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Creating a Content Marketing Strategy: 6 Best Practices That Work

Published By: Act-On     Published Date: Jul 08, 2015
42% of marketers cite the lack of a content marketing strategy as their main challenge to achieving content marketing success (Ascend2 research). Our eBook will give you six best practices to develop and deploy a content marketing strategy that drives results.
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cms, content, strategy, best practices
    
Act-On

Four Questions Guide Web Mobile Content Management Plans

Published By: Adobe     Published Date: Oct 19, 2012
As consumers access online content on more devices - computers, smartphones, tablets and even gaming consoles - managing and delivering digital content has grown exponentially more complex. Learn how rethinking WCM will help you thrive in complexity.
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mobile content management, cms, content management systems, wcm, web content management, mobile content planning, mobile applications, software development, business technology
    
Adobe

From Content Management to Customer Experience Management

Published By: Adobe     Published Date: Aug 22, 2013
Web Content Management is becoming the focal point for companies who wish to deliver a truly seamless multichannel customer experience. The strategic importance of WCM is increasingly referenced in analysts' reports such as Forrester, which stress the importance for companies to move beyond using a CMS as a means to simply manage content and strategically utilise it to create digital experiences. With that said, it is concerning that just 38% of this survey's respondents agree that their CMS facilitates a 'brand enhancing digital presence.' Download this report to learn more.
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content management, customer experience management, web content management
    
Adobe

Delivering Digital Experiences

Published By: Adobe     Published Date: Jan 12, 2015
To drive loyalty and revenue, brands need to deliver personalized, meaningful digital experiences. Many marketers are looking for an end-to-solution that delivers multi-channel experiences on any device and helps create personalized content for every customer. The ability to deliver digital experiences that differentiate your brand and deepen customer relationships is more crucial than ever to driving business success.
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adobe, marketing, digital, multi, channel, personalization, experience, brands, strategies, solutions, conversation, revenue, intelligence, differentiation, content, cms, mobile, social, technology, loyalty
    
Adobe

Delivering Digital Experiences

Published By: Adobe     Published Date: Apr 30, 2015
To drive loyalty and revenue, brands need to deliver personalized, meaningful digital experiences. Many marketers are looking for an end-to-solution that delivers multi-channel experiences on any device and helps create personalized content for every customer. The ability to deliver digital experiences that differentiate your brand and deepen customer relationships is more crucial than ever to driving business success.
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adobe, econsultancy, digital intelligence, differentiation, cms, mobile, social personalization
    
Adobe

Gaining a foothold in the quest for more customers.

Published By: Adobe     Published Date: Jun 26, 2019
Get inside the minds of key decision-makers in mid-size companies who are tackling today’s biggest content management challenges. Learn how they’re thinking, what they see as opportunities, and how they’re planning to come out on top. With more than 7,000 CMS solutions available from more than 6,000 unique suppliers, you have a mind-boggling array of options — making it hard to know which path to take and how to decide. Here's your chance to get inside the minds of key decision-makers who are tackling today’s biggest content management challenges: - Personalization - Keeping up with current technology - Difficult-to-use content management systems - Over-reliance on IT teams for simple functions - Inadequate access to customer data and insights - Integrating third-party apps - Managing and optimizing content
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Adobe

How to Select the Right Content Management System

Published By: Adobe     Published Date: Jul 10, 2019
Whether you’re looking to centralize your content silos or empower your marketing team to more efficiently create and publish content for all your different touchpoints, the right content management system (CMS) is a business imperative. Every organization is at a different point in their ability to drive content velocity. Likewise, every organization has different levels of familiarity with relevant requirements and capabilities to look for in a CMS solution.
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Adobe

Auswahl des richtigen Content Management Systems

Published By: Adobe     Published Date: Jul 10, 2019
Wenn Ihre Organisation eine Lösung zur zentralen Verwaltung sämtlicher digitalen Inhalte sucht oder dem Marketing-Team die Erstellung und Veröffentlichung von Content für verschiedene Touchpoints erleichtern möchte, ist ein Content-Management-System (CMS) unumgänglich. Jedes Unternehmen strebt nach „Content Velocity“ – der Bereitstellung von mehr Content in kürzerer Zeit  –, kommt dabei aber unterschiedlich schnell voran. Auch die Kenntnisse über die Möglichkeiten von CMS variieren. Worauf sollte Ihre Organisation also bei der Auswahl einer neuen Lösung achten?
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Adobe

