mobile

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Easily Build Mobile Apps for iOS and Android

Published By: Adobe     Published Date: Sep 08, 2011
Discover how to build mobile apps and learn more about minimizing development time and the re-use of components across device platforms.
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adobe, cem, customer experience management, best practices, customer interactions, enterprise applications, cloud compatibility, rias, osgi, sling, java, ios, android, mobile data systems, pda, smart phones, wireless application software, wireless infrastructure, wireless phones, application integration
    
Adobe

Digital Publishing Advertorial

Published By: Adobe     Published Date: May 16, 2012
Recently, Adobe gathered a panel of executives from Condé Nast, National Geographic, Newsday, and other publishers to discuss their organizations' efforts to create a new breed of e-publications based on the mobile computing power of the tablet.
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cs5.5, creative suite, adobe, adobe creative suite, 5.5 master collection, pulitzer, print, broadcast, journalismlo alto, data management, design and facilities
    
Adobe

Explore How New Media is Changing the Marketing Game

Published By: Adobe     Published Date: May 22, 2012
How will trends in search, mobile, and social media impact your marketing strategy this year? Download our latest Global Digital Advertising Update to find out.
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adobe, marketing, social media, emerging marketing, media, digital, digital advertising
    
Adobe

eMarketer Top Digital Trends for 2012

Published By: Adobe     Published Date: Jul 13, 2012
Marketers, retailers, content owners and technology firms are more focused than ever on obtaining results from investments in digital marketing.
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emarketing, cloud computing, smartphone, tablet, ereader, mobile video, online video
    
Adobe

eMarketer's top digital trends for 2012 and beyond

Published By: Adobe     Published Date: Jun 29, 2012
Where should you be advertising in 2012? How will consumer behavior change the way you interact with your audience? What mobile trends will impact you most this year? Marketers, retailer, content owners and technology firms are more focused than ever on obtaining results from investments in digital marketing. If past years were about amassing data from the touch points between companies, 2012 will be about curating, filtering and measuring that information to drive outcomes.
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adobe, marketing, emarketer, digital trends, digital marketing, advertising
    
Adobe

Gartner Magic Quadrant for Web Content Management, Q4 2012

Published By: Adobe     Published Date: Oct 19, 2012
Three trends have altered the Web content management market since 2011: social media, mobile computing and WCM used in more comprehensive solutions toward online channel optimization. Read on to learn more about WCM and the best in class solutions.
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wcm, adobe, web content management, java, .net, social media, customer experience, online channel, software development, business technology
    
Adobe

Four Questions Guide Web Mobile Content Management Plans

Published By: Adobe     Published Date: Oct 19, 2012
As consumers access online content on more devices - computers, smartphones, tablets and even gaming consoles - managing and delivering digital content has grown exponentially more complex. Learn how rethinking WCM will help you thrive in complexity.
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mobile content management, cms, content management systems, wcm, web content management, mobile content planning, mobile applications, software development, business technology
    
Adobe

Adobe 2012 Digital Marketing Optimisation Survey Results

Published By: Adobe     Published Date: Nov 06, 2012
Adobe has released the 2012 Digital Marketing Optimisation Survey Results, which focuses on the key areas where digital marketers need to excel in order to ensure success: personalisation, social media, mobile, and customer experience.
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adobe, digital marketing, optimization, optimisation, web content management, customer experience, business technology
    
Adobe

Forrester: Understanding Responsive Design

Published By: Adobe     Published Date: Jan 31, 2013
Learn how to simplify your mobile strategy and deliver engaging, consistent experiences across devices with the 7 benefits of responsive design.
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web development, responsive design, web experiences, adobe, forrester
    
Adobe

Top 10 ways to improve digital experiences

Published By: Adobe     Published Date: Jan 31, 2013
In this report, Forrester Research gives you the tools and processes you need to act on digital customer experience improvements across touch points like websites, mobile phones, and tablets.
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web experiences, adobe, digital experiences, forrester, mobile websites, mobile behavior, customer experience
    
