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Lush Brings Its Stories to Life Online, Integrating Content and Commerce

Published By: Acquia     Published Date: Feb 26, 2015
With Lush’s in-store sales far outweighing those online, the Managing Director of Lush Digital, Jack Constantine, set out to bring the brick-and-mortar commerce experience to its UK website, powered by dynamic displays, interactive design, and an unforgettable look and feel. Lush wanted to create a digital experience that would weave its stories throughout every page of its website and result in a spike in online sales. Download this case study today to discover what Lush Cosmetics did to transform their online business.
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commerce, content and commerce, integration, cosmetics, increasing conversions, site content, content integration, online sales
    
Acquia

A Five Phase Approach to Email Marketing

Published By: AcquireWeb     Published Date: Jan 22, 2007
This article addresses one of the biggest challenges associated with e-mail marketing programs – establishing meaningful contact with customer targets in order to increase sales, while protecting and enhancing your brand. It illustrates that successful e-mail marketing designed to drive sales and build brands requires adopting a methodology that includes more precise prospect targeting, better permission-based models, a better overall consumer experience and better quality lists.
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email marketing, best practices, permission marketing, brand management, direct marketing, newsletter design, acquireweb, integrated marketing
    
AcquireWeb

Conversions: The Only Real Way to Measure Success for Acquisition Email

Published By: AcquireWeb     Published Date: Apr 07, 2008
This opinion piece, published by DM News in November 2007, addresses a common but less talked about problem with email marketing – over-mailing to positively effect otherwise mediocre results; which is likely the result of an acquisition email provider using a compiled response file, and guaranteeing high open and click rates in addition to a positive ROI. This article provides insight on what the marketer, broker or agency can do to ensure they are maximizing the ROI from a given campaign, while disincentivizing over-sending behavior.
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email, conversion, conversion testing, email marketing, frequency, overdelivery, over-delivery, acquireweb
    
AcquireWeb

The Cyclic Nature of Online Marketing Tools

Published By: AcquireWeb     Published Date: Apr 07, 2008
This article, published by DM News in June 2006, begins, “As sure as the spring is followed by summer and succeeded by fall, online marketing options, Search, Lead Generation and Email, seem to enjoy a cyclic season in vogue.” This article describes how for many, the use of email cost effectively has driven sales and built brand awareness; however, for the majority, email has not delivered on the promise.
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acquireweb, search, online marketing, lead generation, integrated marketing, e-mail, acquisition e-mail, lead generation
    
AcquireWeb

Closing the Virtualization Loop: How to Improve Your Virtual Machine Backup and Recovery Now

Published By: Acronis     Published Date: Apr 26, 2011
Closing the Virtualization Loop white paper identifies the objectives in the next phase of virtual machine backup and recovery and provides recommendations on how to improve backup and disaster recovery in a hybrid IT environment.
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acronis, virtualization, backup and recovery, disaster recovery, roi, tco, virtual server backup, virtual server
    
Acronis

The Acronis Global Disaster Recovery Index: 2011

Published By: Acronis     Published Date: Apr 26, 2011
This white paper provides an annual worldwide ranking of international confidence in backup and disaster recovery (DR) readiness, capabilities and practices in conjunction with the Ponemon Institute.
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acronis, global disaster recovery index: 2011, virtualization, cloud infrastructure, disaster recovery, backup and recovery, backup, vmware backup
    
Acronis

10 Must-Have Features for Every Virtualization Backup and Disaster Recovery Solution

Published By: Acronis     Published Date: Dec 28, 2011
Virtualization platforms are different from physical platforms. The virtualization benefits extend to management and support for tightly integrated backup and recovery solutions. Solutions designed exclusively for virtual infrastructure backup provide a host of key benefits and should be leveraged whenever possible.
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virtualization, virtualization software, disaster recovery, backup virtual machines, vmware backup, backup hyper-v, p2v, vmware data recovery
    
Acronis

Acronis vmProtect 6 - Best backup for VMware

Published By: Acronis     Published Date: Feb 09, 2012
Built specifically for VMware vSphereT, Acronis® vmProtectT 6 provides all the features you need in an extremely easy-to-use solution that can be deployed in minutes so you can start to perform your backup and recovery tasks.
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virtualization, virtualization software, disaster recovery, backup virtual machines, vmware backup, p2v, vmware data recovery, backup virtual server
    
