media marketing

Results 151 - 175 of 479Sort Results By: Published Date | Title | Company Name

Erstellen einer Social-Content-Strategie

Published By: Falcon Social     Published Date: Oct 30, 2015
Du willst eine Strategie entwickeln, die Engagement fördert und deine Marke in den sozialen Medien aufbaut? Dieses Handbuch unterstützt dich dabei, eine Strategie zu erstellen, die den gesamten Lebenszyklus deiner Inhalte abdeckt – von der Planung und Ideensuche bis hin zur Erfolgsmessung und Optimierung. Lade das Handbuch jetzt herunter.
Tags : 
social media tool, social media management tool, social media verwaltung, social media software, social media marketing, social media campaigns, content marketing, social media content
    
Falcon Social

Increase customer lifetime value

Published By: Falcon Social     Published Date: Oct 30, 2015
Stronger, more consistent experiences along the customer journey will build loyalty and customer lifetime value. A strategic look at improving across touchpoints—Download the Whitepaper. • Key touchpoints along the customer journey • Strategies for driving integration between departments • Examples and insights from leading companies
Tags : 
cross-channel marketing, customer lifetime value, customer journey, customer loyalty, social media marketing, social media campaigns, social media management software, social media tool
    
Falcon Social

Understanding Social Media ROI

Published By: Falcon Social     Published Date: Oct 30, 2015
Effectively measure the ROI of your social media marketing so you can optimize it. • Strategies for effective social ROI measurement • How to adapt measurement to your social strategy • Tools to optimize the ROI of your social marketing
Tags : 
social media roi, measure social media roi, social media measuring, social media measuring platform, social media measuring software, social media measuring tool, social media marketing, social media campaigns
    
Falcon Social

Multilateral Online Marketing (MOM) Demo

Published By: Fathom SEO.     Published Date: Jul 27, 2009
View Fathom SEO's Multilateral Online Marketing (MOM) demo and learn about Internet marketing strategies such as cutting-edge integrated Internet marketing for tough financial times.
Tags : 
fathom seo, mom, search engine optimization, multilateral online marketing, calls to action, phone call tracking, online pr, social media
    
Fathom SEO.

Rich Media for B2B Marketing: The Emergence of Intelligent Digital Sales Collateral

Published By: Flimp Media     Published Date: Jan 21, 2010
This report, which describes the emergence of Intelligent Digital Collateral (IDC) as a valuable top-line segment of the overall rich media and video marketing category, discusses how rich media marketing isn't just for advertising anymore.
Tags : 
flimp, b2b, idc, intelligent digital collateral, digital sales, analytics, rich media, social media
    
Flimp Media

The True Value of Social Business

Published By: Focus CRM     Published Date: Aug 04, 2011
Improve your social CRM efforts and learn the benefits of the social business model.
Tags : 
focus crm, social business, customer relationship management, social business strategy, social crm, social media customer service, social media marketing, customer interaction service
    
Focus CRM

The Problem with Push

Published By: FollowAnalytics     Published Date: Jun 26, 2015
Download this whitepaper to understand the importance of creating relevant push messaging that engages rather than alienates your users.
Tags : 
followanalytics, push marketing, push messaging, messaging, mobile marketing, marketing strategy, social media marketing, smart phones
    
FollowAnalytics

Mobile Marketing: Three Principles For Success

Published By: Forrester     Published Date: May 10, 2012
More people own smartphones than ever before and they're using them more often too. This makes a mobile marketing strategy crucial for any interactive marketer. Yet today we find that although mobile budgets are beginning to increase, the majority of interactive marketers are just starting to experiment, and many still treat mobile phones as mini-PCs. This report explains how marketers at each phase of mobile marketing evolution should craft successful mobile campaigns by hewing to three key principles: immediacy, simplicity, and context.
Tags : 
emerging methods, brand tactics, mobile channel for consumers, ecommerce, consumer mobile activities, mobile marketing, media mix, emerging media
    
