rich media

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What B2B Marketers Need to Know about Improving Search Engine Performance

Published By: Godfrey     Published Date: Oct 24, 2008
 Recently, however, the explosive growth of online media has changed the PR game, creating a deeper, richer two-way communication between a marketer and its target audiences. Now, marketers can use social media strategies and tactics to engage their audiences directly. Those tactics include press release optimization, online media monitoring and reporting, social media press releases, RSS feeds, blogs, podcasts, webcasts and a host of other emerging technologies.
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godfrey, b-to-b search, search, search engine optimization, seo, search engine marketing, sem, keywords
    
Godfrey

Create a Tranformative Digital Experience

Published By: Group M_IBM Q1'18     Published Date: Feb 09, 2018
Thrill customers and empower employees with omni-channel, socially-infused digital experiences to drive better business outcomes IBM Customer Experience Suite features rich, integrated capabilities for managing web content, rich-media assets, real-time social communications, robust customer self-service capabilities, business analytics and mobile device delivery IBM Employee Experience Suite enables employees to easily find and share relevant information across multiple platforms, diverse geographies with multiple languages, and within the context of business applications
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digital experience, ibm, software
    
Group M_IBM Q1'18

Putting AI to Work for Advertisers for Audience Segmentation

Published By: HERE Technologies     Published Date: Apr 04, 2019
Artificial Intelligence (AI) has already begun to improve targeting, segmentation, media buying and planning in the advertising industry. AI algorithms can extract complex patterns from vast numbers of data points, and in so doing, are able to self-correct and learn patterns. The revenue potential that improved personalization, segmentation and targeting that AI provides to marketers is huge. At HERE Technologies, we are placing AI and machine learning at the center of our products and services. We see the opportunity in automated machine learning to enrich the targeting and effectiveness of mobile advertising campaigns in real time. But the outcome of implementing such technology depends on the quality of data being fed into it from the outset. AI wouldn’t be as helpful if it’s being used alongside questionable location data or audience data. HERE’s location data provides a strong thread that can be woven throughout every stage of the media buying process, offering more context and
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location data, ad tech, location targeting
    
HERE Technologies

Just Right IT for small and midsize businesses

Published By: HP     Published Date: Aug 26, 2014
HP Just Right IT solutions address the networking needs of the SMB customer, no matter size or maturity level. HP OfficeConnect small business solutions provide plug-and-play wired and wireless switches with advanced features that support the needs of your growing business. HP Networking mid-market solutions, based on the HP FlexNetwork architecture, support wired and wireless networking, cloud computing, and rich-media traffic. HP also offers comprehensive network Support Services to help manage your network, mitigate risks and downtime, and increase the business value of your technology. Find out more.
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data, business, technology, portfolio, cloud-based, support, portal, solution
    
HP

Strategy Guide: Security Information Management In Government

Published By: HP - Intel®     Published Date: Oct 05, 2012
This whitepaper is a rich media document, and includes industry viewpoints, multimedia content, and up to three detailed customer case studies embedded within this single dossier.
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security, security practices, enterprise security, security information management, government, application security, security services, server virtualization
    
HP - Intel®

Strategy Guide: Cloud In Government and Educational Institutions

Published By: HP - Intel®     Published Date: Oct 05, 2012
This whitepaper is a rich media document, and includes industry viewpoints, multimedia content, and up to three detailed customer case studies embedded within this single dossier.
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cloud, cloud computing, virtualization, application modernization, blade servers, business technology, infrastructure
    
HP - Intel®

Strategy Guide: Application Modernization In Government

Published By: HP - Intel®     Published Date: Oct 05, 2012
This whitepaper is a rich media document, and includes industry viewpoints, multimedia content, and up to three detailed customer case studies embedded within this single dossier.
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virtualization, virtualized servers, it infrastructure, government, application modernization, servers, blade servers, business technology
    
HP - Intel®

How to reduce network power consumption up to 50%

Published By: HP and Intel® Xeon® processors     Published Date: May 08, 2012
In this on-demand webinar, join Eric Pelletier, System Architect with HP Networking, as he discusses how to reduce power consumption as you design your network, buy networking gear, and during network operation.
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media rich applications, media rich, applications, smb, networking, power, power consumption, network operations
    
HP and Intel® Xeon® processors

Strategy Guide to Converged Infrastructure in Government

Published By: HP and Intel® Xeon® processors     Published Date: Dec 20, 2012
Download this rich media whitepaper to learn how and to hear from up to 3 customer references, IDC analysts and access additional reference articles on HP's converged infrastructure and more.
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strategy guide, converged government, intel, data management, business technology, data center
    
