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ROI Report: Cost Savings & Benefits of using Polycom voice solutions with Office 365 Cloud PBX

Published By: Polycom     Published Date: Feb 16, 2017
"Learn how one organization with Polycom voice devices and Microsoft Office 365 realized a 109% risk-adjusted ROI and benefits of $1.6M over three years. By deploying Polycom voice solutions for Microsoft Office 365, an engineering firm was able to realize: $1.6M in total risk-adjusted benefits $1M in incremental revenue with more billable hours $537k in improved productivity $74k in phone purchase and installation cost savings $14k in employee relocation cost savings Learn more about the business benefits and cost savings attributed to Polycom voice solutions for Microsoft Office 365. The Total Economic Impact Of Polycom Solutions For Microsoft Office 365, a commissioned September 2016 study conducted by Forrester Consulting on behalf of Polycom and Microsoft."
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polycom, business technology, roi, voice solutions, office 365, cloud pbx
    
Polycom

Using Managed Online Communities to Reach Large-Scale Marketing Goals

Published By: Powered Inc.     Published Date: Mar 26, 2009
Read this report to learn how to harness the power of managed online communities to increase ROI and build relationships with your customers. Unlike other marketing programs, online communities allow businesses to engage with customers through a combination of expert content and online community interactions. Throughout the Customer Lifecycle - from Awareness to Advocacy – clients achieve measureable results with real-time data and insights.
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powered, social marketing, roi, benchmarking, customer satisfaction, brand affinity, brand loyalty, customer lifecycle, purchase intent, persuasive communications, advocacy, word of mouth, managed online communities
    
Powered Inc.

Data-Driven Marketing: How to Use Data Correctly and Drive Growth

Published By: Progress     Published Date: Mar 06, 2017
Formerly, buyers were limited in the ways they could gather product information. But because of the web and social media, buyer behaviors have changed. Because buyer interactions can number in the thousands or millions, businesses must use automated tools to personalize the buyer’s online experience and drive them toward a purchase decision.
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Progress

Data-Driven Marketing: How to use data correctly and drive growth

Published By: Progress     Published Date: Mar 06, 2017
Formerly, buyers were limited in the ways they could gather product information. But because of the web and social media, buyer behaviors have changed. Because buyer interactions can number in the thousands or millions, businesses must use automated tools to personalize the buyer’s online experience and drive them toward a purchase decision.
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data driven marketing, buyer behavior, buyer interactions, web content management, content management systems
    
Progress

The New Customer Journey is Just Beginning

Published By: Progress     Published Date: Oct 09, 2017
"The customer experience is incredibly important to business success and is often tied to customer engagement, retention rates, revenue, purchase frequency and overall loyalty. Today, the customer journey is incredibly complex, with everything from geographic location to data quality influencing the customer experience. As a result, brands may not be making the most of their customer experiences. However, with a mix of new technology combined with best practices, companies can regain control of the customer journey and create memorable experiences for their customers. "
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Progress

Data-Driven Marketing: How to use data correctly and drive growth

Published By: Progress     Published Date: Oct 09, 2017
Formerly, buyers were limited in the ways they could gather product information. But because of the web and social media, buyer behaviors have changed. Because buyer interactions can number in the thousands or millions, businesses must use automated tools to personalize the buyer’s online experience and drive them toward a purchase decision.
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Progress

The New Customer Journey is Just Beginning

Published By: Progress     Published Date: Jan 22, 2019
The customer experience is incredibly important to business success and is often tied to customer engagement, retention rates, revenue, purchase frequency and overall loyalty. Today, the customer journey is incredibly complex, with everything from geographic location to data quality influencing the customer experience. As a result, brands may not be making the most of their customer experiences.
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Progress

IT Transformation Trends: Flash Storage as a Strategic IT Asset

Published By: Pure Storage     Published Date: Oct 09, 2017
There’s no question about it: purpose-built all-flash storage is an exceptional catalyst for improving data center operations and supporting the transition to the cloud operating model. AFAs’ highly strategic role in both IT and business underscores the need to move storage purchase discussions and decisions beyond the storage team. IT leaders who want to see their organizations reap AFAs’ benefits—performance improvement, productivity gains, and cost savings, among others—should actively define their AFA strategies and oversee storage-related decision making, thus treating storage like the newly strategic asset it has become. To learn more, visit purestorage.com/cloud.
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it infrastructure, operations professionals, digital experience, time to resolution, cloud, pure storage
    
