
Like healthcare organizations elsewhere, reducing readmissions had become a top priority by 2011. Advocate, the state’s largest healthcare provider, had just signed its first shared savings agreement with Blue Cross Blue Shield of Illinois to become one of the first commercial accountable care organizations (ACOs) in the country. This event, along with others such as signing up as a Medicare Shared Savings Provider, led to re-evaluating the care continuum throughout Advocate Health’s 250 sites of care, including 13 acute-care hospitals, two children’s hospitals and a growing home healthcare division.
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healthcare, organizations, readmissions, comcast, blue cross shield
    
Comcast Business

Turn Your Customers into Brand Champions

Published By: Reputation.com     Published Date: Oct 02, 2017
1.Meet the new consumer The migration to mobile and social media will challenge — and change — everything we know about consumer marketing. 2. Who owns your brand? Brand equity can no longer be bought. Online reviews now generate total market transparency for location-based businesses. Reviews tilt the balance of branding power away from companies and into the hands of customers. 3. The battle for brick-and-mortar customers is won or lost on the social web. To win, marketers must actively enlist customers as online advocates. Those who scale online review volume and quality will be rewarded with higher search visibility and more business at street level. 4. “Dark data” provides priceless operational insights Vast amounts of unstructured, unmined sentiment data on social media provides feedback about the customer experience that you can filter using thematic analysis and use to improve operations at the national or location level. 5. Business implications Online reputation stands betwee
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Reputation.com

How to Turn Patients into Digital Advocates

Published By: Reputation.com     Published Date: Oct 02, 2017
1. Meet the new healthcare consumer The consumerization of healthcare, major demographic shifts, and the migration to mobile and social media are tilting the balance of power away from traditional healthcare marketers and into the hands of potential patients. 2. Online reputation is the new competitive frontier for marketers Healthcare brands are no longer controlled by marketers. Patient feedback about doctors and facilities online is leading to total market transparency for healthcare consumers. CG-CAHPS surveys only go so far in providing social proof. 3. Healthcare branding is becoming hyper-local In the search for providers, all branding is local – at the level of individual practitioners and facilities. Proliferating points of presence on the web make this a challenge that requires technology. But healthcare marketers who scale online review volume and quality will be rewarded with higher search visibility. 4. Business implications Online ratings and reviews stand between everyth
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Reputation.com

Drive Profitable Sales by Building a Loyal Customer Base

Published By: OracleSMB     Published Date: Jan 04, 2018
Customer loyalty matters. Loyal customers spend more, advocate more, and are the first to try new products or services. But how do you build a loyal customer base that drives profitable sales? The answer is a loyalty program that provides the data needed to support individualized experiences and show appreciation. And this is where technology can help. Move beyond paper punch cards and emails with personalized greetings. Quickly create an effective loyalty program that keeps your customers coming back for more.
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OracleSMB

Cisco Umbrella Customer Experience: OmniAccess

Published By: Cisco Umbrella EMEA     Published Date: May 24, 2019
Our Customer Advocacy team have just finalized another customer video with Spanish Partner OmniAccess. The video will be translated in Italian and Spanish. The content is that Omnicasse is using Umbrella to secure connectivity for private yachts and cruise ships in the Mediterranean and beyond. OmniAccess utilizes many capabilities within Umbrella, including the roaming client, the reporting API and Investigate. This is a great one for EMEA and we are looking into getting this translated for Spain.
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Cisco Umbrella EMEA

Navigating the energy transition

Published By: Group M_IBM Q2'19     Published Date: Apr 10, 2019
Digital technology is redefining possibilities in Energy, Environment and Utilities. Disruptive forces, emerging consequences, pressing challenges, and provocative opportunities. Learn how industries benefited from your data. Learn how IBM E&U describes disruptions manifested in Energy, Environment and Utilities. IBM identifies three ways your company focus can to stay ahead of the competition in pressing challenges. Additionally, identifying three provocative opportunity actions that are needed to get going.
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Group M_IBM Q2'19

Navigating the energy transition

Published By: Group M_IBM Q3'19     Published Date: Jun 24, 2019
Digital technology is redefining possibilities in Energy, Environment and Utilities. Disruptive forces, emerging consequences, pressing challenges, and provocative opportunities. Learn how industries benefited from your data. Learn how IBM E&U describes disruptions manifested in Energy, Environment and Utilities. IBM identifies three ways your company focus can to stay ahead of the competition in pressing challenges. Additionally, identifying three provocative opportunity actions that are needed to get going.
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Group M_IBM Q3'19

The New Customer Journey: How Local Advocacy Drives Sales

Published By: Bazaarvoice     Published Date: Aug 05, 2014
The local consumer decision journey has changed. This step-by-step guide will show you how to connect with local consumers to improve visibility, gain control of your reputation, and drive more local leads and sales.
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bazaarvoice, customer, local advocacy, sales, online discovery, local marketing
    