HP and Intel® Xeon® processors

Strategy Guide to Application Modernization in Government

Published By: HP and Intel® Xeon® processors     Published Date: Dec 20, 2012
This whitepaper is a rich media document, and includes industry viewpoints, multimedia content, and up to three detailed customer case studies embedded within this single dossier - mainly about application modernization in government.
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application modernization, modernization, government, data management, business technology
    
HP and Intel® Xeon® processors

Marketing Data: 50+ Marketing Charts & Graphs

Published By: HubSpot, Inc.     Published Date: Apr 19, 2010
HubSpot has compiled over 50 marketing charts and graphs based on original research and data from a variety of sources, including analysis of over 2,500 business customers, surveys with hundreds of businesses responding, and analysis of the data in from the HubSpot Grader tools.
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hubspot, rich media, twitter, facebook, blogging, graphs, marketing, ppt
    
HubSpot, Inc.

See Why Small and Mid-Sized Companies Are Doing Things Quickr

Published By: IBM     Published Date: Sep 23, 2008
To stay ahead of the competition, companies depend on partnering and collaboration solutions that leverage the capabilities of suppliers, partners and customers. In this webcast you'll see how IBM Lotus Quickr 2.0 can transform the way everyday business content, like documents and rich media, can be shared to make a more effective collaboration team.
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collaboration, ibm, ibm mmdg, mmdg, collaborative commerce, document management, productivity, quickr
    
IBM

IBM SPSS Predictive Customer Analytics

Published By: IBM     Published Date: Aug 07, 2012
View this demo to find out how IBM SPSS® solutions for predictive customer analytics can deliver deep customer insights that help you tune your marketing efforts-effectively and efficiently attracting new customers, nurturing customer relationships and retaining ideal customers. Watch how IBM SPSS software uses existing customer information to help you do the following: Identify your best customers for targeted marketing programs with customer segmentation, cluster and profiling techniques; confidently predict which customers will respond to your offers with powerful predictive models; get more out of every customer interaction by delivering real-time, predictive intelligence to front-line decision makers; and enrich and deepen your customer insight with social media analytics.
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predictive customer analytics, ibm, decision management, consumer insight, customer, crm, customer relationship management, retain customer
    
IBM

Creating a Digital Strategy to Provide Exceptional Digital Experiences

Published By: IBM     Published Date: Feb 14, 2014
People, machines, data, processes are more connected than ever before, in more ways, and at a pace not previously envisioned. Because of this, the means of user interaction are evolving rapidly, and the outcome is an explosion of information increasing at epic rates. Both the opportunity and the challenge for an organization is to execute a strategy to most effectively participate in, exploit and derive ongoing value from the expansive digital world. To evaluate and ultimately better facilitate this, many organizations are specifically defining a digital strategy as part of their overall general business strategy. Central to that digital strategy is the digital experience.
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ibm, social media, marketing, crm, customer interaction, digital marketing, digital strategy, customer experience
    
IBM

Creating a digital strategy to provide exceptional digital experiences

Published By: IBM     Published Date: Apr 04, 2014
In the age of the interconnected world where the primary touchpoints are digital, the purpose of the digital experience as part of the digital strategy is clear: deliver an engaging, useful and ideally, differentiating experience to the user – and make every experience truly “exceptional”.
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ibm, digital strategy, digital marketing, customer experience, customer engagement, digital experience, marketing, mobile marketing
    
IBM

The Growing Demand for Rich Media

Published By: IBM     Published Date: Jun 11, 2014
Read this paper to learn how to automate rich media workflows from collaborating with creative agencies and designers to automating the distribution of digital assets.
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ibm, internet marketing, website development, rich media, digital media, online video marketing, customer engagement, digital experience
    
IBM

Case Study: Wimbledon Championships enriches fans’ online and social media interaction

Published By: IBM     Published Date: Oct 07, 2014
For two weeks each year, Wimbledon scales from a small business to a global enterprise. After deploying IBM Cloud Orchestrator software, the organization supports a highly agile and scalable cloud environment, rapidly provisioning and deprovisioning virtual IBM System x servers as needed.
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ibm, ibm systems, ibm system x server, cloud, ibm cloud, enterprise cloud, software, cloud environment
    
IBM

Rich Internet Applications 101: a Primer for Marketing Agencies & Multimedia Developers

Published By: Integration New Media     Published Date: Apr 01, 2008
This new white paper by Integration New Media provides marketing agencies and multimedia developers with a strong foundation of information about Rich Internet Applications (RIAs). From basic definitions through to technology explanations, this white paper is a must-read for those looking to embrace new technologies to satisfy their clients’ growing needs.
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multimedia, ria, rich internet applications, web development, inm, integration new media, software development, web services
    
Integration New Media

Rich Internet Applications 101: A Primer for Marketing Agencies & Multimedia Developers

Published By: Integration New Media, Inc.     Published Date: Sep 18, 2008
This new white paper by Integration New Media provides marketing agencies and multimedia developers with a strong foundation of information about Rich Internet Applications (RIAs). From basic definitions through to technology explanations, this white paper is a must-read for those looking to embrace new technologies to satisfy their clients’ growing needs.
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multimedia, ria, rich internet applications, web development, inm, integration new media
    
Integration New Media, Inc.