Pure Storage

Evergreen Storage Has Changed Customer Expectations

Published By: Pure Storage     Published Date: Sep 13, 2019
"Purchasers of enterprise storage have historically dealt with an upgrade cycle that was expensive, disruptive, inherently risky, and time-consuming and occurred roughly every three to five years. In 2015, Pure Storage challenged customer preconceptions about the enterprise storage upgrade cycle with the announcement of its Evergreen Storage. And Pure has continued to enhance Evergreen Storage over the years with new features that have increased its already extremely high customer experience performance. This IDC white paper assesses the impact Evergreen Storage has had on the enterprise storage industry and discusses the technical, financial, and business implications of the program from a customer point of view."
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Pure Storage

The Secure Cloud: What's Driving the Purchase of Cloud Security Technologies

Published By: QTS Data Centers     Published Date: Apr 28, 2015
In this white paper, 451 Research looks into the cloud to see what’s driving the purchase of cloud security technologies.
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cloud security, macro trends, budget trends, compliance, security pain points, networking, security, it management, wireless
    
QTS Data Centers

The Secure Cloud

Published By: QTS Data Centers     Published Date: Jun 09, 2015
In this white paper, 451 Research looks into the cloud to see what’s driving the purchase of cloud security technologies.
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cloud security technologies, cloud security purchases, bring your own device, mobile device management, security, it management, wireless, migration
    
QTS Data Centers

Test and launch effective ads

Published By: Qualtrics     Published Date: Oct 04, 2018
Advertising is a high-risk game. Done well, ads break through the noise, spark conversations about your brand, drive demand, and boost sales. Done poorly, ads bury your messages, damage your brand image, fail to generate revenue, and waste budget on expensive campaigns that fail to deliver. With so much on the line, getting your ads right is crucial. How do you ensure success? Ad testing. As the name implies, ad testing is validating your ad with your target audience prior to launch. You can test individual portions of your ad, like messaging, headlines, visuals or calls to action, or even initial reactions to early ad concepts. Ad testing gives you the following benefits: • Predict the effect on purchase intent • Make informed go or no-go decisions on a specific ad launch • Understand how your brand is perceived • Get the highest ROI from your ad spend Ad testing is one of the best ways to protect your advertising budget and maximize the chances of landing the right messaging with you
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Qualtrics

How to drive profits with customer segmentation

Published By: Qualtrics     Published Date: Oct 04, 2018
Every product needs a target audience. Market segmentation identifies subsets of a market based on demographics, needs, priorities, common interests, or other psychographic or behavioral criteria to better understand and communicate with that audience. Segmentation can be as simple as splitting your potential market into age ranges or as complex as dividing your audience based on subtle behaviors, values, or beliefs. To be truly useful, segmentation should enable you to target core groups of your potential customers with precision. Practically speaking, segmentation enables you to: • Boost demand with messaging that resonates more with your market • Grow your customer base by understanding what drives purchase behavior • Increase revenue and profitability by discovering which customers will pay a premium for • your product
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Qualtrics

Energize B2B Marketing with Customer Behavior Analytics

Published By: Quantivo Corporation     Published Date: Sep 01, 2009
Watch this webinar to learn how top companies are re-energizing their B2B marketing with customer behavior analytics. Take advantage of your Web, CRM, Support and other touch points to identify customer actions that signal a future purchase and which marketing programs will help speed the process.
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quantivo, customer behavior, crm, behavior, analytics, lead response, sales leads, cycle times, close rates, crm, support, web, b2b
    
Quantivo Corporation

Infographic: Mobile Priorities in the Attention Economy

Published By: Quantum Metric     Published Date: Oct 18, 2019
Attaining your customers’ undivided attention is a key challenge for any online business. This challenge is amplified, however, when they explore your brand via their mobile device. Using Quantum Metric’s unique dataset, this infographic showcases the importance of keeping your mobile visitors engaged. Mobile visitors purchase 4X less than desktop visitors among Fortune-500 companies.
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Quantum Metric

IT Investment Decision Making Getting to “Yes” and Avoiding “No”

Published By: Quocirca     Published Date: Nov 13, 2006
Getting to “yes” requires accessing and influencing other key decision makers especially those in the finance department. And along the way, there are plenty of others who can say “no”.
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it management, investment, buy-in, buyin, it purchase, purchases, finance, buying, quocirca, productivity, project management
    
Quocirca

Social gaming company drives real efficiency and significant savings with private cloud