Bazaarvoice

How Superbrands Breed Superfans: 6 best practices for 10X greater fan growth

Published By: Wildfire Interactive     Published Date: Sep 29, 2012
The marketing industry has always touted the importance of identifying and engaging a brand's most influential fans. These are the fans that not only advocateon behalf of your brand, but whose recommendations are also weighty enough to get friends and family to take action. How valuable is this type of fan, however? Can we quantify their impact?
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wildfire, marketing, social marketing, brand marketing, emerging marketing
    
Wildfire Interactive

Técnicas de Evasão Avançadas para Principiantes

Published By: McAfee     Published Date: Aug 15, 2014
Este livro apresenta uma visão geral da segurança de rede e explica como os criminosos virtuais podem usar métodos ocultos e atualmente indetectáveis para invadir sistemas de rede protegidos. As técnicas de evasão avançadas (AETs, Advanced Evasion Techniques) conseguem passar pelas soluções de segurança de rede comuns atuais. Elas podem transportar ataques ou explorações, passando pelos dispositivos de segurança de rede e firewalls, firewalls de próxima geração, sistemas de detecção e prevenção de intrusões e até mesmo roteadores que executam inspeção aprofundada de pacotes. Neste livro, você aprenderá tudo sobre as AETs, além de obter informações e dicas para ajudar a proteger sua empresa. Se você trabalha no governo, na área militar, no setor financeiro, industrial, comércio eletrônico ou outros setores com infraestrutura crítica, leia este livro para conhecer o inimigo e saber como se proteger melhor contra as evasões avançadas.
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firewall de próxima geração, sistemas de prevenção de intrusões, firewall, segurança contextual, detecção de evasão avançada, técnicas de evasão avançadas, segurança, gerenciamento de ti, next generation firewall, ngfw, network security, firewalls
    
McAfee

Avaliações e Demonstrações Gratuitas

Published By: Forcepoint     Published Date: May 03, 2016
Todos os nossos produtos estão disponíveis para uma demonstração personalizada, basta preencher o formulário à direita. Alguns produtos — listados abaixo — também estão disponíveis para avaliação gratuita (em inglês) para que você possa testá-los em seu próprio ambiente de TI. Em qualquer caso, um representante da Forcepoint™ trabalhará com você para garantir que avalie o produto certo e com as opções mais adequadas para você. Para avaliações gratuitas, escolha o pacote de avaliação apropriado abaixo e conclua o registro. Você receberá um guia por e-mail sobre como configurar e administrar a avaliação. O suporte do produto estará disponível durante a avaliação. Acesse a seção Suporte se tiver perguntas.
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Forcepoint

Elevate and Empower World Language Instructors

Published By: Rosetta Stone     Published Date: Nov 02, 2017
In October 2013, Getting Smart partnered with Rosetta Stone to release a report called “The Next Generation of World Language Learning.” The goal of the report was to create a vision for world language learning that acknowledged its role in global competency and to frame the vision inside broader shifts to personalized learning and blended instruction. Pointing to the potential of educational technology, we advocated for accessible, high-quality world language instruction for all students—from elementary through high school.
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Rosetta Stone

Your B2B Content Strategy in 2017: How To Think Like A Movie Studio + 6 Other Tactics

Published By: Sprinklr     Published Date: Sep 28, 2017
Jon Lombardo, Creative Lead, LinkedIn, reveals in this presentation how B2B businesses can improve their content strategy in 2017. In particular, he points out why the “Newspaper Model” is difficult to scale and harder to monetize while a B2B “Blockbuster” approach can monetize a brand’s expertise.
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b2b marketing, b2b marketing strategy, marketing strategy, marketing trends, brand recognition, omni-channel, employee advocacy, people first, relevant reach
    
Sprinklr

The Survival Guide to Customer Experience: 20 CXM Experts Show Us How It's Done

Published By: Sprinklr     Published Date: Sep 28, 2017
Three billion people are connected and empowered like never before. Consumers don’t just consume. They push. They pull. Doing so with equal and forceful power. This means an advocate can draw draw thousands toward you. Conversely, a detractor can repel others from getting close to you. How these individuals choose to apply that force is a direct result of one thing: their experience. A feeling that’s shaped by each interaction with your brand.
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customer service, customer relationships, customer experience, customer retention, voice of the customer, social customer service, customer journey
    
Sprinklr

Why Learning Matters for Employee Engagement

Published By: Inspirus     Published Date: Oct 04, 2017
Learning and development plays a critical role in any organization. Although learning has been unequivocally linked to high-performing organizations, we believe there hasn’t been enough attention paid to the lasting effects learning plays in engaging your workforce.
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Inspirus

The Authoritative Guide to Voice of the Customer

Published By: Qualtrics     Published Date: Aug 20, 2018
In today’s era of immediacy, consumers are more demanding than ever. To keep up with customer expectations, brands are starting to invest in Voice of the Customer (VoC) programs that employ a closed-loop process. Ask any CX, research, or marketing executive, and they will tell you that gone are the days when the customer marketing landscape was represented by a one-way dialogue for engaging prospects. Today, market leaders are shifting their listening and response mechanisms faster as VoC programs represent a huge opportunity for driving loyalty and increased sales. A recent study sponsored by American Express®—the American Express Global Customer Service Barometer—showed that U.S. consumers are twice as likely to tell others about a bad service than they are to share about a positive experience.¹
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Qualtrics