Forrester

Facebook Advertising: The Social Commerce Lifeline for Small Businesses

Published By: G/O Digital     Published Date: Nov 13, 2014
For the majority of small businesses around the country, the world of marketing looks very different from big brands and retailers. With limited budgets, resources and staff to execute their marketing visions, it can oftentimes be daunting and confusing for local/ small businesses to tackle their social media marketing, let alone convert engagement with their content on social media sites like Facebook and Twitter into local store sales. Download this research report to learn how Facebook advertising converts digital ‘hunters’ into in-store buyers.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Social Media Marketing for Local Businesses

Published By: G/O Digital     Published Date: Nov 13, 2014
A lot has changed in the 10 years since Facebook first launched. No longer are social networking sites just a place where people can stay in touch with friends. Now, 30 percent of people use Facebook as their primary source of news. While Facebook is still the number one social network, Twitter, Google Plus, LinkedIn, Instagram, and Pinterest are all growing at steady rates and millions of users are accessing these sites from the palm of their hand with smartphones and other mobile devices. Download this whitepaper to learn how you can leverage social networking to quickly reach users and entire online communities to boost your business.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Top 5 Digital Marketing Services for Local Businesses

Published By: G/O Digital     Published Date: Nov 13, 2014
To stay ahead of the competition in this constantly changing environment, you need to understand which marketing tools work best for your business. Today, companies are employing integrated marketing to help target, engage, and convert new and existing customers. Download this whitepaper to learn ‘how’ and ‘why’ you need these top five digital marketing services for your local business.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Top Digital Marketing Practices to Boost Your Law Firm Leads

Published By: G/O Digital     Published Date: Nov 13, 2014
It doesn't matter the legal field you specialize in – personal injury, bankruptcy, real estate, family law – you probably don’t have the time to focus on clients, the daily operations of your practice, and grow your business at the same time. To maintain a local business, you continually need to search for new business leads while still providing the best service to your clients and still find some time to sleep at night. This guide is here to help you boost your online lead generation with simple-to-execute solutions and best practices. Download this guide to help boost your online lead generation with simple-to-execute solutions and best practices.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Bricks and Clicks: A Look at Today’s Retail Marketing Trends

Published By: G/O Digital     Published Date: Nov 13, 2014
Marketing to customers is not as simple as it was 20 years ago. Retailers can no longer rely solely on commercials, catalogs, and newspaper ads to get customers to notice, and buy, their products. Today’s typical customers now follow a much more complicated path to their purchase using search engines, social media, and online reviews. Download this whitepaper to learn today’s retail marketing trends.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Why It’s Essential for Home Improvement Companies to Use Digital Marketing

Published By: G/O Digital     Published Date: Nov 13, 2014
In the past 100 years, advertising and marketing has rapidly changed. With the increasing influence of digital marketing, home improvement companies, such as HVAC, roofing, plumbing, and remodeling companies, can no longer rely on catchy radio jingles or a space in the Yellow Pages to get their services in front of new clients. Download this guide for quick and easy steps to improve digital advertising for your local business.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Top 5 Digital Marketing ‘Must-Haves’ for HVAC Owners

Published By: G/O Digital     Published Date: Nov 13, 2014
As an HVAC company, you have to understand how to connect your services to your targeted audience’s typical purchase cycle. You have to think about how your clients find you, where they are researching your specific services, and what prompts them to call your business versus your competitor. Download this guide for quick and easy steps to improve digital advertising for your local business.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

Holiday Shopping with a Local Mobile Twist

Published By: G/O Digital     Published Date: Nov 13, 2014
Every year, consumers flock to malls, department stores and retailers - big and small - to score huge savings and deals on holiday gifts. All the while, these shoppers are chained at the hip to their smartphones and tablets to stay connected to what's happening in real time. Download this research report for a snapshot of how local search and mobile marketing streamline the path to in-store sales for small businesses.
Tags : 
digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media
    
G/O Digital

The Social Side of Holiday Shopping: How Social has Transformed Holiday Shopping

Published By: G/O Digital     Published Date: Sep 08, 2016
In this comprehensive research study, we break down the different aspects of social media advertising during the holiday season, so your business can shine bright during the holidays and beyond!
Tags : 
holiday shopping, social media, holiday revenue, social media optimization, brand identity, marketing strategy, holiday marketing campaign
    
