mobile initiative

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Forrester: 2013 Mobile Trends for Marketers

Published By: Adobe     Published Date: Jun 06, 2013
The Forrester 2013 Mobile Trends for Marketers report breaks down the mobile trends for the year and gives marketers concrete ways to become more strategic with their mobile initiatives. Download the report for more information.
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marketing trends, mobile marketing, online marketing, video marketing, content marketing, strategic marketing, adobe
    
Adobe

2017 Digital Trends In Retail

Published By: Adobe     Published Date: Aug 02, 2017
Customer experience (CX) continues to dominate the agenda, and it is clear from the research that retailers collectively grasp the importance of a personalised and mobilefriendly experience which is relevant at every stage of the customer journey. It makes absolute sense for retailers to focus on optimising the mobile experience as part of their CX initiatives. CX is a differentiator for retail brands and, as part of this trend, the mobile experience in particular will increasingly define your brand.
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digital skills, culture, strategy, data management, processing, technology, ux design
    
Adobe

Enabling Single Sign-On Across All Application Types 

Published By: Akamai Technologies     Published Date: Jun 14, 2018
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and ef ciency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
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digital technology, cloud, security, connectivity, authenticate
    
Akamai Technologies

Enabling Single Sign-On Across All Application Types 

Published By: Akamai Technologies     Published Date: Dec 11, 2018
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and efficiency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
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Akamai Technologies

Mobile Apps in the Enterprise: Potentials and Pitfalls

Published By: apperian     Published Date: Apr 13, 2012
With more mobile workers using personal smartphones and tablets to conduct business, 2011 is being heralded as the year of mobile apps in the enterprise. The benefits of mobile apps initiatives will far outweigh the challenges of getting them into the enterprise, in the form of increased work productivity and customer response, analysts say.
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apperian, technology, enterprise applications, mobile device, wireless communication, mobile management, mobile data systems, wireless communications, wireless messaging, wireless phones, application integration, business technology
    
apperian

Solution Brief: From Mobile Applications to User Enablement in Three Easy Steps

Published By: bigtincan     Published Date: Oct 10, 2014
Enabling the mobile workforce to be productive is the ultimate goal of any mobile business initiative. While the idea that mobile devices like the iPad, Galaxy Tab and today’s leading smartphones can change how users work in the enterprise is well established, the real challenge is how to enable a mobile workforce to have device access to all the different content they need to do their job without having to circumvent security and content governance objective or require users to learn a mix of consumer oriented software tools and work in different user interfaces in order to be productive. Viewing, editing, annotating and sharing content must be available from the same application.
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mobile apps, user enablement, mobile workforce, mobile content
    
bigtincan

IDC Technology Spotlight: Beyond File Sync and Share with Mobile Content Enablement Solutions

Published By: bigtincan     Published Date: Oct 10, 2014
Today's workforce is increasingly "mobile first" — and, sometimes, "mobile only." As IDC research shows, companies are devoting nearly a quarter of the IT budget to mobile, seeking to enhance worker productivity, increase sales and revenue, and improve competitive advantage and grow share. The right content mobilization platform is a key ingredient for the success of enterprise mobile initiatives.
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idc technology, file sync, mobile content, content mobilization platform
    
bigtincan

Break Away to Efficient, Responsive Project and Portfolio Management

Published By: CA Technologies     Published Date: Feb 13, 2015
Organizations are managing a rapidly escalating number of projects due in large part to the consumerization of IT. As a result, you face growing demands for mobile technology-based apps and services – on top of your backlog of already ongoing strategic initiatives. And when priorities keep changing, functioning effectively is difficult without Project and Portfolio Management (PPM) tools that support your need for additional oversight, better decision-making and more efficient use of resources.
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portfolio management, mobile technology, project management, consumerization, decision making
    
CA Technologies

Winning API Strategy Developing Secure Mobile Apps

Published By: CA Technologies     Published Date: Mar 06, 2015
L’application mobile est devenue l’initiative stratégique phare pour toutes les organisations numériques qui cherchent à développer leur activité.
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CA Technologies

Winning API Strategy Developing Secure Mobile Apps

Published By: CA Technologies     Published Date: Mar 10, 2015
Die mobile App ist jetzt „die“ strategische Initiative für alle digitalen Organisationen, die ihr Unternehmen voranbringen möchten.
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CA Technologies

A Winning API Strategy: Developing Secure Mobile Apps with a UX that Delights Customers