Adobe

Adobe & Econsultancy: Digital Trends for 2013

Published By: Adobe     Published Date: Mar 07, 2013
Our eighth Digital Intelligence Briefing, in association with Econsultancy highlights key digital marketing trends for 2013, and outlines the challenges and opportunities which organisations are (or should be) paying close attention to this year.
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digital marketing trends, adobe, social media engagement, targeting and personalisation, mobile optimisation, business technology
    
Adobe

The 7 Benefits of a Responsive Design Philosophy

Published By: Adobe     Published Date: Mar 07, 2013
In this Forrester Research you'll learn: why responsive design is a philosophy, not a technology, the 7 benefits of a responsive design, and the challenges of adopting a responsive web development philosophy.
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responsive design, customer engagement, online experience, customer online experience, mobile content strategy, web design, business technology
    
Adobe

Forrester: 2013 Mobile Trends for Marketers

Published By: Adobe     Published Date: Jun 06, 2013
The Forrester 2013 Mobile Trends for Marketers report breaks down the mobile trends for the year and gives marketers concrete ways to become more strategic with their mobile initiatives. Download the report for more information.
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marketing trends, mobile marketing, online marketing, video marketing, content marketing, strategic marketing, adobe
    
Adobe

Adobe® Digital Publishing Suite and Custom App Development

Published By: Adobe     Published Date: Jul 31, 2013
This paper compares some of the issues to consider when evaluating app production platform like Digital Publishing Suite, versus custom app development.
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digital publishing, mobile strategies, app development, dps apps
    
Adobe

Forrester: 2013 Mobile Trends For Marketers

Published By: Adobe     Published Date: Aug 22, 2013
With more than 1 billion smartphones in consumers' pockets at the beginning of 2013, mobile is driving a second Internet revolution that's even more profound than the first one. Mobile creates new value for consumers and businesses, alters cost structures, and disrupts ecosystems. That's why marketers must move away from tactical mobile efforts to more transformative mobile marketing strategies in 2013. This fourth annual mobile trends report revisits our 2013 mobile trends, elaborates on how they will continue to evolve in 2013, and highlights new mobile trends that we expect to see this year. New to this year's report is a list of the over-hyped topics that we believe will fail to provide real business value in the short term.
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mobile marketing, mobile trends, mobility
    
Adobe

Forrester: Top 10 Ways To Improve Digital Experiences

Published By: Adobe     Published Date: Aug 22, 2013
This report gives customer experience professionals the tools and processes they need to act on digital customer experience improvement across touchpoints like websites, mobile phones, and tablets. Forrester recommends 10 tactics for evaluating digital touchpoints and determining customers' needs, proven and emerging methodologies for redesigning digital interactions, and best practices for ensuring that your digital experiences support your business objectives.
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customer experience management, digital experiences, customer experience
    
Adobe

Mobile Matters: Optimizing Search for Mobile Devices

Published By: Adobe     Published Date: Aug 22, 2013
With the exponential growth of smartphone and tablet use for search, research, and online purchases, mobile is quickly becoming the focal point of digital marketing. For most marketers, these increasingly ubiquitous devices are transforming the way customers engage with companies and their brands. Recent Adobe Digital Index reports have confirmed that smartphone and tablet traffic is rapidly on the rise, making these channels that advertisers need to be paying attention to as mobility trends continue to evolve.
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search, search marketing, mobile marketing, mobile marketing trends, mobility trends
    
Adobe

Forrester 2013 Mobile Trends For Marketers

Published By: Adobe     Published Date: Nov 07, 2013
Mobile platforms will act as a catalyst for the next generation of connected experiences. In particular, smart apps connected to products and CRM systems will emerge. In 2013, leading marketers will anticipate the longer-term mobile disruption and shift from tactical efforts to more transformative mobile strategies.
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adobe, forrester, mobile trends, interactive marketing professionals, marketing control, mobile platforms, crm systems, transformative mobile strategies, consumer behavior, ubiquity drive, mobile mind shift, mobile momentum, scaled-up investments, wireless, best practices, change management
    