G/O Digital

Building relationships and recognizing revenue through Social Marketing

Published By: Genius Inc     Published Date: Apr 28, 2010
This event will give you what you need to: •Evaluate your social media needs •Set the ground rules for your organization •Establish Goals •Match response and engagement to buyer interest •Measure Success •Get started and be successful with Social Marketing
Tags : 
genius, webinar, social marketing, social media, networking, response, engagement, sales
    
Genius Inc

Breaking Out Of The Funnel: An Look Inside the Mind of the New BtoB Buyer

Published By: Genius Inc     Published Date: Mar 11, 2010
Based on a survey of over 100 B2B buyers, DemandGen Report and Genius.com uncover the purchase patterns of the new generation of B2B Buyer. It's clear that buying habits have changed and customers are: •More educated about solutions and competition than ever before •More opportunistic and impulsive in their buying behavior •More resourceful and connected to other buyers
Tags : 
b2b, btob, demand generation, demand gen, genius, social media, behavioral marketing, next gen
    
Genius Inc

Social networking malware: The dangers facing SMBs

Published By: GFI Software     Published Date: Feb 24, 2012
Social networking has changed the way businesses communicate with their customers and partners, with most organizations now incorporating social media into their marketing and communications strategies. Unsurprisingly, the popularity of this new media has also created an influx of social-specific malware. Read to find out more about this trend.
Tags : 
gfi software, technology, security, malware, social media, smb, internet security, identity security
    
GFI Software

Benchmark Report: Best Practices in Social Media Marketing

Published By: Gleanster     Published Date: Jan 30, 2011
Written by the former VP of Social Media at Barnes & Noble, and based on the experiences of 284 companies, this report benchmarks best practices in social media marketing.
Tags : 
social media marketing, research paper, best practices
    
Gleanster

Social Media Engagement

Published By: Gleanster     Published Date: Dec 14, 2011
This benchmark report is 28 pages and is based on the experiences of 389 companies. It includes the following sections: Reasons to Implement, Challenges, Value Drivers, Core Technologies and Success Story. It also includes a Vendor Landscape section with company descriptions, analyst commentaries and comparative rankings for 41 technology solution providers.
Tags : 
gleanster, social media, marketing, engagement, social media marketing, customer relations
    
Gleanster

7 Imperatives for Embracing Social Media in Sales

Published By: Gleanster     Published Date: Aug 01, 2012
This Deep Dive analyst report uncovers seven best practices for creating a social media engaged sales engine. These practices don't extol social media as a fluff tool, useful in creating warm fuzzies among customers and prospects. Instead, they outline the use of social media for selling and closing business, and they can be tested against revenue, average deal size, lead conversion and bid-to-win ratio metrics.
Tags : 
social media, gleanster, sales, marketing, sales engine, digital, digital media, interactive media
    
Gleanster

B-to-B Branding in a 2.0 World

Published By: Godfrey     Published Date: Oct 02, 2008
Branding has always been about much more than logos and graphics. It comprises the total experience customers and prospects have with your company. By adding newer, richer choices, today’s new communications technologies – everything from blogs and podcasts to wikis and mobile – are changing the fundamental basis of business-to-business marketing. Almost daily. While some are saying that branding is no longer relevant in that increasingly fragmented media world, we believe branding actually is more important than ever. In fact, it’s critical to your success.
Tags : 
godfrey, b-to-b branding, business-to-business branding, b-to-b branding in web 2.0, b-to-b interactive media, brand guardians, brand ambassadors, media proliferation
    
Godfrey

Why Branding Becomes More Important In Uncertain Times

Published By: Godfrey     Published Date: Oct 02, 2008
It’s not unusual for business-to-business companies to cut communications budgets when faced with uncertain times like economic downturns, mergers/acquisitions, reorganization, significant competitive threats, technology changes and the like.And yet, it is precisely these situations in which communications that support the brand are most helpful. If there’s ever a time when you need the strength, continuity, and support of a healthy brand, it’s when there’s uncertainty.
Tags : 
b-to-b branding, business-to-business branding, b-to-b branding in web 2.0, b-to-b interactive media, brand guardians, brand ambassadors, media proliferation, brand fragmentation
    
Godfrey
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.