How to Manage the Complexities of Omnichannel Retail

Published By: Intel     Published Date: Sep 10, 2018
Digital transformation has pioneered an ever-evolving landscape in the omnichannel retail experience. To efficiently meet consumer demands, retailers consider a fully immersive omnichannel customer experience as integral to their engagement strategy. With increasingly varied technologies such as NFC-based payments, digital signage with rich-media experiences, wireless technologies and IoT technologies—present great opportunities and complexities. New technologies are often being rolled out without a centrally managed approach leading to siloed solution landscape, making deployment difficult. Uncover the path to simplify and automate, where the Reliant Platform delivered performance, scalability, reliability, security, and inter-operability Reliant needs for retail applications.
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Intel

How to Manage the Complexities of Omnichannel Retail

Published By: Intel     Published Date: Sep 14, 2018
Digital transformation has pioneered an ever-evolving landscape in the omnichannel retail experience. To efficiently meet consumer demands, retailers consider a fully immersive omnichannel customer experience as integral to their engagement strategy. With increasingly varied technologies such as NFC-based payments, digital signage with rich-media experiences, wireless technologies and IoT technologies—present great opportunities and complexities. New technologies are often being rolled out without a centrally managed approach leading to siloed solution landscape, making deployment difficult. Uncover the path to simplify and automate, where the Reliant Platform delivered performance, scalability, reliability, security, and inter-operability Reliant needs for retail applications.
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Intel

Three Trends Causing Paradigm Shifts in Online Retail

Published By: Limelight Networks     Published Date: May 03, 2011
In this whitepaper you will learn about the three major trends re-shaping the ecommerce landscape: Video as a way to enhance the shopping experience; Mobile as a channel for expanding marketing reach; and Personalization informed by advanced analytics.
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limelight networks, rich-media strategies, ecommerce, online retail, consumer behavior, video, mobile, personalization
    
Limelight Networks

Using Digital, Web 2.0 Tactics to Boost B2B Marketing Results

Published By: Marketo, INC.     Published Date: Sep 25, 2008
In this free 15-minute podcast, Laura Ramos of Forrester Research explains how B2B marketers can leverage Web 2.0.  Listen at your desk or on the road and discover: how to enhance marketing ROI by driving real engagement and dialog ... how to reach key decision-makers ... reasons behind the move from demand generation toward more organic demand management ... and more.  Understanding Web 2.0 tactics is a must for B2B marketers who want to compete.  Find out why; listen to this free podcast now.
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using digital, promo code: wp2, marketing, b2b marketing, social marketing, social networks, social networking, interactive direct marketing
    
Marketo, INC.

The Opportunity of Real World Data

Published By: MarkLogic     Published Date: May 07, 2018
Learn how Life Sciences organizations can accelerate Real World Evidence by achieving faster time to insight with a metadata-driven, semantically enriched operational platform. Real World Evidence (RWE) is today’s big data challenge in Life Sciences. Medical records, registries, consultation reports, insurance claims, pharmacy data, social media, and patient surveys all contain valuable insights that Life Sciences organizations need to ascertain and prove the safety, efficacy, and value of their drugs and medical devices. Learn how Life Sciences organizations can accelerate RWE with a metadata-driven, semantically enriched operational platform that enables them to: • Unify, harmonize and ensure governance of information from diverse data sources • Transform information into evidence that proves product efficacy and safety • Identify data patterns, connections, and relationships for faster time to insight
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data, integration, drug, device, manufacture, science
    
MarkLogic

Moments of Truth: Four Companies and the Insights that Transformed Them

Published By: Microsoft Office 365     Published Date: Dec 11, 2017
The cloud isn’t just for large companies with thousand of employees. In fact, some of the richest and most thrilling transformations can be seen in the mom and pop stores, the virtual start-ups. In most cases, it starts with that “moment of truth”-- a realization that something can be done better. The “Moments of Truth” e-Book details four businesses that had an insight, and turned to the cloud for answers. You’ll read about: A Nashville fried chicken company is changing lives through the power of smart technology and transformative employment A virtual social media management business is truly living “the future of work” A content-focused startup is setting a whole new standard for podcasts A digital products studio is building a real community for its employees
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Microsoft Office 365
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