Adobe

Define Your Data for Better Document Security

Published By: Adobe     Published Date: Nov 25, 2013
Without document classification in play, it's impossible to know what to protect. The mobile ecosystem makes workers infinitely more productive, which is one reason that it won’t go away. This white paper explores the question: How can IT govern and protect content in such ad hoc and semi-structured environments? Please download whitepaper to learn more.
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document, document classification, document security, mobile, mobile workforce, cloud-based, mobile, mobile ecosystem, it governance, semi-structured environments, sensitive documents, corporate liabilities, enterprise, enterprise solutions, networking, security, wireless, storage area networks, storage management, application integration
    
Adobe

How Hybrid IT Can Support Enterprise Mobility

Published By: Adobe     Published Date: Nov 25, 2013
In this paper, we explore the IT management environment. How can you integrate document solutions across desktops, mobile apps, and the cloud to better meet business demands, without creating so much complexity that it causes IT to suffer? Please download to learn more.
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it management environment, document integration, document security, mobile, mobile apps, personal devices, define data, mobile workforce, enterprise networks, sensitive documents, productivity ecosystem, lockdown, document solutions, cloud, cloud-based, hybrid it, enterprise mobility, networking, security, mobile computing
    
Adobe

A Delicate Balance: The Competing Needs of IT and Users in a Mobile World

Published By: Adobe     Published Date: Nov 25, 2013
For the past several years, the nature of enterprise productivity has been forever changed by the new breed of mobile devices. Personal smartphones and tablets are everywhere. Gone are the days when every enterprise gave its employees a security-focused BlackBerry. Cloud-based productivity apps can be downloaded in seconds. Compared to even a few years ago, enterprises are operating in a new world. Please download whitepaper to learn more.
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mobile devices, compatibility, cloud-based, enterprise, enterprise productivity, productivity apps, security-focused, smartphones tablets, growing mobile workforce, document productivity, content management, hybrid model, networking, it management, wireless, enterprise applications, storage management, email security, web service security, business intelligence
    
Adobe

2013 eCommerce Benchmark and Holiday Shopping Report

Published By: Adobe     Published Date: Feb 20, 2014
The 2013 holiday shopping season blew by at a record pace. With six fewer days between Thanksgiving and Christmas than 2012, Adobe Digital Index speculated that retailers may lose up to $1.5 billion in potential revenue if marketing programs failed to capture even greater daily sales than the Digital Index model predicted. Now that the season is complete, Digital Index has just released its 2013 eCommerce Benchmark and Holiday Shopping Report which offers more than 25 eCommerce benchmarks — and points to some holiday shopping surprises.
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adobe, adobe social, social media, marketing, ecommerce, retail, online shopping, holiday shopping, benchmarking, acquition, customer engagement, conversion funnel, customer loyalty, mobile shopping
    
Adobe

Quarterly Digital Intelligence Briefing: 2014 Digital Trends

Published By: Adobe     Published Date: Feb 20, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than 2,500 marketers, our report found that customer experience, mobile marketing, and content marketing are major business imperatives for 2014. However, only 23% of marketers believe they have the tools they need to maximize their impact in these areas. Get the report now to uncover more insights for the coming year, including: - B2C brands will focus on targeting and personalization - Two-thirds of respondents will experiment with new media - Brands will zero in on mobile customer behavior
Tags : 
adobe, adobe social, social media, marketing, ecommerce, retail, market data, digital trends, benchmarking, user experience, customer experience, content marketing, targeting, conversion, mobile marketing, branding
    
Adobe

Gartner Magic Quadrant for Web Content Management

Published By: Adobe     Published Date: Feb 20, 2014
Adobe positioned highest in Ability to Execute and Completeness of Vision in Gartner’s Magic Quadrant for Web Content Management. Gartner’s evaluation is based on Adobe Experience Manager, part of the Adobe Marketing Cloud. Adobe is named a Leader and is positioned highest in both Ability to Execute and Completeness of Vision.
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gartner, adobe, adobe social, digital asset management, web content management, adobe experience manager, aem, internet marketing, marketing, customer engagement, user experience, mobile applications, content management
    
Adobe
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