Acronis

Secure Content for the Mobile Enterprise

Published By: Acronis EMEA     Published Date: May 19, 2015
This paper provides information on how Acronis Access Advanced enables enterprise IT to provide their users using any device to securely access, sync and share corporate content while maintaining control over security and compliance.
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security, security content, mobile enterprise, mobility, acronis, acronis access advanced, security access, compliance
    
Acronis EMEA

Free Trial Download: Acronis Backup & Recovery 10 Server for Windows

Published By: Acronis Inc.     Published Date: Jul 14, 2009
Acronis® Backup & Recovery™ 10 Server for Windows is the next-generation disaster recovery product, designed to back up and protect stand-alone Windows Servers. Download this demo software to learn how Acronis Backup Recovery™ 10 Server for Windows can help you recover the operating system, applications and all data in minutes after any unforeseen event.
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acronis, backup, recovery, windows servers, disaster recovery, stand-alone, data protection, system recovery
    
Acronis Inc.

Lead Lifecycle Analytics: Essential Metrics for Perpetual Revenue Growth

Published By: Act-On     Published Date: May 10, 2012
Gleanster Principal Analyst Ian Michels discussed how to estimate the number of leads required to reach a desired number of sales, and how to estimate the marketing budget need to meet those goals.
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lead lifecycle, buying cycle, kpi, benchmark, benchmarketing, metrics, perpetual revenue growth, yoy growth
    
Act-On

Planning and Executing Webinars That Generate Leads

Published By: Act-On     Published Date: Apr 18, 2014
Webinars have much in common with real-world events and can deliver a similar quality of leads, at a lower cost per lead. Producing a webinar provides its own set of unique challenges, but with strategic planning, a project approach, and attentive execution, you’ll find yourself creating thoroughly professional webinars.
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marketing automation, marketing, roi, benefits, grow your business, lead generation, social media, lead management strategy
    
Act-On

The Amazingly Effective Email Guide: 5 Tips for More Successful and More Profitable Email Campaigns

Published By: Act-On     Published Date: Jan 08, 2015
Ready to move past the basics of email marketing and learn new techniques to optimize your email results? This guide will give you five tips for more successful - and more profitable - email campaigns, including: How to increase engagement with responsive design, tips for better email personalization, ideas for effective trigger emails, effective ways to integrate with social media, and so much more!
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act-on, email guide, email campaigns, mobile emails, mobile devices, personalization, personal content, business intelligence
    
Act-On

Marketing The New Stewards of the Customer Relationship

Published By: Act-On     Published Date: Apr 20, 2015
Our eBook provides five concise recommendations for improving customer engagement and re-defining marketing’s role in the customer lifecycle.
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marketing, crm, automation, business intelligence, customer lifecycle, customer experience
    
Act-On

Marketing Technology 101

Published By: Act-On     Published Date: Oct 09, 2015
Marketing technology is now an incredibly complex and diverse ecosystem of vendors and products. In fact, the 2015 edition of Brinker’s “Marketing Technology Landscape Supergraphic” includes 1,876 marketing technology vendors across 43 categories. Our guide will help you cut through the clutter and complexity of the marketing technology landscape so you can make better decisions about where and how to plan your technology investments.
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marketing, marketing technology, marketing tech vendors, reachmail, marketing technology guide, marketing technology investments
    
Act-On

Microsoft Office 365 for the Enterprise: How to Strengthen Security, Compliance and Control

Published By: Actiance, Inc.     Published Date: Nov 04, 2014
Despite the range of functionality offered in Office 365, like any cloud-based offering, it cannot be all things to all customers. There are features missing in Office 365 that will prompt some customers to consider the use of third-party, cloud-based, or on-premise tools to enhance Office 365’s native capabilities. Specifically, these third-party enhancements are focused primarily on the security, archiving, and encryption capabilities built into Office 365. Read now!
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actiance, microsoft office 365, security, compliance, control, it management, knowledge management
    
Actiance, Inc.