Comment sélectionner le bon système de gestion du contenu

Published By: Adobe     Published Date: Jul 10, 2019
Qu’il s’agisse de centraliser vos silos de contenu ou de permettre à votre équipe marketing de créer et publier plus efficacement du contenu pour vos différents points de contact, vous devez impérativement vous doter du bon système de gestion de contenu (CMS). Toutes les entreprises n’ont pas la même capacité à augmenter la vélocité du contenu, ni la même connaissance des caractéristiques et fonctionnalités d’une bonne solution CMS.
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Adobe

How Small Practices Can Earn Chronic Care Management Revenue

Published By: Allscripts     Published Date: Oct 14, 2015
Download this white paper to learn how small practices can earn Chronic Care Management revenue while providing the complex patient better care, the clinician knowing that they are providing higher quality care, and CMS reducing its overall costs and rewarding the practice financially.
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chronic care management, small practices, complex patients, clinicians, high quality care, cms, healthcare spending
    
Allscripts

Third-Party White Paper by EMA: ASG Service Dependency Mapping

Published By: ASG Software Solutions     Published Date: Jul 29, 2008
Aligning IT and business perspectives requires the ability to create links between configuration information in the CMDB and the business service as experienced by the user. Service Dependency Mapping (SDM) products automate the process of creating and maintaining these links.
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asg, cmdb, bsm, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application integration, business activity monitoring, business analytics, business integration, business intelligence
    
ASG Software Solutions

How to Populate Your CMDB in Four Steps

Published By: ASG Software Solutions     Published Date: Dec 09, 2008
Generally, CMDBs populated by discovery tools alone simply aren't usable. They fail because they contain massive amounts of irrelevant information. You avoid this pitfall by correctly populating your CMDB in four simple steps.
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asg, cmdb, bsm, itil, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application performance management, best practices, business activity monitoring
    
ASG Software Solutions

IT2020: The New Performance Management Paradigm

Published By: ASG Software Solutions     Published Date: Mar 05, 2008
Because business success is tightly fused with technology, IT costs are rising, and this trend is expected to continue. As a result, businesses are demanding that IT be more than a static resource. IT is expected to deliver business results with a measurable contribution to the organization's bottom line.
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asg, cmdb, bsm, itil, paradigm, btsm, sla, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm
    
ASG Software Solutions

Driving Best Practices with BSM

Published By: ASG Software Solutions     Published Date: Aug 09, 2008
ITIL provides a framework of customizable best practice initiatives that help organizations consistently deliver high-quality IT services. Effective ITIL implementation adds value to the IT infrastructure and improves business and service delivery.
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asg, cmdb, bsm, itil, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application integration, application performance management, business activity monitoring
    
ASG Software Solutions

Achieving Better ROI from Composite Applications through Better Understanding, by EMA

Published By: ASG Software Solutions     Published Date: Nov 09, 2009
Composite applications can provide multiple benefits, such as business agility, better utilization of business software assets through code reuse, development efficiencies, and cost optimization. Once companies are skilled at deploying them, many find that they roll out new applications and integrations faster, while maximizing the value of "tried and true" software components.
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asg, cmdb, bsm, itil, roi, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application integration, application performance management
    
ASG Software Solutions

ASG: Distinctively Positioned to Optimize Web Application Performance

Published By: ASG Software Solutions     Published Date: May 27, 2009
Application management requires visibility from multiple vantage points within the IT enterprise, combined with a centralized information store that pulls the technology pieces of the application puzzle into a coherent whole.
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asg, cmdb, bsm, itil, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application integration, application performance management, best practices
    
ASG Software Solutions

Third-Party White Paper by Yphise: Succeeding with Proactive IT with ASG's metaCMDB

Published By: ASG Software Solutions     Published Date: Jul 27, 2009
To meet the challenges of intense competition and increasing customer demands, companies must tightly align their IT service management with business issues and priorities. This paper outlines the maturity steps involved in the progression towards proactive Business Service Management (BSM) and explains how ASG's metaCMDB helps secure its seamless adoption.
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asg, cmdb, bsm, itil, bsm, metacmdb, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application integration
    