Designing a World Class Digital Customer Experience

Published By: Qualtrics     Published Date: Oct 02, 2018
Customer journey mapping is a major component of any customer experience program. Of course, a key part of mapping the customer experience includes identifying key moments of truth or moments of consumer brand interaction that shape brand perception and loyalty. In the digital age, many key moments of truth for your customers are happening online. This means that more and more of your consumers, brand perceptions and attitudes will be based on purely digital interactions (in-app, website, wearable tech, etc.). This has made understanding your customers’ digital interactions an essential part of any customer experience program. “It has been said that VOC programs without a web presence engage only 2% to 10% of those who interact with their website” (marketing sherpa). As we move into the future, this trend will continue. We know that mobile is an inherent part of today’s digital experience. Global mobile and tablet internet usage just exceeded desktop use for the first time (GS StatCoun
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Qualtrics

Inteligência conectada nos melhores bancos do mundo

Published By: TIBCO Software     Published Date: Sep 16, 2019
Os bancos em todo o mundo estão apostando muito em inteligência artificial e machine learning para lhes dar a vantagem tecnológica necessária para obter serviços bancários em tempo real, personalizados e preditivos. Um marco ajudará a diferenciar os primeiros ganhadores e fornecerá vantagens contínuas em inteligência. Faça o download deste IDC Analyst Infobrief para saber como os melhores bancos do mundo estão se tornando mais pessoais, preditivos e mais em tempo real do que nunca. O que você conhecerá: • 8 tendências que refletem o nível de preparação do banco para a inteligência conectada • 9 armadilhas para evitar e 9 maneiras de pular os obstáculos • Os elementos básicos pessoais, preditivos e em tempo real da IA e ML para os bancos • Líderes de destaque com base na pesquisa da IDC Financial Insights e em seus respectivos casos de uso • Orientação essencial do IDC para os bancos líderes
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TIBCO Software

Três maneiras de gerar reduções de custo em investigações de falso positivo

Published By: TIBCO Software     Published Date: Sep 16, 2019
A maior dor de cabeça para a maioria das equipes de operações de pagamento é o controle de custos - e grande parte disso vem do gerenciamento de fraudes: • As equipes de investigação perdem muito tempo apenas reunindo os dados necessários para tomar as decisões. • Os mecanismos de detecção estão sempre se atualizando com os mais recentes padrões de fraude. • Os regulamentos em constante mudança aumentam o tempo e o custo necessários para alcançar a conformidade e atender aos padrões de auditoria. Dado seu escopo e impacto, substituir os principais sistemas de fraude não é uma opção para a maioria das empresas. Mas, em vez de substituí-los, você pode melhorar o processo investigativo com uma investigação ampliada e aprimorar o processo de detecção aperfeiçoando os sistemas atuais. Este relatório descreve três maneiras pelas quais as empresas de serviços financeiros podem usar as soluções TIBCO para reduzir o custo das investigações por meio de uma melhor detecção, e simplificar a co
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TIBCO Software

Abandoning the Perimeter Mindset

Published By: Zscaler     Published Date: Jun 19, 2019
You can’t impose controls on something you don’t own. And in today’s cloud- and mobile-oriented enterprise, no one truly owns the network. The Internet has become the one network that every corporate worker uses and that no corporate IT can control. The emergence of cloud, ubiquitous networks, smartphones and smart (or dumb) networked devices are wreaking havoc over the traditional command-and-control IT mode of operation. This shift is different from anything we’ve experienced before, because nobody owns the network.
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Zscaler

Enterprise Information Management Security Options

Published By: Brainloop     Published Date: Nov 09, 2011
This paper advocates that for any document sharing application to genuinely add value, it must augment or complement the organization's existing document security infrastructure.
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brainloop, enterprise, information management, security options, technology, business, access control, authentication, internet security, security management, security policies
    
Brainloop

Customer Centricity and the CMO

Published By: KPMG     Published Date: Jun 06, 2019
Discover how the CMO is evolving from brand guru into customer advocate. With key actions for creating a truly customer-centric marketing organisation. Read this report to discover: • how and why the marketing organisation must transform • why CMOs must expand their knowledge and responsibilities beyond traditional marketing • how to measure success in a customer-centric environment • seven key actions for creating a customer-centric marketing organisation.
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KPMG

How can customer experience make a difference?

Published By: LogMeIn     Published Date: Nov 05, 2012
When thinking about customer experience, there is no single metric that provide operators with evidence of customer satisfaction. Learn how LogMeIn advocates the use of a 3 step strategy that enables them to better tailor customers' needs.
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logmein, customer experience, customer, customer experience metrics, customer metrics, customer satisfaction, enterprise applications, business technology
    
LogMeIn
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