Published By: CA Technologies     Published Date: Aug 22, 2017
The mobile app has become “the” strategic initiative for all digital organizations attempting to drive business forward. “By 2017, mobile apps will be downloaded more than 268 billion times, generating revenue of more than $77 billion — making apps one of the most popular computing tools for users across the globe.”1 The app has become more than a simple method of communication. It is the new critical point of engagement, the face of the organization, and quite possibly the difference maker in customers staying or leaving. Getting the “user experience” (or UX) right in the eyes of the consumer is no longer a nice to have but fundamental to achieving success.
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CA Technologies

CA API Gateway

Published By: CA Technologies EMEA     Published Date: Oct 19, 2017
Dans un contexte où les entreprises se tournent de plus en plus vers les équipements mobiles, les services Cloud, leurs partenaires et les développeurs tiers, les API sont devenues incontournables. La passerelle d’API de CA Technologies, CA API Gateway, offre une solution unique, capable de prendre en charge les initiatives API internes. Elle offre ainsi aux entreprises la possibilité d’explorer de nouvelles voies novatrices d’exploitation des données tout en répondant aux attentes de leurs clients et en augmentant leur efficacité. CA API Gateway allie la gestion des règles à la mise en œuvre de règles d’exécution pour garantir la centralisation de l’application des règles entre l’entreprise et l’utilisateur final, indépendamment de leur localisation.
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CA Technologies EMEA

Priorité aux applications

Published By: CA Technologies EMEA     Published Date: Oct 19, 2017
Comme ces chiffres le montrent, tout tourne autour des applications. Les entreprises souhaitent plus que tout se différencier de la concurrence en offrant aux consommateurs des expériences mobiles riches et des services mettant l’accent sur le côté pratique ; quant aux employeurs, ils n’attendent que de pouvoir tirer parti des gains de productivité offerts par les initiatives mobiles améliorées de type BYOD.
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CA Technologies EMEA

IDC MarketScape: Worldwide Agile PPM 2017 Vendor Assessment

Published By: CA Technologies EMEA     Published Date: May 25, 2018
Software drives competitive advantage more than ever at an increasing velocity for releases along with higher, overwhelming levels of deployment complexity. Dramatic growth in mobile applications, analytics, systems of engagement, and cloud demands that organizations respond adaptively, even as resource constraints make it challenging to nearly impossible to do so. As a result of these combined factors, IDC sees increased interest in, demand for, and adoption of agile approaches to development and also for business initiatives driving adoption of agile approaches to overall project, program, and portfolio management.
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idc, marketscape, agile, ppm, vendor, assessment
    
CA Technologies EMEA

IDC MarketScape: Worldwide Agile PPM 2017 Vendor Assessment

Published By: CA Technologies EMEA     Published Date: Sep 11, 2018
Software drives competitive advantage more than ever at an increasing velocity for releases along with higher, overwhelming levels of deployment complexity. Dramatic growth in mobile applications, analytics, systems of engagement, and cloud demands that organizations respond adaptively, even as resource constraints make it challenging to nearly impossible to do so. As a result of these combined factors, IDC sees increased interest in, demand for, and adoption of agile approaches to development and also for business initiatives driving adoption of agile approaches to overall project, program, and portfolio management. As we receive inquiry on this area increasingly, it makes sense to assess this market.
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CA Technologies EMEA

Mobility Services: Do More By Doing Less

Published By: CDW     Published Date: Jun 14, 2016
Mobile devices and apps have transformed the way enterprises operate in recent years, improving productivity, communication and collaboration, and in many cases completely changing how work gets done. To help optimize mobility initiatives, many organizations turn to trusted IT partners that can help maintain mobile deployments and free up staff to focus on innovation.
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mobile management, mobile devices, enterprise management, mobile device management, best practices, business optimization, productivity, mobile computing, mobile data systems, wireless communications, application integration, contact management, content delivery
    
CDW

Deliver Enterprise Mobility with Citrix XenMobile and Citrix NetScaler

Published By: Citrix NetScaler     Published Date: May 06, 2013
The Mobile future is here now and a network infrastructure that supports mobile initiatives needs to be flexible and scalable, while delivering uncompromised performance and security. With Citrix XenMobile MDM and Citrix NetScaler, IT can address the full range of enterprise mobility requirements. Here’s a guide to help ensure your enterprise mobile workers are empowered with the full mobility their work requires as well as the ability to use the device of their choice. Take advantage of a complete, robust platform that addresses the full range of mobile business requirements—simply and securely.
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citrix xenmobile, citrix netscaler, mobility, delivery enterprise mobility, citrix, mobility, knowledge management, enterprise applications
    