Published By: Rackspace     Published Date: Jan 19, 2016
San Francisco-based RockYou purchases the rights to existing social video games, then incorporates in-game ads, and rebrands them as RockYou games.Delivering interactive media content to engaged audiences online, RockYou boasts a portfolio of free-to-play games including dozens of company-owned and partner titles across key platforms, genres and demographics.
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rackspace, social gaming, private cloud, data, rockyou, security, data center
    
Rackspace

The New Social Purchase Journey

Published By: Reevoo     Published Date: Nov 03, 2011
Social shopping has changed the purchase journey beyond all recognition. Get a grip on the new social purchase journey. Get your free whitepaper now!
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social commerce, social media, social media for business, social network, marketing, outsourcing social media marketing, outsourcing, digital frames, high resolution, photo, frames, cannon, thinkpad
    
Reevoo

The New Social Purchase Journey

Published By: Reevoo     Published Date: Apr 17, 2012
Social shopping has changed the purchase journey beyond all recognition. You need to get to grip with the new purchase journey: a complex, cross-channel and thoroughly social process.The New Social Purchase Journey
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reevoo, marketing, social media, digital, online, social purchase
    
Reevoo

The New Social Purchase Journey: A Guide for Manufacturers and Dealers

Published By: Reevoo     Published Date: Apr 17, 2012
Shopping has always been social - whether we're buying a camera, booking a holiday or renting a car. People buy from people and discuss their decisions. Today, social commercie is back in a big way. The travel industry has fully embraced the power of the crowd and it's hard to find a serious travel site that doesn't have some form of traveller reviews. In thisebook, you will learn about weaving social engagement into every step of the new booking journey to make it easy for people to book with you and share their great experience with others.
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reevoo, marketing, social media, digital, online, social purchase
    
Reevoo

Motivations in the Marketing Mix

Published By: Resonate Insights     Published Date: Sep 05, 2014
Direct targeting of consumers based on their motivations increased message relevance.
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direct targeting, purchase motivations, campaign performance
    
Resonate Insights

What Customers Want in 2019

Published By: Riskified     Published Date: Aug 06, 2019
By partnering with an end-to-end solution, merchants can increase approval rates and eliminate costly chargebacks and manual reviews. Those have been Riskified’s traditional benefits since we first struck out to change the eCommerce world in 2013. But in 2019, that’s simply not enough anymore. As eCommerce merchants continue to innovate, the expectations of American consumers have also risen. They expect a multitude of fulfillment options, and they demand that merchants provide them securely. For a business to stand out, offering an excellent product or service is not enough — it’s also about limiting confusion, limiting friction, providing reassurance, and creating the smoothest possible purchase journey every single time. It’s hard to do that alone. That’s what we’re here for.
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Riskified

Fighting CNP Fraud in Online Electronics Sales

Published By: Riskified     Published Date: Aug 06, 2019
The outlook for online electronics sales is bright, with global sales set to surpass $300 billion in 2018, a 10.7% increase over 2017. The US and Europe are anticipating healthy growth as customers (particularly millennials) become more comfortable making larger purchases online: Best Buy’s 2017 Q4 revenue from online sales in the US was up 17.9% over the previous year. But the largest contributor to this surge will be China, where the enormous population is rapidly adapting to shopping online.
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Riskified

Real-time Performance Management with Digital Signage

Published By: RMG Networks     Published Date: May 08, 2014
Download to learn how large scale enterprises can improve quality, efficiency, productivity, and time from raw material to the point of purchase.
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rmg networks, large scale enterprises, historical performance tracking, productivity data, visual communications, enterprise video, real time data, knowledge management, enterprise applications
    
RMG Networks

The Happiest Place in Digital– How Consumer Emotion and Opportunity Meet in the Transaction Moment

Published By: Rokt     Published Date: Jun 18, 2018
In search of the moment when consumer engagement is at its highest, brands have chosen to focus on search and social media. But – as this study proves – the rush of retail therapy is no myth, with the process of shopping making consumers considerably happier and more receptive than other online activities. This report explores the mindset individuals experience when shopping – the Transaction MomentTM. As uncovered in this research, this mindset presents a much sought after and undiscovered opportunity in digital customer acquisition. It has been well documented that the thrill of making a purchase causes a rush1 of dopamine, resulting in a powerful sense of achievement that leaves consumers open to buy again. This conclusion is supported by Rokt analytics — which reveals consumers are up to 7x more likely to engage with related offers in the Transaction Moment. This report and findings are relevant to many in the marketing and e-commerce industry. Whether the objective is to acquire
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transaction marketing, digital marketing, website monetization, consumer engagement, happy, moment, rokt
    
Rokt
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