The Impact of New Communications in the Energy Industry

Published By: Actiance, Inc.     Published Date: Jan 15, 2015
The use of instant messaging in the energy industry is widespread, with one source estimating that as much as 60% of trading in the physical power markets is conducted using the technology. Moreover, a Microsoft/Accenture survey found that 34% of oil and gas professionals are collaborating more than they were 12 months earlier, while only 10% are collaborating less. While real-time communications, such as instant messaging, are very useful for traders and others in the energy industry, a failure to monitor and retain them along with other electronic communications can result in substantial penalties and other serious consequences. Download this whitepaper to learn more.
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communications, energy, real-time communications, collaboration, it management, business technology
    
Actiance, Inc.

5 Mistakes In Team Building

Published By: ActionCOACH     Published Date: Apr 18, 2013
Good employees help build a business' customer base, bad employees can destroy it, so it is imperative that each business trains their team in exactly what is expected and required from them. Download this paper for 5 mistakes that businesses typically make when building their team.
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actioncoach, team building, hiring, talent acquisition, company culture, employee onboarding
    
ActionCOACH

Reliability Assessment of Integrated Flywheel UPS versus Double-Conversion UPS with Batteries

Published By: Active Power     Published Date: Aug 30, 2011
This paper provides an analysis of the reliability of Active Power's flywheel-based UPS system vs. a battery-based double-conversion UPS system.
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flywheel, ups, double conversion, batteries, ups, reliability, backup power, backup power supply
    
Active Power

15 Seconds Vs. 15 Minutes Designing for High Availability

Published By: Active Power     Published Date: Aug 30, 2011
This paper discusses the methods of implementing a short ride through system with higher reliability and predictability than with traditional methods
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caterpillar, electrical and electronic, backups, caterpillar inc., high availability, backup power, backup power supply, battery backup
    
Active Power

Mitigating Risk of UPS System Failure

Published By: Active Power     Published Date: Nov 17, 2014
This paper provides a quantitative analysis of the in-service reliability of Active Power’s CleanSource 750HD UPS (uninterruptible power supply) system versus a double-conversion UPS with batteries.
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active power, data center power, data center batteries, power and cooling, energy, data center energy, power source, server hardware
    
Active Power

The OEE Deficit: Why It Can't Deliver The Results You Require

Published By: ActivPlant     Published Date: Jun 22, 2008
For complex manufacturing environments, OEE (Overall Equipment Effectiveness) falls short when it comes to delivering improvements in productivity. That's because OEE tools were originally developed to measure the performance of stand-alone equipment or the total output of a particular line. Today's enterprises need more. This paper describes an evolution in thinking: focusing on product flow through the process.
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equipment, scm, manufacturing, productivity, output, line output, volume, product lifecycle management
    
ActivPlant

The Future Is Cross-Channel 1:1 Marketing At Scale

Published By: Acxiom Corporation     Published Date: Mar 12, 2014
In July 2013 Acxiom commissioned Forrester Consulting to evaluate how companies use the data they collect from their customers to make better decisions on their marketing campaigns by gauging their experiences and attitudes around their use of and future vision for using customer data across multiple marketing channels. In order to understand this topic, we conducted interviews with 11 executives representing a range of roles and perspectives, including consumer packaged goods companies, financial services organizations, and agencies.
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acxiom, forrester, data, marketing, marketing campaigns, cross channel, customer data, market research
    
Acxiom Corporation

Big Workflow: More than Just Intelligent Workload Management for Big Data

Published By: Adaptive Computing     Published Date: Feb 06, 2014
A new approach, known as “Big Workflow,” is being created by Adaptive Computing to address the needs of these applications. It is designed to unify public clouds, private clouds, Map Reduce-type clusters, and technical computing clusters. Download now to learn more.
Tags : 
adaptive, ada[tive computing, big data, data center, workload management, servers, cloud, cloud computing
    
Adaptive Computing

Best FP&A Practices Webinar for Healthcare Companies

Published By: Adaptive Planning     Published Date: Apr 18, 2011
View this webinar to hear case studies describing how leading healthcare firms have been able to move beyond Excel and save time, enhance collaboration, and improve business decisions -- ultimately resulting in higher revenues and profits.
Tags : 
fp&a, adaptive planning, healthcare, collaboration, strategic value, staff planning, revenue reporting, metrics management
    
Adaptive Planning
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