Citrix NetScaler

Device Proliferation and the Important Role of Thin Clients

Published By: Citrix Systems     Published Date: Sep 17, 2015
Embracing mobile devices, thin clients, new app delivery systems, and BYOD all represent a huge challenge to IT. The incredible amount of flexibility, productivity, and employee satisfaction that can be gleaned from the support of such initiatives is massive. However, this shift comes at a high price in terms of increased infrastructure cost and the increased complexity of managing it all.
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mobile, thin clients, app delivery, byod, employee productivity, it management, platforms, business technology
    
Citrix Systems

Security for the future-ready workforce

Published By: Dell     Published Date: Aug 17, 2017
Today, technology is all about enabling business. Organizations of many types and sizes are developing, upgrading or replacing mobile applications to reflect changes in the workplace. Across industries, employees are working more while mobile, using multiple devices. When they return to the office, they are capitalizing on more flexible work environments and approaches to work. Many organizations are facilitating this anytime, anywhere work with mobility initiatives that provide mobile devices or allow employees to use their own. They are also modifying workspace designs, creating mobile workstations and mobile “hot spots” to enable workers to easily connect to enterprise systems when they return to the office. Enabling employees to work better can help organizations boost productivity and improve customer service. The real challenge is to continue supporting new ways of working, now and in the future, without compromising security.
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security, workforce productivity, flexible work environments, secure employee systems, advanced
    
Dell

What's Driving Mobile Device Refresh Rates?

Published By: Dell Mobility     Published Date: Oct 12, 2011
Download this report and learn which mobile initiatives IT organizations are investing in most aggressively and what's driving those decisions.
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dell, mobility, solutions, servers, storage, datacenter, client refresh, wireless, mobility, workstation productivity, mobile phones, smartphones, smart phones, touch screen phones, pda phones, lifecycle, decisions, refresh, rates, mobile computing
    
Dell Mobility

Strategic Readiness: How to Get Deployment Right

Published By: Enterprise Mobile     Published Date: Jul 14, 2014
Deployment is an often-overlooked area of a company’s mobile strategy. Get it right, and your employees are off and running without a second thought. Get it wrong, and your mobile initiatives will suffer.
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managed mobility services, mobility-as-a service, enterprise mobile, mobility, enterprise mobility, mobile management, device management, mobile deployment, mobility deployment, wireless, business technology
    
Enterprise Mobile

Strategic Readiness: How to Get Deployment Right

Published By: Enterprise Mobile     Published Date: Dec 04, 2014
Deployment is an often-overlooked area of a company’s mobile strategy. Get it right, and your employees are off and running without a second thought. Get it wrong, and your mobile initiatives will suffer.
Tags : 
managed mobility services, mobility-as-a service, enterprise mobile, mobility, enterprise mobility, mobile management, device management, mobile deployment, mobility deployment, it management, knowledge management, enterprise applications, business technology
    
Enterprise Mobile

DIGITAL DNA

Published By: Entrust Datacard     Published Date: May 10, 2017
The rapid rise of digital business is moving public key infrastructure (PKI) into the spotlight. Once commonly viewed as a deep-weeds technology reserved for niche applications, PKI is now emerging as a core technology for securing cloud, mobile and Internet of Things (IoT) initiatives.
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digital, cloud, cloud computing, internet of things, intrastructure, virtualization, infrastructure
    
Entrust Datacard

Best Practices in Mobile Marketing: Mobile Relationship Management

Published By: Gleanster     Published Date: Jul 26, 2012
This Deep Dive analyst report looks at the experiences of more than 75 retailers and consumer brands that have outperformed their industry peers with respect to their mobile marketing initiatives. It explains that much of this improvement can be attributed to the notion of Mobile Relationship Management.
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marketing, mobile marketing, gleanster, mobile relationship, emerging marketing
    
Gleanster

The ROI of Mobile

Published By: Gomez Marketing     Published Date: May 23, 2011
In the study, Forrester broke down the process of calculating the ROI of brands' mobile initiatives into four key steps-identifying benefits, estimating the value of the benefits, calculating costs and building a model-to help justify the resources they need for mobile without getting lost in the details.
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compuware, gomez, mobile roi, julie a. ask, forrester, mobile return on investment, mobile marketing, mobile advertising, mobile commerce, tco, consumer data
    
Gomez Marketing
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