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Next-Generation Network Security: A Buyers’ Guide

Published By: Cisco     Published Date: Jan 15, 2015
Today’s adversaries continue to increase their capabilities faster than the defenses deployed to stop them. Whether they are obfuscating their attacks or hiding malicious code within webpages and other files, they are making it more and more difficult to profile and identify legitimate network traffic. This is especially true in firstgeneration network security devices that restrict protection and policies to ports and protocols.
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firewall, buyers guide, protocols, next generation, networks, computing, cloud, innovation, enterprise, datacenter, social, analytics, it management, data management
    
Cisco

What Your Website and a Great Book Should Have in Common

Published By: Evergage, Inc.     Published Date: Nov 13, 2014
People often describe a great book as a “page turner.” It is an apt description for a best-selling novel, but not necessarily for an e-commerce or business website — especially if your website is turning potential customers away from its pages.
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web personalization, e-commerce, business website, website experience
    
Evergage, Inc.

How to Leverage the Rise of Visual Social Media Channels

Published By: Curalate     Published Date: Jul 17, 2014
In today's visual web, consumers are sharing brands’ images at record pace, taking content from brands' websites and saving it to visual social media like Pinterest, where relevancy trumps recency. This behavior significantly extends the life of products, creating engagement with images long after they've been sold out or removed from brands' (digital) shelves. In fact, nearly 50% of Pinterest's top pins send users to expired product pages, dead links and 404 pages. This is a major, major red flag...
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instagram marketing, pinterest marketing, tumblr marketing, visual marketing, pinterest analytics, instagram analytics, pinterest for business, instagram for business, user generated content, social media management tools, visual social marketing, social media marketing tools, instagram tool, pinterest tool, curalate
    
Curalate

Protecting Your Website with Always on SSL

Published By: Symantec     Published Date: Apr 02, 2015
Trust and consumer confidence is the foundation upon which the Internet has been built. Leading commerce and financial services companies worldwide have long used Secure Socket Layer and Transport Layer Security (SSL/TLS) technologies to secure customer communications and transactions. But with the rise of Web 2.0 and social networking, people are spending more time online and logged in, and they are communicating much more than just their credit card numbers. Unfortunately, Web security practices have not always kept pace with these changes. Many organizations use the SSL/TLS protocol to encrypt the authentication process when users log in to a website, but do not encrypt subsequent pages during the user’s session. This practice is risky because it leaves website visitors vulnerable to malicious online attacks, and can result in millions of users being unknowingly exposed to threats simply by visiting a trusted website. This white paper discusses the imperative need for Always On S
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secure socket layer, transport layer security, secure customer communications, web security, online attacks, always on ssl, security
    
Symantec

Targeting (That's on target)

Published By: Oracle     Published Date: Dec 11, 2014
"Hopeful messaging is wasted messaging. Clear targeting means more than just Who. It also demands a knowledge of How, When, and What. Read this quick guide on what you can do to ensure your web pages and white papers, social posts, and search optimization are primed and ready for any “road to discovery” your audience takes. Get a clearer picture of who is involved in the buying process. Download the “Modern Marketing Essentials How-To Guide: Targeting”
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oracle, marketing cloud, targetting, persona-driven communication, segmentation, database transformation, networking, software development, it management, knowledge management, enterprise applications, data management, human resource technology, business technology
    
Oracle

Creating an E-commerce Web Site: A Do-It-Yourself Guide

Published By: GeoTrust     Published Date: Jan 17, 2014
In this guide, you'll learn about what goes into creating your own do-it-yourself (DIY) e-commerce web site, from picking the right tools and services you’ll need to create your web pages, to selecting the best hosting provider and payment solution to fit your business, to figuring out the best security for your site.
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e-commerce, shopping cart, hosting provider, payment processor, geotrust true, geotrust, ssl certificates, bit encryption, web security, ssl security, ssl provider, certificate authority, bit encryption, anti spam, anti virus, ssl, web service security
    
GeoTrust

Creating an E-commerce Web Site: A Do-It-Yourself Guide

Published By: GeoTrust     Published Date: Oct 06, 2014
In this guide, you'll learn about what goes into creating your own do-it-yourself (DIY) e-commerce web site, from picking the right tools and services you’ll need to create your web pages, to selecting the best hosting provider and payment solution to fit your business, to figuring out the best security for your site.
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e-commerce, diy, tools and services, hosting provider, payment solution, best security, security, business technology
    