ASG Software Solutions

Strategies to Cut Application Costs and Increase Productivity Using Application Mining Tools

Published By: ASG Software Solutions     Published Date: Apr 07, 2009
Application Portfolio Optimization (APO) provides executives with tools and information to assess the quality and condition of application assets as well as a means for understanding the impact of proposed application changes.
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asg, cmdb, bsm, itil, bsm, portfolio optimization, apo, mining tools, metacmdb, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application
    
ASG Software Solutions

Tech Horizons: ASG's metaCMDB, The Technology That Rocks

Published By: ASG Software Solutions     Published Date: Jun 09, 2009
Improved business productivity often requires more efficient IT and more efficient IT cannot be achieved without a better understanding of the way business services are run and delivered. Configuration Management Databases (CMDBs) have emerged as a central component for Information Technology Infrastructure Library (ITIL) and business service management (BSM).
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asg, cmdb, bsm, itil, bsm, metacmdb, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application integration
    
ASG Software Solutions

Third-Party White Paper by EMA: How ASG's MetaCMDB Strategy Enables More Effective BSM

Published By: ASG Software Solutions     Published Date: Jun 24, 2008
As IT evolves towards a more business-aligned position, it must seek out new ways of working that support more effective operations, service creation, and service delivery. These include technologies, processes, and a culture that supports higher levels of accountability, as well as more dynamic responsiveness to business needs.
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asg, cmdb, bsm, itil, bsm, metacmdb, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm, application integration
    
ASG Software Solutions

Optimizing The End-User Experience Across Your Enterprise

Published By: ASG Software Solutions     Published Date: Jun 02, 2009
End-user expectations and high levels of performance against Service Level Agreements (SLAs) must be achieved or organizations risk the loss of business. This paper details key capabilities needed for successful end-user monitoring and provides critical considerations for delivering a successful end-user experience.
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asg, cmdb, bsm, itil, bsm, bsp, metacmdb, user experience, lan, wan, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm
    
ASG Software Solutions

Third-Party White Paper by EMA: Understanding Your CMDB Project's ROI

Published By: ASG Software Solutions     Published Date: Jul 28, 2008
Targeted at IT executives responsible for both the financial and ultimate project oversight of an enterprise CMDB initiative, this white paper sets expectations for ROI calculations for CMDB initiatives, provides basic ROI best practices, and gives readers sufficient insight to move forward with their CMDB project.
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asg, cmdb, bsm, itil, bsm, bsp, metacmdb, roi, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms
    
ASG Software Solutions

Beyond the Hypervisor: Optimizing Virtualization Management

Published By: ASG Software Solutions     Published Date: Sep 28, 2009
Virtualization is now mainstream. Enterprises continue to heavily invest in virtualization projects and while short term hardware and cost saving benefits are being achieved, few enterprises achieve anywhere close to the full potential of virtualization as they struggle with new problems like assuring performance and availability, preventing VM sprawl, and maximizing resource utilization
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asg, cmdb, bsm, itil, bsm, bsp, metacmdb, virtualization, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms
    
ASG Software Solutions

Third-Party White Paper by EMA: Managing Business Service Performance in a Virtual Environment

Published By: ASG Software Solutions     Published Date: Apr 02, 2008
Business Service Management (BSM) is of growing importance in the IT world. By managing IT systems according to the business services they support - like order entry, online sales, shipping, or customer service - IT is able to deliver on real business goals like providing competitive advantage, improving customer satisfaction, driving revenue growth, and increasing shareholder value.
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asg, cmdb, bsm, itil, bsm, bsp, metacmdb, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, bsm, ecommerce, bpm, workflow, itsm, critical application, cms
    
ASG Software Solutions

Third-Party Product Brief by EMA: ASG-Discovery and Dependency Mapping (ASG-DDM)

Published By: ASG Software Solutions     Published Date: Feb 18, 2010
Configuration Management is at the heart of the IT Infrastructure Library (ITIL®) and forms the foundation for Business Service Management (BSM). In fact, it is safe to say that neither the ITIL IT Service Management (ITSM) processes nor the BSM functions that leverage ITSM can be efficiently carried out without accurate configuration and dependency information.
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asg, cmdb, bsm, itil, bsm, metacmdb, asg ddm, cab, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms
    
ASG Software Solutions
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