GeoTrust

5 Secrets to Increase Website Traffic

Published By: VisiStat     Published Date: Mar 22, 2007
This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine.
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website traffic, visitor tracking, web analytics, web metrics, site analysis, online marketing, site management, increase sales, advertising, marketing campaign, ad tracking, generate leads, sales leads, online sales, sales tool, small business, ecommerce, search engine ranking, seo, keywords
    
VisiStat

Getting More from Your Content with Single Source Publishing

Published By: Altova     Published Date: Aug 21, 2009
The ability to offer customers business content in multiple formats, such as Web pages, email messages, Word documents, PDF documents, etc., is vital for meeting customers' needs and expectations in today's hyper-competitive Internet economy.
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xml, search engine, multiple format, multiple formats, customer service, content delivery, altova, software development, information management, records management, search and retrieval
    
Altova

Build .NET Applications Without Hand-Coding

Published By: Iron Speed     Published Date: Aug 21, 2009
See how Iron Speed Designer builds database forms, and reporting applications for .NET without hand-coding. Quickly create feature-complete custom applications that integrate Web pages, controls, data access, validation and security.
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.net, software development, reporting, application development, ironspeed, iron speed, report design, custom applications, development, programming, code generation, generate code, application integration, web development, web services, web service management
    
Iron Speed

How Modern Code Generation Works

Published By: Iron Speed     Published Date: Aug 21, 2009
This white paper explains how to quickly create feature-complete custom database applications that integrate Web pages, controls, data access, validation and security.
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.net, software development, reporting, application development, ironspeed, iron speed, report design, custom applications, development, programming, code generation, generate code, database development, scripting, web development, web services, oracle, database security
    
Iron Speed

Selecting PopUp Ad Filter Software

Published By: Microworld     Published Date: Dec 12, 2007
Unwanted PopUp Ads are intrusive Internet advertisements that are displayed when you access web pages. This white paper provides information about different type of PopUp Ads, losses they cause, how they work and suggests key features that a good PopUp Ad Filter software should have.
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pop-up, popup, ads, pop-up ad, pop-up ads, internet security, online security, virus, anti-virus, anti virus, popup filter, pop-up filter, pop-up blocker, popup blocker, microworld, anti spyware, intrusion prevention
    
Microworld

Abducted by Aliens!: And Other Reasons People Unsubscribe

Published By: SubscriberMail     Published Date: Apr 14, 2009
If your opt-out process asks list members to provide a reason for the unsubscribe, are you listening to what they are saying? It can be silly, or downright filthy, but it can also provide valuable insight into the good and bad of your email marketing practices.
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subscribermail, unsubscribe, email marketing, e-mail marketing, website, marketing, e-mail content, rich media, landing pages, inbox preview, crm, customer relationship management, can-spam, spam
    
SubscriberMail

Deliver Engaging Communications with PDF Portfolios

Published By: Adobe Systems Inc.     Published Date: Mar 03, 2011
Learn how easy it is to create and send a single PDF Portfolio using Adobe Acrobat X Pro. See how to create a rich, branded PDF Portfolio containing many types of documents, each with a rich preview experience. Discover how to embed web pages and streaming media and even output the entire portfolio experience as a web page.
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adobe, pdf, portfolio, acrobat, pro, rich media
    
Adobe Systems Inc.

Tracking Phone Leads: The Missing Piece of Marketing Automation

Published By: Ifbyphone, Inc.     Published Date: Jan 16, 2013
Download this white paper to learn how to track inbound phone leads back to specific ads, web pages, and SEO and PPC terms. See exactly which ads are working and which should be stopped. Get credit for every lead and dollar your campaigns generate.
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call tracking, lead tracking, phone leads tracking, ad tracking, marketing roi, lead attribution, lead generation, inbound phone leads, inbound sales calls, marketing automation, campaign tracking, ivr, lead conversion, lead scoring, crm integration, lead reporting, lower cpl, cost per lead
    
Ifbyphone, Inc.

The Global Content Impact Index: Measuring Content from Some of the Best Brands in the World

Published By: Acrolinx     Published Date: Apr 01, 2015
Content marketing is one of the highest priorities for today’s marketers, with growth rates for content development and distribution skyrocketing. According to the Content Marketing Institute, for example, 70 percent of marketers are investing more in content marketing than ever before. A recent research report from global market intelligence firm IDC further underscores the point, noting that “building out content marketing as an organizational competency” is one of CMOs’ most important initiatives, second only to measuring ROI. Read this white paper to learn more about the Global Content Impact Index.
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global content impact index, brands, web pages, analysis, content marketing, roi
    
Acrolinx
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